Remove Forrester Remove Google Remove Social Network Remove Twitter

Best Twitter Tips, Tools and Tactics of 2011

Webbiquity

Twitter’s 200 million users collectively tap out a billion tweets per week. Nearly 3/4 of active Twitter users are bloggers. Twitter users are twice as likely to purchase from companies they follow than are Facebook users. How can Twitter to used to support SEO efforts?

40 Ways to Get Banned From the Top 5 Social Networks

Hubspot

It may feel like a fustercluck, but there are actually some rules and regulations that go along with participating in social media. You know, the things that help make social media a nice place to be. This constitutes a misuse of service, and can get you kicked off the network.

Trending Sources

Integrate Social Networks with your Corporate Website with ‘Social Sign On’

delicious b2bmarketing

Web Strategy by Jeremiah Owyang Home About Speaking Research Media Contact Subscribe via RSS Connect with Jeremiah: twitter friendfeed linkedin flickr technorati Connect with Jeremiah on twitter A few years ago, critics said Blogging was a fad.

Adding fuel to the fire: How important is Facebook?

grow - Practical Marketing Solutions

A new survey adds more fuel to the swirling debate about how social media usage is changing, especially among teens. In a Piper Jaffray survey of American teens, one-third described the photo-sharing app Instagram as their most important social network.

The 2011 #Nifty50 Top Twitter Men Reprise

Webbiquity

Today, Tom Pick ( @TomPick ), Online Marketing Executive at KC Associates , who blogs at his award winning B2B Webbiquity , and I ( @ckburgess – Blue Focus Marketing @BlueFocus360 ) present 50 remarkable men on our 2011 #Nifty50 Top Twitter Men list. Andres is a social media expert.

What’s the Best Social Media Monitoring Tool? It Depends

Webbiquity

A simple tool like Google Alerts would pick up most stray citations. The explosion of social media has led to a corresponding need for more sophisticated monitoring tools that can crawl the hundreds of social networking and bookmarking sites and millions of blogs across the globe. You can find a list of more than 150 social media monitoring tools here or close to 200 here , but—that can seem overwhelming. Social Mention. Social Media Monitoring.

Content Marketing Must Focus On Customer Value

B2B Marketing Insider

That is according to a March 2014 report by Forrester Research, Inc., Forrester conducted in-depth interviews with marketers, agencies and publishers in order to gain insights into the importance of content marketing, and the top strategies for how brands can become more effective with it.

Search: Moving Beyond Your Website in 2013

KoMarketing Associates

When we think of SEO, we think about the big three search engines (Google, Yahoo, and Bing) and how well our website(s) perform in the results of these search engines. Are they only searching in Google? Here are a few places to start: Social Media.

40 Awesome Marketing Tweets From 2011

B2B Marketing Insider

B2B Inbound Marketing: Top tactics for social media, SEO, PPC and optimization [link]. Social Business Leadership Framework: [link]. Google B2B Team. e6e6e6 ;'> March 23, 2011 7:29 am via Google Reply Retweet Favorite. By 2015, 50% of web sales will be driven by social.

Media 86

55 (of the) Best Social Media Tips, Tactics and Tools of 2010

Webbiquity

If 2009 was the year many marketers puzzled over, poked at and pondered incorporating social media into their marketing mix, 2010 was the year of diving in. According to a HubSpot study, 71% of marketers viewed Twitter as a useful marketing tool last year, up from just 39% in 2009.

Test Your Digital IQ with Mark Schaefer’s Social Media Quiz

grow - Practical Marketing Solutions

How much do you know about social media platforms, facts and trends? Take out a piece of paper and write down your 20 answers to this fun social media quiz! 1) Which of the following platforms is the only one that is among the Top 10 most popular social networking Sites for 2014?

The LinkedIn Publishing Platform Puts Power in the Hands of the B2B Buyer

KoMarketing Associates

From our initial vantage point, it appears users will have a full suite of publishing functionality at their disposal, providing significant opportunity for well-written and well-outlined content marketing assets to stand out in a highly targeted social network.

Best Social Media and Digital Marketing Research and Statistics of 2011, Part 2

Webbiquity

Reports, surveys, studies and infographics are among the most popular content posted and shared across social networks. But which networks are most effective for spreading the content produced? How widespread, really, is the use of social media for marketing?

