Writing on the Web

How to Become a Pinterest Warrior

Writing on the Web

After all, we’re talking about a network which offers traffic that is more likely to drive sales than either Facebook or Twitter. Are you using Pinterest effectively?

Content Marketing: How do you know if it???s working?

Writing on the Web

This software would compile all the results from your content including sales, referrals, downloads, subscriptions , and inquiries and give you an overall success rating. Is it: Sales. How do you know if your content is working for you?

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How to Make Money Blogging:Yes – You Can Still Make Money Blogging!

Writing on the Web

Affiliate – Similar to a sponsorship, affiliates can write content for your blog, but typically an affiliation will be a product recommendation, promotion or referral, and payment is commission based on referral sales. Can you still make money blogging ?

5 Uses for Your Business Blog

Writing on the Web

Raw Sales. Maintaining a business blog is time-consuming. However, if you have clear objectives in mind, the effort very well could be worth your while. As you establish your blog, define your goals to determine whether to keep it alive.

Effective B2B Marketing Content That Will Lead to Sales Growth

Effective marketing content leads to increased sales productivity, more revenue, greater marketing effectiveness and stronger alignment between marketing and sales

Get Found Online: 6 Principles of Quality Content

Writing on the Web

Avoid “sales speak.” But avoid the hype of sales clichés. How to get found online. That was one of the most common answers we heard to the question, “What is your biggest struggle?” during our recent client interviews.

Reasons to Attend the AuthorU Publishing Conference

Writing on the Web

Blog content to drive interest and sales. Like you, I’ve had some bad conference experiences. I’ve spent a lot of money to travel and sit in a freezing cold room for days to listen to experts with big egos.

Who’s an Expert, and Why Experts Write Ebooks

Writing on the Web

Check out some of the latest industry data: E-book sales grew dramatically in the first quarter of 2010, jumping from just 1.5% of total US book sales in 2009 to 5% of the market in the first quarter of 2010. wholesale ebook sales for January, 2010 were $31.9

How to Make Money Blogging

Writing on the Web

If so, your blog is a means of indirect sales. A quick review: When I speak of earning money directly from a blog , I am referring to methods such as advertising on your blog, sponsorship on your blog, sale of products or services on your blog, or selling your blog.

Seven Things Marketers Need to Know About Lead Generation

Speaker: Douglas Burdett, Host of The Marketing Book Podcast, Founder/Principal of ARTILLERY

If you are a marketer who needs to generate more high-quality leads that will turn into sales opportunities and revenue, register now for this special event that will show you how to get started and moving in a profitable direction.

Great Blog Content: What Makes You Mad?

Writing on the Web

At one point I adopted the belief that I lacked good enough copywriting skills to make sales online. If you want to write great blog content , tap into what makes you mad. Or, what makes your readers mad? Either way, we don’t get mad about things we don’t care about.

Why Writing Like You Talk Works Better for Your Brain

Writing on the Web

The efficacy of talking, versus writing, is also demonstrated by how you converse with your team when the news really matters, work up to talking to the person you met on a dating site or close big sales in-person.

Build a Product Funnel on Your Blog:Make Your Content Marketing Profitable

Writing on the Web

They want information and education, maybe even with a little entertainment, not sales pitches. Are you building a product funnel on your blog?

SEO Basics for Small Business Professionals: 2 Steps Anyone Can Do

Writing on the Web

Now that you know about keywords and links, you can start researching exactly how to use them to increase your online visibility and ultimately your web traffic and sales. 2 Steps Anyone Can Do" alt=" SEO Basics for Small Business Professionals: 2 Steps Anyone Can Do" />.

Content Marketing: What Are Your Target Audience’s Interests, Needs, and Wants?

Writing on the Web

Your content should be created with the end in mind: to further a relationship, make a sale, download a report. Audience’s Interests, Needs, and Wants?" alt=" Content Marketing: What Are Your Target Audience’s Interests, Needs, and Wants?" />. Audience’s Interests, Needs, and Wants?"

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Increase Marketing ROI 10X and Prove It

See how a marketing team demonstrated 10X ROI and increased sales by 35% with marketing automation

Why Content Marketing with Video Is Key

Writing on the Web

Video: How to Create Great Sales Pages in WP. Content marketing using video is a key marketing tactic if you want to get found online, get known, and get clients. Here’s what’s important about publishing video on your sites: Your business can get quick, effective search engine results that used to take months or even years to achieve, all for next to nothing to produce (you don’t need to buy expensive equipment and hire a producer).

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Small Business Content Marketing: When to Hire A Freelance Writer?

Writing on the Web

In order to get the online results you deserve (leads: phones calls, emails, sales!) When should you hire a freelance writer for your blog or website? Most small businesses don’t realize how much writing goes into publishing (and updating) a website or blog.

How Blog Readers Find You – A Diagram

Writing on the Web

Here are a couple of SEO resources I like: Suzanne Bird-Harris’ DIY-SEO (free), and her Sales Pages for WordPress (for fee).

Start an Expert Ebook with an Outline: 11 Steps

Writing on the Web

wholesale ebook sales for January, 2010 were $31.9 11 Steps" src="[link] width="300" height="225" title="Start an Expert Ebook with an Outline: 11 Steps" /> Are you an expert? Then you need to write and publish an expert ebook.

