Hubspot

JUNE 29, 2012

Sick of hearing the same "the internet is changing marketing" speeches? Want hard data to reference so that you can properly forecast and adjust future marketing plans and budgets? 21 Internet Marketing Statistics That May Surprise You. Just want to sound smart in board meetings? Take a gander!

Internet Marketing 28

Internet Marketing Stats Peer-to-peer Planning 28

Marketing Insider Group

OCTOBER 26, 2010

As a marketing professional, I am not proud of our reputation as SPAM-ers. It seems as if the lower our outbound marketing response rates get, the greater the number of emails, phone calls, pop-up ads and other interruptions we throw at our weary populace. I can only watch TV shows on my DVR.

Planning 100

Planning Paid Search Agency Customer Satisfaction Web 2.0 100

B2B Marketing Traction

DECEMBER 16, 2010

For those who like Facebook, seeing the Facebook logo on your web site that indicates you are part of their community can help create an instant emotional connection to your company and brand. You can create it in under one hour and maintain it in under 30 minutes a week. Your information can “go viral” on Facebook.

Facebook 100

Facebook Paid Search Agency Companies Ideal Customer Profiles 100

ViewPoint

JANUARY 26, 2012

Ruth is also author of Maximizing Lead Generation: The Complete Guide for B2B Marketers. But what are the most effective outbound marketing channels for kicking off a business relationship? billion on search marketing for the same purpose. Every business needs new customers.

B to B 120

B to B netFactor Media SEM 120

Biznology

NOVEMBER 13, 2014

.” The problem of having more information around than what we can possibly process has been with us since ancient times. As long as we can have good filters to separate the good from the bad, having more information is better than its alternative: not having enough information. This is what has changed, not just the filtering.

Enterprise Management 80

Enterprise Management Work Management RSS Marketing Management 80

Litmus

APRIL 1, 2021

The email marketing channel continues to bring staggeringly high returns, with an ROI of 36:1. That’s why we’ve decided to take a look back at email’s history, from the 2010s to now. Around 1991, the internet—as we know it now—was born. What about the 2010s? This set the stage for email marketing as we know it today.

Design 68

Design Trends Mobile Marketing Email Campaigns 68

Marketing Insider Group

DECEMBER 1, 2010

I wish I knew all the secrets so I could transform the world of B2B Marketing forever with a tell-all book. What I do know is that B2B Marketers have a ton of options today. In this post, I will offer a preview of the thoughts I will deliver during the Focus Interactive Summit on Progressive B2B Marketing. How hard can it be?

B2B Marketing 100

B2B Marketing Planning Paid Search Agency Top of Funnel 100

Marketing Insider Group

MARCH 12, 2014

In my current role, I am responsible for content marketing and content development at SAP on the topic of the Future of Business. I’ve talked about how HR is becoming the marketing department. We all need to recognize that talent markets are global. In 2010, 10 trillions emails were sent and 89% of them were spam.

Work Management 100

Work Management Demographics Loyalty Youtube 100

Content Marketing Institute

JANUARY 18, 2019

Sites with user-generated content like Quora and Reddit can be gold mines for referring traffic to your website, boosting brand authority, and reaching niche audiences for your business. Being cut off from the flow of two of the most powerful sources of online traffic can be a huge liability. Click To Tweet. Understand the platform.

Content Marketing 98

Content Marketing Paid Search Agency Content Lead Scoring 98

Digilant

JANUARY 12, 2021

Experts no longer question the validity of programmatic marketing or if advertisers use it. Instead, people now look to the future to see how they can work to combat any drawbacks people face to grow programmatic marketing and to help advertisers reach their audiences even better. Demand Management Platforms (DMPs).

Advertising Agencies 52

Advertising Agencies Advertisements Advertising Ad Exchange 52

The Effective Marketer

JULY 21, 2009

That is, if you can translate all those additional site visits, downloads, and re-tweets into sales. I don’t know about you, but so far it seems like Social Media is nothing more than just another media, another tool in the marketer’s arsenal. Otherwise it’s just buzz. What is it for? Who is our target? What is our goal?

Social Media 100

Social Media Planning Work Management Social Marketing 100

Convince & Convert

APRIL 14, 2010

It’s about marketing sideways , not marketing head-on. He said that the reality is, their best customers are those that can do some of it themselves. If they can assist them initially, they’ll appreciate it and turn to the when they need more help. The bartender approaches, and asks if I’d like to hear the TV.

Social Media 129

Social Media Media Paid Search Agency CAN-SPAM 129

Webbiquity

FEBRUARY 10, 2010

This post was originally published on the WebMarketCentral blog in January 2010. It’s not that Twitter can replace other touchpoints completely of course, but it can reduce the required cost and frequency of high-touch interactions. To Gain Market Intelligence. To Interact with Prospects. Share this on del.icio.us.

