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A guide to evaluating your B2B commerce efforts

Sana Commerce

Simple — by leveraging powerful B2B-first web stores that boost revenue and save them time. Your online channel should help drive sales and gather insights to support your commercial teams and ensure your business thrives. Plus, smart automation has the potential to save hours of time for your teams.

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How to Recession-Proof Your Content Marketing

Contently

Instead, use this time to take a fresh look at the impact of your content marketing resources. With that in mind, here are seven ways you can do more with your content, with fewer resources, in any economy. Identify Which Content Marketing Resources Are Pure Gold Not all content is created equal.

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95% Say They Would Recommend Sana Commerce on Gartner® Peer Insights ™

Sana Commerce

Gartner Peer Insights content consists of the opinions of individual end users based on their own experiences with the vendors listed on the platform, should not be construed as statements of fact, nor do they represent the views of Gartner or its affiliates.

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HubSpot Product Update Roundup - April 2023

SmartBug Media

Welcome to our blog series, where we highlight some of the latest updates from HubSpot! As an agency specializing in full-service digital marketing, we understand the importance of staying on top of the latest tools and features to help our clients reach their marketing and sales goals.

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The Comprehensive Guide to Consolidating Your Marketing Tech Stack

Zoominfo

A marketing technology stack is the set of tools marketers use to execute their everyday tasks, from analytics platforms to task management systems. Your tools should work together to streamline workflows and save time and resources. ZoomInfo MarketingOS Finally, ABM with data you can trust. Get a Demo 2.

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Navigating CTV Advertising: Taking Control in a Fragmented Landscape

Choozle

In this blog, we’ll explore the complexities of CTV advertising and outline strategies for advertisers to navigate this fragmented landscape successfully. Additionally, major CTV publishers and streamers often operate as walled gardens, prioritizing direct sales over transparency.

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What are Trigger Events in B2B Sales — and Why Does Your Team Need a Strategy to Use Them Effectively?

Webbiquity

Today’s B2B buyers are time-strapped and overwhelmed with information, making sales harder than ever. Being able to communicate with the correct context and timing is essential as a sales representative. Triggers provide an excellent view into how a company is changing, allowing your sales team to see future possibilities.