Onalytica B2B

JULY 8, 2015

In 2003, LinkedIn launched with a more serious approach to social networking for professionals. Twitter, Facebook, Instagram, Google +, Tumblr, the list is truly endless in 2015. Add to this the increase in content marketing and you have to the noisy, digital world we live in today. Mapping the community. comms2point0.

PR 100

PR PageRank Brand Identity Branding 100

Onalytica B2B

MARCH 18, 2015

Mapping the community. Below you can see a network map of the online conversation around digital health, which has sky-rocketed in the past three years. Be sure to click on the map to enjoy the full size network diagram in greater detail. GRAB THE FULL TOP 100. What are the experts saying? DOWNLOAD THE FULL REPORT TODAY!

Brand Identity 100

Brand Identity Branding PageRank Marketing Management 100

Vidyard

SEPTEMBER 15, 2015

New video capabilities improve communication, collaboration among teams, customers, partners and more . Already the first solution to enable video sharing and tracking in the Salesforce Sales Cloud, video sharing in Chatter and video recording in Salesforce1, Vidyard is now the first to enable video for Communities.

Marketing Automation Services 77

Marketing Automation Services Communities Video Marketing Paid Search Agency 77

Vidyard

SEPTEMBER 3, 2015

Marketers and sales professionals alike, wait with baited breath to see what game-changing products Salesforce will launch and what extraordinary stunts Dreamforce will pull off this year. What: Native Video Sharing in Salesforce Communities. Where: Communities Campground, Theater A. Create Video on a Budget … in Real Time!

Communities 95

Communities B2B Sales Video Marketing Conference 95

Content Standard

SEPTEMBER 24, 2018

Fast-forward a couple decades, and gamification marketing is taking the same approach to win over customers. The rise of advanced technologies and tech-driven experiences is creating common ground between the marketing world and the video gaming world. billion in 2015 to $11.10 I wanted to have fun, and I did. billion by 2020.

Enterprise Management 80

Enterprise Management Communities Work Management Marketing Management 80

Tomorrow People

NOVEMBER 17, 2021

B2B companies in existing markets need to stand out. It’s no secret that companies in existing markets face competition – a lot of it. Firstly, it’s important to recognise the rules of the market you’re in. Red and blue ocean markets. The term ‘blue ocean’ refers to uncontested market spaces. According to W.

Paid Search Agency 156

Paid Search Agency Work Management Marketing Management Companies 156

EMagine B2B Blog

JANUARY 21, 2015

As part of our Resolution Series for 2015, the Digital Marketing team and myself have set our sights on achieving more professional development. Not to say that we don’t do our own fair share of reading blogs to keep on top of the latest digital marketing trends and developments, but this year, we want to do more. The Moz Blog.

Webcast 40

Webcast Webinar Metrics Conference Curation 40

Buffer

FEBRUARY 21, 2023

When I first started building Diversability with the vision of creating a community of people with disabilities (and the allies who support us) elevating disability pride, I kept encountering roadblocks when trying to get the word out. Now, in 2023, we have 80,000 followers across our social networks and 5,800 in our closed communities.

Brand Identity 88

Brand Identity Branding Press Peer-to-peer 88

Vidyard

SEPTEMBER 15, 2015

Already the first solution to enable video sharing and tracking in the Salesforce Sales Cloud, video sharing in Chatter and video recording in Salesforce1, Vidyard is now the first to enable video for Communities. “Vidyard has helped sales and marketing innovators use the power of video for years. .

Marketing Automation Services 50

Marketing Automation Services Communities Video Marketing Paid Search Agency 50

Vidyard

SEPTEMBER 15, 2015

Already the first solution to enable video sharing and tracking in the Salesforce Sales Cloud, video sharing in Chatter and video recording in Salesforce1, Vidyard is now the first to enable video for Communities. Vidyard has helped sales and marketing innovators use the power of video for years. The possibilities are endless.”

Marketing Automation Services 50

Marketing Automation Services Communities Video Marketing Paid Search Agency 50

Martech

FEBRUARY 22, 2023

With an engaged and diverse user base, it’s no wonder marketers are looking for ways to leverage TikTok to reach their target audiences. 53% of marketers expect TikTok to deliver the biggest growth in 2023, according to Reuters’ State of Marketing 2023 report. ad campaigns and creator marketing activations.

B2B Marketing 108

B2B Marketing B2B Enterprise Management Paid Search Agency 108

Anyword

OCTOBER 19, 2022

The world of affiliate marketing experienced exponential growth over the past few years. Marketing strategies have come and gone, but it seems that this particular method can evolve with the times. What makes affiliate marketing a tried-and-true strategy for boosting conversions and purchases? Affiliate Marketing In Numbers.

