Contently

JANUARY 23, 2020

Let’s say you’re the head of user experience at your company. Rich with reliable data and takeaways about the speed of any web page, Pingdom’s performance tool is useful for anyone who deals with website testing. Pingdom’s page load testing tool has attracted more than 1.3 Tableau Public.

Tools 214

Tools Word of Mouth Hubspot Interactive Marketing 214

KoMarketing Associates

APRIL 9, 2019

Getting higher-quality leads is a great goal, but it means you have to think more strategically about your ppc lead generation advertising. So while many of the tools we’ve listed here are expressly for ppc, a couple are for optimizing what happens after the click. Some of these ppc tools may be brand new to you, some will be familiar.

High Quality Lead 215

High Quality Lead PPC Lead Generation Budget Programs 215

SmartBug Media

MARCH 19, 2021

Success not only requires a solid inbound strategy, but it also requires deep knowledge of the latest best practices in marketing, content, and design.Lucky for us, there are tons of marketing resources out there for B2B marketers looking for ways to improve performance and move the needle for their company or organization. Smart Insights.

Paid Content 105

Paid Content Inbound Marketing Resources B2B Marketing 105

DAGMAR Marketing

APRIL 5, 2024

However, as the search engine giant continues to release an array of products and tools designed to boost productivity, it’s also earning a reputation for its innovative new tools. With so many resources becoming available (and a majority being offered free of charge), which ones will you leverage to achieve your business goals?

Budget Programs 52

Budget Programs Google Tools Marketing Analytics Tools 52

SmartBug Media

JULY 13, 2023

Selecting the right conversion rate optimization tools for your business is crucial in ensuring a seamless customer experience and an increase in consultation requests. The ideal tools will cater to your unique business needs, enhance your marketing efforts, and strengthen your lead capture strategy.

Conversion Rate 97

Conversion Rate Consulting Optimization Conversion 97

Optinmonster

APRIL 19, 2023

Are you looking for the best sales promotion examples? Sales promotion is a powerful tool that eCommerce businesses use to increase conversions , boost brand awareness , and generate leads. Whether you’re a small business or a large corporation, sales promotions can help you achieve your marketing goals.

Promotion 68

Promotion Examples Urgency Marketing eCommerce 68

SalesIntel

APRIL 24, 2024

But like any journey, success depends on having the right tools. Software with go-to-market (GTM) strategy tools offers powerful benefits such as automation, machine learning, and meticulous keyword research. That’s where the right GTM tools come in.

Work Management 52

Work Management Marketing Management Marketing Analytics Tools Marketing Funnels 52

Valasys

MAY 8, 2024

8 th May, New Jersey: OpenAI is planning a revolution in content creation by releasing OpenAI’s Media Manager (MM) tool in 2025. AI will respect the creators’ content by allowing them to stop AI from training on their resources. A New Predecessor to a Generation of Creative Individuals.

Tools 40

Tools Ethics Copyright Media 40

Stevens & Tate

OCTOBER 11, 2023

And the good news is that a wide array of AI marketing tools exist, empowering businesses to streamline their endeavors and attain resounding success. In this piece, we shall delve into 10 exceptional AI marketing tools for optimizing your marketing strategy: 1. This tool helps you save time and improve your ad campaign performance.

Marketing AI 76

Marketing AI Marketing Strategy Marketing & Strategy Optimization 76

Vision Edge Marketing

MARCH 19, 2024

While AI can process vast amounts of data and generate highly sophisticated outputs, human creativity is driven by emotions and experiences that no machine can replicate. It is a powerful tool for humans. What’s important to note here is that achieving more nuanced decision-making is not the same as generating original ideas.

Marketing AI 217

Marketing AI Ethics Creativity Marketing Automation Services 217

Hubspot

MARCH 11, 2020

You might feel like you're constantly throwing darts at the wall and seeing what sticks in the realm of business promotion. Or, perhaps you've hit a plateau with traffic and you're wondering how you can boost lead generation. Let's talk about how to promote your business. Craft a brand image to stick out among the crowd.

Promotion 95

Promotion CMS Development Work Management Business 95

Webbiquity

SEPTEMBER 28, 2022

Email personalization is a strategy brands use to generate customized emails for each recipient on their email list to increase open rates. Detailed personalization is possible only when you can collect as much data as possible from your available resources. Customizing subject lines using user data can increase open rates.

Email Marketing 342

Email Marketing Personalization Psychographics Marketing & Strategy 342

Contently

APRIL 4, 2023

Instead, use this time to take a fresh look at the impact of your content marketing resources. With that in mind, here are seven ways you can do more with your content, with fewer resources, in any economy. Identify Which Content Marketing Resources Are Pure Gold Not all content is created equal. No problem!