Twitter 100

Twitter Business Digg Thought Leadership 100

Convince & Convert

APRIL 6, 2010

Taxonomy is incredibly important in social media because it’s the most direct link between the worlds of social and search marketing. Twitter Lists How your company or product are referred to in consumer-created Twitter lists can yield important taxonomy insights. Nobody appreciates keyword spam on the social Web.

Paid Content 145

Paid Content Ad Building Brand Identity Branding 145

Convince & Convert

JUNE 2, 2010

June 2nd, 2010 |Written By: Jay Baer | View Comments Tweet Is the interconnected Web bringing us together, or making us all distracted voyeurs? Instead of you having to go to Facebook to see what your friends are up to and what they think, that information can be exported and embedded so that it becomes omnipresent.

Social Media 134

Social Media Media Curation Webinar Metrics 134

Convince & Convert

SEPTEMBER 21, 2010

On-going monitoring: What are people saying about your brand and how can you use that information to either repair your reputation or identify opportunities? How can your brand participate in this space most effectively? How much can you afford to spend on the tool? • Fourth – what are the operational/resource concerns?

Social Media 157

Social Media Media Paid Content Work Management 157

Online Marketing Institute

NOVEMBER 8, 2010

Home » B2B Marketers Have Little Social Media Engagement B2B Marketers Have Little Social Media Engagement Almost 60% of B2B marketers have little or no engagement in social media, according to a recent study by digital marketing firm White Horse.

Social Media 40

Social Media Paid Search Agency Social Marketing B2B Marketing 40

Hubspot

JANUARY 4, 2013

If you're relying heavily on old-school marketing tactics -- radio and TV commercials, cold calling, email spamming, direct mail, that sort of interruptive stuff -- you might be seeing a decrease in the success of your efforts. 11 Modern Technologies That Block Out Interruptive Marketing. 3) Mandatory Email Unsubscribe.

Paid Content 28

Paid Content Inbound Marketing Telemarketing Advertising Agencies 28

Hubspot

MAY 27, 2015

Before I became an inbound marketer, I once made $50,000 a month spamming Google. I never wanted to spam the Internet. If spamming is so wrong, I wondered, how come it always works so well? They rationalize spamming Google's index in so many ways: We're helping Google improve their algorithm!

Google 28

Google De-duplication Skype CAN-SPAM 28

Hubspot

APRIL 5, 2011

Marketing Evolution. We can largely thank the Internet for this, and the constant emergence of new marketing communications channels such as social networking and mobile. We can largely thank the Internet for this, and the constant emergence of new marketing communications channels such as social networking and mobile.

Allocation 28

Allocation Inbound Marketing Paid Search Agency Telemarketing 28

Hubspot

JULY 7, 2010

Editor's Note : An updated version of this article has been published here: " Inbound Marketing and the Next Phase of Marketing on the Web ". I call these methods "outbound marketing" where a marketer pushes his message out far and wide hoping that it resonates with that needle in the haystack.

Inbound Marketing 28

Inbound Marketing Trade Show Telemarketing Cold Calling 28

Hubspot

JULY 13, 2010

Email marketing has been around for years. So although (almost) everyone understands how to use email it doesn’t mean that is the same as understanding email marketing. As you are thinking about how to improve your email marketing efforts, make sure that you aren't committing any of these five mistakes. Marketing Takeaway.

Email Marketing 28

Email Marketing CAN-SPAM Lead Nurturing Lead Scoring 28

Webbiquity

FEBRUARY 21, 2011

While social media is the flashy show horse of online marketing, email remains the solid workhorse. According to recent research , 92% of marketers consider email to be one of their “most important marketing tools” and 54% plan increased spending on it in the coming year. How can you grow the size of your email marketing list?

Marketing Budget 100

Marketing Budget Email Marketing Tactics Tips 100

Hubspot

JANUARY 3, 2013

For years, I've believed that the notion of a marketing 'campaign' is dead. In the words of Joseph Jaffe , “Marketing is not a campaign, it's a commitment.” which some of us might call 'inbound marketing'. Marketers should be permanently creating, optimizing, promoting, converting, and analyzing.". wink wink) “.

Campaigns 28

Campaigns Planning Peer-to-peer Paid Search Agency 28

RebelMouse

APRIL 3, 2018

It seems like a new Google update or algorithm shift is being detected every day, and we don't expect busy marketers to scour the internet looking for every last one. What Happened: Users can now learn a little bit extra about a search topic without having to leaving page one of Google. Keep checking back through December!