Webinar Metrics 105

Webinar Metrics Marketing & Strategy Bundling Ad Exchange 105

KoMarketing Associates

JUNE 29, 2016

It is no secret that LinkedIn is a valuable social media platform for B2B marketers. And according to the “LinkedIn Ads Benchmark Report Q3 2015” published by Marketing Mojo, 79 percent of B2B marketers said that LinkedIn was “effective” at generating leads. eMarketing Association Network.

Linkedin 141

Linkedin B2B Marketing Marketing Analytics Tools Work Management 141

Biznology

JANUARY 6, 2016

With a tip of the hat to Barbara Walters , I’d like to introduce ten fascinating people who have brought new ideas and admirable energy to the B2B marketing world this year. This round-up represents only a small sample of the fresh thinking that drives the upward march of B2B “modern marketing.” We are lucky to have them.

B2B Marketing 48

B2B Marketing PointClear Work Management B2B 48

Sprout Social

FEBRUARY 16, 2023

Executing on a social media marketing strategy is like completing an obstacle course. Managing social through down markets requires an additional layer of focus, rigor and empathy. Dietrich is a former CMO, most notably the head of marketing who took Atlassian public in 2015. We tapped Carilu Dietrich to find out.

Social Media 106

Social Media Work Management Marketing Management Social Marketing 106

KoMarketing Associates

MAY 11, 2016

Unfortunately in late 2015, LinkedIn did away with many of the group settings that B2B marketers came to know and love, such as the ability to search group member by keyword or name and the promotions tab. These changes frustrated and angered many marketers, especially B2B marketers. I was not happy. Be Consistent.

Linkedin 120

Linkedin B2B Thought Leadership B2B Marketing Thought Leadership 120

Content Standard

JUNE 4, 2015

This article will serve as a roundup of interesting evolutions in the digital media industry over 2015. Because of this, the publisher has begun to evolve each of its many brands to extend into new markets. ” Business Insider may take an influencer marketing approach to growing its audience.

Product 40

Product Media Work Management Custom Publishing 40

Buffer

SEPTEMBER 30, 2022

When I started Tech Ladies in 2015 as a coffee meetup in New York City, I could immediately see the potential for it to grow into something larger. As a woman in tech myself, I craved a network to support me through the unique challenges I faced in the workplace. I always wanted to build something big.

Communities 78

Communities Paid Search Agency Newsletter Network Marketing 78

Salesforce Marketing Cloud

OCTOBER 14, 2021

This growth is powered by Trailblazers — the learners and innovators who use Salesforce to build successful careers, companies, and communities around the world. Here are a few more Trailblazer Stories to show the beautiful diversity of our community, pathways to success, and opportunities to give back. million new jobs and 1.6

Peer-to-peer 98

Peer-to-peer First-Mover Advantage Digital Transformation Communities 98

Convince & Convert

FEBRUARY 5, 2018

” I call it participation marketing, and the reason is clear. Altimeter’s 2015 State of Social Business Report revealed that “building employee advocacy” programs are becoming a high priority and strategic initiative for marketers, jumping from 13 percent to 45 percent in 2015. They have no agenda.

Social Media 148

Social Media Social Marketing Marketing & Strategy Peer-to-peer 148

Contently

AUGUST 24, 2018

Content marketing articles typically don’t go viral. Starting with embeds in 2015 and extending to other products like our CrowdTangle/Taboola integrations and editorial partnerships with Time in 2017, our work with publishers speaks to an organic evolution of an already existing user and publisher behavior.

Brand Identity 157

Brand Identity Branding Distribution Rules 157

Influitive

OCTOBER 11, 2015

Marketers know that finding ways to increase customer engagement is good for the bottom line. The 2015 B2B Buyer’s Survey Report found that 20% of respondents consider peer recommendations one of the top information resources when researching potential vendors (along with web research and analyst reports). Onboarding.

Loyalty 279

Loyalty Peer-to-peer Ideal Customer Profiles Word of Mouth 279

Onalytica B2B

MARCH 23, 2016

In September 2015, 15% of consumers indicated celebrities had influenced their decision in the purchase of a beauty product and some 20% of consumers suggested that it had been bloggers who were the influence. Here’s what we found: MAPPING THE COMMUNITY. WHAT ARE THE EXPERTS SAYING?

Blogger 100

Blogger Brand Identity Branding Lead Scoring 100

Onalytica B2B

DECEMBER 2, 2015

This emerging market has seen a burst of activity over the last 5 years, global investment in Fintech tripled to $12.21B in 2014. It was interesting to see how the rankings have changed since last time, as well as seeing new influencers entering and driving engagement within the fintech community on social media.

