KoMarketing Associates

SEPTEMBER 10, 2019

Marketing for B2B ecommerce gets almost no attention. B2B ecommerce marketing dwarfs B2C ecommerce. B2B ecommerce marketers know what a powerhouse B2B ecommerce is, of course. Even as of the close of 2018, Forrester says US B2B ecommerce had already exceeded $1.1 billion online with U.S. merchants in 2018, up 15.0%

eCommerce 121

eCommerce Advertising Benchmark B2B Marketing Practices 121

Bannerflow

NOVEMBER 22, 2022

The rapid growth of mobile users has made digital marketers rethink their display advertising strategies, with mobile display ads being the front-runner. This is up from a 46% share in 2018 – signalling a continuation of the shift to a mobile-led strategy. Mobile vs desktop display advertising.

Mobile Advertising 52

Mobile Advertising Display Advertisements Advertising 52

Online Marketing Institute

JULY 24, 2018

The Six Building Blocks of Digital Transformation -Optimizing Your Website for Voice Search & Position 0 -The Road Forward for Social Media Marketers – A New Reality -The Rise of the Algorithmic CMO See all Webinars ⟶ Newest Classes -Intro to Scrum -Are You Future Ready? -The businesses."

Ideal Customer Profiles 52

Ideal Customer Profiles Work Management Marketing Management Class 52

Online Marketing Institute

JULY 31, 2018

The Six Building Blocks of Digital Transformation -Optimizing Your Website for Voice Search & Position 0 -The Road Forward for Social Media Marketers – A New Reality -The Rise of the Algorithmic CMO See all Webinars ⟶ Newest Classes -Intro to Scrum -Are You Future Ready? -The Theyre also seeing good results.

Advertising Agencies 52

Advertising Agencies Class Ideal Customer Profiles Privacy Policies 52

KoMarketing Associates

DECEMBER 21, 2017

In a reflection of our growth as digital marketers and as a team, I’m happy to report that this year’s list features more contributors and articles than any previous year! I love the breakdown KISSMetrics provides here and the tips on how marketers can do a better job of engaging customers in a real and valuable way.

Paid Search Agency 204

Paid Search Agency Paid Social Agency Lead Scoring Lead Ranking 204

KoMarketing Associates

MAY 28, 2015

But as the Memorial Day holiday weekend passes us by, how does the progress of your B2B online marketing initiatives look? As we move into the end of the first half of the year, its important to reassess online marketing performance and make certain we don’t lose track while enjoying the summer. New Marketing Data.

Advertising Benchmark 120

Advertising Benchmark Statistics B2B Marketing Paid Search Agency 120

EMagine B2B Blog

MARCH 19, 2018

Why do I need a pharma social media marketing strategy? Through social, you can: Create an online community promoting awareness around disease management and prevention. With the rise of video in digital marketing, YouTube is an essential pick when it comes to your marketing strategy. Establish goals. Contact us now. ­­­.

Social Media 40

Social Media Social Marketing Marketing Strategy Marketing & Strategy 40

Optinmonster

NOVEMBER 6, 2019

Online Shopping Statistics for 2019. Mobile Shopping Statistics. Online Shopping and Technology Statistics. The Future of Online Shopping Statistics (Gen Z). Let’s begin with some general online shopping statistics to give you an idea of how big the industry actually is. Mobile Shopping Statistics.

Statistics 74

Statistics eCommerce Mobile Marketing User-Generated Content 74

Hubspot

AUGUST 7, 2018

Internet use is increasing worldwide every day -- in fact, over four billion people around the world use the internet, as of 2018. Marketing is, and always has been, about reaching customers where they are. The answer is internet marketing. What is Internet/Online Marketing?

Internet Marketing 101

Internet Marketing Paid Content Advertising Agencies Paid Social Agency 101

Litmus

JUNE 17, 2019

Email engagement is like a black box for many email marketers. Too often, marketers only look at opens and clicks, but have no insight into what happens in between. Like in any marketing discipline, better insights are the foundation to improving campaign performance in email marketing. seconds in 2018. and 11 a.m.—and

Peer-to-peer 104

Peer-to-peer Mobile Marketing Advertising Benchmark Analytics 104

Bluetext

JUNE 26, 2018

We’re now halfway through the year and it’s time to check in on some of the top digital marketing trends that we’re seeing for the second half of 2018. The past two years have seen a near-universal transition to digital marketing strategies being implemented across every industry. Analytics is Everything.

Paid Search Agency 20

Paid Search Agency Trends Advertising Agencies Mobile Marketing 20

Bannerflow

DECEMBER 18, 2018

In online marketing terms: ePrivacy, in-house marketing, cookie-less tracking, programmatic TV, as well as many more are sure to transform the way marketers work in the year to come. The progression of DOOH into the mainstream market has been limited up to this point. By 2019, eMarketer predicts that U.S.

