45 Phenomenal Email and Mobile Marketing Stats


And now on to the 45 phenomenal email and mobile marketing stats and facts. 14 Email Marketing Stats and Facts. 5 Mobile Marketing Stats and Facts. 7 Mobile Email Stats and Facts. 8 Mobile Advertising Stats and Facts. The CMO Survey ).

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16 Enigmatic Business Blogging and Other Marketing Stats


As winter comes to an end, so too does the Winter Wonderland of Marketing Stats series that’s been running here over the past few months. This final installment covers some fascinating though sometimes contradictory and confusing stats about business blogging and the value of marketing.

Best Social Media Stats, Facts and Marketing Research of 2010


Discover the answers to all of these questions and more here in more than 40 of the best resources for social media and marketing stats, facts and research of the past year. Social Media Facts and Stats. Marketing Salary Survey: Social Media Marketing by Aquent.

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47 Superb Social Media Marketing Stats and Facts


Image credit: The CMO Survey. ” Read more about those findings and more in the almost four dozen superb social media stats and facts below. 10 Stats About Social Media Demographics. 9 Stats About Social Media Metrics and Measurement. The CMO Survey ).

How B2B Marketing is Changing in 2018

the stats about how the B2B buyer is really doing a significant portion of their research. in nearly every survey of B2B marketers, so. and tools to accurately assess and report on. remaining eight reported trying a variety of programs: primarily industry media and trade.

102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)


This post, along with 79 Remarkable Social Media Marketing Facts and Statistics for 2012 and 87 More Vital Social Media Marketing Facts and Stats for 2012 previously published here, provide a solid foundation for that understanding. 12 WPO, Inbound and Content Marketing Stats.

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Stats Every Marketer Should Know About Content Individualization and Artificial Intelligence


Gartner reports that 90% of brands will use some form of marketing personalization by 2020. Finally, brands are reporting that artificial intelligence can deliver operational efficiencies that optimize how teams spend their time.

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5 Fresh B2B Marketing Stats & What They Mean to You

KoMarketing Associates

Each week, multiple news stories are posted featuring the latest trends, reports, and statistics in the B2B world. There are so many good reports and surveys being conducted (* cough ) and truthfully, some of the stats surprise me.

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33 Thought-Provoking B2B Social Media and Marketing Stats


As noted in the 2016 B2B Marketing Trends report , B2B marketing strategies and practices are in the midst of significant change, driven by new technologies and evolving buyer expectations for more “consumer-like” experiences. And now, the stats! The CMO Survey ).

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[Infographic] New Stats Reveal How B2B Marketers Think About Attribution


The infographic below shows the current state of marketing attribution, using data derived from the 2015 State of Pipeline Marketing Report. The report is comprised of survey responses from B2B marketers, and it assesses the state of affairs surrounding the B2B marketing and attribution space.

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13 essential Twitter stats to guide your strategy

Sprout Social

The “monetizable” part is actually a key component of this Twitter stat, as the company has stated that its daily active user totals only reflect accounts that can see advertisements, which are not necessarily present for those using third-party apps.

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How to Skyrocket Your B2B Thought Leadership with Quality Surveys

B2B PR Sense

As B2B marketing strategies continue to evolve, surveys become a valuable and persuasive resource. The Relationship Between B2B Thought Leadership and Surveys. What happens when you offer up surveys in your content? At the same time, surveys create news and help define a field.

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New Content Marketing Stats to Know Before Planning for 2019


Stats – who doesn’t love ‘em? In some cases, a single stat can drastically change our worldview. If you’re in marketing, chances are you can recall a jarring stat regarding a tactic or platform or user behavior that caused you to rethink or alter your strategy.

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9 ABM Stats from Canam Research to Help You Win More Deals


Terminus recently partnered with Campaign Stars and Canam Research to compile some actionable ABM stats to boost your marketing and sales performance. To look at a more in-depth analysis, you can download the PDF of our ABM Sales and Marketing Performance Trend Report here.

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Top 10 Takeaways from the “Rethinking the Role of Marketing” Report as Tweetable Stats

Marketing Action

Gleanster and Act-On surveyed 750 mid-size B2B companies to learn why the most successful organizations are taking a holistic approach to the customer engagement. What are some of the key insights from the report? There’s a problem in the way B2B companies engage customers today.

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10 Marketing Reports Everyone Working Online Should Read


In this post we’ll go over 10 reports you need to read before you start planning your marketing objectives for 2016. Make sure to read this report to get insight into what makes these marketers so successful and where others fall short. 2015 Social Media Marketing Industry Report.

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54 Content Marketing Stats to Guide Your 2018 Strategy


That’s why we’ve gathered 54 content marketing stats all in one place – so you can start thinking about how this data will inform your plans for 2018. . Let’s dive in and explore these stats to get a firm grasp on what’s new within this realm. . .

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The Demand Generation Stats Every CMO Needs To Know

Crimson Marketing

HubSpot and Qualtrics recently conducted a survey of 900 management-level marketers in North America and Europe to determine how successful companies have been at demand generation for their respective brands. The post The Demand Generation Stats Every CMO Needs To Know appeared first on.

Account-Based Marketers Achieve Higher ROI + More Stats [2016 State of Pipeline Marketing Data]


For this reason, we included ABM in the research for the 2016 State of Pipeline Marketing Report. According to the responses of over 350 marketers who took the survey, 67% are doing some form of account-based marketing. And when teams are aligned, they are likely to report a higher ROI.