Peer-to-peer 30

Peer-to-peer Lead Ranking Work Management Brand Identity 30

Brandwatch Marketing

JULY 4, 2022

Instagram has been expanding its marketing options for some time, and accordingly the number of brands marketing on Instagram has grown from 11.5% Quintly is a dashboard tool that covers several social networks. Finally, for analysis there is a community tab, showing details about your followers and followings.

Analytics 85

Analytics Tools Best Practices Tagging 85

Marketing Insider Group

JUNE 14, 2015

Sync online and offline communities. Crew has had great success in creating devoted online and offline communities of brand loyalists (specifically preppy-chic aficionados). Our customers are always interested in learning more about products as well as shopping.” – Wanda Geirhart, Chief Marketing Officer, Neiman Marcus Group.

Content 100

Content Mobile Marketing Communities Blogger 100

SocialPilot

FEBRUARY 9, 2024

Online marketing is evolving each day with newer trends and challenges. But thankfully, marketing isn’t a lonely ride. There are several internet marketing experts and online marketing professionals who have thrived in the recent times. Social Media Marketing + Michael A. Are you ready? Let’s begin!

Paid Content 94

Paid Content Paid Search Agency Social Media Social Marketing 94

Sprout Social

FEBRUARY 28, 2019

This wasn’t too surprising to a lot of social media marketers and experts who had been anticipating the downfall of the platform for a while. Stone Temple later discovered in 2015 that 90% of valid profiles on Google+ had no content. How will it affect social media marketers and businesses? While there were 1.15

Google 108

Google Ideal Customer Profiles Profiling Communities 108

Brandpoint

APRIL 24, 2019

He has over 30 years of experience in the local PR community, including with General Mills, Honeywell and Medtronic. He’s earned his APR in 2003, was elected to the College of Fellows in 2015, has judged multiple awards programs and has spoken at a variety of events including the PRSA International Conference. Do great work.

PR 120

PR Public Relations Broadcasting Communities 120

Oktopost

OCTOBER 23, 2019

Here at Oktopost, we’ve seen some interesting marketing updates in the digital and social spaces. This change could be really good if it pulls people back to the OG platform or really bad if it continues to drive users to other networks. Waiting to see how this changes things for marketers. Here’s what you should know.

Acquisitions 110

Acquisitions Planning Paid Search Agency Mobile Advertising 110

Influitive

NOVEMBER 26, 2015

Those who work at not-for-profit organizations love being part of a community. Amy Bills , Customer Marketing Director at Blackbaud, knew they could do better if they rethought their approach to customer advocacy. Some questions were as simple as “ What is advocate marketing ?” Education for everyone. Set clear goals.

Work Management 100

Work Management Marketing Management Communities Case Study 100

Heinz Marketing

APRIL 11, 2022

By Matt Heinz , President of Heinz Marketing. The show is less than 30 minutes, fast-paced and full of actionable advice, best practices and more for B2B sales & marketing professionals. The show is less than 30 minutes, fast-paced and full of actionable advice, best practices and more for B2B sales & marketing professionals.

Privacy 107

Privacy Ad Exchange Communities Advertising Agencies 107

Convince & Convert

SEPTEMBER 5, 2017

As Social Pros approaches its second birthday, we revisited some of Social Pros’ best conversations to bring you this list of the 12 most popular episodes since 2015—the best of the best. Carlos Gil, Head of Global Social Media Marketing for BMC Software, defends Snapchat as a social tool for B2B and B2C businesses.

Best Practices 130

Best Practices Top of Funnel Work Management PR 130

Hubspot

MAY 28, 2024

Etsy championed makers and made it easier for them to get discovered and market themselves. These platforms make it easy to get your handmade products in front of a large audience, manage and market your shop, and collect payments without worrying about a ton of fees. I’ve also found them to be pleasant to use from the buyer’s side.

Best Practices 57

Best Practices eCommerce Amazon Small Business Marketing 57

Buffer

JANUARY 25, 2022

Although anytime can be a good time to switch up your marketing strategy, the start of the new calendar is one that resonates with us quite a bit. With that in mind, we talked to 10 small business owners to learn about what they're changing in their marketing this year.

Small Business Marketing 95

Small Business Marketing Paid Search Agency Planning Business 95

Contently

AUGUST 24, 2018

Content marketing articles typically don’t go viral. Starting with embeds in 2015 and extending to other products like our CrowdTangle/Taboola integrations and editorial partnerships with Time in 2017, our work with publishers speaks to an organic evolution of an already existing user and publisher behavior.

Brand Identity 110

Brand Identity Branding Distribution Rules 110

EveryoneSocial

MARCH 19, 2020

Where the rubber meets the road however, employee activation is about motivating and encouraging employees to create and share content with their social networks and internally with their colleagues or business leaders. In 2015, 3.9 Employee advocacy ultimately leads to more collaboration and workplace community. million U.S.

Social Media 87

Social Media Activities Media Distribution 87