Spiralytics

AUGUST 31, 2023

Targeting low-competition keywords increases the likelihood of ranking higher in search engine results pages (SERPs) because there is less competition for those specific terms. Knowing how to find low-competition keywords allows you to uncover untapped opportunities for creating relevant and engaging content.

Keywords 62

Keywords Long Tail Marketing Lead Scoring Lead Ranking 62

Webbiquity

OCTOBER 21, 2022

A good copywriter knows how to select main keywords and separate long-tail keywords. An increased number of readers who visit your pages for high-quality content and readability will help your site rank higher in the search engine results pages (SERPs). Pick the Correct Keywords. Target keywords often have a lot of competition.

Copywriting 337

Copywriting Rules SEO Lead Scoring 337

ClearVoice

JANUARY 8, 2024

Without clearly defined, targeted keywords, you cannot hope to rank well on SERPs. That’s why practices like keyword stuffing have fallen by the wayside (in fact, keyword stuffing will likely tank your ranking if you use it) in favor of creating quality content that incorporates short-tail and long-tail keywords in a meaningful, organic way.

Keywords 52

Keywords Long Tail Marketing High Quality Lead Work Management 52

seo.co

MAY 26, 2021

If you’ve performed any bit of SEO, you already know the importance of ranking for long tail keywords. Long tail keywords help you target a user’s specific needs and have far less competition than short tail keywords. However, highly competitive, general, short tail keywords are equally important.

Keywords 102

Keywords Long Tail Marketing SEO SERP 102

Contently

FEBRUARY 3, 2022

For example, according to Ahrefs, “dog groomers” attracts 86,000 searchers a month in the USA and it needs 123 or more quality links to rank on page one of Google SERP. Before they decide on a course of action, the most successful lead generation companies I’ve worked with first look hard at the SERP for a potential keyword.

Lead Generation 218

Lead Generation Lead Scoring Lead Ranking Sales Qualified Leads 218

ClickZ

JULY 16, 2021

Keyword difficulty (KD) is an essential metric to assist marketers in formulating an effective SEO strategy for reaching the top of search engine results pages (SERP). Whereas keywords with a higher KD score will typically have far more competition in search results, making it much harder to appear near the top of SERPs in the short term.

Lead Scoring 141

Lead Scoring Lead Ranking Keywords SERP 141

Optinmonster

DECEMBER 20, 2023

Let’s chat about long-tail keywords. So, a quick look at the SERPs can reveal a lot. Awareness stage = Informational keywords Consideration stage = Commercial intent Decision stage = Transactional keywords Even with all the fancy keyword tools, there’s no substitute for a good old SERP analysis.

Keywords 96

Keywords Paid Content SEO Lead Scoring 96

seo.co

NOVEMBER 22, 2021

And if big-name businesses are willing to fight you for prime SERP real estate , they’ll put in more resources to get those expensive keywords to work for them. One example of getting good results using zero search volume keywords is Amazon; the platform generates about 57% of sales from long-tail keywords.

Keywords 111

Keywords Traffic Long Tail Marketing Lead Scoring 111

Moz

APRIL 29, 2019

There’s a lot that goes into producing a robust keyword list and having one can make the difference between seeing the whole SERP landscape or getting just a glimpse. Each of these features are keyword goldmines — all three of them link to new SERPs from terms that are semantically related to the searcher’s original query.

SERP 61

SERP Keywords Ad Building Stats 61

Scoop.it

MARCH 14, 2024

While these backlinks help improve your visibility on the search engine results page (SERP), another SEO-related area it’ll help you with is increasing your website’s domain rating (DR). For example, if you’re a company that offers document management services — that’s a strong long-tail keyword you might want to target.

SEO 86

SEO Advertising Agencies Lead Scoring Lead Ranking 86

Contently

MARCH 14, 2023

In fact, nearly 50% of shoppers today begin their research with a search engine — so ranking on the first page of search engine results pages (SERPs) can offer serious opportunities to reach your ideal customers. Search engine optimization (SEO) is one of the keys to online success.

SEO 190

SEO Content Marketing Tips Long Tail Marketing 190

Top Rank Marketing

OCTOBER 30, 2023

SERP (Search Engine Results Page): The page that displays the results of a user’s search query. Ranking higher on the SERP increases the likelihood of your content being clicked and visited. Long-Tail Keywords: Longer and more specific keyword phrases that typically have lower search volume but higher intent.

Search Marketing 126

Search Marketing SEO Mobile Advertising Long Tail Marketing 126

Brandpoint

MARCH 13, 2023

Together, they boost your site’s search engine ranking performance (SERP), funneling more potential customers to your brand. Dig deeper with long-tail keywords Now it’s time to get into the minds of your customers. Branch out into their specific questions using long-tail keywords.

