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What Are Experts Prioritizing in 2018 B2B Marketing Budgets?

KoMarketing Associates

Instead of planning for 2018 when you’re already starting it in January, the most prepared B2B marketers already have priorities identified and plans for execution come January 1. We reached out to B2B marketers across different industries and asked them the following question: What are B2B marketers prioritizing in their 2018 budget?

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Digital Marketing Trends You Must Follow in 2018

Marketing Insider Group

The world of online marketing moves fast. The more a certain marketing technique is used, the more audiences around the world become accustomed to it […]. The post Digital Marketing Trends You Must Follow in 2018 appeared first on Marketing Insider Group.

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Four Digital Marketing Trends in China To Know for 2018

KoMarketing Associates

As a digital marketing strategist, one of the most important things on my to-do list is planning out 2018 China digital marketing strategy for my clients. Also, paid search marketers need to carefully analyze the ROI from mobile and desktop campaigns and better allocate budget across devices. released in June 2017.

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5 Takeaways from SearchLove Boston 2018

KoMarketing Associates

Last week, several KoMarketers had the opportunity to attend SearchLove 2018 in our lovely city of Boston. There were so many of us, we barely fit all fit in the photobooth frame; see exhibit A: A post shared by KoMarketing (@komarketing) on Jun 7, 2018 at 10:56am PDT. Anastasia Warren (@anastasiafwa) June 7, 2018. SearchLove.

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10 Infographics to Inform Your 2018 B2B Content Marketing Strategy

KoMarketing Associates

Content Marketing Strategy. From assembling a content marketing team to learning about the key strategies, techniques and tactics, launching a program can be daunting. This Online Marketing Institute infographic walks you through the program aspects that should be considered as you navigate the complex realm of content marketing.

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5 Similarities Between B2B Content Marketing and the 2018 World Cup

KoMarketing Associates

With that out of the way, let’s get to why I’m writing a post about the 2018 World Cup if I’m just a casual fan. As I was relaxing this weekend and watching a few of the matches on TV, I couldn’t help but to notice some striking similarities between the World Cup and something I am much more familiar with – B2B content marketing strategy.

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October 2018 B2B Blog Post Round-Up

Zoominfo

4. The Truth Behind Five Common Email Marketing Myths. The online marketing world contains an abundance of conflicting information about email marketing. As of misinformation spreads, marketers must be wary of common email marketing myths that can hinder their long-term growth. Continue reading.