Content Is The Key To Social Selling Success

B2B Marketing Insider

Content marketing is the key to open the door to your social selling success. Don’t See The Connection Between Content Marketing and Social Selling? Forrester research shows 90% of customers start their purchase with a search engine.

How to Perform a Social Media Audit: Measure What Matters

Act-On

Social media is long past the novelty stage. Before we dive into how to do that, let’s take a quick snapshot of the latest social media stats: 3 billion people are active Internet users. There are slightly over 2 billion social accounts. What is a “Social Media Audit?”.

The Best Marketing Conferences Of 2015

B2B Marketing Insider

Getting out of the office allows us to learn from some of the most innovative minds in our industry, and provides a great opportunity for learning and networking that can pay dividends for years to come. Social Media Strategies Summits February 10-12 in Las Vegas, NV.

16 Enigmatic Business Blogging and Other Marketing Stats

Webbiquity

But, seemingly in support of Kundera’s quote above, Forrester Research says marketers are the ““sole source of sustainable competitive advantage.”. 2: 47 Superb Social Media Marketing Stats and Facts. #3: 5: 33 Thought-Provoking B2B Social Media and Marketing Stats. #6:

Are marketers getting lost in the Dark Funnel?

grow - Practical Marketing Solutions

The rise of online and social marketing and the vast distribution of content have added another level of complexity to what we used to think of as a sales funnel. Before the explosion of social media and content marketing, marketers probably knew the answers to these questions.

7 Things You Can Learn from Influencers at Marketing Nation Summit

Modern B2B Marketing

Author: Ellen Gomes If you’re like me, you follow a set of marketing influencers on Twitter, LinkedIn, and SnapChat, and almost religiously read their blogs for new ideas, fresh perspectives, and interesting content.

What’s your Social Media diet?

Buzz Marketing for Technology

I can say that life was a lot more chaotic before I found Google Reader (hat tip to Robert Scoble who turned me on to Google Reader). My advice would be don’t let Google Reader (or any social activity) over run your life – remember you are in control!

Best Social Media Stats and Market Research of 2010 (So Far)

Webbiquity

Data junkies, stats addicts, web trivia buffs rejoice — here are a deluge of social media, search and other marketing research facts and figures from 50 articles and blog posts published so far in 2010. What percentage of Fortune 100 companies are on Twitter? Twitter Statistics.

Are You Ready For The Sharing Economy? Interview With Jeremiah Owyang

B2B Marketing Insider

The future of business is emerging from the technological disruption of digital, social and mobile technologies. And it is forcing all businesses to re-think how we manage resources and take advantage of new business and social networks.

How to Promote Your Content Using Paid, Earned & Owned Media

Hubspot

It’s just making sure content is optimized for the search engines, sent to an appropriate email list, and then broadcast it socially, right? Influencers can be bloggers or people that amass large social followings around their industry expertise. Native Social.

11 tips and tools to jump-start your SEO

Biznology

If you do business on the internet, a top rank on search engines (Google, Yahoo and Bing) is a primary requirement. 54% of people come to a website from a search engine (source: Forrester ). Google Trends tells you what keywords consumers use and when.

12 Social Media Tools for B2B Pre-Event Marketing

delicious b2bmarketing

Whether it’s a webinar or a multi-day conference, leveraging social media can help event organizers extend an event’s visibility, attendance and pre-event conversations. You can even track your registration page in Google Analytics. Follow Adam on Twitter @adamholdenbache.

11 Must-Subscribe Marketing News Blogs and Websites

Hubspot

The Forrester Blog - Market Insights ( Subscribe via RSS ): Geared toward market research, this Forrester blog features a roll-up of posts from analysts serving market insights professionals.

RSS 11

How to Design Content Remarketing Campaigns That Actually Work

Hubspot

And people come -- they find your content in search results and in their social media feeds. What''s So Awesome About the Google Display Network? 2) What''s So Awesome About the Google Display Network (GDN)? Ad Formats on the Google Display Network.

78 Tweetable Moments From Social Media Plus #SMPlus

B2B Marketing Insider

This week I attended the Social Media Plus conference in downtown Philadelphia, PA and for the second year in a row, the organizers of the event did an amazing job bringing together some of the best minds in social media in both the speakers and the attendees. LauraDuran: Social media marketing means “engaging with customers” and “driving business” – must do both says @jasonfalls via @BrennerMichael. What is the ROI of social media?