SEO 62

SEO Paid Search Agency Long Tail Marketing Companies 62

Moz

JANUARY 24, 2019

Posted by TheMozTeam From carousel snippets to related searches to “People also ask” boxes and “People also search for” boxes , the Google SERP is jam-packed with features that not only aid in keyword list creation but can help you better understand the topics your unique search landscape is structured around.

SERP 51

SERP Features Long Tail Marketing Keywords 51

Adobe Experience Cloud Blog

JANUARY 9, 2020

Featured snippets are one of the most sought after spots on Google search engine results pages (SERPs). The average voice search query is about 29 words long. Most voice searches are long-tail keywords, and therefore contain more specifics to what people are searching. Tip #5: Long-Tail Keyword Research.

Long Tail Marketing 174

Long Tail Marketing Optimization SEO Tips 174

seo.co

MARCH 14, 2022

Prioritize Long-Tail Keywords. It’s easier to search for long tail keywords when you can just speak and don’t have to type. This is also a great place to store long-tail keywords. Plus, a featured snippet holds the first position in the search engine results pages (SERPs).

Optimization 119

Optimization Marketing Websites Long Tail Marketing FAQ 119

Navigate the Channel

DECEMBER 20, 2023

Expanded SERP Real Estate: Dominating the search engine results page (SERP). Expand with Long-Tail Keywords: Long-tail keywords are longer and more specific search queries. Incorporate relevant long-tail keywords into your strategy. How can I improve my Quality Score in paid search campaigns?

Lead Scoring 65

Lead Scoring Lead Ranking Long Tail Marketing Cost Per Click 65

Optinmonster

JUNE 26, 2024

” Here’s a featured snippet example that I found by Googling “featured snippet”: This brief definition is at the very top of the SERP (search engine results page). They place your content at the top of search engine results pages (SERPs), significantly increasing your visibility and click-through rates (CTR).

Traffic 82

Traffic Features SERP Lead Scoring 82

Contently

MAY 18, 2018

One way to get there is to focus on long-tail keywords, which refers to niche and less competitive search terms. With a long-tail mindset, you’ll develop a level of expertise that generalists can’t match when they answer random questions for a wide audience.

SEO 168

SEO Long Tail Marketing CMS Development SERP 168

Contently

FEBRUARY 8, 2023

Related topics and queries can be especially helpful for identifying alternatives to keywords with a lot of competition for top positions in Search Engine Results Pages (SERP). Such long-tail keywords found through Google Trends are easier to rank for.

Marketing AI 209

Marketing AI Trends Google SEO 209

Brightedge

MARCH 31, 2022

Long-tail Keywords Are Phrases of More Than Three Words. Long-tail keywords are often defined as phrases of three or more words. In actual fact, length has nothing to do with what makes a keyword long-tail. It’s also something of a myth that all long-tail keywords are always easy to rank for.

Lead Scoring 105

Lead Scoring Lead Ranking Long Tail Marketing SEO 105

Oktopost

JUNE 16, 2020

It’s at the top of the Maple SERP. Long-tail keywords! Long-tail keywords who?) Watch the live broadcast: Or simply laugh-out-loud reading the jokes used in battle. 14 of the Best B2B Marketing Dad Jokes: What is a pirates favorite piece of B2B marketing content? A webinarrrrrrr! Duplicate content. Knock, knock!

B2B Marketing 124

B2B Marketing Long Tail Marketing B2B Churn Rate 124

KoMarketing Associates

JULY 18, 2017

Analyze the First Page of SERPs. You will be presented with a number of “long-tail” keyword phrases that relate to the theme. While these terms might generate less traffic than generic keyword phrases, focusing a piece of content on one might give you a better chance of appearing on the first page of SERPs.

SEO 141

SEO Long Tail Marketing SERP Content 141

Brightedge

NOVEMBER 30, 2021

Analyze SERP Results for Your Primary Keyword. To begin analyzing the search intent of this primary keyword, you should start by searching for your keyword in a search engine to see the top SERP results. After checking your primary keyword in the SERP, you can start to brainstorm keywords to build out your keyword cloud or cluster.

Keywords 52

Keywords Intent Long Tail Marketing SERP 52

Top Rank Marketing

FEBRUARY 5, 2024

If you want to earn high SERP rankings and drive the right audiences to your content in a digital environment where everybody’s churning out content like there’s no tomorrow, you’re going to have to find a way for your content to rise above the rest. Both technically true!

