Sprout Social

JANUARY 24, 2024

Brand mentions Brand mentions tell you how often your brand is discussed on social media, regardless of direct tags. It also shows you have a growing community doing word-of-mouth marketing. Home Depot, for example, partnered with the fashion blogger, The Mother Chick, to promote its products via tracked URLs.

Paid Content 95

Paid Content Marketing Analytics Tools Advertising Agencies Marketing Budget 95

readwrite

FEBRUARY 18, 2010

The Word of Mouth Marketing Association says you should use #samp, one of three new hashtags it has adopted specifically for this purpose, which tells everyone you received a sample of what you’re tweeting about. As more and more people are getting paid to tweet , we hope these tags will make that more clear.

Tagging 40

Tagging Twitter Word of Mouth Sample 40

B2B Marketing Savvy

OCTOBER 6, 2009

Companies, bloggers and other “word-of-mouth” marketers are advised to disclose any “material connections” (payments or receipt of merchandise and/or service, in kind) that consumers would not expect. A blogger (or two) in the crowd reports on the event and reactions. Tags: Marcom for B2B. Where is the line?

Blogger 40

Blogger Rules Word of Mouth Advertising Agencies 40

ConvertKit

FEBRUARY 16, 2021

Before launching Blogging for Devs, Monica already ran Affilimate , an affiliate dashboard and analytics tool for professional bloggers and affiliate marketers. Monica also has her own travel blog, Not a Nomad Blog , and has successfully attracted fellow travel bloggers as her Affilimate customers. Business was going really well.

Communities 76

Communities Newsletter Blogger Landing Pages 76

Chris Koch

OCTOBER 16, 2009

These marketers take a direct role in finding and supporting internal bloggers and in helping them develop content. It can takes years to build enough word-of-mouth to build a marketing worthy audience for a blog. Incentives for bloggers. Letting bloggers do their own thing requires little support from marketing.

B2B Thought Leadership 100

B2B Thought Leadership Blogger Thought Leadership Word of Mouth 100

Ambal's Amusings

DECEMBER 14, 2009

"The One Percenters" The One Percenters are not the usual suspects of name brand tech bloggers, mommy bloggers and or business bloggers. The One Percenters are often hidden in the crevices of niches, yet they are the roots of word of mouth. Tags: ClickLaunch. Marti Barletta. Blaze those trials.

Word of Mouth 100

Word of Mouth Blogger Twitter Tagging 100

Contently

APRIL 20, 2016

Rather than paying expensive celebrities to reach a broad audience, brands can team with niche bloggers, Instagram stars, and YouTubers to market their products. Subaru’s Instagram is tagged, and the hashtag #collab is included, but does the user know the dog’s owner was paid to create the post?

Advertorials 114

Advertorials Youtube Guidelines Peer-to-peer 114

Valasys

MARCH 5, 2020

Hyper-personalized experiences are the key to win over customers & help not just in customer acquisition but, in turn, also bring more customers through positive word-of-mouth -marketing (WOMM) & a strong brand resonance across omnichannel. Read more on How Many Blog Posts Should a B2B Company Publish Per Week?

Paid Content 59

Paid Content De-duplication WOMM Top of Funnel 59

Convince & Convert

JULY 27, 2010

First of all, tremendous thanks to the incredible team of guest bloggers who did an amazing job keeping the content fresh, and the conversation lively. What I really appreciated about the C&C guest bloggers is that almost across-the-board they wrote about topics that I never would have thought to have tackled. Visits are up.

Paid Search Agency 117

Paid Search Agency Blogger Advertising Agencies PR 117

Anything Goes Marketing

JANUARY 25, 2007

I've created a " Feed Icon Library " that bloggers can go to and access cool blog feed icons for their own blogs. PS - as a blogger, you can also think of ways to bring people back to your blog. He has created tutorials, podcasts and other interactive elements that engage and motivate fellow bloggers.

Viral Marketing 100

Viral Marketing Work Management B2B Marketing Word of Mouth 100

markempa

JULY 5, 2007

« Podcast: Interview with MarketingSherpas Anne Holland | Main | Early Stage Leads are too important for Sales People Alone » Off-Topic: On Selling Ideas in 1776 Fellow blogger Tom Pick, over at the The WebMarketCentral Blog tagged me to write something off topic, interesting, seasonal and non-work related this week.

Lead Generation 120

Lead Generation Generation B2B Thought Leadership Leads 120

Convince & Convert

JULY 20, 2010

RT @MikeCorak: Honored as guest blogger on C&C-RT @jaybaer: 5 Steps to Winning Fans with Content Strategy [link] [link] Abby Thanks for the resources. About a year ago, I wrote a guest post here titled “ Use Online Listening for Competitive Research. I actually work at Vertical Measures!

Social Media 141

Social Media Media Webinar Metrics Marketing & Strategy 141

Chris Koch

JANUARY 22, 2010

Still, we know in our bones that positive word of mouth has a positive effect on sales. For example, being listed on the blogroll of a highly respected blogger, analyst, or journalist not only generates traffic; it also establishes you as an authority among the people who care most about the subject you’re blogging about.

