Remove Long Tail Marketing Remove Opt-in Remove PageRank Remove SERP
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The Four Rhinos of Bad SEO Tactics: What Has to Go for Good

ClearVoice

I am hearing a groundswell of complaints about opt-in and other types of pop-ups on websites. One of two things will increasingly happen: people will immediately abandon any site that interrupts them, or the search engines will actively penalize opt-in pop-ups or other technology that ‘takes over’ control of the experience from the reader.

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Google Sitelinks: How to Acquire Google Sitelinks [9 Steps]

seo.co

Most webmasters believe that sitelinks are a reputation enhancer while also allowing a webpage to control greater real estate in SERPs. In this post, we’ll discuss best practices for Google Sitelinks and how to acquire them for maximum SERP exposure! ” Google tells you more about sitelinks within Webmaster Tools. .”

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8 Ways to Use External Links to Improve Your SEO

Single Grain

Undeservedly hated and commonly despised, external links have long lived in the shadow of their internal brethren. External links are the bane of every honest webmaster who's trying to make a living online. Most bloggers feel they must add those links and that it's a sacrifice they have to make in order to appease the oh-so-cruel Google God.

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Domain Authority: How to Increase Your Ranking Score from Scratch

Single Grain

Domain authority is not a metric that Google uses when compiling their ranking order for the SERPs, but it is a gauge of how well you can expect to perform against your competitors. Not when the site is relatively new, has no content history, and has a limited backlink profile. This is where domain authority comes in.