LeadSquared

JANUARY 13, 2016

To kick-start the LeadSquared webinar series for 2016, we had award-winning viral video marketer Aashish Chopra from ixigo , share his expertise on viral video marketing. The webinar also threw light on how to approach content for virality, including closing the ROI loop, and future trends of viral video marketing. Question 2.

Viral Marketing 52

Viral Marketing FAQ Webinar Metrics Video Marketing 52

Navigate the Channel

DECEMBER 7, 2023

An exciting way to make emotional connections is through video content. Use video to tell a story that highlights each benefit. Users love watching live video, so you could engage them up to three times longer by producing a show on Facebook Live or YouTube. FAQs How can I make my B2B content more engaging?

Social Media 122

Social Media Social Marketing B2B Marketing Marketing Attribution 122

Stevens & Tate

APRIL 15, 2024

Among the various digital marketing strategies, video content emerges as a particularly potent tool, offering a dynamic and engaging way to showcase your community’s amenities, lifestyle, and values. However, creating video content is just the beginning.

Video Marketing 80

Video Marketing Marketing & Strategy Marketing Strategy Planning 80

Biznology

JANUARY 4, 2021

The most influential tool for sales success in 2020 was video conferencing. In the same article, a spokesman for Zoom assures us that video is 34X as effective! Anyway, we can all agree that video is effective. Obviously, video is a great type of content to share, and it’s easy to share short videos on a schedule.

Video Marketing 171

Video Marketing FAQ Work Management Marketing Management 171

Go Beyond SEO

APRIL 16, 2024

Use high-quality images and videos to showcase your services, facilities, and successful projects. Use engaging visuals, such as high-quality images or videos, to demonstrate your expertise and give potential customers a glimpse of what you can do for them. Not up for the challenge? Contact us for help.

Design 78

Design Marketing Websites Effectiveness Lead Ranking 78

Biznology

SEPTEMBER 6, 2017

Tech companies don’t need a “video strategy.” They need tactical videos that support their sales and marketing content strategy. Tactical videos have specific objectives: establish a value proposition in the prospect’s mind, put across a memorable product differentiator, describe a new use case.

Tactics 150

Tactics RFP Top of Funnel Video Marketing 150

Biznology

OCTOBER 3, 2016

Increasing customer engagement with video is not the same as upping the level of charm in the video. Apple ‘s release of iOS 10 means that clickable interactive videos will work on hundreds of millions of devices where they don’t work now. In iOS 10, they’ll use HTML5 video and play right in the browser.

Video Marketing 159

Video Marketing FAQ Youtube Landing Pages 159

SmartBug Media

SEPTEMBER 29, 2021

Structured data can define everything from videos to local SEO , and it can help you appear on the search engine results page (SERP). More specifically, a FAQ schema helps visitors quickly find answers to their questions, and therefore these schemas have become an integral part of Google search results. Build a FAQ Schema in 6 Steps.

FAQ 98

FAQ Ad Building SERP Inbound Marketing 98

Navigate the Channel

NOVEMBER 21, 2023

While it may be best known for entertaining videos, it’s also an effective vehicle for instructional videos. However, the ability to create engaging, high-quality videos is key for this medium. Since YouTube is owned by Google, many of the “how-to” searches are supported with YouTube video content.

Paid Content 122

Paid Content Paid Social Agency Social Media Advertisements 122

Navigate the Channel

NOVEMBER 6, 2023

Video has risen to the top as a content leader, and blog posts are still the method of choice when it comes to establishing your brand’s voice through writing: the key is to keep the content high-quality, engaging, and authoritative. FAQs What is the importance of branding in the digital marketing landscape?

Branding 123

Branding Brand Identity Tips ROAS 123

Marketing Insider Group

AUGUST 2, 2021

For example, SEO marketing in 2021 is being influenced by video content, FAQ pages, and voice search. Along with conducting market research, you can also look for cutting-edge marketing tactics that can enhance rather than replace your current branding efforts.

Branding 346

Branding Brand Identity Multi-Channel Ethics 346

Vidyard

MARCH 15, 2022

You can use video for more than just reaching out to prospects. No matter where they are, a quick video can provide the guidance they need to succeed… without you needing to type up a 500-word email. Note: We’re not talking about video calls. We mean “asynchronous” video—a.k.a. FAQ Videos 2.

Video Marketing 90

Video Marketing Enterprise Management Lead Ranking Lead Scoring 90

Navigate the Channel

JANUARY 23, 2024

Video is now an essential component of any online marketing strategy – it is no longer a luxury. The Hubspot study, State of Video Marketing Report 2023 , is only one of the many indicators that video is beginning to take over digital marketing. 81% of marketers use video, a more than 20% increase year over year.

