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What Are the Essential Rules for SEO Copywriting?

Webbiquity

A good copywriter knows how to select main keywords and separate long-tail keywords. Therefore, in some cases, opting for words with lower search volume may be a wise choice. SEO writing is a powerful tactic for gaining a wider audience and ranking among Google’s top search results. Image credit: Mohamed_Hassan on Pixabay.

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How Brands Are Using Influencer Marketing to Improve Their SEO

Scoop.it

While these backlinks help improve your visibility on the search engine results page (SERP), another SEO-related area it’ll help you with is increasing your website’s domain rating (DR). The short answer: You improve your search visibility, trust, and ranking. If you’re wondering how to make this happen, this article is exactly what you need.

SEO 85
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5 Important Observations About the Evolution of SGE in February 2024

Brightedge

Opt-in results grew and collapsed results were in decline. Opt-in results require a user action to activate the SGE, whereas collapsed results are pre-generated and simply need a click to fully reveal them. This distinction is crucial because with an Opt-in result, you must wait for the SGE to render.

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How to Drive Traffic with Zero Search Volume Keywords

seo.co

And if big-name businesses are willing to fight you for prime SERP real estate , they’ll put in more resources to get those expensive keywords to work for them. One example of getting good results using zero search volume keywords is Amazon; the platform generates about 57% of sales from long-tail keywords.

Keywords 111
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Using the SERP to build your keyword list

Moz

There’s a lot that goes into producing a robust keyword list and having one can make the difference between seeing the whole SERP landscape or getting just a glimpse. Each of these features are keyword goldmines — all three of them link to new SERPs from terms that are semantically related to the searcher’s original query.

SERP 61
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Voice Search Marketing is Latest Trend Followed by B2B Marketers

Valasys

The conversational attribute of voice search allows people to express their intent explicitly, with convenience and immediacy. Indeed, these voice searches are most likely to overtake text searches in foreseeable years. Taking these statistics into account, search engines are drafting algorithms to enhance the accuracy of the search.

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How to Make Video Marketing Work for Your SEO Strategy

SmartBug Media

Based on that intent, choose one primary keyword, a few long-tail keywords, and a handful of semantic (synonymous) keywords. And now you want to learn how to leverage all that hard work to take your video SEO (VSEO) to the next level. Why You Should Care About Video SEO. Source: brid.tv video marketing trends.