Marketing Insider Group

AUGUST 13, 2020

As a content marketing consulting company, we here at MIG wouldn’t be authentic if we didn’t take our own medicine. It may seem impossible to gain traction through organic ranking with so much competition. If I write about these topics and create high-quality blog posts, I can outrank the competition.

Traffic 286

Traffic Cost Per Click Organization Lead Scoring 286

InsightSquared

JUNE 15, 2021

InsightSquared Unveils Predictive Analytics and Activity Reporting for Staffing Industry. The new InsightSquared Platform has already provided us with much more in-depth intelligence and analytics across our various service offerings,” said Keith Giffney, COO, V-Soft Consulting Group.

Activities 156

Activities Analytics Work Management Class 156

Zoominfo

AUGUST 31, 2020

In 12 years, half the companies on the S&P 500 may fall off that list, according to industry research. Technology : Sales and marketing intelligence platforms and customer relationship management systems. Technology : Sales intelligence platforms and buyer intent software. Even those at the top are always at risk.

Marketing Management 264

Marketing Management Cross-Selling Ideal Customer Profiles Lead Ranking 264

xiQ

FEBRUARY 24, 2023

AEs need to be refined in their communication skills and well-educated not only about their own product and services, but also about their competitors and their prospects’ companies and the industries in which they operate. AI in B2B Sales is a Must-have: Artificial Intelligence will play a major role in B2B sales.

Marketing AI 117

Marketing AI Work Management Marketing Management Generation 117

Launch Marketing

AUGUST 16, 2023

The competition is high for the attention of customers, so it is essential to keep up with what is trending to meet new expectations. The Rise of Artificial Intelligence Artificial intelligence has become a highly utilized tool by organizations in all industries, especially marketing.

Startups 117

Startups Marketing AI Email Marketing Practices 117

Heinz Marketing

JANUARY 28, 2024

By Win Salyards , Senior Marketing Consultant at Heinz Marketing In B2B marketing, staying ahead of the curve is essential. By harnessing the power of artificial intelligence and advanced algorithms, You.com provides a seamless and intuitive search experience for businesses and individuals.

Marketing AI 68

Marketing AI SEM Advertising Agencies B2B Marketing 68

Sprout Social

MARCH 19, 2024

Artificial intelligence-driven analytics tools sift through massive datasets to identify patterns, trends and insights humans might overlook—allowing brands a distinct competitive edge by making strategic decision-making easier and improving customer experiences. What are AI insights?

Marketing AI 112

Marketing AI Work Management Marketing Management Customer Satisfaction 112

Marketing Insider Group

JULY 25, 2023

Advances in artificial intelligence have provided more tools for automation than ever. And can you guess which industry is ahead of all others in adoption? A reasonable return on investment : You get what you pay for, but with all the competition, you should be able to get a satisfactory deal that fits your needs.

Marketing AI 189

Marketing AI Budget Programs Tools Copywriting 189

Webbiquity

DECEMBER 27, 2023

Secure backlinks from reputable websites in your industry, and consistently produce high-quality content that demonstrates your expertise. SpyFu equips you with valuable intelligence by uncovering the keywords they target, the backlinks they acquire, and the ad variations they employ.

Optimization 165

Optimization FAQ Mobile Marketing Keywords 165

Sprout Social

FEBRUARY 28, 2024

But social media technology ensures your brand is maximizing—not just managing—social, and developing at the lightning speed pace of the industry. With Sprout’s Listening solution and Analytics tools , brands can keep a pulse on their performance, what competitors are saying, posting and doing, and identify trends across their industry.

Social Media 103

Social Media Work Management Marketing Management Media 103

Vision Edge Marketing

NOVEMBER 16, 2021

An effective message map creates a competitive advantage. This includes gathering competitive intelligence , performing win/loss analysis, and facilitating a collaborative, unbiased, workshop. A message map sounds like smart business. And that’s this episode of One Good Idea. Message mapping is a science.

Work Management 234

Work Management Bandwidth Marketing Management Paid Search Agency 234

Contify

AUGUST 17, 2020

SaaS Magazine Prestigious ‘SaaS 1000’ honors Contify, a competitive intelligence company, for its fast growth. Contify, a pioneer in AI-enabled market and competitive intelligence solutions has been recognized as one of the world’s fastest-growing SaaS companies in the 2020 SaaS 1000 List.

Enterprise Management 93

Enterprise Management Marketing Management Paid Search Agency Companies 93

Sprout Social

NOVEMBER 30, 2023

Competition is a normal part of business–and it’s what drives innovation. In this article, you’ll see why a marketing competitive analysis is important and get expert tips on conducting one. Analyzing this gives you a competitive edge. It doesn’t matter how niche a product or service you offer.

