Online Marketing Institute

DECEMBER 6, 2011

Case Studies. Original Research. 2012 B2B Content Marketing Benchmarks, Budgets and Trends [Research Report]. Last year, the Content Marketing Institute (CMI) and MarketingProfs published a popular study on B2B content marketing and repeated the research survey this year to see how the field is changing.

Advertising Benchmark 40

Advertising Benchmark Budget Programs Marketing Report Statistics 40

SpotMe Blog

AUGUST 16, 2023

Motivate all those involved You want all those involved in the clinical trial to feel enthusiastic about it, including medical monitors, researchers, CRAs, project managers, vendors, PIs, site coordinators, and site teams. Case studies Share relevant case studies for investigators to analyze and discuss.

Peer-to-peer 52

Peer-to-peer Case Studies Training Work Management 52

Brightedge

FEBRUARY 7, 2020

For example, customers today place high value on privacy. When brands offer them strong privacy policies and have a reputation for guarding that data, it helps to provide a better customer perception. Producing original research or analyses that will help demonstrate your place at the forefront of the industry.

Work Management 64

Work Management Marketing Management Brand Identity Branding 64

Online Marketing Institute

JUNE 26, 2009

Bringing the business media opportunity to life for marketers, advertisers and media planners/buyers, each issue contains industry data, research and case studies that document the power and effectiveness of business media as advertising and marketing vehicles.

Research 40

Research Marketing Management Media Planning 40

Industrial Marketing Today

OCTOBER 2, 2010

According to SirrusDecisions research, the B2B buyer receives 20.3 Let’s look at two case studies to see how industrial marketers are using email to reach and engage with industrial buyers. Privacy Policy | Site designed by AMAInteractive a div. email campaigns per week, up from 15.4 per week in 2006. Resources

Email Marketing 60

Email Marketing Planning Web 2.0 BtoB 60

Industrial Marketing Today

SEPTEMBER 13, 2010

In Needs Awareness and Research phases, the first two stages of the industrial buy cycle (see my earlier post Deconstructing the Four Stages of the Industrial Buy Cycle ) your prospects and customers use a variety of online content to find solutions to their current problems and needs. Privacy Policy | Site designed by AMAInteractive a div.

Buying Cycle 60

Buying Cycle Marketing Automation Services Peer-to-peer Web 2.0 60

Industrial Marketing Today

SEPTEMBER 3, 2010

Content marketing does not mean churning out white papers, case studies, articles, blog posts, podcasts and webinars for the sake of putting out content. Privacy Policy | Site designed by AMAInteractive a div. How can you use marketing content to generate a decent volume of sales-ready leads at a low(er) cost? Resources

Buying Cycle 60

Buying Cycle Buy Marketing Budget Web 2.0 60

Industrial Marketing Today

JULY 29, 2010

Privacy Policy | Site designed by AMAInteractive a div. It seems obvious that there is a big disconnect between the goals of B2B content marketing and true customer engagement. Copyright © 2010 Tiecas, Inc. All Rights Reserved. of Tiecas, Inc. Resources

B2B Marketing 60

B2B Marketing Top of Funnel BtoB Peer-to-peer 60

Buzz Marketing for Technology

JUNE 27, 2008

How research or any type of findings are packaged and presented can impact how readily the knowledge is put into practice.". Case studies and best practices. case studies. Terms of Use Privacy Policy Billing and Refund policy. How web masters and administrators can do more with less.

Web 2.0 100

Web 2.0 Effectiveness RSS Work Management 100

QuanticMind

OCTOBER 5, 2018

But a recent case study showed a 90 percent increase in conversions when “I” versus “you” statements were A/B tested against one another. Some examples of bonus text that can help push people to a decision include: Results from a case study. A privacy policy. Try first person speech.

Conversion 40

Conversion Practices Best Practices Landing Pages 40

Buzz Marketing for Technology

JULY 24, 2008

Case study archive. Advertise Privacy policy. Lilia Efimova, researcher at the Telematica Instituut in the Netherlands, believes that for either approach to work they need to form two sides of the same coin. ?The Lilia Efimova is a researcher at the Telematica Instituut in the Netherlands. E-learning.

Enterprise Management 100

Enterprise Management Work Management Marketing Management Personalization 100

Buzz Marketing for Technology

JUNE 27, 2008

According to Nature in ‘ Six degrees of messaging ,’ computer scientists at Microsoft Research Redmond lab have logged a full month of instant messengers using — logically — Microsoft Messenger. This study has been led at Microsoft Research Redmond lab by Eric Horvitz and Jure Leskovec, who was an intern at the time.