How to Leverage Social Intent Data in Your Next Nurturing Campaign

Hubspot

and external data (collected from activities outside of your owned digital properties, such as social media platforms, user reviews, competitor mentions). According to Forrester's Business Technographics Survey in 2016 , buyers use 15 vehicles during the Discover stage.

73 Experts Reveal B2B Marketing Trends to Leverage in 2017

SnapApp

It's hard to define what makes "high-quality" content, but Google uses a number of indicators to help decide whether a piece of content is high-quality or not. Invest more in personalized, social advertising - We aren't just talking about throwing up a few FB ads and seeing what happens.

6 Social Media Marketing Myths to Avoid

Marketing Action

Despite its relative youth, social media marketing has proven itself to be a valuable addition to the marketing mix. By recognizing the following six myths, you’ll be better able to improve your social media marketing efforts while avoiding ineffective practices.

Viral 29

The Top 3 Priorities for 2010 Marketing Budgets

delicious b2bmarketing

About | Advertise | Submissions | Write for Us CrowdsourcedFRD Home Advertising Branding Design PR SEO-SEM Social Media Strategy More testchannel AdROCK eBooks Educational Facebook Guest Posts Twitter The Top 3 Priorities for 2010 Marketing Budgets November 2nd, 2009 | By guestblogger By Tom Pick | Online Marketing Executive | KC Associates With a lingering recession, the U.S. What’s more, social media supports SEO and even branding activities.

SEM 24

3 Sure-Fire Tactics to Attract More Leads (and Be Better Looking)

Marketing Action

Remember that today’s search engines (Google in particular, but also Bing and many others) are smart enough to understand a rich spectrum of semantically relevant terms and phrases. TACTIC 2: Social Media Marketing. Sprout Social, Sep 2013). Social Media Examiner, May 2014).

How to Earn Audience Attention With Paid Media: Channel Options & Best Practices

SnapApp

When people think of paid media, they often think of discovery-based channels like Google and other search engines. Next, let’s look at paid media on the social side of things. Paid Media on Social Media Platforms. Twitter.

B2B Social Media Marketing -- Does It Work?

delicious b2bmarketing

Log in now ClickZ Interactive Marketing Events Search Engine Watch Search Marketing Conferences Subscribe to Newsletter Subscribe to RSS Feeds Free Webcasts Members Area Forums Advertise You are here: SEW Home › Experts › Social Media Marketing › B2B Social Media Marketing -- Does It Work? Real-Time Activity Stream B2B Social Media Marketing -- Does It Work? The big question here is, however, does a B2B social media marketing campaign actually work?

SEM 23

The 39 Social Media Tools I’ll Use Today

delicious b2bmarketing

Also, at my social media speaking engagements hither and yon I’m often asked what tools I use. So, I took a personal inventory and created this overview of the 39 social media tools I use daily. Twitter Tweetdeck I use Tweetdeck for serious twitter sessions.

Link 62

Measuring the Impact of Social Media in B2B Marketing

Webbiquity

Forrester recently released a report by Laura Ramos and Augie Ray on How to Assess the Impact of Social Media in B2B Tech Marketing. While B2B marketers have been ramping up social media activities over the past 18 months, not all are seeing the outcomes they’d hoped for.

PR 2

Is Your Social Media Strategy Dynamic?

Marketing Action

Social media, once the province of teenagers and the PR people who work for celebrities, crossed the chasm some time back and has become so mainstream that your grandmother probably has a Twitter handle. Her points underscore a key proposition: Social media is extremely dynamic.

Social Media: Signs your prospects want to hear from you

Modern B2B Marketing

Don’t ignore your customers and prospects by ignoring Social Media. When I am speaking about marketing automation and social media, I often hear marketers, executives, and customer service managers talk about how social media is not relevant to their particular brand or industry. Companies sometimes 'park' their company names on social networking sites before actually utilizing the functionality on that site.

The clash of the social media know-nothings

grow - Practical Marketing Solutions

Social media “marketers&# who have never practiced marketing. But they’ve created a Facebook page and have 500 followers on Twitter so somehow that makes them a guru. Ad spending on social networks world-wide is expected to rise 14% this year to $2.5

Dwell 12