Advertisements 85

Advertisements Advertising Trends Mobile Advertising 85

Online Marketing Institute

AUGUST 21, 2018

The Six Building Blocks of Digital Transformation -Optimizing Your Website for Voice Search & Position 0 -The Road Forward for Social Media Marketers – A New Reality -The Rise of the Algorithmic CMO See all Webinars ⟶ Newest Classes -Intro to Scrum -Are You Future Ready? -The Here are 6 reasons why you should embrace it.

Webinar Metrics 52

Webinar Metrics Marketing Strategy Marketing & Strategy Blogger 52

Online Marketing Institute

AUGUST 7, 2018

The Six Building Blocks of Digital Transformation -Optimizing Your Website for Voice Search & Position 0 -The Road Forward for Social Media Marketers – A New Reality -The Rise of the Algorithmic CMO See all Webinars ⟶ Newest Classes -Intro to Scrum -Are You Future Ready? -The

Social Media 52

Social Media Work Management Marketing Management Class 52

Online Marketing Institute

JULY 20, 2018

The Six Building Blocks of Digital Transformation -Optimizing Your Website for Voice Search & Position 0 -The Road Forward for Social Media Marketers – A New Reality -The Rise of the Algorithmic CMO See all Webinars ⟶ Newest Classes -Intro to Scrum -Are You Future Ready? -The Click here for Part II.

Work Management 52

Work Management Training Marketing Management Class 52

seo.co

FEBRUARY 3, 2022

Here we discuss how to use gamification to amplify your SEO & online marketing efforts. The marketing term “gamification” was coined in 2002 by Nick Pelling, but didn’t become popular until 2010. It describes marketing tactics which use game elements to drive user engagement with your website, application, or brand.

Dwell 98

Dwell Marketing Websites SEO Ad Frequency 98

Online Marketing Institute

AUGUST 17, 2018

The Six Building Blocks of Digital Transformation -Optimizing Your Website for Voice Search & Position 0 -The Road Forward for Social Media Marketers – A New Reality -The Rise of the Algorithmic CMO See all Webinars ⟶ Newest Classes -Intro to Scrum -Are You Future Ready? -The

Case Study 52

Case Study Case Studies Studies Advertising Agencies 52

Adobe Experience Cloud Blog

JANUARY 15, 2020

Let’s start this with a statistic that should by itself be enough to have any small business owner invest in digital marketing. According to RetailDive , 87% of buyers start searching for products to buy online. Digital marketing helps small businesses build lasting customer relationships. Eighty-seven. Picture this: 41% of U.S.

Small Business Marketing 174

Small Business Marketing Paid Content Cost per Lead Marketing Budget 174

KoMarketing Associates

MARCH 24, 2015

While some of these may be true (I’m guilty: I recently got a millennial friend a selfie stick as a gift), this generation is much more complicated than it may seem on the surface and B2B marketers need to start taking them seriously, today. By 2018, Millennials will have the most spending power of any generation. Did you know?

Work Management 120

Work Management Marketing Management B2B Marketing B2B 120

SocialPilot

FEBRUARY 9, 2024

Online marketing is evolving each day with newer trends and challenges. But thankfully, marketing isn’t a lonely ride. There are several internet marketing experts and online marketing professionals who have thrived in the recent times. Social Media Marketing + Michael A. Are you ready? Let’s begin!

Paid Content 93

Paid Content Paid Search Agency Social Media Social Marketing 93

Bannerflow

DECEMBER 18, 2018

In online marketing terms: ePrivacy, in-house marketing, cookie-less tracking, programmatic TV, as well as many more are sure to transform the way marketers work in the year to come. The progression of DOOH into the mainstream market has been limited up to this point. By 2019, eMarketer predicts that U.S.

Advertisements 63

Advertisements Advertising Trends Mobile Advertising 63

ClearVoice

JANUARY 4, 2019

Content marketing, social media, productivity. If you are looking for marketing-focused conferences, check out The Ultimate List of Marketing Conferences in 2019. Designers, creatives, and marketers can mingle together to brainstorm and network. Cost: $255 until August 31, 2018. Digital Summit.

Conference 106

Conference Creativity Startups Network Marketing 106

Sprout Social

JUNE 24, 2019

B Squared Media is a boutique digital marketing agency specializing in “done-for-you” social media marketing and advertising. B Squared was also named Sprout’s 2018 Partner of the Year. The High Road Agency is a full-service marketing solutions firm based in East Tennessee. CF Search Marketing. B Squared Media.

Advertising Agencies 69

Advertising Agencies Paid Social Agency Paid Search Agency Ad Agencies 69

Choozle

FEBRUARY 12, 2019

” Marketers get asked these questions every day by the top dogs at their companies. There’s plenty of data around the value of various digital marketing and advertising efforts, but it’s often outdated or hidden inside of a long-form blog post. Marketing Stats You Need to Know. We get that.