Enterprise Management 100

Enterprise Management Work Management Marketing Management Webcast 100

Industrial Marketing Today

JUNE 29, 2010

In the Needs Awareness and Research stages (the first two stages of the industrial buying cycle ), buyers use a broad array of sources, including social media, webinars, e-newsletters, Google, Bing, Yahoo and vertical search engines like thomasnet.com and globalsepc.com. Privacy Policy | Site designed by AMAInteractive a div.

Relevance 60

Relevance B2B Marketing Web 2.0 Branding 60

Buzz Marketing for Technology

JUNE 27, 2008

Research & Analysis. Get instant email notifications by topic when white papers, webcasts, and case studies are added to our library. Oxford International Modernizes Vehicle Order Management System for Leading European Automaker, an IBM Case Study. Customer Case Study: 156 Percent ROI with HP.

Enterprise Management 100

Enterprise Management Work Management Marketing Management Paid Search Agency 100

Online Marketing Institute

OCTOBER 31, 2010

Suite 1010, New York, NY 10110 Terms and Conditions Privacy Policy. Bliss-001 03/08 500 Fifth Ave.,

Social Media 40

Social Media Lead Ranking B2B Thought Leadership Lead Scoring 40

Online Marketing Institute

JANUARY 4, 2011

A little over a year ago, I shared a case study on Search Engine Watch of a client’s website that had fewer than 100 pages of content indexed when we started working with them. Case studies? 120 Broadway, 6th Floor, New York, NY 10271 | Legal Notices, Licensing, Reprints & Permissions | Privacy Policy.

Paid Content 40

Paid Content Paid Search Agency Marketing Websites B2B Thought Leadership 40

Online Marketing Institute

DECEMBER 23, 2010

Nearly 85 percent of B2B decision makers are online and using social media to help in their decision making, according to Forrester Research estimates. Glendale, California Glendale, United States Intern - Editorial PBS Arlington, United States White Papers more Research Send us feedback | Technical questions or bug reports?

Work Management 40

Work Management Social Media Social Marketing B2B Marketing 40

Industrial Marketing Today

JULY 23, 2010

Rule #1: Natural or organic search engine optimization (SEO) In the research phase of the industrial buying cycle , engineers and industrial buyers tend to use broad keywords and phrases that describe their current problem. In complex industrial sales, researchers often do not have the authority to make the final purchase decision.

Rules 60

Rules Marketing Websites Marketing Automation Services Web 2.0 60

Industrial Marketing Today

MAY 14, 2010

What do you do when the bulk of your marketing content, with the exception of case studies is product focused? I’d like to produce research with some metrics but that too costs quite a bit, especially from someone reputable like Forrester. Privacy Policy | Site designed by AMAInteractive a div. Resources

Webinar Metrics 60

Webinar Metrics Marketing & Strategy Marketing Strategy Product 60

WebMarketCentral

AUGUST 27, 2007

White paper syndicator KnowledgeStorm and the marketing case study experts at MarketingSherpa recently published the third white paper in their series on Connecting Through Content, Putting It All Together—Driving Content Marketing Program Success. Put your content where your buyers are looking.

Paper 20

Paper Lead Generation Privacy Policies B2B Thought Leadership 20

Online Marketing Institute

JULY 31, 2012

Case Studies in Custom Content. Privacy Policy | Contact Us. Mobile Content. Paper Merchants. Production Software. Publication. Publishers Representative. Publishing Solutions. Reader Service and Lead Generation. Reprint Services. Video Marketing. • Vendors: List/Manage Your Company. -->. FOLIO: mediaPRO.

Social Media 40

Social Media Enterprise Management Marketing Management CMS Development 40

CoSchedule

JANUARY 24, 2023

This may include understanding audience demand for the topic through keyword research as well. Outline: Research your topic by Googling it, discussing it with subject matter experts (internal and external), and turning what you learn into a bulleted list of points to cover in your blog post. Your download should start shortly.

Process 100

Process Wikipedia Paid Search Agency Lead Scoring 100

Online Marketing Institute

NOVEMBER 8, 2010

The following five case studies lend insight into how B2B marketers can use social media to generate leads, create specialized communities, improve SEO, become knowledge sources, and strengthen marketing campaigns. Christine Hueber Great case studies that I'll share with my network. Be a resource.&# Thanks, Erica.

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

ClearVoice

JUNE 13, 2022

Essential SEO strategies include keyword research, content creation and optimization, and link building. Spice up keyword research with search intent. If you researched the site producing the content, would you come away with an impression that it is well-trusted or widely recognized as an authority on the topic? Use HTTPS.

Marketing Budget 116

Marketing Budget Tactics SEO Lead Ranking 116

WebMarketCentral

JANUARY 23, 2009

It pays for itself in the first 50 pages—two chapters covering natural search engine optimization and an organic search case study. While much of the material here is well-covered in blogs and other books, even experienced SEOs are likely to find a few new ideas here.