Google 70

Google Lead Ranking SERP Lead Scoring 70

Hubspot

FEBRUARY 10, 2012

Law has been all over the marketing news lately. With so much talk about laws governing the internet, as a marketer, you may be wondering how it could affect the way you do your job. With so much talk about laws governing the internet, as a marketer, you may be wondering how it could affect the way you do your job.

Paid Content 28

Paid Content Privacy Policies Advertising Agencies Telemarketing 28

Webbiquity

JANUARY 26, 2021

This blog introduced the concept of web presence optimization (WPO) back in 2010. Of course, the Internet has changed a lot since then. Using article marketing, reputation management, or social bookmarking for SEO stopped working years ago. Earned media (press / media relations, influencer marketing ).

Paid Content 363

Paid Content Marketing AI Optimization Microsite 363

Convince & Convert

SEPTEMBER 8, 2010

Approximately 10 years after having 67% of the search market, Yahoo! What can we learn from its death spiral? As Henry Ford once said, “you can get this car in any color, as long as it’s black.&# And they never really pushed into the huge Asian market either. link] Justin Kownacki Also, spam.

Paid Content 137

Paid Content Facebook Paid Search Agency Advertising Agencies 137

B2B Marketing Zone Posts

NOVEMBER 2, 2010

Great content this month via the B2B Marketing Zone. 50 (of the) Best Twitter Guides, Stats, Tips and Tools of 2010 (So Far) , October 5, 2010 While a dwindling number of business executives still dismiss Twitter as a waste of time, recent research suggests it is one of the most valuable social networks for business. Don’t spam!

B2B Marketing 40

B2B Marketing Enterprise Management Planning Work Management 40

Hubspot

JULY 23, 2010

Businesses in particular can capitalize on this because businesses that blog experience 126% higher lead growth than non-blogging businesses. Can you really afford to miss this opportunity? If you can include your keywords. Offers for call-to-actions can include: newsletter sign-up, eBook download or webinar registration.

Business Blogging 28

Business Blogging Webinar Metrics RSS Ning 28

Goolara

FEBRUARY 26, 2019

Recent legislation, both internationally and in the United States, is primed to change the parameters regarding what information about a person you can or can’t collect, and the limitations on what you can do with that information. Accepting this and working with it is the best tactic for any email marketer.

Privacy 75

Privacy CAN-SPAM Privacy Protection Act-On 75

Marketing Insider Group

JULY 29, 2010

Skip to content Home About Michael Brenner Appearances B2B Marketing Insider Michael Brenner's Blog on B2B Marketing Content Marketing Demand Generation Mobile Sales Alignment Search Marketing Social Media Strategy July 29, 2010 8 Subscribe Why Do You Tweet? To me, social media is all about personal branding.

Social Media 100

Social Media Personalization Brand Identity Branding 100

Convince & Convert

JULY 8, 2010

I mean it in a 2010, gothic cool sort-of-way in which vampires are smart, sexy, bankable characters who can’t be killed and are making boatloads of cash for the people who channel them into books, TV shows & movies. However, if you honor the consumer by asking for permission to send email, you can enter as you please.

RSS 129

RSS Paid Search Agency Social Media Email Marketing 129

Convince & Convert

AUGUST 3, 2010

A digital marketing success story. Like print newspapers, basketball players under 6 feet tall, and the McRib sandwich, the website as we know it will soon be a thing of the past – a quaint reminder of the original Internet era. Build a website. Make it useful and at least moderately pleasing to the eye. Keep it updated.

Social Media 167

Social Media Facebook Paid Content Marketing Websites 167

Convince & Convert

AUGUST 3, 2010

A digital marketing success story. Like print newspapers, basketball players under 6 feet tall, and the McRib sandwich, the website as we know it will soon be a thing of the past – a quaint reminder of the original Internet era. Build a website. Make it useful and at least moderately pleasing to the eye. Keep it updated.

Facebook 167

Facebook Marketing Websites Paid Content Social Media 167

Convince & Convert

APRIL 8, 2010

It’s an almost magical device that can show incredibly crisp HD video, all the audio you can handle, Web pages, books, online magazines ( Zinio is great on the iPad), newspapers, tweets, Facebook, Linkedin, and just about anything else you’d want to digest. You can’t save or store files. Now, the bad news.

Paid Search Agency 137

Paid Search Agency Content Social Media PR 137

Buffer

JUNE 14, 2022

Users who signed up between 2010 and 2020 created 17 percent of Start Pages. With Start Page, you can track the traffic your page is getting and how many times people are clicking on links on your page. Where can we improve?  🤔 percent of new signups can be attributed directly to Start Page's landing page).

Transparency 79

Transparency Product Paid Search Agency CAN-SPAM 79