Salesforce Marketing Cloud

FEBRUARY 9, 2023

Recently, there has been a lot of buzz around ChatGPT, a generative artificial intelligence (AI) model developed by OpenAI. With nearly half of customers citing poor service experiences as the main reason they switched brands last year, the pressure is on for companies to find a better way forward.

Enterprise Management 98

Enterprise Management Work Management Service Generation 98

Sprout Social

OCTOBER 11, 2022

In this article, we offer prescriptive recommendations for how you can curate a pipeline of content and ensure the long-term success of your advocacy efforts in 2023—and beyond. Share blog articles, videos, social posts and other content created by your C-suite or leadership team. Your team members have a pulse on trending content.

Marketing & Strategy 131

Marketing & Strategy Curation Thought Leadership Content 131

Sprout Social

NOVEMBER 21, 2023

In this article, we’ll walk you through the benefits of competitive monitoring and how to keep an eye on the competition using top strategies, tips and tools. Competitive monitoring also involves collecting data on market trends and other key aspects of your industry landscape. What is competitive monitoring?

SWOT 95

SWOT Budget Programs Eye-Tracking Advertising Benchmark 95

Tony Zambito

OCTOBER 23, 2018

At the risk of being a buzz killer, there is something amiss about all of this that may not be that great. Decision Networks : In a previous article, I mention how buyers are on a quest to fulfill a need. It has branched off a few more in the world of marketing and sales: Martech Transformation. Sales Transformation. CX Transformation.

Digital Transformation 184

Digital Transformation Buyer Personas Work Management Marketing Management 184

Oktopost

FEBRUARY 9, 2021

Today, hashtags are the catalyst for getting an entire marketing campaign to start trending. Hashtags aren’t just another Millennial trend on Twitter, TikTok, and Instagram. Hashtags are effective in your articles because the algorithm uses the hashtag to promote it to everyone who follows that hashtag on LinkedIn.

Linkedin 118

Linkedin Paid Content Social Media Ideal Customer Profiles 118

ClearVoice

MAY 24, 2023

An SEO article may provide a unique point of view, but it’s designed to appear in search. Thought leadership articles help people and spark conversations. Some other reasons to invest in thought leadership include: Create a buzz: Thought leadership can create publicity and excitement about your brand.

Thought Leadership 81

Thought Leadership Content Distribution SERP 81

Sprout Social

DECEMBER 6, 2023

Please note: The information provided in this article does not, and is not intended to, constitute formal legal advice. This year’s costumes include a monkey, tiger, owl, Buzz Lightyear, Woody and a pirate. The post breaks down how to reap the rewards of the trend, while staying safe and healthy.

Social Media 102

Social Media Enterprise Management Work Management Marketing Management 102

Digilant

FEBRUARY 20, 2024

As Mother’s and Father’s Day draw near, the advertising world buzzes with activity, aiming to tap into the sentimental value of these occasions. Interested in our full roundup of trends and strategic recommendations ahead of Mother’s and Father’s Day? Download Digilant’s snapshot for advertisers here.

Multi-Channel 52

Multi-Channel Planning Paid Search Agency Marketing & Strategy 52

SmartBug Media

APRIL 23, 2024

In this article, we will highlight creative trade show booth ideas designed to stop attendees in their tracks and turn fleeting interactions into meaningful connections. The simplest activities can generate the most buzz. Instead of static presentations, engage attendees with real-time polls on industry trends or challenges they face.

Trade Show 59

Trade Show Touchpoints Creativity Interactive Marketing 59

RebelMouse

NOVEMBER 9, 2023

This article explores the critical aspects of this update and how it may affect your website's rankings. Just as new songs are released every year, a song that was a big hit in 2021 will have a different buzz or popularity down the road. Imagine Google's core update changing in the same way music does.

Lead Scoring 105

Lead Scoring Lead Ranking Google CAN-SPAM 105

Content Standard

SEPTEMBER 10, 2021

With that in mind, look at relevant search trends from years past to see when audiences start searching for specific topics. In line with the Tom’s of Maine brand, this article offers suggestions for natural remedies to boost wellness. If you’re a bit too late or too early, you may miss your chance.

