Litmus

MARCH 8, 2021

The European Union’s privacy law, General Data Protection Regulation (GDPR), went into effect on May 25th, 2018. At the time, many wondered what GDPR means for email marketers. And fortunately, GDPR didn’t kill email like the doomsayers predicted. How to keep email consent compliant with GDPR.

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Zoominfo

AUGUST 16, 2019

This GDPR for marketing post is informational only and not for the purpose of providing legal advice. GDPR: The 4-letter word that kept marketers up at night. There was a lot of confusion and anxiety surrounding the upcoming General Data Protection Regulations (GDPR), which went into effect on May 25, 2018! That’s right.

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Biznology

JUNE 25, 2018

I have been asking them the same question for the last three years, “If people are really getting creeped out by the way marketers are sneaking around with their data, how come no one has started a business around data privacy?” I have had to send emails in the last month to everyone on my Christmas Card email list asking them to opt back in.

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Martech

MAY 11, 2023

GDPR would eliminate the need for individual countries to write their own regulations — as well as requiring any company, regardless of location, that markets goods or services to EU residents to comply with the law. This will support a smooth functioning of the GDPR cooperation and dispute resolution mechanisms,” the Commission noted.

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Smarte

SEPTEMBER 27, 2021

All About GDPR :Penalties, Assumptions and How to Sell Without breaking the law using GDPR Compliant Data. The way you prospect has changed forever since May 2018 – after the implementation of the EU Data Protection Regulation call GDPR (Global Data Protection Regulation). GDPR will not be affect my sales team”.

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Zoominfo

AUGUST 16, 2019

GDPR: The 4-letter word that kept marketers up at night. There was a lot of confusion and anxiety surrounding the upcoming General Data Protection Regulations (GDPR), which went into effect on May 25, 2018! Does GDPR Apply to U.S. The GDPR does apply outside the EU in some circumstances, but it does not apply to everyone.

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Martech Advisor

JANUARY 6, 2020

Between browser-level blocking, ad-blocking apps, and new regulations like GDPR and the California Consumer Privacy Act (CCPA), the traditional cookie marketers have relied upon for 25 years will soon be obsolete. Opt-Out Is the New Default Choice, Making Active Engagement Even More Valued. That’s iPhone.”

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The Point

NOVEMBER 13, 2018

If your marketing organization is 100 percent GDPR compliant (and if you are, you’re in the minority ) you may feel that your data compliance issues are behind you. The GDPR deadline may already be a waning memory, but global data privacy regulations are just getting started. Think again. Set up a subscription center.

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Smarte

NOVEMBER 10, 2021

A Conclusive GDPR Checklist: What Marketers Need to Know. This resulted in the need for GDPR (General Data Protection Regulation), which came into effect in 2018. Since GDPR came into effect, it has changed the way businesses operating in the European Union (EU) handle personal data. What is GDPR? Source: BBC.com ).

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Sprout Social

JUNE 15, 2020

Is there a link between GDPR and social media? ” Chances are you’ve heard of GDPR or perhaps recall EU companies scrambling to become compliant with data and privacy regulations in May 2018. However, the impact of GDPR on digital marketing is ongoing and businesses in the EU aren’t the only ones affected.

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PureB2B

MAY 30, 2022

There are a few key questions that most sales teams had when the GDPR became enforceable. Is cold outreach still a viable sales strategy and how does GDPR affect B2B? Even under the GDPR you can still reach out to prospects using outbound tactics like cold emails and cold calls. Let’s get into it What is the GDPR?

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PureB2B

MAY 30, 2022

One of the biggest concerns marketers have is the impact GDPR has on sending emails to EU data subjects which many believe could spell the end of cold email sending. Read on below GDPR Guide to find out why: What Is GDPR? On the Surface: What GDPR Means for B2B Marketers. First of all, What Is GDPR?

