Go Beyond SEO

FEBRUARY 21, 2024

Keyword research, on-page optimization, and link building are key factors in effective SEO for accountants. This includes optimizing your meta tags, such as the meta title and meta description, to accurately represent the content of each page. Appearing on the first page of search results is vital for attracting new clients.

SEO 78

SEO Ideal Customer Profiles Lead Scoring Lead Ranking 78

Brightedge

MARCH 31, 2022

Google has been vocal about many aspects of how its algorithm works, with regularly updated documentation, Youtube videos, blog posts, tweets, and more. Meta Tags Are Irrelevant for SEO. Look for information about how to use meta description and title tags effectively and you’ll find a wide spectrum of opinions. Open and shut.

Lead Scoring 105

Lead Scoring Lead Ranking Long Tail Marketing SEO 105

Zoominfo

MARCH 17, 2021

This should include optimizing title tags, meta descriptions, and URLs. Additionally, guest posting helps you build high authority and high-quality backlinks for your website. With the right guest-posting and link-building strategy, you can easily increase your website traffic tenfold. Engage in Guest Posting.

Traffic 246

Traffic SEO Marketing Websites Zoominfo 246

Marketing Insider Group

MARCH 1, 2021

Other aspects of on-page SEO include: Meta-tags. Title tagging for links. Image and video descriptions. This usually refers to link-building and building connections with other relevant pages that aren’t your competitors. HTML coding. Creating quality content. Creation of a site map.

Google 319

Google Mobile Advertising Business Work Management 319

SendX

JULY 30, 2021

Marketers often prioritize their website and link-building strategy to improve SEO results. Make It Personal With a Video One of the issues you might run into with emails is that you’re sending content to a large list. Including a video can make an email more engaging, personal, and trustworthy.

Email Marketing 210

Email Marketing SEO Work Management Marketing Management 210

Scoop.it

JANUARY 19, 2023

Getting to the top of the search results requires you to understand the core principles of SEO: Keyword research and integration Title tags optimization Meta description optimization Link building User experience optimization Content development.

Traffic 92

Traffic Organization CTR Lead Scoring 92

Zoominfo

DECEMBER 19, 2018

But, what is new is the abundance of video resources now available within Google search results. While this is partially a result of Google’s ownership of YouTube, it’s also due to the sheer amount of video content being published these days. Featured Video: How I Collect (And Organize) Testimonials. 1. Marketing 360.

Youtube 220

Youtube Advertising Channels Work Management Marketing Attribution 220

SendX

JULY 29, 2021

Marketers often prioritize their website and link-building strategy to improve SEO results. Make it Personal with a Video. Make it Personal with a Video. Besides adopting a tone that feels friendly and engaging, you can make your emails feel more personal with video messages. Video and audio quality matter.

Email Marketing 197

Email Marketing SEO Work Management Marketing Management 197

Optinmonster

MAY 16, 2023

While on-page SEO focuses on optimizing elements within your website, such as content and meta tags, off-page SEO involves activities on other websites, such as link building , social media marketing , and content marketing. Broken Link Building Broken link building is an exciting strategy.

SEO 76

SEO Lead Scoring Lead Ranking Link Building 76

KoMarketing Associates

MAY 26, 2016

Link Building. Link building done on its own is not nearly as effective as it can be when incorporating social media efforts. When used correctly, social can earn website quality links that can bring valuable traffic to your sites. Social profiles also enable companies to link back to their site.

Social Media 183

Social Media SEO Media B2B 183

Zoominfo

OCTOBER 5, 2021

But, what is new is the abundance of video resources now available within Google search results. While this is partially a result of Google’s ownership of YouTube, it’s also due to the sheer amount of video content being published these days. Featured Video: How I Collect (And Organize) Testimonials. Go check it out!

Youtube 100

Youtube Advertising Channels Work Management Marketing Management 100

Directive Agency

APRIL 2, 2019

Click on it… You’re able to scroll through any specific point of the video that way. Here is the video above in blog format. Don’t miss a video! We could build a structured pros, cons, and advantages article; however, I’m sure there are thousands out there. By this, I mean linking to you. Word by word. We got you.

PPC 68

PPC Paid Search Agency SEO Video Marketing 68

seo.co

FEBRUARY 15, 2022

The first thing to do when building out your site is to optimize product pages. Using the right titles, tags, and headers will help your product pages rank when people search for “where to buy” whatever it is you’re selling. You can also use link building to help drive traffic and increase ranking. Final Thoughts.

