Exo B2B

MARCH 17, 2021

Because for the last few weeks, I keep seeing statistics on the “Trust” factor or confidence if you prefer. As in Trust Agents, do you remember this book published in 2010 under the joint pen of Chris Brogan and Julien Smith ? These figures are taken from a webinar on October 20th, which featured Alex Rynne of LinkedIn.

B2B Thought Leadership 59

B2B Thought Leadership Thought Leadership Curation B2B 59

Marketing Insider Group

MAY 19, 2014

Linkedin launched in June, 2003. Additional Statistics on Attention Spans: 25% of teenagers report forgetting important details about their friends and family. Content on the internet tripled between 2010 and 2013. I had gotten married, spent almost a whole day on a plan to fly half-way around the world. This was 1999.

Social Media 100

Social Media Mobile Advertising Media Stats 100

Convince & Convert

MAY 27, 2011

This point was driven home in The Social Habit II, a new report from Edison Research and Arbitron that follows up on their landmark study in 2010 (and their 19th study about the Internet overall). 52% of Americans have a profile on Facebook, Linkedin, MySpace or elsewhere. Either way, I found it to be a very interesting statistic.

Social Media 166

Social Media Media Social Networks Ideal Customer Profiles 166

Marketing Insider Group

NOVEMBER 9, 2010

Share: Read more from Social Media Blog , Blogwell , Marketing Mix , Social Media 4 Comments Post a comment Andrew Corliss Nov 9 2010 I believe blogging but all acts of social media are now necessary for businesses. Michael Brenner Nov 11 2010 Thanks Andrew! Your statistics back up my thinking! Overall great article.

Marketing Mix 100

Marketing Mix Marketing Report Blogspot Blogger 100

Convince & Convert

SEPTEMBER 22, 2010

LinkedIn – only if I have made a personal connection. link] Deliverability Days Wrap Up + Fabulous Marketing Finds from Around the Web: 9/23/2010 « Topica's Blog [.] I reserve email subscriptions for those I truly want to receive more from. I’ll have to look into the new Exact Target tool.

Social Media 137

Social Media Media Webinar Metrics Paid Search Agency 137

The Effective Marketer

FEBRUARY 15, 2010

MarketingSherpa Email Benchmark Guide: [link] Mailer Mailer Email Marketing Metrics Report: [link] Epsilon Email Trends Results: [link] MailChimp Email Marketing Bechmark: [link] Bronto Email Statistics: [link] As I said, look at them but don’t bet on them or try to set your goals based on what others are supposedly doing.

Advertising Benchmark 100

Advertising Benchmark Work Management Marketing Management Planning 100

Online Marketing Institute

DECEMBER 6, 2011

Many of the statistics and results are consistent with what we saw last year: 9 out of 10 organizations market with content marketing. LinkedIn: 39% increase. I was surprised at the jump in Twitter AND LinkedIn usage. LinkedIn always seems to be the “unsexy” network, yet so powerful for B2Bs. CMI Benefactors.

Advertising Benchmark 40

Advertising Benchmark Budget Programs Marketing Report Statistics 40

NuSpark Consulting

NOVEMBER 17, 2013

Just look at these statistics. This study from 2010 has some useful details about Twitter’s relationship to time. Here are a few ways to maximize the enormous potential of these lead generation cards. . Keep Using Twitter Outside of Your Lead Generation Card. Make Your Promotional Tweets Count. Research is essential.

Lead Generation 100

Lead Generation Twitter Generation Leads 100

Hubspot

AUGUST 31, 2011

13 Mind-Bending Social Media Marketing Statistics. 56 percent of LinkedIn's 100 million users are outside of the United States. billion will be spent to advertise on social networking sites in 2011, a 55 percent increase over 2010. What is your favorite social media related statistic? Source ) Tweet This Stat!

Social Media 28

Social Media Statistics Social Marketing Media 28

Convince & Convert

DECEMBER 29, 2011

This point was driven home in The Social Habit II, a new report from Edison Research and Arbitron that follows up on their landmark study in 2010 (and their 19th study about the Internet overall). 52% of Americans have a profile on Facebook, Linkedin, MySpace or elsewhere. Either way, I found it to be a very interesting statistic.

Social Media 166

Social Media Media Social Networks Ideal Customer Profiles 166

Marketing Insider Group

MAY 12, 2010

ROI” and “Sales” are the 4 th and 5 th most important metric according to Chief Marketer April 1, 2010 study. There are plenty of statistical modeling tools that can help you determine which mix of tactics, topics, and partners will deliver a predictable result. Kelly May 24 2010 Michael, I had fun reading your post. Keep it up.

Lead Generation 100

Lead Generation Sales Management Lead Ranking ROI 100

markempa

DECEMBER 10, 2012

Back in 2010, Siemens Industry’s communications team was challenged to do the following: Build brand awareness. The team mined data, tracked trends and “put as many statistics as we could into showing the power of gamification,” she says. 117 connections on LinkedIn ( Pete the Plantville Manager has his own LinkedIn page).