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PureB2B

MAY 30, 2022

There are a few key questions that most sales teams had when the GDPR became enforceable. Is cold outreach still a viable sales strategy and how does GDPR affect B2B? Even under the GDPR you can still reach out to prospects using outbound tactics like cold emails and cold calls. Let’s get into it What is the GDPR?

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Adobe Experience Cloud Blog

MAY 22, 2018

GDPR affects not only European companies but any business around the world that does business in the EU, requiring organizations to process personalp data against a set of new criteria. This Accountability Principle, in my opinion, is the most challenging part of GDPR for marketing. GDPR Holds Us Accountable to Higher Standards.

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Zoominfo

OCTOBER 13, 2023

Between the GDPR and ePrivacy guidelines, there is a lot to consider to ensure your business remains compliant. EU GDPR The EU’s General Data Protection Regulation (GDPR) is the global standard for data privacy. EU GDPR The EU’s General Data Protection Regulation (GDPR) is the global standard for data privacy.

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Optinmonster

MARCH 31, 2021

Are you looking for the best GDPR plugins for WordPress to make sure you’re not breaking regional laws? Every website needs to be GDPR compliant if it handles data from the European Union. Failing to do so can result in heavy fines which, in some cases, is enough to put you out of business altogether. 7 Best GDPR Plugins.

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Litmus

OCTOBER 18, 2024

Your opt-in strategy also goes beyond your email program’s preferences, since there are data privacy laws to follow. This guide explores single and double opt-ins, when they make sense, and which you should choose. What is the single opt-in process? What is the double opt-in process?

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Adobe Experience Cloud Blog

APRIL 18, 2018

When the General Data Protection Regulation (GDPR) becomes official May 25, 2018, it’ll usher in a new era of data security and transparency. In this blog, you’ll learn the key GDPR terms marketers should be familiar with. Any piece of information that can be tied back to a specific individual is protected under the GDPR.

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Litmus

OCTOBER 24, 2018

As a marketer either doing business in an EU country or holding data on EU-resident customers, the work that went into preparing your email marketing program for GDPR ‘s May 25 deadline is just preliminary. GDPR has long-term effects that will require fundamental shifts in your email strategies. GDPR came into effect months ago.

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Integrated B2B

OCTOBER 25, 2018

The turbulence that accompanied the full implementation of GDPR has prompted some less-than-ethical marketers to devise creative ways to prevent users from opting out or unsubscribing. Maybe your re-permissioning emails as part of GDPR compliance are still a work in progress. 5. Use opt-out to say ‘hello’.

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Zoominfo

NOVEMBER 17, 2020

Today’s post covers the ins and outs of data privacy laws and how this various regulations affects consumers, collectors, and anyone with personal data. Additionally we will cover how Zoominfo is GDPR compliant. Conduct regular audits of mailing lists to weed out non-compliant data. Is ZoomInfo GDPR and Privacy Law Compliant?

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Zoominfo

AUGUST 30, 2022

Even though the General Data Protection Regulation (GDPR) went into effect in 2018, data collection and processing can still leave marketers feeling uncertain. In the last year alone, our data shows that the words “GDPR” and “Marketing” were mentioned together over 30,000 times on prospect calls. What is the GDPR?

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Adobe Experience Cloud Blog

MARCH 16, 2018

Now with the General Data Protection Regulation ( GDPR ) deadline around the corner, data collection and enterprise responsibility will finally merge. Is GDPR a burden or a blessing? On the surface, GDPR is a lot to take in. But for marketers, GDPR doesn’t have to be intimidating.

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Adobe Experience Cloud Blog

AUGUST 13, 2018

If so, you have probably heard of the GDPR, and are currently trying to figure out how to navigate this new regulatory environment and maintain an effective marketing strategy. The GDPR, or General Data Protection Regulation , is a European law that came into effect across the EU on May 25 th , 2018.