Top of Funnel 197

Top of Funnel Budget Programs Content Marketing Marketing Management 197

Trade Press Services

SEPTEMBER 18, 2023

More than a search engine, Google offers countless tools from the world’s most popular web browser to its new generative AI assistant Bard. Paid tools such as Google Ads or Domains offer opportunities for brands looking to amplify their messaging. Google Analytics Google Analytics is a top tool for measuring website performance.

Google 52

Google Ideal Customer Profiles Tools Marketing Analytics Tools 52

Oktopost

FEBRUARY 13, 2023

As social media continues to play a vital role in the way businesses connect with their customers and promote their brand, the need for powerful and efficient tools to manage and create content has never been greater. Content Spark : This feature allows social media managers to auto-generate messages with AI.

Social Media 62

Social Media Tools Media Content 62

Convince & Convert

DECEMBER 15, 2023

User behavior is changing, and studies show that around 31% of consumers use social media channels to find answers to their queries. It’ll help you create a loyal community of followers and promote your page and business. He’s building an AI tool for writing and collecting his first set of users with a discount.

Social Media 158

Social Media SEO Cost Per Click Media 158

Optinmonster

SEPTEMBER 30, 2020

Are you looking for the best Black Friday marketing tools that you can use to increase engagement and sales? That’s why, in this post, we’ve gathered 9 of the best Black Friday marketing tools out there to make this your most profitable year to date. 9 Best Black Friday Marketing Tools. OptinMonster. And many more.

Tools 98

Tools Top of Funnel Marketing Analytics Tools Landing Pages 98

Convince & Convert

MAY 16, 2024

With most SMBs having less than an hour per day to allocate to marketing, there’s a pressing need for tools and solutions to streamline processes, maximizing efficiency and efficacy. One tip for aiding small businesses in this endeavor is to leverage marketing automation tools.

Small Business Marketing 137

Small Business Marketing Allocation Research Planning 137

Optinmonster

AUGUST 24, 2023

Are you looking for the best email marketing tools to fully leverage the power of email marketing? Email marketing plays a crucial role in generating and nurturing leads for your business. With the right tools, you can reach a wider audience, retain existing customers, and find new business partners. And the best part?

Email Marketing 57

Email Marketing Marketing Management Tools Conversion 57

Valasys

APRIL 20, 2023

The goal of CRO is to increase the conversion rate of a website or landing page by optimizing various elements, such as the copy, design, layout, user experience, and call-to-action (CTA) buttons. CRO aims to create a better user experience and increase the likelihood that visitors will convert into customers.

Conversion Rate 72

Conversion Rate Multivariate analysis Budget Programs Optimization 72

Optinmonster

MARCH 5, 2021

And by joining in on the holiday spirit, you can improve the user experience (UX) across your site while boosting sales for your online store. We’ll also include some helpful tools that you can use to make your holiday promotion successful. And LOTS of profits can be generated from these conversations.

Tools 90

Tools Work Management Marketing Management Paid Search Agency 90

Martech

MARCH 8, 2024

Without proper planning, your initiatives may end up costly, resources wasted and the result unusable. Preparing your organization for successful generative AI adoption How do you approach preparing your company for generative AI integration? Leave generative AI out of the purpose statement so you’re not biasing the solution.

Work Management 116

Work Management Marketing Management User-Generated Content CMO 116

Navigate the Channel

MARCH 13, 2023

HubSpot suggests you collect this feedback by “browsing online forums and monitoring purchase activity and trends,” as well as conducting focus groups (if you have the resources or support of a marketing group). You can collect customer loyalty metrics through Net Promoter ScoreÒ (NPS) surveys and similar measures, according to HubSpot.

Tools 65

Tools Customer Satisfaction Lead Scoring Lead Ranking 65

Salesforce Marketing Cloud

DECEMBER 12, 2023

As more generative AI innovations become available, the question of what’s trustworthy becomes more acute. The team collected more than 1,000 generative AI use cases at Dreamforce and hosted deep-dive conversations with 30 Salesforce buyers, admins, and end users.

Ad Building 119

Ad Building User-Generated Content Case Studies Fulfillment 119

Optinmonster

JUNE 22, 2021

Are you looking for the best 4th of July promotion ideas to celebrate this independence day and increase your online sales? Plus, we’ll share the tools you need to run each type of promotion. 7 Profitable 4th of July Promotion Ideas. Otherwise, let’s dive straight into our list of 4th of July promotion ideas.