B2B Thought Leadership 120

B2B Thought Leadership Work Management Brand Identity Branding 120

KoMarketing Associates

APRIL 2, 2019

Which is why so many B2B companies are turning to thought leadership to build brand awareness, enhance decision makers’ trust, open the conversation, and help close business, according to research by Edelman and LinkedIn. It kickstarts the momentum for brand awareness and credibility while strengthening lead generation efforts.

Thought Leadership 122

Thought Leadership B2B Thought Leadership Work Management Marketing Management 122

Launch Marketing

SEPTEMBER 19, 2018

Several tweets a day, regular Facebook posts, industry-related articles for LinkedIn, images for Instagram—new content needs to appear everywhere all at once, which can overwhelm smaller-sized marketing teams. In 2010, Target launched a UGC campaign aimed at publicizing their philanthropic efforts to donate $500 million to education.

User-Generated Content 59

User-Generated Content Generation Peer-to-peer Multi-Channel 59

Webbiquity

APRIL 27, 2010

Whatever questions you may have about social media marketing, you’ll probably find the answers in the 2010 Social Media Marketing Industry Report from white paper guru Michael Stelzner. This excellent study provides a wide array of answers, statistics and insights. LinkedIn – 78%. Facebook – 87%.

Social Media 100

Social Media Marketing Report Social Marketing Planning 100

Convince & Convert

SEPTEMBER 7, 2010

There are a few sections devoted to the mechanics of Twitter, Facebook, Linkedin, and other social media operational specifics. link] links for 2010-09-07 | Glenn Friesen [.] It’s a boullabaise of advice and observations on social media, viral marketing, and customer experience, with a side order of social media how-to.

Social Media 115

Social Media Media Paid Search Agency Peer-to-peer 115

Convince & Convert

MAY 13, 2010

Linkedin is for people you know. Social media allows big companies to act small again. Social media creates kinship between companies and customers, and kinship equals purchase intent. Facebook Fan Pages are email newsletters with smaller pictures. Facebook is for people you used to know. Twitter is for people you want to know. (I

Social Media 153

Social Media Media Webinar Metrics Marketing & Strategy 153

Convince & Convert

JULY 20, 2010

Some of my favs include: Books – Content Strategy for the Web (Halvorson), Letting Go of the Words (Redish) Networks – The Content Strategy LinkedIn group Blogs – Here's a great list from Catherine Ventura (@catherinventura): [link]. Joining the LinkedIn group now. I actually work at Vertical Measures!

Social Media 141

Social Media Media Webinar Metrics Marketing & Strategy 141

Webbiquity

MARCH 9, 2010

You’ve seen the eye-popping statistics: Facebook now has more than 350 million active users. TechCrunch predicts that “by this summer (2010) well over half of all Internet users will likely visit Facebook each month.&# If it were a country, it would be the third most-populous on earth , behind only China and India.

Facebook 100

Facebook B2B Marketing Effectiveness B2B 100

Convince & Convert

FEBRUARY 19, 2010

Then Linkedin. And More… Although I’m not using it presently, you can also configure your NutshellMail to include Linkedin and MySpace content, as well as updates from the Ning groups of which you are a member. You run over to check your Twitter account. Then you dash to Facebook to see what’s going on there.

Social Media 115

Social Media Media Paid Search Agency PR 115

Webbiquity

JANUARY 2, 2013

This post, along with 79 Remarkable Social Media Marketing Facts and Statistics for 2012 and 87 More Vital Social Media Marketing Facts and Stats for 2012 previously published here, provide a solid foundation for that understanding. 25 Social Media Facts and Statistics. What do buyers really want from social media marketers?

Paid Content 100

Paid Content Stats Social Media Paid Search Agency 100

Convince & Convert

FEBRUARY 10, 2010

“Should we be on Twitter, or Facebook, or Linkedin, or YouTube, or some other places?&# Both seek to keep your brand top-of-mind with customers and prospects, communicating in a relevant, timely way that ideally is measurable and testable. Flowtown gives you the answer in seconds.

Social Media 128

Social Media Email Marketing Social Marketing Paid Search Agency 128

Martech Advisor

DECEMBER 3, 2019

Nancy Duarte, in her 2010 book, Resonate: Present Visual Stories that Transform Audiences analyzes how powerful presentations such as Steve Jobs’ 2007 iPhone launch presentation use this technique to spellbind the audience. Shocking statistics. Let us know on LinkedIn , Facebook , or Twitter. Image source: Sparkol.

Storytelling 70

Storytelling Paid Search Agency Planning Work Management 70

Convince & Convert

FEBRUARY 24, 2010

and/or Linkedin Answers, or create a series of helpful YouTube videos ( like Coldwell Banker ). because through social media, customers are praising and criticizing companies in public in a way that requires marketing to triage and respond. On a near-continuous basis, consumers are asking for help making purchasing decisions.

Conference 116

Conference Organization Paid Search Agency PR 116

Marketing Insider Group

JUNE 21, 2011

CK’s presentation from the B2B Marketing Forum utilized these additional statistics: The Apple iPad reach $5 Billion in sales in just 3 quarters. 5 Billion apps were downloaded from iTunes in 2010. Please follow along on Twitter , LinkedIn , Facebook or Subscribe to the B2B Marketing Insider Blog. Still not convinced?