Ad Building 140

Ad Building Brand Identity Branding Thought Leadership 140

Digilant

JUNE 27, 2023

Advertisers have an excellent opportunity to reach and engage with fans in what’s sure to be a buzz-worthy and exciting tournament. This approach enables Fox — and its partner advertisers — to stay in step with viewership trends, driving reach amongst those who prefer broadcast television and cord cutters. While an estimated 1.5

Broadcasting 52

Broadcasting Television marketing Paid Search Agency Advertising Agencies 52

Digilant

JUNE 27, 2023

Advertisers have an excellent opportunity to reach and engage with fans in what’s sure to be a buzz-worthy and exciting tournament. This approach enables Fox — and its partner advertisers — to stay in step with viewership trends, driving reach amongst those who prefer broadcast television and cord cutters. While an estimated 1.5

Broadcasting 52

Broadcasting Television marketing Paid Search Agency Advertising Agencies 52

Customer Experience Matrix

DECEMBER 18, 2006

Sunday’s The New York Times had a long article on buzz measurement vendor Nielsen BuzzMetrics ( www.nielsenbuzzmetrics.com ) (“Brands For the Chattering Masses”, Sunday Business , December 17, 2006, page 1). These products do more than simply to count mentions in the manner of Google Trends.

Buzz 120

Buzz Marketing Management Planning Eye-Tracking 120

Sprout Social

OCTOBER 5, 2022

In this article, we will unearth trending Halloween 2022 hashtags and how your brand can create a creepy campaign to bolster your larger social media strategy. Social media is where everyone from casual celebrants to spellbound fanatics go to find the latest Halloween inspiration, aesthetics, trends and events. It’s a lifestyle.

Social Media 113

Social Media Tagging Broadcasting Communities 113

Salesforce Marketing Cloud

AUGUST 17, 2023

That kind of promotion can generate a lot of buzz, but it won’t win wallet share or customer loyalty. But complementing historical sales data with price elasticity, customer preferences, and market trends in real time is the latest shift. Turn holiday shopping trends into yearlong retail success Learn how 1.5+

Pricing 52

Pricing Price Planning Lead Ranking 52

Sprout Social

OCTOBER 25, 2022

Brand awareness creates a community that generates word of mouth buzz, ‘I love this product, and I know you will too.’ Sentiment summary measures how people are feeling about your brand and whether or not it’s trending positively. The social team at Triple Whale took notice of the trend and made it work for their brand.

Brand Identity 127

Brand Identity Branding Marketing & Strategy Eye-Tracking 127

Scoop.it

JULY 13, 2023

It was considered more effective compared to traditional advertisement or product marketing and has created a buzz in the industry. In this article, we’ll explain how you can achieve this and stand out using it while connecting with more customers. Is a topic you are writing a trending issue?

Thought Leadership 72

Thought Leadership Curation Ad Building Lead Scoring 72

Content Standard

FEBRUARY 17, 2017

Nailing down marketing trends is targeting something that’s ever-moving. That’s why we’re looking here to survey the kind of trends for 2017 that have operational components—things that industry leaders are drafting into their master plans. You’re not alone. Ooh, Look—Pretty Pictures! As this Inc.

Trends 63

Trends Top of Funnel Planning Content Marketing 63

Salesforce Marketing Cloud

JANUARY 9, 2023

Get articles selected just for you, in your inbox. Trending Articles. For example, imagine you’re an app maker in Germany, and you notice that your engagement — downloads, usage, and online buzz — seems pretty low in a number of African countries where you’d like to grow a wider user community. Read the article.

Product 98

Product Ethics Communities Intent 98

ClearVoice

SEPTEMBER 22, 2023

“Reposting content that consumers are making is a way to humanize your brand and instill trust in your consumers,” says Dylan Duke in this Forbes article. Some brands create content landing pages that give customers a “chance to be featured” when they use the brand’s trending hashtag.

User-Generated Content 96

User-Generated Content Curation Generation Marketing & Strategy 96

Tony Zambito

MARCH 12, 2017

Whereby marketing finds itself analyzing historical trends related to online visits and which content was accessed. While the concept of a buyer’s journey or customer journey has become somewhat of a buzz in B2B, the majority are still representing an internal view of a buyer’s journey. Reading Future Signals.

Buyer Personas 251

Buyer Personas B2B Digital Transformation B2B Sales 251

SmartBug Media

AUGUST 22, 2022

We hear you, and that’s why we’ve picked our top five sessions per day (in person and virtual) based on the buzz we’re hearing in the market and what our clients’ and executive team’s priorities are. This article lists each day’s sessions in chronological order, to help you plan your schedule. Wednesday: In-Person Sessions.

Personalization 104

Personalization CMO Hubspot Buzz 104

SmarkLabs

JUNE 12, 2023

With the buzz around personal branding increasing by the day, it’s becoming clear that it’s not just companies that need to establish a strong brand; it’s also the leaders behind these companies. Engage with posts, share fascinating articles, interact with your connections. Well, you’re not alone.

Linkedin 52

Linkedin Examples B2B Thought Leadership Personalization 52

SocialPilot

FEBRUARY 9, 2024

Online marketing is evolving each day with newer trends and challenges. Let’s head straight to our curated list of 36 digital marketing experts whom you need to follow right away to learn about brand new tricks, upcoming trends, innovations, and viral campaigns for your online marketing strategies. Are you ready? Let’s begin!

