Bluetext

FEBRUARY 14, 2024

The article “identified at least two dozen venture capital, government contractor financing or private equity firms that are run by or have hired former Pentagon officials or retired military officers, with most of the hires having taken place in the last five years.” during that time period.

Enterprise Management 47

Enterprise Management Work Management Marketing Management Startups 47

The ROI Guy

FEBRUARY 10, 2009

SearchCIO has just released results of their survey of 275 IT executives, and as anyone would suspect, companies both large and small are reducing their IT budgets for 2009. In large enterprises (companies with more than 1,000 employees), 42% of respondents are reducing IT budgets from 2008.

Budget Programs 40

Budget Programs Customer Surveys Software Efficiency 40

Conversica

DECEMBER 20, 2022

Our company was founded in 2007 and our product launched in 2009. Do you recall that this was during the 2008 Great Recession? P.S. No, I didn’t use an AI to write this article. For my peer CEOs, this means preparing for a cold winter in 2023. Wishing you a happy New Year!

Enterprise Management 98

Enterprise Management Work Management Budget Programs Lead Ranking 98

Industrial Marketing Today

APRIL 22, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website The Distribution Trap – How Innovations Become Commodities by Achinta Mitra on April 22, 2010 in Industrial Marketing Strategies , Sales Strategies I read an eye-opening article by Andrew R. He has outlined what is wrong with the theory of mass marketing.

Distribution 60

Distribution Web 2.0 Lead Ranking Privacy Policies 60

WriteSpark

NOVEMBER 11, 2008

If you are involved in such a program, or if you simply have the responsibility for working with customer references and success stories, you will likely benefit from an upcoming event:  The 2009 Customer Reference Forum. This conference is scheduled for February 17-19, 2009 near San Francisco. Technical Article Writer.

Conference 120

Conference Copywriting Copyright Case Study 120

Industrial Marketing Today

SEPTEMBER 20, 2010

Here we are defining size as the number of published articles on a business blog at a given point in time. HubSpot results indicate that median leads start to grow once 24-51 articles are written and published. Median leads were 77% higher among marketers with blogs of 52+ articles versus bloggers with 24 to 51 articles.

Lead Generation 60

Lead Generation Business Blogging Lead Scoring Lead Ranking 60

Industrial Marketing Today

JUNE 8, 2010

Even though her article is about the B2B buy cycle in general, it is a perfect follow up to my earlier post “Deconstructing the Four Stages of the Industrial Buy Cycle.” That’s precisely why Kerry’s article caught my attention. She has focused on identifying the problem and providing a 5-step solution to shorten the buy cycle.

Buying Cycle 60

Buying Cycle Buy Work Management Marketing Management 60

Industrial Marketing Today

JUNE 15, 2010

Success story #3: Consultant specializing in accelerating business growth for global companies Redesigned his business website with personal branding and highlighting his expertise using an online article library. Copyright © 2010 Tiecas, Inc.

CMS Development 60

CMS Development Marketing Websites Work Management Web 2.0 60

Industrial Marketing Today

SEPTEMBER 3, 2010

Content marketing does not mean churning out white papers, case studies, articles, blog posts, podcasts and webinars for the sake of putting out content. Let me direct you to a good article that I read recently that explains this concept very well. What is effective content marketing? Copyright © 2010 Tiecas, Inc.

Buying Cycle 60

Buying Cycle Buy Marketing Budget Web 2.0 60

Industrial Marketing Today

SEPTEMBER 29, 2009

Home Marketing Matters About Contact B2B Marketing Store Company Website 101 Tips from 50 Small Business Bloggers by Achinta Mitra on September 29, 2009 in Industrial Marketing Blog , Industrial Websites , Social Media Marketing I came across an incredible blog post recently that I think every small business owner should read.

Small Business Marketing 60

Small Business Marketing Blogger Web 2.0 Tips 60

Industrial Marketing Today

AUGUST 10, 2010

Did you find this “how to” article helpful? Now that you have a better idea of optimizing your WordPress blog to attract traffic, don’t forget, it is your content that will create fans and convert them into customers. Search engines don’t convert, people do. Please leave your comments below. Copyright © 2010 Tiecas, Inc.

Business Blogging 60

Business Blogging Optimization Web 2.0 Business 60

Industrial Marketing Today

JUNE 24, 2010

I’ve read several articles about the impending death of email marketing because of the steady decline in open and click-through rates (CTR). Link), was a survey of small business owners and found that the two most common tactics used in 2009 were tweeting e-mail newsletters and sending out blog entries to e-mail lists.

Social Media 60

Social Media Email Marketing Social Marketing Web 2.0 60

Industrial Marketing Today

MAY 11, 2010

An article I read on Eloqua’s blog “It’s All About Revenue,” shed some light on this. A vast majority of the survey respondents reported that outbound tactics outperformed inbound initiatives for generating qualified leads. This one caught me by surprise. Copyright © 2010 Tiecas, Inc.

