Unveiling Meta’s contribution to top-of-funnel relative ROAS
ClickZ
FEBRUARY 24, 2023
We’ve combed through the findings from Fospha’s marketing ecommerce report to uncover why Meta has become such a dominant force in the industry. I also discuss what makes it great for top-of-the-funnel brand awareness. By focusing on the top of the funnel, brands can maximize their investment in Meta.
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