Social Media 100

Social Media ROI Lead Ranking RSS 100

Outgrow

APRIL 15, 2020

Social media is a game of word-of-mouth influence. Now, there are a lot of fashion bloggers and aspirants who would love to do this. You should even ask them to tag their friends for higher winning chances. A Neilson study says that 92% of buyers go by the recommendations of their friends and family. Bonus Advice.

Examples 52

Examples Effectiveness Ad Building Paid Search Agency 52

Convince & Convert

APRIL 20, 2010

But the reality is, your blog is probably a lot more broad than you think. Last week, I co-published a white paper with Chris Baggott , the CEO of Compendium Blogware (I’m on their advisory board).

Long Tail Marketing 117

Long Tail Marketing Blogger Paper Content 117

Convince & Convert

JUNE 29, 2010

More people making stuff (100 million bloggers can’t be wrong) 2. More people making stuff (100 million bloggers can’t be wrong) 2. We’re Making Progress Together As I see it, the recipe for improving the world through collaboration has three steps: 1.

RSS 118

RSS Paid Search Agency Advertising Agencies PR 118

Convince & Convert

SEPTEMBER 22, 2010

(photo by Mixtribe) More from Convince and Convert Is Twitter for Business Even Worth the Trouble Why Social CRM Needs to Be Less About the Social and More About the Customers The 3 Amigos: Email, Blogging, Social Sharing Convince and Convert Recommends The Metrics of Social Media (Danny Brown) Putting the I in Social Media (Danny Brown) The True Meaning (..)

Social Media 137

Social Media Media Webinar Metrics Paid Search Agency 137

Convince & Convert

AUGUST 16, 2010

More from Convince and Convert Is Twitter for Business Even Worth the Trouble You Are Pissed Off at the Wrong Guy 5 Step Process for Social Media Success Convince and Convert Recommends Introducing Social Media to Your Business (Danny Brown) Using Social Media Right – For You (Danny Brown) Social Media for Good (Danny Brown) Tagged as: 3-2-1 , convince (..)

Newsletter 114

Newsletter Social Media Media Paid Search Agency 114

Adobe Experience Cloud Blog

NOVEMBER 26, 2009

There are over 200 million blogs and 54% of bloggers post content or tweet daily. 34% of bloggers post opinions about products and brands. Generating word of mouth. Tags: Social Media Lead nurturing Lead scores Social Media Marketing Social Networks. 96% of GenY has joined a social network.

Salesforce.com 48

Salesforce.com Social Networks Peer-to-peer Effectiveness 48

Convince & Convert

MARCH 4, 2010

This sounds simple, but it’s shocking how many bloggers aren’t clear on the core business rationale behind their blog initiative. Blogging for Community These blogs seek to guild a consistent readership that interact with the blogger(s) and advocate on behalf of the content on other social outposts. What’s the Point?

Webinar Metrics 132

Webinar Metrics Marketing & Strategy Paid Search Agency Blogger 132

Hubspot

JULY 18, 2014

So the millions (or hundreds) of bloggers that validated authorship will no longer see their lovely photo and Google+ circle count presented in search results. I’m NOT saying the authority or influence of a blogger doesn’t factor into search results. Tackle your tags and titles. Let us all let out a harmonious moan.

Relevance 28

Relevance PageRank Word of Mouth SEO 28

Convince & Convert

MAY 12, 2010

You Just Might Like Green Eggs and Ham (in fact, ironically, you can click here to “like it&# on Facebook ) More from Convince and Convert 7 Deadly Sins of Social Media Are You A Shaq or A Penelope Are You Cherishing the Wrong Trophy Convince and Convert Recommends How to Introduce Social Media to Your Business (Danny Brown) Social Media Marketing… (..)

Paid Search Agency 121

Paid Search Agency Advertising Agencies CAN-SPAM PR 121

Convince & Convert

FEBRUARY 11, 2010

(iphone photo by merfam ) More from Convince and Convert Social Media is the Servant of Strategy Not the Master The Wisdom of Social Media X-Rays Why Twitter Is the Anchor of the Social Media Team Convince and Convert Recommends Alexandra Kirsch and the Perfect Blogger Pitch (Danny Brown) The Hilarity of Working From Home (The Arkayne Blog) WordPress (..)

Social Media 114

Social Media Media Webinar Metrics Paid Search Agency 114

Convince & Convert

SEPTEMBER 14, 2010

The way to do this practically is to borrow a technique from social media and use tagging. Group them into personas related to the tagged characteristics. Write your messaging to the personas and build your lists based on the tags. Ideally, you also want a way to import the tags already available on user profiles.