Sales Cycle 60

Sales Cycle Lead Ranking Marketing Qualified Leads Sales Qualified Leads 60

Industrial Marketing Today

JUNE 12, 2010

I found a series of blog posts on pricing on your website at Dave Jung’s B2B Blog , some of those articles date back to 2006. This is not a new problem; business marketers have been debating the pros and cons of publishing prices on their websites for several years now. Why do we need prices on B2B websites?

Sales Management 60

Sales Management Price Pricing Marketing Websites 60

Industrial Marketing Today

JULY 14, 2010

Next, I came across a blog post written back in September of 2009 by Rohit Bhargava of Influential Marketing Blog. The final piece of the content curation puzzle was an article by Lee Odden of TopRank Online Marketing blog. I’m glad that you found my article helpful. Copyright © 2010 Tiecas, Inc.

Curation 60

Curation RSS Web 2.0 Content Marketing 60

Industrial Marketing Today

JULY 23, 2010

Build a library of various content assets such as published articles, white papers, online demos, webinars, videos, technical specifications, datasheets, case studies and customer testimonials. Expert technical articles build authority in your industry or niche and help to “humanize” your corporate website.

Rules 60

Rules Marketing Websites Marketing Automation Services Web 2.0 60

Industrial Marketing Today

MAY 21, 2010

If you are still not sure about the benefits of using a business blog, head over to HubSpot and read these articles: 6 Reasons Every Small Business Should Be Blogging… Are You Missing the Boat? A B2B blog is the perfect online tool to accomplish that. A good rule of thumb is 2-3% keyword density but don’t be afraid to experiment.

Web 2.0 60

Web 2.0 Buying Cycle B2B Blogger 60

Valasys

DECEMBER 18, 2019

The well-researched articles in the blog can be B2B marketers’ ultimate guide to optimizing their content strategy including the blog posts, blog posts, and original pieces of research, case studies & much more. The articles published on the platform are relevant & comprehensive & derived from original research.

B2B Marketing 59

B2B Marketing Paid Search Agency B2B Best Practices 59

Industrial Marketing Today

JULY 20, 2010

That is why the headline “The Creativity Crisis” in a recent article from Newsweek caught my attention. According to the article, the Creativity Quotient (CQ) among American children has been in a steady decline since the early nineties. Copyright © 2010 Tiecas, Inc.

Creativity 60

Creativity B2B Marketing Lead Ranking Lead Scoring 60

Industrial Marketing Today

APRIL 30, 2010

For example, if you have 3 or 4 articles on a related topic, can you now combine them into an eBook with a fresh take? Change the title, heads and subheads and reword the bullets or key points. The theme is probably still appropriate, but consider how you might also use it in different ways. Copyright © 2010 Tiecas, Inc.

Planning 60

Planning B2B Marketing Emarketing B2B 60

Industrial Marketing Today

JULY 9, 2010

2 comments… read them below or add one } Eric Goldman July 18, 2010 at 11:22 am Achinta; This is a great article – thanks for posting it! Achinta offers his industrial clients marketing for engineers by an engineer. { Copyright © 2010 Tiecas, Inc.

Marketing Automation Services 60

Marketing Automation Services Lead Ranking Marketing Qualified Leads Marketing Automation 60

Industrial Marketing Today

MAY 31, 2010

Use this article as a starting point to implement simple do-it-yourself SEO tactics and you’ll start to see better search engine results. What is On Site SEO? On-site SEO refers to changes that you can make within the code of your blog. If that bothers you, then here’s the non-tip jar version. Copyright © 2010 Tiecas, Inc.

Optimization 60

Optimization SEO Buying Cycle Web 2.0 60

Industrial Marketing Today

JULY 6, 2010

Your article with the examples helped me see it clearly. Achinta offers his industrial clients marketing for engineers by an engineer. { 2 comments… read them below or add one } DCaledonia July 8, 2010 at 9:10 am I had heard and read a lot about putting benefits above features but wasn’t sure how to do it.

Features 60

Features Web 2.0 Planning Work Management 60

Convince & Convert

JANUARY 17, 2012

Jay brought up a similar subject as the one I’m going to describe here in his recent article: 6 Stages to Exposing Yourself with Content Marketing. You may be asking yourself what ‘Transparent Marketing’ actually is, and so that’s exactly what I want to talk about in this article. Transparency in Content Marketing.

Transparency 138

Transparency Paid Search Agency Business Marketing & Strategy 138

Online Marketing Institute

NOVEMBER 4, 2010

« Increasing Referrals from Clients & Prospects Not Another Article About How to Market During a Recession » One Comment Ardath Albee Posted November 2, 2010 at 1:44 pm | Permalink Excellent post, Howard – and an important distinction about lead gen vs. sales readiness. Post a comment or leave a trackback: Trackback URL.