Mobile Marketing 100

Mobile Marketing Tactics Marketing Strategy Marketing & Strategy 100

Convince & Convert

SEPTEMBER 20, 2010

Linkedin Groups vs. Twitter. The statistical similarity shocks me. The pattern holds for YouTube and Linkedin, too. Whether you’re spending millions per year on marketing, or less than $50,000, your proclivity toward being active on Facebook, Twitter, Linkedin and YouTube is strikingly similar. Podcasts vs. YouTube.

Social Media 149

Social Media Media Webinar Metrics Marketing & Strategy 149

Industrial Marketing Today

AUGUST 3, 2010

These statistics are easily and readily available from your dashboard in Google Analytics. With the rising popularity of social media in B2B marketing, it is now more a method of tracking your friends or fans on Facebook, LinkedIn and/or Twitter. Copyright © 2010 Tiecas, Inc.

B2B 60

B2B Marketing Analytics Tools Web 2.0 Buying Cycle 60

Webbiquity

JANUARY 19, 2016

Here are four key takeaways (among the many possible) from the compilation of social media marketing facts and statistics below: Social is important today, but even more so tomorrow. LinkedIn came in second place with 21%, followed by Twitter, YouTube and Google Plus. ( V3B Blog ). MarketingLand ). MarketWatch ). MarketWatch ).

Social Media 100

Social Media Stats Social Marketing CMS Development 100

Industrial Marketing Today

JUNE 12, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website B2B Websites: To Publish Prices, Or Not To Publish…That Is The Question by Achinta Mitra on June 12, 2010 in Industrial Marketing Strategies , Sales Strategies , Website Design & Development Do you show prices on your B2B website?

Sales Management 60

Sales Management Pricing Price Marketing Websites 60

Content Standard

JULY 21, 2015

Launching in 2010, Instagram rose to 300 million users by the end of 2014, overtaking Twitter and closing in on Messenger, despite the latter’s close integration and promotion with Facebook. The majority of the audience is definitively millennial, with 53 percent of the age group using the site.

Paid Search Agency 40

Paid Search Agency Barriers Social Media Statistics 40

Online Marketing Institute

DECEMBER 1, 2010

LinkedIn Events Setting up an event in LinkedIn is a fairly simple process. LinkedIn users will be shown events that match their specific business needs based on the information they’ve added to their LinkedIn profile (Job Title, Industry, etc.), Kristina Goodrich says: December 1, 2010 at 12:12 am Thank you, Adam!

Social Media 40

Social Media Event Marketing Social Marketing B2B Marketing 40

Content Standard

SEPTEMBER 28, 2016

On the Content Standard, we’ve talked about the large user bases of Snapchat (100 million), Instagram (300 million), and LinkedIn (450 million) and the worthwhile opportunities they present for marketers. What’s even more incredible about Facebook is that it continues to grow and dominate over a decade later. Well, Facebook has 1.13

Facebook 40

Facebook Cost Per Thousand Paid Search Agency Mobile Advertising 40

Industrial Marketing Today

JULY 23, 2010

Instead of thinking of Facebook, LinkedIn and Twitter as lead generators, use them to increase awareness and drive traffic to your website. I have even read statistics where Facebook is now drawing more visitors than Google. Copyright © 2010 Tiecas, Inc. This is a lot quicker and cheaper than organic SEO.

Rules 60

Rules Marketing Websites Marketing Automation Services Web 2.0 60

Online Marketing Institute

NOVEMBER 8, 2010

B2B Marketers Less Engaged than B2C The results of “B2B Marketing Goes Social&# indicate that while some B2B marketers’ social media engagement statistics are similar to those of B2C marketers, overall B2B marketers are less engaged in social media than their B2C counterparts.

Social Media 40

Social Media Paid Search Agency Social Marketing B2B Marketing 40

Convince & Convert

MARCH 27, 2012

Since launching CMI in May of 2010, we now average nearly 100,000 unique visitors a month on our sites. Also, according to research from Doremus and the Financial Times , over 60 percent of senior executives read blogs, watch online video, view webcasts, and use professional networking sites like LinkedIn. Jay may indeed be right.

Work Management 144

Work Management Marketing Management Marketing Automation Services Service 144

Webbiquity

APRIL 14, 2014

What do 40% of B2B buyers say about LinkedIn, that only 19% say about Twitter? Find the answers to those questions and many, many more here in more than 80 social, content, search, and email marketing facts and statistics from the past few months. 9 Social Networking Demographics Figures and Statistics. B2B Marketing ).

Paid Content 100

Paid Content Statistics Social Media Social Marketing 100

Convince & Convert

MAY 11, 2010

Your LInkedin page. It’s just more authentic and believable that way. Digital Dandelion Take your written and video content, and spread it as widely as possible on the social Web. Post it to your Facebook page. Your blog, naturally. Put it on YouTube of course. Even better, use TubeMogul to syndicate it to dozens of other video sites.

FAQ 139

FAQ Top of Funnel Paid Search Agency Social Media 139