Five Ways to Get Better Business Blogging Results


Andy Crestodina and his team at Orbit Media Studios recently completed Blogging Statistics and Trends , an extensive survey of more than 1,000 bloggers about their practices and results. The full report is exhaustive, wide-ranging, and loaded with insights.

8 Stats You Need to Know From the 2016 State of Inbound Report [New Data]


To better understand how consumers are changing, we collected data from 4,500 marketers and salespeople from around the globe, resulting in the 2016 State of Inbound report. Check out the full report here or view some of the most interesting highlights below.

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Introducing The First Annual State of Pipeline Marketing Report


In the first annual State of Pipeline Marketing report we asked over 350 marketers how they measure success, which activities have the greatest impact on revenue, and what their number one marketing priority is.

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8 CRM Stats That Will Help You Get Company Buy-In


It’s always a fuzzy area, but according to a 2014 report by Nucleus Research, CRM software earns companies $8.71 That’s actually an increase from Nucleus’ 2011 report, which found companies earned $5.60 They might even have a few more stats to help build your case.

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Stats that Drive our ABM POV


Find some of the key stats below. Analyst Reports 3. More Opportunities are Closed with ABM: The majority of survey participants noticed more than a 20% difference in closed deals from qualified opportunities for ABM accounts vs. non-ABM accounts (SiriusDecisions).

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87 New (Really) Marketing Automation Stats

Marketing Action

It’s been expanded from 70 stats to 87. Many of the marketing automation stats we regularly use – to make strategic decisions, craft presentations, prepare for sales calls – are getting a bit long in the tooth. You can find it in the Q2 2011 Forrester Wave™ report.).

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Cuddle Up With Some Social Media Stats This Valentine's Day

Modern Marketing

" The stats below come via a survey conducted in partnership with Social Media Today. Download the Social and Mobile Marketing Data Report today. Please forgive my Hallmark-esque title but hey, it is Valentine's Day or at least it almost is.

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[Report] Six Stats That Show That Marketing Is on the Verge of Yet Another Major Shift


A report out today from The Economist Intelligence Unit (EIU), sponsored by Marketo, shows just how much our world is shifting. I encourage you to take a look at the report and find out for yourself what’s on the horizon.

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[SlideShare] The State of Pipeline Marketing Report 2015 (& Exclusive Statistics)


The 2015 State of Pipeline Marketing Report has seen its first annual debut, and its statistics and implications are as intriguing as we anticipated. The State of Pipeline Marketing Report 2015. The survey asked respondents to mark which type of attribution model they used.

25 Key B2B Content Marketing Stats


This infographic, featured on OpenView and designed by Rachel Worthman , lays out 25 must-read stats about the current state of B2B content marketing. After having read these stats, will you be reflecting on or tweaking your organization’s content marketing strategy?

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70 New (Really) Marketing Automation Stats

Marketing Action

Many of the marketing automation stats we regularly use – to make strategic decisions, craft presentations, prepare for sales calls – are getting a bit long in the tooth. It’s a great stat that gets a lot of traction; I just found it on 3 different blog posts published within the last week.

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7 Page Speed Stats Every Marketer Should Know


To paint a picture of why load time is so essential , we’ve collected seven stats about page speed. Similar to Google’s stat about conversions dropping by 12% for every second of load time, Akamai comes to the table with another time-is-money figure.

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Martech jumps to 29% of the CMO’s budget in Gartner’s 2018-2019 survey


When Gartner’s annual CMO Spend Survey for 2017-2018 came out last year, many people seized on the fact that the money CMOs allocated for marketing technology had dropped to 22% of their budget , on average, down from 27% the year before.

What is a Marketing Technology Stack? Definitions, Stats and Examples.


14 stats to support the investment in a marketing technology stack. A survey from Conductor reports that 50 to 65% of marketing executives plan to spend more on marketing technology in the coming year, including 28% who plan to increase their spending by more than 25%.

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How to Plan a Year’s Worth of Content With One Original Research Survey

Content Marketing Institute

While there are many ways to do this, one approach that works well is to use a survey-based research project to bring focus to all of your editorial. Spending time deciding on the area of focus is even more important when you plan to use your survey as your editorial glue.

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Affordable, Stat-Based Retail Strategy For Your Agency’s Clients


I was heartened when 75 percent of the 1,400+ respondents to the Moz State of Local SEO Industry Report 2019 shared that they contribute to offline strategy recommendations either frequently or at least some of the time. 19–40 percent of survey respondents are influenced by value-adds.

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B2B Marketing Attribution Models: Who's Using What and Why? [NEW STATS]


The model that a marketing team chooses affects how they assess their campaigns, report their results, and show their contribution to their organization’s bottom line. Original data from the 2017 State of Pipeline Marketing survey can help shed some light on the answers to these questions. According to the 2017 State of Pipeline Marketing Survey, 41.1% Below is a chart showing the “top revenue channels” as reported by single-touch and multi-touch users.

Green shoots? Highlights from the B2B Barometer survey


The latest B2B Barometer survey explored the opinions of 128 B2B marketing professionals collectively controlling budgets of £29.1 One half (49%) report that their budget for the next 12 months is set to increase and only one quarter (28%) expect budgets to decline. Two thirds (61%) of agencies report that their billings have increased over the past 12 months. Take a look: Get stuck into the full report – B2B Barometer Q1 2012: Full report. Double dip recession.

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