Validation 42

Validation Paid Search Agency Marketing Management Mobile Advertising 42

Hubspot

JANUARY 9, 2020

Since 2018, online publishers have been seeing sudden noticeable spikes of mobile traffic to their websites. And while you might think these spikes are just due to the growing pool of mobile internet users, SEO and content strategists have identified an additional culprit: Google Discover. Think again.

Google 76

Google Paid Search Agency Mobile Marketing Marketing & Strategy 76

SmartBug Media

NOVEMBER 11, 2019

The digital era has changed the way we do business, and it’s important for marketers to keep up with the demands of their prospects by building a well-oiled lead generation machine. How to Generate Leads With Your Digital Marketing. Use Content Marketing to Establish Thought Leadership. Segment Email Marketing.

Sales Management 94

Sales Management Lead Scoring Lead Ranking Sales Qualified Leads 94

KoMarketing Associates

JANUARY 18, 2018

As 2018 unfolds, B2B marketing teams will be challenged to evolve, to measure, to execute, and meet (or exceed) the expectations of both their customers and their supervisors. Content Marketing. 53% of B2B Enterprise Marketers Are Committed to Content Marketing. In a report by Publicity.ai

Paid Content 236

Paid Content Statistics B2B Marketing Planning 236

Martech Advisor

NOVEMBER 8, 2019

With the rapid pace of digitalization, mobile advertising will only become more important for advertisers and marketers in the future. Kayla Matthews, explores the basics of mobile ad networks and the different platforms and best practices that the modern marketer can make use of to amplify their advertising.

Cost Per Thousand 57

Cost Per Thousand Pricing Price Cost per Acquisition 57

Go Beyond SEO

AUGUST 16, 2018

Although PPC has been a very successful and profitable means of online marketing for a wide range of industries and business sizes, it can also be very costly and have zero results. All marketing efforts begin with some type of goal in mind and PPC is no different. What’s a Google forwarding number?

PPC 92

PPC Lead Ranking Advertising Agencies Adwords 92

TrustRadius Marketing

DECEMBER 9, 2019

Enter email marketing software. Email marketing is designed to help a company manage consumer interactions?—you The intention of effective email marketing will create loyalty, boost brand recognition, and drive sales. However, many marketing automation platforms can also function as email marketing solutions. .

Comparison 52

Comparison Enterprise Management Marketing Automation Services Work Management 52

Moz

NOVEMBER 13, 2018

Barry Adams (@badams) March 15, 2018. pic.twitter.com/WClX9oZFNO — Mike Pantoliano (@MikeCP) April 24, 2018. I’ll keep harping on about this point, but make sure that you check clicks vs impressions for both mobile and desktop. Once again, be sure to do this on both mobile and desktop. They’ve been doing that for years.

SERP 53

SERP Paid Content Traffic Features 53

Moz

OCTOBER 15, 2019

Posted by MiriamEllis This post contains an excerpt from our new primer: The Practical Guide to Franchise Marketing. Download The Practical Guide to Franchise Marketing: Download now. Thank you, digital marketing! Traditionally, online marketing wasn’t something that franchisees had to think much about.

Buy 48

Buy Work Management Marketing Management Word of Mouth 48

SnapApp

JULY 10, 2018

Demand generation is a rapidly evolving field — just a few years ago brands were still largely focusing on traditional outbound marketing strategies. Terms like inbound marketing and demand generation seemed more like buzzwords than actual marketing strategies. Evolution of demand gen over the past decade.

Training 59

Training Demand Demand Generation Agencies Demand Generation 59

Launch Marketing

NOVEMBER 21, 2018

Author’s Note: the following blog post was inspired from Launch Marketing’s 2018 Digital Marketing Guide: In-Depth Digital Strategy for B2B Marketers. To learn more, follow this link to download your own copy of the white paper and get various digital marketing best practices.

Paid Content 54

Paid Content PPC Cost per Lead Paid Search Agency 54

ClearVoice

MARCH 8, 2022

When I first took on this assignment to find — and write about — influential women in the content creation/content marketing world, my first thought was: “Eh, piece of cake.” Plus, women who head up content marketing and creation efforts are in a great position to create messaging for, and engagement with, other women.

Work Management 52

Work Management Paid Search Agency Content Marketing Planning 52

Go Beyond SEO

AUGUST 16, 2018

Although PPC has been a very successful and profitable means of online marketing for a wide range of industries and business sizes, it can also be very costly and have zero results. All marketing efforts begin with some type of goal in mind and PPC is no different. What’s a Google forwarding number?

PPC 68

PPC Lead Ranking Adwords Advertising Agencies 68

SnapApp

JULY 10, 2018

And while this may seem simple enough, keeping up with industry trends entails keeping a finger on the pulse of marketing at all times to know what’s working and what’s not. Just a few years back, brands were still largely focusing on traditional outbound marketing strategies. Evolution of demand gen over the past decade.

Training 48

Training Demand Demand Generation Agencies Planning 48