Social Media 123

Social Media Work Management Marketing Management Media 123

LeadSquared

NOVEMBER 14, 2013

Add keywords and phrases in your titles, headlines and meta tags. Google uses the rel=”author” structured data to identify the authority of the blogger. Word-of-mouth publicity by fans and followers also help get more business. P.S. – DO NOT ‘stuff’ keywords into your blog and website.

SEO 52

SEO Google Business Lead Scoring 52

Convince & Convert

AUGUST 2, 2010

Danny Brown) Tagged as: brand communities , facebook , facebook strategy , facebook success summit , Speaking Engagements Did you enjoy this blog post? Convince and Convert Recommends Facebook Vs. Twitter (The Arkayne Blog) 7 Ways to Market Your Business on Facebook – Free Ebook (Danny Brown) Facebook Pisses Off Users.

Facebook 122

Facebook Paid Search Agency Webinar Metrics Advertising Agencies 122

Webbiquity

NOVEMBER 30, 2021

Bloggers, publishers, and ecommerce site owners constantly leave money on the table, and site visitors in the dark, about elements in their photographs because there’s no easy way to tag multiple items with multiple different links—and get full analytics on what people are clicking—within a single photo. Or his t-shirt? The Product.

Analytics 266

Analytics Advertising Agencies Tagging Paid Search Agency 266

Convince & Convert

SEPTEMBER 7, 2010

tags: marketing) [.] More from Convince and Convert Is Twitter for Business Even Worth the Trouble Why Social CRM Needs to Be Less About the Social and More About the Customers The 3 Amigos: Email, Blogging, Social Sharing Convince and Convert Recommends From Twitter to Blog – #FollowFriday Vol.

Social Media 115

Social Media Media Paid Search Agency Peer-to-peer 115

Convince & Convert

FEBRUARY 15, 2010

You are becoming one of my favourite bloggers! a vote for integration) [link] [link] Josh Shua Peters RT @jaybaer: Why is your email and social media being handled by different people? (a a vote for integration) [link] [link] Sumo Group Great article Jay – as always.

Social Media 114

Social Media Media Webinar Metrics Paid Search Agency 114

Convince & Convert

JULY 5, 2010

(photo by Juliana Coutinho ) More from Convince and Convert Social Media is About People, Not Logos Taking Consumer Reviews Viral with Facebook The Social Media Reality Show Convince and Convert Recommends How to Introduce Social Media to Your Business (Danny Brown) What I Learn From My Daughter (Danny Brown) Social Media Roadmaps (Danny Brown) Tagged (..)

Paid Search Agency 116

Paid Search Agency PR Advertising Agencies Word of Mouth 116

Convince & Convert

FEBRUARY 19, 2010

Plus, event invites, and photos in which you’re tagged. The email also can be configured to show you all new friend requests, status updates from pages that you’re a fan of, as well as photos, videos and links from your friends. This, I'll try.

Social Media 115

Social Media Media Paid Search Agency PR 115

Convince & Convert

MAY 13, 2010

Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: Does Your Blog Have a Long Tail Is Social Media Too Big For Its Britches? I love your quotes and they are spot on!

Social Media 153

Social Media Media Webinar Metrics Marketing & Strategy 153

Convince & Convert

FEBRUARY 10, 2010

More from Convince and Convert 18 Social Media Quotes Teach and then Reap A Social Media Scoreboard That Works Convince and Convert Recommends How to Introduce Social Media to Your Business (Danny Brown) Social Media Marketing… Simplified (The Arkayne Blog) Alexandra Kirsch and the Perfect Blogger Pitch (Danny Brown) Tagged as: email marketing , email (..)

Social Media 128

Social Media Email Marketing Social Marketing Paid Search Agency 128

Online Marketing Institute

MAY 26, 2010

He suggests that brand awareness is the new measuring stick of a successful marketing campaign and says that only the first set of eyeballs are the ones you pay for—everything after that is word of mouth. Blogger outreach A key component to many, if not most, social media campaigns are blogger outreach programs.

Social Media 40

Social Media Advertising Channels Media Blogger 40

Online Marketing Institute

AUGUST 14, 2011

Why not just establish some sort of conversion goal from the web on your own site (blog or www) as hub and create a social segmentation, establish process to campaign tag special links / promos and set everything else as a KPI (community size, engagement events). I really don’t see this as a tough thing to solve. Will send you a ping.

Analytics 40

Analytics Top of Funnel Research Webinar Metrics 40

Convince & Convert

JULY 28, 2010

When I discuss this concept with companies, however, too often I hear something in the realm of “we don’t know what to provide our customers that would be helpful.&#

Social Media 150

Social Media Media Webinar Metrics Marketing & Strategy 150

Convince & Convert

FEBRUARY 5, 2010

I’m a big believer in humanization of your blog (in fact, it’s one of my 11 must-dos for serious bloggers ). But I need your help with the biggest change – the header. And while I have my photo on the right side of every page (I like the photo – by my friend Tyson Crosbie – do you?),

Paid Search Agency 109

Paid Search Agency Webinar Metrics PR Advertising Agencies 109