Optimization 20

Optimization Marketing Websites PageRank Lead Scoring 20

Huptech Web

OCTOBER 27, 2023

Create a series of informative email content on eCommerce tips, strategies, or case studies. Build trust with trust signals like privacy policies. Gated content is information that viewers can access only after they fill in a capture form and provide their contact information, such as their email address and phone number.

eCommerce 52

eCommerce Marketing & Strategy Marketing Strategy Webinar Metrics 52

Webbiquity

DECEMBER 14, 2021

Testimonials and case studies for establishing trust and credibility; and. Privacy Policy for Protection. Data privacy policies are essential for demonstrating compliance with various privacy laws. These policies also help set expectations for website visitors. About Us” Page.

Design 257

Design Privacy Policies Marketing Websites Effectiveness 257

Buzz Marketing for Technology

JUNE 27, 2008

Research & Analysis. Research In Motion. Get instant email notifications by topic when white papers, webcasts, and case studies are added to our library. Get instant email notification when white papers, webcasts, and case studies are added to our library. src = [link]. }. White Papers |. Webcasts |.

Enterprise Management 100

Enterprise Management Opinions Work Management Marketing Management 100

Online Marketing Institute

DECEMBER 23, 2010

You’re also engaging with customers, helping to solve their business problems and maybe even documenting the process with case studies. The 360i team showcases industry research and reviews cool new technologies that marketers can use in their programs. All Rights Reserved. b2bmarketing

Facebook 40

Facebook B2B Marketing Tips Advertising Agencies 40

ConvertKit

OCTOBER 14, 2019

Blog posts, white papers, product descriptions, and case studies all work well as click-through landing pages. To choose a valuable lead magnet, start by doing some research to find out something people in your audience want or need. Click-through landing pages come in all shapes and sizes. 6: Keep forms as simple as possible.

Landing Pages 45

Landing Pages Lead Generation Sales Qualified Leads Lead Scoring 45

Convert

MARCH 21, 2023

A ton of original research went into it, where I personally used and tested each tool against several criteria, including the effect on page speed, pricing, ML features, ideal use cases, supported devices, integrations, and more. Click maps, for example, look like this: But that’s only one type of heatmap used in user research.

Comparison 52

Comparison Budget Programs Tools Marketing Analytics Tools 52

Hubspot

AUGUST 7, 2019

We did a little research for you to determine which colors convert best. Use case studies that highlight customers similar to your target. Privacy policy. Contrast is the name of the game here. Say your branded colors are mostly green … you’ll want to choose a color that can draw users attention, say purple.

Landing Pages 101

Landing Pages Paid Content Click Rate Trigger Marketing 101

Convert

SEPTEMBER 22, 2021

He specializes in UX research, digital analytics, and A/B testing. Before You Get Started Testing, Create A List Of Hypotheses Based On User Research And Qualitative Analysis. When we see content that has length and proof, we assume trust without further research. Emils is certified by both Convert and ConversionXL. Optimizely.

A/B testing 95

A/B testing Budget Programs Paid Search Agency Tools 95

Online Marketing Institute

MARCH 30, 2011

This entry was posted in Content Curation , Content Marketing , Content Strategy and tagged content curation , Content Marketing , content marketing research , hivefire , rohit bhargava. When that happens, original and curated content will need to work in harmony. Bookmark the permalink. Post a comment or leave a trackback: Trackback URL.

Curation 40

Curation B2B Thought Leadership Content Privacy Policies 40

Hubspot

FEBRUARY 28, 2012

eMarketer research reveals that 46% of customers want to solve a problem when they're engaging with a brand on social media , and 39% are looking to give feedback about a product or service. Another element of personalization is research. Obstacle 2: Dealing With Sensitive Information.

Social Media 28

Social Media Service Media Paid Search Agency 28

Buzz Marketing for Technology

JULY 28, 2008

This unique section is a one-stop resource for articles, white papers, case studies and more on creating and maintaining a secure environment. Presentation and display technologies have been incorporated into numerous applications to enhance the classroom experience and develop better communications among scholars and researchers.

Web 2.0 100

Web 2.0 Enterprise Management Work Management Peer-to-peer 100

Buzz Marketing for Technology

JUNE 27, 2008

At the same time, facilitators or researchers might find these recordings. begin to develop more sophisticated tools to foster learner collaboration, case-based reasoning, and higher levels of cognitive processes. tools are developed, research on learner collaboration in online environments. Educational Researcher, Vol.

Design 100

Design Peer-to-peer Work Management Marketing Management 100