Demand Generation Agencies 40

Demand Generation Agencies RSS Paid Search Agency Paper 40

ClickZ

NOVEMBER 25, 2019

Integral Ad Science was founded in 2009, their main competitor DoubleVerify (DV) was founded in 2008. If you’re an online advertiser, it’s essential to understand what contextual targeting is, why it’s become so important and how you should be using it in your campaigns. This would effectively kill third party cookies.

Paid Content 97

Paid Content Paid Search Agency Advertising Agencies Privacy 97

Industrial Marketing Today

MAY 14, 2010

4 comments… read them below or add one } Eric Goldman May 17, 2010 at 5:16 pm Achinta; This is a great article with much relevant information in it. Achinta offers his industrial clients marketing for engineers by an engineer. { Thanks for sharing! Copyright © 2010 Tiecas, Inc.

Webinar Metrics 60

Webinar Metrics Marketing & Strategy Marketing Strategy Product 60

Online Marketing Institute

MARCH 24, 2010

Damico Marketing Communications Home Company About Joan Services Copywriting Consulting Copy e-valuation Workshops Clients Testimonials Portfolio Magalogs Brochures & Datasheets Catalog Copy Direct & E-mail Technical Articles Advertisements Web/Interactive Copy Application Stories Press Releases Newsletters Resources Tips & Techniques Links (..)

Social Media 40

Social Media Paid Search Agency Copywriting B2B Thought Leadership 40

Industrial Marketing Today

SEPTEMBER 27, 2010

It allows someone who is on the road to supply the right information to the customer, demonstrate the exact solution via a video, refer them to a blog or tech article with the detailed solutions for their problem and take an order while traveling. &# If nothing else, it makes the mobile sales force much much more productive.

Social Media 60

Social Media Social Marketing Media Planning 60

Buzz Marketing for Technology

JULY 15, 2008

15-lug-2008. 14-lug-2008. 6-lug-2008. 30-giu-2008. 29-giu-2008. All articles - scioglilingua.webnode.com. l’anno scolastico 2008/2009 le seguenti inziative: 1) SEMINARI. martedì 15 luglio 2008. eLearning Goddess. Google e Media sociali. - Giuliana Guazzaroni. Giuliana Guazzaroni.

Google 100

Google Web 2.0 Wikipedia Social Media 100

Contently

SEPTEMBER 16, 2016

It always helps for an article to pass multiple sets of eyes during the editing process. When I worked at Vanity Fair for six weeks, I shared fact-checking duties for Andrew Ross Sorkin’s November 2009 story about the 2008 financial collapse. Accuracy tends to be more expected than rewarded.

Content Marketing 60

Content Marketing Work Management Marketing Management Content 60

Sprout Social

SEPTEMBER 4, 2018

In 2008, Nakamoto published a paper outlining how Bitcoin could work as a decentralized digital currency. Those bitcoins are worth 67 million dollars as I’m writing this article. Articles written in this space perform really well with Medium’s communities. How cryptocurrencies are using social channels.

Social Media 79

Social Media Media Branding Brand Identity 79

Buzz Marketing for Technology

FEBRUARY 27, 2009

Besides all those great things, I also got things I hadn’t bargained for like having less time for the family, adding to my existing A.D.D., and a general tendency to speak in 140 character phrases!

Enterprise Management 100

Enterprise Management Demand Generation Agencies Network Marketing Buzz 100

Marketing Insider Group

OCTOBER 21, 2015

This article originally appeared on the NewsCred Blog. We won’t stay at the top of that chart forever, but hopefully we’ll continue to grow in a way that best serves our customers, employees, and investors; continuing our mission to make marketing better for everyone. Methodology: Content Marketing Technology Startups Considered. CrunchBase.

Marketing Management 100

Marketing Management Marketing Budget Content Marketing Paid Search Agency 100

markempa

JANUARY 19, 2006

« This Years Hot New Lead Generation Strategy is Thinking | Main | Marketing Spend Shifting to Below-the-line » Improve your online sales lead tracking I liked the lead tracking tips provided in Michael Ortners article, " Eight Ways to Improve your Online Lead Tracking ," on MarketingProfs.com.

Lead Generation 120

Lead Generation B2B Sales Sales Leads Leads 120

The ROI Guy

JUNE 22, 2010

According to a recent article by Information Age, the economic recovery is slowly easing cost cutting pressure on beleaguered CIOs, but at the same time innovation investments continue to decline. This bottoming process however does not mean new investments are off to the races.

Vendors 40

Vendors Communities Customer Surveys Cost 40

Online Marketing Institute

JULY 31, 2009

Most of the solutions you talk about in this article support some form of advanced outbound marketing - they help you find a better list, send more targeted emails to that list, call more targeted people, etc. Posted by: Bob McCarthy | August 27, 2008 at 10:32 AM Laura - Thanks for your leadership in this area.

Enterprise Management 40

Enterprise Management Work Management DemandBase Marketing Management 40