Planning 106

Planning Paid Search Agency Advertising Benchmark Analysis 106

Launch Marketing

AUGUST 23, 2023

Marketing is a rapidly evolving field, necessitating a candidate who has a unique blend of skills and leadership qualities to thrive in today’s competitive digital landscape. The Rise of Artificial Intelligence Artificial intelligence has become a highly utilized tool by organizations in all industries, especially marketing.

Marketing AI 116

Marketing AI Paid Search Agency Demand Generation Agencies Work Management 116

Marketing Insider Group

JANUARY 25, 2021

Basically, that means that less than 10 percent of the keywords you’re targeting have more than a few searches, which means there is even more competition for those high-volume keywords. RankBrain is Google’s AI (artificial intelligence) algorithm. Industry knowledge is better than location experience. Ahrefs reported that 92.42

Paid Search Agency 346

Paid Search Agency Advertising Agencies Ad Agencies SEO 346

Tiecas

MARCH 21, 2024

B2B industrial marketing presents unique challenges compared to other forms of B2B marketing. My personal thoughts and experiences as an industrial marketer and consultant. I’ve witnessed countless industrial companies’ challenges and frustrations firsthand. But I’m not just another marketing consultant.

Tactics 75

Tactics B2B Marketing Webinar Metrics Marketing Strategy 75

Heinz Marketing

SEPTEMBER 22, 2023

By Cameron Katoozi , Marketing Consultant at Heinz Marketing As we navigate the landscape of B2B marketing, it becomes increasingly evident that leveraging technology is not just beneficial but essential. Challenges and Considerations Implementing AI-enhanced predictive analytics in B2B marketing is not without its challenges.

Marketing AI 114

Marketing AI Analytics B2B Marketing Lead Ranking 114

Valasys

MARCH 19, 2024

Generative artificial intelligence (AI) has gained considerable attention for its exceptional ability to speed up innovation across diverse fields. In other words, you can enter an era of exceptional productivity with generative artificial intelligence services built to cater to your diverse organizational and personal needs.

Marketing AI 40

Marketing AI Service Generation Curation 40

Contify

AUGUST 25, 2020

The new normal requires new tools to navigate and gain a competitive advantage. Erik Glitman has over three decades of experience in consulting and managing key competitive and market insights research to support clients’ strategic planning, sales, marketing, and growth initiatives.

Advertising Agencies 64

Advertising Agencies Webinar Metrics Enterprise Management Work Management 64

xiQ

FEBRUARY 24, 2023

AEs need to be refined in their communication skills and well-educated not only about their own product and services but also about their competitors and their prospects’ companies, and the industries in which they operate. AI in B2B Sales is a Must-have: Artificial Intelligence will play a major role in B2B sales.

Marketing AI 62

Marketing AI Work Management Marketing Management Generation 62

Contify

JUNE 25, 2020

Contify, the AI-enabled market and competitive intelligence solutions provider, has announced today the launch of its ‘IntelligenceEdge Partner Programme’ to help market research firms deliver their research and insights to their clients through Contify’s Market and Competitive Intelligence Platform.

Enterprise Management 78

Enterprise Management Advertising Agencies Research Marketing Management 78

Envy

JUNE 29, 2022

Artificial Intelligence (AI), which was a relatively unknown concept a few decades ago, is all the rage. With AI on everyone’s mind, multiple industries, including B2B marketing, are lining up to see how to take advantage of the wonders of AI. OpenAI is a non-profit research group of industry experts. Machine Intelligence.

Marketing AI 118

Marketing AI Amazon Lead Ranking Inbound Marketing 118

SmartBug Media

JULY 13, 2023

As the digital marketing landscape evolves, you need new strategies to acquire new leads and get consultation requests from potential clients. Selecting the right conversion rate optimization tools for your business is crucial in ensuring a seamless customer experience and an increase in consultation requests.

Conversion Rate 97

Conversion Rate Consulting Optimization Conversion 97

PathFactory

MARCH 27, 2023

Together, companies will deliver better customer experiences, unique actionable engagement, and insights that drive revenue March 27, 2023 – Toronto, CANADA – PathFactory , the leading B2B Content Intelligence platform, today announced a new partnership with Inverta , a top B2B marketing consulting firm.

Advertising Agencies 52

Advertising Agencies Personalization Lead Scoring Lead Ranking 52

Salesforce Marketing Cloud

FEBRUARY 16, 2024

And in this ultra-competitive environment, morale can quickly take a dive. In my 20-plus-year career, and as founder of the Harris Consulting Group, I’ve learned some valuable lessons, tips, and best practices when it comes to structuring sales commissions. Spark competition: Salespeople are often competitive.