Cost 65

Cost Video Marketing Ads FAQ 65

Biznology

APRIL 6, 2018

If you’re calculating, or recalculating, this year’s video content marketing strategy, Vidyard ’s 2017 Video in Business Benchmark Report suggests some practical business video trends worth your attention. High-tech companies put out more videos than anyone else — 21 per month. Your video output is much lower?

Trends 158

Trends Video Marketing Correlation Business 158

SmartBug Media

OCTOBER 8, 2020

Add a chatbot to your virtual tour page which can be set up to answer FAQs. Or, if you don’t already have one, add an FAQ page to your website and link to these FAQs from your virtual tour page. The FAQs can also be shared in your lead nurture campaign and inspire blog topics. Encourage social media engagement.

FAQ 111

FAQ Tips Leads Lead 111

Marketing Insider Group

MARCH 24, 2021

All your research, great writing, and video production can set the stage. And even more importantly, they put the element of authenticity to work for you – especially when you include quotes or videos from your customers in them. Now don’t get me wrong. But employee-generated content builds trust.

Branding 356

Branding Brand Identity Advertising Agencies Content 356

Salesforce Marketing Cloud

JANUARY 23, 2024

You likely have FAQs and knowledge base articles to guide your contact center agents and field service technicians, but how often is that information updated? It includes FAQs, guidelines, and documented procedures, like how to handle a service outage. Structured knowledge includes neatly categorized resources like databases or FAQs.

Work Management 104

Work Management Customer Satisfaction Knowledge Base FAQ 104

Marketing Insider Group

AUGUST 28, 2023

This means analyzing FAQs about your industry or product, which you can then address through relevant articles or blog posts. Here’s a short video on how Google Analytics can help you better understand the efficiency of your marketing efforts: Video Source: GoDaddy 1. FAQs in Relation to Seo Not Working How do I fix Google SEO?

SEO 205

SEO Lead Scoring Lead Ranking SERP 205

Trade Press Services Newsletter

OCTOBER 6, 2022

Video Video will be THE content marketing channel of 2023. In 2021, 70 percent of marketers believed that using video resulted in a positive ROI. You don’t have to be a TikTok star to leverage video content for your business. The good news?

Planning 130

Planning Marketing Plans Webinar Metrics B2B Thought Leadership 130

Martech

NOVEMBER 20, 2023

Snagged a whitepaper or video? FAQ browsers. Lurked on the FAQ page? That nudge you get to finish up is behavioral targeting in action. Beyond reminders, here’s how it gets creative: Download follow-up. Expect an email with more goodies or an invite to talk shop, nudging you down the funnel. Cart forgetters.

Email Marketing 133

Email Marketing B2B Marketing Marketing & Strategy Marketing Strategy 133

Navigate the Channel

DECEMBER 18, 2023

Video marketing has become a popular platform for marketing because it offers an immersive experience and sends a clear message. Video marketing in B2B offers immersive experiences and diverse visual mediums. Video marketing has over the years been transforming B2B marketing and here is how.

B2B Marketing 65

B2B Marketing Video Marketing B2B Marketing & Strategy 65

Vidyard

JULY 27, 2022

In this guide, you’ll discover their winning email scripts and templates (with video examples!) Video Benchmarks for Creation and Publishing 1.1 The Number of User-Generated vs. Produced Videos 1.1.1 Total User-Generated vs. Produced Videos 1.1.1 Total User-Generated vs. Produced Videos 1.2 So… Our Time Is Up.

Template 73

Template Video Marketing Work Management FAQ 73

Convince & Convert

JULY 14, 2021

The app gives you access to professional video editing tools that can be mastered without training. The app comes with powerful video editing and enhancing features like layer-based editing, color corrections, video effects and overlays, etc. Create a micro-video showing your product being received or unpackaged.

Marketing & Strategy 217

Marketing & Strategy Marketing Strategy Planning Social Media 217

Brightedge

JUNE 16, 2022

In other news, Google is showing rich video content on results pages, and has released guidance about using the correct data markup. The number of website-specific FAQs on SERPS also seems to have increased. Google Displays Rich Video Results: Learning Video. Google Showing More FAQs in Search Results.

SEO 52

SEO FAQ Lead Scoring Lead Ranking 52

Brightedge

JUNE 16, 2022

In other news, Google is showing rich video content on results pages, and has released guidance about using the correct data markup. The number of website-specific FAQs on SERPS also seems to have increased. Google Displays Rich Video Results: Learning Video. Google Showing More FAQs in Search Results.