SEO 109

SEO Marketing & Strategy Content Lead Scoring 109

Brightedge

MARCH 1, 2024

Since users must wait for SGE results to render, they spend more time viewing the search engine results page (SERP), and they might opt to skip hitting the "generate" button, bypassing the SGE result. The pattern observed over recent months, and especially in February, suggests Google's inclination towards favoring the opt-in experience.

Long Tail Marketing 52

Long Tail Marketing Opt-out Opt-in User-Generated Content 52

Webbiquity

OCTOBER 27, 2020

By using schema, you can increase the chances of your website appearing as a rich result in the search engine results pages (SERPs). In addition to finding long-tail conversational keywords, you should try to write as much of your content as practical in a conversational manner. Make Your Content Conversational.

Optimization 256

Optimization Marketing & Strategy FAQ Long Tail Marketing 256

seo.co

APRIL 5, 2022

Long tail keywords play a critical role in both paid and organic online search. For website content, like interior pages and blog posts, long tail keywords offer the opportunity to give users more specific content based on what they are searching for. What Are Long-Tail Keywords?

Long Tail Marketing 122

Long Tail Marketing Keywords Traffic SEO 122

Martech Advisor

AUGUST 22, 2019

Find out how to optimize your website for greater visibility on search engine results pages (SERPS) using 19 of the best free SEO tools. Ubersuggest - A free long-tail keywords creator. Coming up with long-tail keywords (words and phrases that are related to your primary keyword) can be difficult.

SEO 85

SEO Long Tail Marketing Tools SERP 85

Hubspot

NOVEMBER 17, 2011

When marketers and SEOs decide to target a highly competitive keyword, it could take months or even years to see meaningful movement in the SERPs. But the search landscape is shifting, and more searchers are typing in long tail search terms to find what they're looking for in search engines. What Are Long Tail Keywords?

Long Tail Marketing 28

Long Tail Marketing Lead Scoring Lead Ranking SERP 28

seo.co

FEBRUARY 10, 2020

Ahrefs conducted a study examining the average age of top-ranking pages, as an indication of how long it took to reach that rank. To do this, they pulled in 2 million random keywords and looked at data for the top 10 ranking search engine results pages (SERPs) for each of them. What does this tell us? months, or about 100 days.

Long Tail Marketing 105

Long Tail Marketing Google Domain SERP 105

Hubspot

APRIL 4, 2019

While it's critical you employ organic strategies to attract traffic over the long-term, sometimes, you can't properly compete on the SERPs without putting money behind it -- and that's where SEM comes into play. lets you generate up to 750 long-tail keywords and keyword suggestions for every search term. Google Trends.

Search Engine Marketing 101

Search Engine Marketing SEM Search Marketing SERP 101

Adobe Experience Cloud Blog

AUGUST 17, 2017

There are a number of factors that influence a user’s search engine results page (SERP). Focus on Long-Tail Keywords: It is estimated that up to 80% of searches are long-tail keywords. In reality, it has been almost ten years since all search results were the same for everyone. Country: Location is a major factor.

Long Tail Marketing 134

Long Tail Marketing SEO Personalization Lead Scoring 134

accelerate agency

MAY 17, 2022

Those two types are called ‘head’ and ‘long tail’ keywords. Long tail’ keywords fit within the long tail of the curve. It’s often easier and cheaper to rank for long tail keywords. People searching for long tail keywords which are buying terms are often closer to making a purchase decision.

Long Tail Marketing 52

Long Tail Marketing Marketing Strategy Marketing & Strategy Planning 52

accelerate agency

MAY 17, 2022

Those two types are called ‘head’ and ‘long tail’ keywords. Long tail’ keywords fit within the long tail of the curve. It’s often easier and cheaper to rank for long tail keywords. People searching for long tail keywords which are buying terms are often closer to making a purchase decision.

Long Tail Marketing 52

Long Tail Marketing Marketing Strategy Marketing & Strategy Planning 52

ClearVoice

APRIL 12, 2022

Research your competitors and notice how their content ranks on search engine results pages (SERPs). Keywords and keyword phrases are a critical part of your SEO content brief, and, according to DemandJump, you’ll want to be sure to include both short-tail and long-tail keyword phrases.

SEO 52

SEO Long Tail Marketing Top of Funnel SERP 52

FunnelEnvy

FEBRUARY 5, 2024

In response, the search and web ads giant is revamping its search engine results page (SERP). Google’s New SERP and Search Generative Experience (SGE) Google’s new AI search experience, Google Search Generative Experience (SGE), integrates AI into the SERP.

Paid Content 62

Paid Content PPC Traffic SEO 62