Marketing Budget 104

Marketing Budget Examples Practices Best Practices 104

ClickZ

JUNE 11, 2020

30-second summary: The application of algorithms, machine learning, and AI to solve major marketing challenges – for example, attribution, intelligence gathering, predictive workflows, and campaign suggestions – will enable the industry to market better, for less money, more success, and happier customers.

Marketing AI 121

Marketing AI Enterprise Management Optimization Marketing Management 121

Engagio

OCTOBER 30, 2023

Since the release of ChatGPT on November 30, 2022, the topic of artificial intelligence (AI) in the workplace has been on everyone’s minds. AI for the win A recent study by Harvard Business School found that Boston Consulting Group (BCG) consultants using ChatGPT-4 significantly outperformed those who did not across 18 real-world tasks.

Marketing AI 62

Marketing AI Product Account Based Marketing Marketing Analytics Tools 62

Content Standard

MAY 12, 2021

The first is standing out in a crowded, competitive market; the other is creating demand for new products. To generate fresh demand, a CPG marketing strategy must approach content and competition in new ways—and that’s never been truer than in the wake of the pandemic. That same intelligence can drive CPG experiences.

Demand 130

Demand Marketing & Strategy Marketing Strategy Paid Search Agency 130

Contify

SEPTEMBER 1, 2020

Contify’s competitive intelligence platform is positioned for success following Sameer’s appointment. Contify, a leading competitive intelligence company and a pioneer in AI-enabled market and competitive intelligence solutions has appointed veteran entrepreneur Sameer Walia as Advisor to the CEO, Mohit Bhakuni.

Lead Scoring 52

Lead Scoring Lead Ranking Paid Search Agency Companies 52

Hinge Marketing

FEBRUARY 16, 2022

In this article, I’ll explain how these fast-growing firms have built their competitive edge with their pursuits, project delivery, recruiting and retention in mind, through four key areas: technology, talent, strategy, and marketing. The greater sophistication of a firm’s marketing efforts, the greater their competitive advantage will be.

Studies 162

Studies Peer-to-peer Marketing AI Digital Transformation 162

Zoominfo

AUGUST 31, 2020

In 12 years, half the companies on the S&P 500 may fall off that list, according to industry research. Technology : Sales and marketing intelligence platforms and customer relationship management systems. Technology : Sales intelligence platforms and buyer intent software. Even those at the top are always at risk.

Marketing Management 130

Marketing Management Cross-Selling Ideal Customer Profiles Lead Ranking 130

Stevens & Tate

JULY 31, 2023

With just over 150 locations left, Quiznos is determined to regain its place in the restaurant industry and attract customers with the nostalgic return of the Spongmonkeys. However, the road to recovery may be prolonged due to pre-Musk revenue declines and competition. Read more here. Read more here. Netflix’s ad-free $9.99/month

Trends 86

Trends Paid Search Agency Planning Advertising Agencies 86

Webbiquity

JUNE 27, 2017

ERP or business intelligence platforms). In Lemkin’s model, a B2B company would need four to eight people (depending on much work is outsourced to marketing consultants , freelancer, or agencies) at the 100 employee mark, or roughly the $15-$25 million revenue range. The First Marketing Hire: Leadership and Growth.

Work Management 255

Work Management Marketing Automation Services Marketing Management Advertising Agencies 255

Contify

SEPTEMBER 24, 2020

The webinar was hosted by Contify, a leading competitive intelligence company. The webinar focused on the evolving nature of competitive market intelligence and provided an essential guide to business professionals for augmenting growth with the integration of ‘Primary and Secondary’ intelligence advantage.

Webinar Metrics 52

Webinar Metrics Research Marketing Management Optimization 52

Contify

MAY 6, 2020

Contify, the AI-enabled market and competitive intelligence platform, has announced today that it has successfully deployed its Market and Competitive Intelligence Platform to help a global strategy consulting major find new business opportunities by tracking the portfolio companies of its private equity clients.

Consulting 52

Consulting Marketing & Strategy Work Management Business 52

Contify

NOVEMBER 3, 2020

Contify will be the silver sponsor of the competitive intelligence event , IntelliCon 2020. Contify, the AI-enabled market and competitive intelligence solution s provider, has announced that they are a silver sponsor at the SCIP IntelliCon 2020. Winners will be notified through email after the event.

Peer-to-peer 52

Peer-to-peer Lead Scoring Lead Ranking Ethics 52

ClickZ

OCTOBER 23, 2020

As per a recent survey by Nielsen, 51% of global consumers are willing to try artificial intelligence and virtual reality technologies to assess products and services. They capitalize on emerging technologies such as artificial intelligence to predict and generate meaningful engagements with customers in nearly real-time.

Marketing AI 145

Marketing AI Consulting Lead Ranking Automation 145