SEO 97

SEO Google eCommerce Mobile Advertising 97

seo.co

OCTOBER 4, 2021

First and foremost, use onsite title tags and metadescriptions to maximize your geographical relevance. For example, if your homepage’s title tag currently reads “Unique coffee shop,” change it to read “City, State unique coffee shop” or something similar. Ask your customers for video reviews and testimonials.

SEO 98

SEO Ideal Customer Profiles Communities Press 98

seo.co

JANUARY 18, 2021

6 black hat link building tactics to avoid. What makes link building tactics “black hat?”. + Link Farms. + Reciprocal link exchanges. + Paid links. + Hidden links. + Publishing videos to YouTube just to create backlinks. + Internal link over-optimization. + Link Farms.

De-duplication 75

De-duplication SEO Tactics Copyright 75

SmartBug Media

JUNE 29, 2021

Ensure your pages are organized with headings and paragraph tags. H3, H4), and the content you want in the Featured Snipped should have a tag below. Avoid Cannibalization with Redirects and Canonical Tags. To resolve this issue, HubSpot recommends consolidating the pages with redirects and canonical tags. Bulleted List.

Hubspot 52

Hubspot SEO Lead Scoring Lead Ranking 52

seo.co

FEBRUARY 1, 2023

In addition, city and state names should be in the title tags, meta descriptions and content of your site. Images, videos, descriptions, contact information, links and posts are all important to finishing your listing. Using On-Site Optimization Techniques There are four things to know about local on-site optimization.

SEO 98

SEO Tips Marketing & Strategy Ideal Customer Profiles 98

KoMarketing Associates

FEBRUARY 24, 2015

Taxonomy-based navigation – organize material based on keyword-specific categories or tags so visitors can easily discover important material. As detailed in a previous post , we use Snip and Jing to create simple screenshots and short videos of our computer screen to share with others. Optimize Images and Video.

Search Marketing 120

Search Marketing Work Management Marketing Management Tactics 120

B2B Marketing Insights - WE

MARCH 16, 2022

On-page SEO is the process of optimizing your website’s content, titles, meta tags, and other factors that influence your ranking. Most searches resulted in videos and blog posts rather than eCommerce websites selling sugar cookies. Title tags. You’ve successfully added a title tag to your page.

SEO 98

SEO Practices Best Practices Lead Scoring 98

seo.co

MAY 6, 2021

Some of the prevalent SEO issues that you can point in your report are as follows: Broken Images And Absent Alt Tags. As advanced as search engines are, images need alt tags to describe via text what the image is all about. Audit tools take note of all image sizes, load times, and absent alt tags, which you can include in your report.

SEO 105

SEO Template SERP Keywords 105

FunnelEnvy

FEBRUARY 5, 2024

Be intentional about link building and internal links. Optimize content for users and search engines: Use relevant keywords naturally throughout your content in meta tags, title tags, and meta descriptions. Ensure content is well-structured and easy to read. Avoid keyword stuffing.

Paid Content 62

Paid Content PPC Traffic SEO 62

seo.co

JANUARY 3, 2023

Creating an optimized title tag for each page of your website which includes pertinent keywords so it can appear in SERPs more prominently. This might include videos or articles on what they need to do after being injured at work or how to handle insurance companies when an accident has occurred. Nail Your Content Marketing Strategy.

Webinar Metrics 98

Webinar Metrics Marketing Strategy Marketing & Strategy Best Practices 98

seo.co

MAY 11, 2022

Even better, when law firms use video marketing, their search engine web traffic increases by 41%. Video marketing. As stated above, law firms generate a 41% increase in search engine traffic by using video marketing. Create videos that introduce your law firm to potential clients as the best solution to their situation.

SEO 105

SEO SERP Tips PPC 105

Hubspot

OCTOBER 22, 2019

Pocket is a social bookmarking site that lets you save articles, videos, or stories from any publication or web page. Stories are tagged, so you can filter through and search for stories on a particular topic. Tag Content. With most social bookmarking sites, you can “tag" content, meaning you can label it. Image Source.

Digg 85

Digg Curation Ideal Customer Profiles Advertising Mediums 85

KoMarketing Associates

JUNE 11, 2015

I spend time watching videos of other people speaking, reviewing Slideshare presentations, and of course reading books. The same thing applies to a sales pitch or a link building campaign pitch. For SEO reports (or even sales pitches), take for example something as simple a title tag. There must be a story.