Promotion 68

Promotion Landing Pages Template Budget Programs 68

Parse.ly

APRIL 7, 2022

In fact, in our Content Matters 2022 Report where we surveyed over 800 content marketers, we found that video is the number one content type marketers want to do more of—if they only had the resources. Read on for a blueprint you can follow to start producing more vital video content marketing resources for your company.

Resources 52

Resources Video Marketing Planning Work Management 52

Martech

SEPTEMBER 11, 2023

During an online brainstorming session, I stumbled upon a plugin for the text-to-image creation tool, Midjourney, that would allow me to update any of the portraits created on the platform (and even ones not created on the platform) with the facial features of someone I knew. These AI “Aha!”’ What is genAI exactly?

Marketing AI 123

Marketing AI Generation Work Management Marketing Management 123

Scoop.it

MAY 30, 2024

Good content curation creates a valuable user experience. The factors that contributed to overload included Too many accounts to manage Not enough digital tool support 24/7 access to information Too many apps to check Curated content can reduce this overwhelm by presenting only what’s relevant and useful.

Curation 92

Curation Copyright Paid Search Agency Content 92

Optinmonster

JUNE 10, 2021

Are you looking for the best Father’s Day promotion ideas to boost sales for your online store? That’s why, in today’s post, we’re going to share 7 Father’s Day promotion ideas that you can use to boost conversions. We’ll even include the tools you need to successfully apply each strategy covered.

Promotion 69

Promotion Landing Pages Template eCommerce 69

BOP Design

SEPTEMBER 4, 2019

For many organizations, a lot of resources are poured into ideating and creating B2B content marketing pieces such as blog posts, articles, guides, whitepapers, brochures, videos, etc. However, many organizations fail to properly promote the content once it is created. Run a Paid Promotion on Social Media. Share on Social Media.

Promotion 56

Promotion Tips B2B B2B Thought Leadership 56

EveryoneSocial

MARCH 30, 2021

When inclusion is a priority in your workplace, employee resources groups positively inform the metrics for any company’s objectives and key results, key performance indicators. Aligning Employee Resource Groups with Company OKRs and KPIs. Retention and promotion rates of ERG members compared to non-ERG colleagues.

Resources 62

Resources Ad brokers Paid Search Agency Work Management 62

Optinmonster

JANUARY 29, 2024

Recommended Resource: Need to jumpstart your content marketing results? Include any paid promotions, like PPC advertising and social advertising , as well as promotion through other media channels. In contrast, if a business prioritizes lead generation over traffic, the key metric to focus on would be conversion rate.

Paid Content 108

Paid Content ROI Content Marketing Marketing Analytics Tools 108

Litmus

JANUARY 19, 2021

Still, 40% of marketers say email marketing is under-resourced at their company. The best free email marketing tools you can use to grow your business. Businesses that generate the highest return on investment (ROI) from email marketing in 2021 will know exactly how to message each customer segment. Image Source. Easy to use.

Budget Programs 138

Budget Programs Work Management Marketing Management Email Marketing 138

Optinmonster

OCTOBER 12, 2021

Email marketing software is just one tool that marketers and businesses use to reach out to their customers. Lead Generation. Though, before we get too far into this, let’s explore HubSpot a little more in-depth and find out why it is such a great resource. What exactly is HubSpot as an email marketing tool ?

Hubspot 69

Hubspot Budget Programs Enterprise Management Email Marketing 69

Hinge Marketing

APRIL 17, 2023

Is your firm ready to start generating significantly more new business leads online? If so, you’ll need to develop a lead generation website — the engine that will drive your online lead generation program. A professional services lead generation website presents some unique challenges. You will need a blog.

Lead Generation 124

Lead Generation Lead Ranking Planning Marketing Websites 124

DAGMAR Marketing

JUNE 22, 2023

If you’re a business owner, you’re probably thrilled to know there are several effective AI-powered tools available on the market that can help you scale your business with just the click of a few buttons. Murf Looking for a voice that’s gentle, kind, yet professional enough to add to your company’s new promotional video?

Marketing AI 52

Marketing AI Tools Business Paid Search Agency 52

FunnelEnvy

MARCH 4, 2024

With artificial intelligence (AI) generated content sending traditional SEO into a tailspin, converting traffic that does make it to the website is more important than ever to marketers. The challenge in our digital age is that traditional A/B testing methods are slow, resource-intensive, and miss hidden opportunities. Limited scope.

Marketing AI 67

Marketing AI Optimization Conversion A/B testing 67