Paid Content 93

Paid Content Paid Search Agency Social Media Social Marketing 93

ClearVoice

FEBRUARY 22, 2021

She tested all of these tactics: Listened for hot topics and buzz words popping up in that time — heard data security, data privacy, patient confidentiality, construction, renovation, manufacturing, etc. In most cases, I was brought on and completing articles within two weeks of my original message.”.

Paid Search Agency 135

Paid Search Agency Copywriting Work Management Communities 135

Sprout Social

AUGUST 8, 2023

For example, this article is an example of a piece of content optimized for traditional SEO. There’s been a lot of buzz around the TikTok algorithm due to its ability to place hyper-relevant content in their users’ feeds (called the For You Page or FYP for short). What is TikTok SEO?

SEO 93

SEO Viral Marketing Keywords High Quality Lead 93

Martech

MAY 26, 2023

It’s no wonder that the business world, especially B2B marketing, is buzzing with excitement over the potential of AI. Using natural language processing, AI can analyze customer feedback, social media conversations and market trends to identify patterns and preferences. That’s where AI steps in to lend a helping hand.

Marketing AI 90

Marketing AI Work Management B2B Marketing Management 90

B2B PR Sense

JANUARY 5, 2018

For example, if you want to generate more website traffic, you may be better off authoring and placing articles in targeted outlets rather than trying to get the media to write about you. PR also ensures that the information the journalist receives is accurate and the finished article doesn't have any factual errors. Awards and Events.

PR 238

PR B2B Thought Leadership Advertising Agencies Campaigns 238

Sprout Social

DECEMBER 15, 2021

In this article, we’ll show you why TikTok should be an essential part of your social media marketing strategy. Plus, if you hop on the right trend at the right time (or even better, start a trend) you may end up acquiring a lot of new customers. Hop on trends and challenges. 8 ways to use TikTok for business.

Effectiveness 130

Effectiveness Business Advertising Agencies Viral Marketing 130

Salesforce Marketing Cloud

DECEMBER 12, 2022

In 2016, the CDP shot up Gartner’s well-known Hype Cycle – which tracks buzz – more vigorously than anything in memory. Trending Articles. During the five years I covered marketing technology as a Gartner research analyst, I never saw a category take off like the customer data platform (CDP). 6 min read. 6 min read.

Ideal Customer Profiles 98

Ideal Customer Profiles Enterprise Management Marketing Management Loyalty 98

Salesforce Marketing Cloud

DECEMBER 13, 2022

The 5th edition of the State of Service is Salesforce’s largest service study to date — a deep dive into trends that service organizations must consider when building their customer service strategies. We’ve all heard the buzz around economic unpredictability — which results in the need for more efficiency and cost savings.

Service 98

Service Planning Personalization Peer-to-peer 98

Hubspot

AUGUST 29, 2019

The PRNEWS Blog features in-depth analysis of current industry news, useful how-tos, career advice, and opinion articles from PR pros across numerous industries. Their homepage is also ordered by what's trending in the industry on social media, so it's easy to discover articles other PR professionals are reading and discussing.

PR 77

PR Paid Content Public Relations Paid Search Agency 77

Magisto

SEPTEMBER 24, 2020

With fall in full swing, folks are looking for trends, tips, and styles to elevate their content. In this article we will cover: Quarantine Fall. Fall Color Trends. Fall Color Trends. Take a look at the important dates that the internet is sure to be buzzing about below. That’s where we come in! Fall Footage.

Template 91

Template Content Copyright Buzz 91

Sprout Social

AUGUST 24, 2022

A feeling social media managers know all too well especially when online topics and trends skyrocket and plummet quickly. The insight each team has on the current media landscape and trending topics on social media is extremely important in making sure the messages and focus areas of our teams will be effective,” Abby explains.

PR 83

PR Public Relations Brand Identity Branding 83

Bionic

FEBRUARY 7, 2023

As a media professional, you’ve probably heard the buzz about how AI is the future of media planning. In fact, both helped me with this article. Media planning is a complex process that requires an understanding of audience context, cultural trends, and the rapidly changing media landscape.

Media Plans 91

Media Plans Media Advertising Agencies RFP 91

Sprout Social

JUNE 28, 2022

After all, everyday TikTokers are the ones responsible for the trends, challenges and viral videos that rack up billions of views. The more creators go viral, the more positive buzz TikTok earns. Recent articles by TechCrunch and Engadget further highlight creators’ qualms with the platform.

Work Management 105

Work Management Paid Search Agency Viral Marketing Lock-In 105