Tagging 120

Tagging Amazon Storytelling Conference 120

ClearVoice

JUNE 22, 2021

Shallcross said that the problem with artificially inflated links created when you use a PBN is that “search engines are getting smarter and can spot PBNs and spammy sites. Paid links are supposed to carry the ‘rel=’sponsored’ tag and many do not. Are you a link builder or a link pusher? Make a widget.

Work Management 106

Work Management Marketing Management Link Building Ideal Customer Profiles 106

Directive Agency

MAY 14, 2019

You’re able to scroll through any specific point of the video that way. The video abo ve is in blog format below. ]. They also have a page with a dedicated title tag H1 that talks about them as an SEO agency. Also, always include strong title tags in your H1. Link building. Go ahead and click on them.

Lead Scoring 40

Lead Scoring Lead Ranking Paid Search Agency Advertising Agencies 40

seo.co

MARCH 10, 2021

The first thing to do when building out your site is to optimize product pages. Using the right titles, tags, and headers will help your product pages rank when people search for “where to buy” whatever it is you’re selling. You can also use link building to help drive traffic and increase ranking. Final Thoughts.

SEO 59

SEO Google eCommerce Mobile Advertising 59

seo.co

JANUARY 3, 2022

Creating an optimized title tag for each page of your website which includes pertinent keywords so it can appear in SERPs more prominently. This might include videos or articles on what they need to do after being injured at work or how to handle insurance companies when an accident has occurred. Nail Your Content Marketing Strategy.

Webinar Metrics 105

Webinar Metrics Marketing Strategy Marketing & Strategy Best Practices 105

Moz

JANUARY 30, 2020

You'll encounter both old favorites (optimizing title tags, anyone?) Video Transcription. To cover your bases with foundational SEO will continue to be incredibly important in 2020, basic things like title tags, meta descriptions, alt, all of the basic SEO 101 things. Target link-intent keywords. Hey, Moz fans.

SEO 74

SEO Keywords FAQ SERP 74

Directive Agency

JULY 13, 2018

Click on it… You’re able to scroll through any specific point of the video that way. Here is the video abo ve in blog format. Share of SERP — the concept we talk about here incessantly if you watch our videos — is about positioning your brand throughout a search engine results page. Link building.

Paid Search Agency 53

Paid Search Agency Keywords Advertising Agencies Ad Agencies 53

Moz

FEBRUARY 6, 2020

In today's Whiteboard Friday, Cyrus details seven SEO processes that are made easier by a strong investment in link building and growing your authority. Video Transcription. If you have outdated title tags or meta descriptions, you can ask Google to crawl it via the Submit URL tool. Video transcription by Speechpad.com.

PageRank 76

PageRank Domain SEO Process 76

KoMarketing Associates

AUGUST 25, 2016

Bonus tip: To improve your backlink profile with fresh quality links we recommend writing 3 rd party articles as well as focusing on link building outreach. These include blog posts, whitepapers, webinars, videos, as well as social media profiles. How often do they post blogs and on social media? Final Thoughts.

Analysis 120

Analysis Peer-to-peer B2B Domain 120

seo.co

JANUARY 9, 2023

” When you visit this high-ranked website, however, you notice that it lacks the keyword “best electric lawnmower” in the title tag, in the meta description, in the anchor text, and maybe even in the written blog content itself. Links are still important. What’s going on? co-citations.

SEO 102

SEO Keywords SERP Aggregators 102

Marketing Insider Group

NOVEMBER 18, 2020

Link building, keyword research, optimizing copy development and more are all part of a successful SEO program, and as you can tell, these tactics are not one and done; rather, they require ongoing maintenance, attention and analytics, which are best executed with a retainer agreement. Create Visual Content.

Resource Management 353

Resource Management Demand Generation Agencies CMS Development Work Management 353

SmartBug Media

FEBRUARY 5, 2020

The four most important ranking factors are content, links, site structure, and HTML tags. Multimedia: Contains images, video, or audio to enhance user experience. Links, Site Structure, and HTML Tags. The way you use HTML tags in your content can have an indirect impact on these types of signals.

SEO 87

SEO Tips SERP Content 87

Scoop.it

JANUARY 4, 2022

Video Results. Only when Google thinks video content is useful for certain keywords, it displays video results. Videos play a powerful tool to engage users in digital marketing in general and the future of content marketing in particular. Why SEO is still a must. Remember to come up with a killer title too.

SEO 52

SEO SERP Lead Scoring Lead Ranking 52