9 Experts Rethinking Demand Generation

How to strategically target your content and lead generation campaigns to disrupt the status quo and facilitate the sale

LinkedIn Power Tips: Give Before You Receive

Writing on the Web

Go through your customer base and connect with everyone who has purchased your products; multiple sales recipients are better. If you’ve noticed, LinkedIn is quickly becoming the social networking site for professionals to connect and do business.

6 Content Marketing Rules for Professionals on the Web

Writing on the Web

Avoid “sales speak.” But avoid the hype of sales clichés.

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Social Media: 3 Keys to Business Success

Writing on the Web

Also, make sure you only share relevant information, which usually pertains to tips, special sales, new merchandise, renovations, changes in location, contact information or hours of operation or special events for clients. Are you thinking about creating a social media page for your business?

Is Your White Paper a Sales Pitch in Disguise?

Writing on the Web

Is Your White Paper a Sales Pitch in Disguise? More often than not, today’s white papers are really just masked sales pitches, too long to keep the attention of today’s buyer. While many companies still access vendor white papers, the majority say that they are typically just glorified sales pitches and do not provide any actionable insight that can be used in the research process.

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Empathy: Your Lead Generation Superpower

Speaker: Brian Carroll, CEO & Founder of markempa

Today’s sales and marketing environment is a paradox. Attend this webinar with Brian Carroll, author of Lead Generation for the Complex Sale , and learn the following: How to understand customer motivation and increase conversion.

You Business Blog: Should You Make Money with Sponsored Posts?

Writing on the Web

And sometimes, the post is published free, but the blog owner gets a commission for any referral sales. Want to make money with your business blog ? There are a lot of different ways to use your blog to make money.

Online Content Marketing: Let’s Put the “We” Back Into Weblog

Writing on the Web

Then follow up with building trusting relationships with your readers that lead to sales. Everybody is selling something, but if you’re not asking for the sale, you won’t get it. It provides quality information that leads to sales.

5 Content Marketing Questions: Get Readers to Take Action

Writing on the Web

Note: One of the best systems for handling registrations and sales is KickStartCart. Many people making money and marketing on the Web use this software because it handles so many tasks such as registrations, subscription, sales, affiliates, autoresponders and such. Get Readers to Take Action" alt=" 5 Content Marketing Questions: Get Readers to Take Action" />. Get Readers to Take Action" width="110" height="82" /> What will make your web readers take action or not?

Engage Your Blog Readers with Meaty Content

Writing on the Web

Provide blog readers with high-quality, meaty blog posts and you’ll be well on your way to reaching that goal and you’ll be rewarded with loyal readers and increased sales for your business.

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Research Before You Write an Expert Ebook

Writing on the Web

In particular, there’s a group of programs that can help Amazon authors get the information they need from Amazon sales: KDSuite. This software has the ability to pull up data from ebooks in categories so you can compare sales info.

Content Marketing Tasks: Practice Makes Progress

Writing on the Web

Writing gets better each time you write, the same goes for blogging, revising web pages, writing sales copy, email promotions.

Ebooks for Experts: 10 Questions to Ask Before You Write

Writing on the Web

In the last two years alone, we’ve seen an explosion of ebook sales because of the proliferation of e-readers.

Writing Web Content that Gets Results: Questions

Writing on the Web

It’s designed to produce an action, most often sales. For example, writing on the web can have several objectives , besides making a sale. It’s okay if you’re a teacher and enjoy educating people without any sales objective in mind.

E-Newsletter Review: How’s Your Ezine?

Writing on the Web

Content Sale: End of Year Discounts from Customized Newsletter Articles. You may be doing all the right content marketing things (e-newsletter, blog, articles, etc.) and still not get good results ( get found, get known, get clients! )

Ghost Writers Needed: For Business Blogs Everywhere

Writing on the Web

Right now we’re having a sale on subscriptions, check it out here: Content for Coaches Thanksgiving Sale. Many professional business blogs need ghost writers. How else can busy professionals maintain quality content and frequent publishing schedules? What about you and your blog?

Your Business Blog: Guest Blogging Etiquette

Writing on the Web

Guest blogging isn’t for sales – usually guest blogging relationships are NOT geared towards direct sales. This is something that you and the host blogger should discuss before you begin a relationship – how much of a sales feel would they like for your posts to have (or not have)?

Engaging Content: 7 Tips to Get Readers to Think

Writing on the Web

When it comes to content marketing , there are ways to write content so it actively markets you and your business without being “in-your-face” sales copy or boring product reviews or press releases.

5 Reasons to Hire a Content Marketing Writer for Your Business

Writing on the Web

Your readership will increase as a natural result, which in turn leads to increased sales activity. “ Content is king. Bill Gates said it, so it must be true.

Landing Pages: Get Readers to Take Action

Writing on the Web

Also known as a sales page, squeeze page). Don’t like the way hard-sell marketers format long sales letters. Sales & Landing Pages Using WordPress: Learn How. Video: How to Create Great Sales Pages in WP. Why Use a WP Sales Page Template?