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Outgrow

APRIL 24, 2022

How Does GDPR Affect Advertising? Since the introduction of GDPR, there’s been an increasing need to find more effective ways of collecting data rather than just relying on third-parties. What Is GDPR? The basic purpose of GDPR is to protect personal data. The GDPR applies to everyone who is a part of the EU.

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Strategic-IC

FEBRUARY 26, 2018

GDPR (General Data Protection Regulation) will be enforced from May 2018. What is GDPR? However, the legislation around data use is changing - from 25th May 2018 the General Data Protection Regulation (GDPR) will be enforced across the EU. Understanding GDPR. Answering Your GDPR Questions. What does this mean?

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Envy

DECEMBER 20, 2017

Are you ready for GDPR? This much is clear - if you are storing the personal data of EU citizens, you will be affected by the GDPR, irrespective of where you are based. GDPR is not light reading. We created a checklist for marketers to use to ensure that your company isn’t flouting any GDPR guidelines on the marketing front!

Privacy Policies 114

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SmartBug Media

JANUARY 17, 2020

GDPR has been in effect since May 2018, yet many marketers are still adapting their marketing ops and data management to be compliant. There are many facets to this regulation, and it can be quite complex, starting with the seven individual rights of GDPR. This is probably the most important right of GDPR that affects marketers.

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Zoominfo

OCTOBER 22, 2020

How future changes with General Data Protection Regulation (GDPR) will affect go-to-market motions. How Do Current GDPR Regulations Play Into Business Strategy? And the one that is most top of mind for folks is GDPR. GDPR has laid out six different grounds for processing personal data. The answer: yes.

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B2BMarketing.net

OCTOBER 30, 2024

Tony points out that while the UK government aimed to establish an independent data framework after Brexit, practical realities mean the UK’s legislation will continue to align closely with GDPR. So, we were never going to move that far away from GDPR.” ” 2. .

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Zoominfo

DECEMBER 23, 2020

When users personally fill out their contact information for content, and explicitly agree to have their information used by your organization, it’s a small win for your database! Opt-out option: Giving users an easily accessible option to take their information out of your database helps avoid possible complaints and legal trouble.

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Content Marketing Institute

JUNE 28, 2018

A few weeks ago, your inbox was probably stuffed with GDPR emails. Some let us know how so-and-so brand can help you, as a marketer, ensure GDPR compliance, avoid fines, and make millions of dollars using their tools. I even got an email from my mom asking if I knew anything about “this whole GDPR thing.” I’m not a lawyer.

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Martech

FEBRUARY 16, 2024

From GDPR to the legislation discussed here, it has prioritized the privacy, safety and rights of citizens over the freedom of private enterprise. Brands in North America, for example, need to be cognizant of this legislation if they are reaching European citizens in Europe, just as they have needed to be cognizant of GDPR.

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Zoominfo

JULY 13, 2022

ZoomInfo sends out tens of millions of notification emails annually, as part of a process that we put in place back in 2017. Data FAQ: Does ZoomInfo make opting out of its database difficult? Data FAQ: Does ZoomInfo make opting out of its database difficult? Answer: No. Answer: Yes.

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Aberdeen

NOVEMBER 19, 2019

You don’t have to be a European company to worry about General Data Protection Regulation (GDPR). If you have any customers in the EU then GDPR means that there are very specific marketing rules that you must adhere to. What is GDPR? For marketers, the most important element of GDPR is consent. Marketing Under GDPR.

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Zoominfo

JULY 19, 2022

The General Data Protection Regulation (GDPR) was enacted by the European Union in 2018, and remains perhaps the world’s most stringent data privacy regulation. While the GDPR was designed to protect individuals’ rights and improve transparency in the EU, in practice it affects organizations all over the world.

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Zoominfo

JANUARY 12, 2023

The UK General Data Protection Regulation (UK GDPR) The Data Protection Act 2018 (DPA18) The Privacy and Electronic Communication Regulations 2003 (PECR) Because non-compliance penalties can be costly , it’s important to become familiar with the components of each law and what they mean for your business.

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