SEO 52

SEO FAQ Lead Scoring Lead Ranking 52

ClearVoice

MARCH 24, 2023

Use visual aids: Use diagrams, screenshots, and videos to demonstrate features and benefits, supplement explanations, and make the demo more engaging. Include various formats: Keep your testimonials page interesting with written testimonials, social media posts, and video testimonials. Image source: Termly.io

Top of Funnel 52

Top of Funnel Conversion FAQ Terms and Conditions 52

Biznology

FEBRUARY 9, 2021

You need to plan accordingly on the mixture of live and pre-recorded segments and figure out what tech you are going to use, including the video conferencing and the event management tool. At its heart, you are putting on a live TV show with a very small staff to handle the production.

B2B 118

B2B FAQ Work Management Paper 118

Vidyard

MARCH 15, 2022

You can use video for more than just reaching out to prospects. No matter where they are, a quick video can provide the guidance they need to succeed… without you needing to type up a 500-word email. Note: We’re not talking about video calls. We mean “asynchronous” video—a.k.a. FAQ Videos 2.

Video Marketing 65

Video Marketing Lead Ranking Lead Scoring FAQ 65

Vidyard

MARCH 15, 2022

You can use video for more than just reaching out to prospects. No matter where they are, a quick video can provide the guidance they need to succeed… without you needing to type up a 500-word email. Note: We’re not talking about video calls. We mean “asynchronous” video—a.k.a. FAQ Videos 2.

Video Marketing 65

Video Marketing Lead Ranking Lead Scoring FAQ 65

RebelMouse

OCTOBER 19, 2023

We have out-of-the-box solutions for Google’s structured data integration , including paywall data, FAQs , videos, author structured data, and so on. For videos, we have structured data and a sitemap specifically for videos. Adding related media like images with proper alt text or related videos with context.

Google 103

Google Keywords FAQ Custom Publishing 103

Navigate the Channel

JANUARY 8, 2024

If using micro-moments, storytelling and video aren’t part of your plan, let’s re-visit these digital marketing trends and their importance in every business strategy now. Video marketing (yes, again and still!) Video content is inherently more engaging and visually appealing than text or static images. What’s working?

Trends 123

Trends Marketing & Strategy Marketing Strategy Paid Search Agency 123

Navigate the Channel

OCTOBER 10, 2023

Incorporate visuals, videos, and other multimedia elements that resonate with this tech-savvy audience. FAQs Why should I start a blog? Connecting with this emerging customer base is essential for the sustained success of your business. How do I choose a blogging platform?

Ad Building 123

Ad Building FAQ Demographics Custom Publishing 123

Blue Flame Thinking

SEPTEMBER 8, 2023

How easy is it for them to find the following information: Your bio and personal information How you work with clients Transparency on fees What makes you different Answers to FAQs Beyond the basic engagement, understanding user behavior on your website helps you draft content that facilitates a better user experience.

Traffic 96

Traffic Analysis Marketing Websites Allocation 96

Navigate the Channel

NOVEMBER 9, 2023

Of course, today that content goes far beyond the written word as videos continue to gain in popularity. One way to do this is by featuring members of your team in videos or podcasts. FAQs Why is content creation important for businesses? Use the above steps as a guideline to see if it can be improved.

Public Relations 65

Public Relations Social Media Paper FAQ 65

Navigate the Channel

DECEMBER 11, 2023

Utilize Videos In a recent study, 90 percent of people surveyed stated that product videos are key in helping them determine if they will purchase a product or service. Utilize videos to convey messages effectively and boost social marketing. FAQs Why is having a website important for my brand?

Design 65

Design Marketing Websites B2B Content 65

Martech

JANUARY 24, 2024

Imagine the images, tech art, blogs, stories, and pages of important information like FAQs, definitions, product specification or pricing tables, one could create in a fraction of the time your team did before. Others may be unable to search for relevant stock images or find images or digital videos within your DAM.

Digital Asset Management 115

Digital Asset Management Work Management Marketing AI Marketing Management 115

Go Beyond SEO

APRIL 23, 2024

Create informative blog posts, downloadable guides, and educational videos that address common pest control issues. FAQ What are some effective lead generation strategies for pest control businesses in 2023? Content Marketing Content marketing is a valuable tactic for establishing your expertise and attracting leads.

Lead Generation 60

Lead Generation Lead Ranking Lead Scoring Generation 60