Convince & Convert

JANUARY 17, 2014

Several esteemed former guests from the show join the Social Pros Podcast this week to celebrate the 100th episode and to discuss the current landscape of social, how it has changed over the past year, and what things look like going forward. Read on for some of the highlights and tweetable moments, or listen to the full podcast.

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Convince & Convert

SEPTEMBER 15, 2015

Mark Zuckerberg posts about 1 billion people connecting to Facebook. HP Support on Facebook. “Listen to your podcast, Jay!” An unsolicited testimonial for the Social Pros Podcast, ladies and gentlemen. An unsolicited testimonial for the Social Pros Podcast, ladies and gentlemen. HP Support on Twitter.

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Convince & Convert

MAY 17, 2013

Jonah Berger , Marketing Professor at the Wharton School , joins the Social Pros Podcast this week to discuss his bestseller Contagious: Why Things Catch on , the science behind those viral marketing hits, and the importance of setting realistic and helpful goals with a viral marketing campaign. Please Support Our Sponsors. . via Syncapse.

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Social Media Media Viral Marketing Skype 161

Convince & Convert

OCTOBER 27, 2015

Maintaining an above-average engagement of 6–8% on Instagram is only one example of the successes she outlines in this week’s podcast. Cisco Careers on Twitter , Instagram , Facebook , and LinkedIn. If you could do a Skype call with any living person, who would it be? In This Episode. ” —@CShirkeyCollins.

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Convince & Convert

MAY 10, 2013

Read on for some of the highlights and tweetable moments, or listen to the full podcast. The first step they took was to give each local office its own social presence with a Facebook page and a Twitter account. ” segment on the Social Pros podcast a few months ago. via Facebook Newsroom. ” via H&R Block.

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Convince & Convert

NOVEMBER 8, 2013

Paul Haskell , Social Media and Content Marketer at Omaha Steaks , joins the Social Pros Podcast this week to discuss curation versus creation on different platforms, success in visually focused social media platforms, and the culture at a family-owned company. via Omaha Steaks’ Facebook. Please Support Our Sponsors.

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Convince & Convert

AUGUST 23, 2013

Dan Moyle , inbound marketing evangelist at Amerifirst , joins the Social Pros Podcast this week to discuss the importance of educating consumers, why advertising is a waste of money, and how a mortgage company got so many followers on Pinterest. Read on for some of the highlights and tweetable moments, or listen to the full podcast.

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Convince & Convert

NOVEMBER 14, 2014

Visit the website, poke around to discover new podcasts, and enter to win. The site gives you the ability to search for new podcasts based on the topic or even based on the host’s name(s)! No one is going to buy a house on Facebook. via Century 21 Facebook. . via Century 21 Facebook. Franchise Flexibility.

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Convince & Convert

JANUARY 23, 2015

on the Social Pros Podcast. Keep your personality in your interaction, whether it be on LinkedIn, Twitter, Facebook, Pinterest, Instagram, whatever. If you could do a Skype call with any person, who would it be? We stand corrected from the podcast, Viveka is not the first to name Elon Musk in the Big Two. (We

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Convince & Convert

APRIL 27, 2015

Tweetable Moments Facebook is where we go to find our fans, and Snapchat is what we use to become friends with them. Once introduced, Chris and Steve have been able to build a really dedicated fan base across several platforms, specifically Snapchat, Instagram, and Facebook. ” See you next week!

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Convince & Convert

DECEMBER 27, 2013

David Oliver, Chief of Police at the Brimfield Police Department in Ohio, joins the Social Pros Podcast this week to discuss the insane popularity of his department’s Facebook page, his book at the foundation its proceeds benefit, and the importance of maintaining a consistent presence and voice in social media.

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Convince & Convert

MAY 10, 2016

Why a million Facebook followers doesn’t mean instant conversions or customer relationships. Cox Communications on Facebook , Instagram , Twitter , YouTube , LinkedIn. Cox Blue on Twitter , Facebook , YouTube. Get Started Podcast. Content Pros Podcast. In This Episode. Cox Business. Never stop learning.

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Convince & Convert

JANUARY 26, 2016

Why less can mean more when it comes to Facebook advertising with video. Coldwell Banker Real Estate : YouTube , Blog , Facebook , Pinterest , Twitter. Whether it’s on LinkedIn or joining a committee or subscribing to a podcast, reaching out and connecting with other pros in the industry is key. In This Episode.

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Convince & Convert

MAY 23, 2014

via Walmart on Facebook Chad’s three-person team manages the Walmart blog , its Google+ presence , its Pinterest page , and 7 Twitter handles. The Marketing department manages the Facebook page.) Listen to the podcast for more details about how he juggles these different elements. “Read and learn.”

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Convince & Convert

MAY 2, 2014

Tweet This Social Infrastructure This week’s podcast guest, Martin Shervington , was scheduled a long time ago, but his appearance comes at a particularly appropriate time given the recent announcement about changes in Google+ leadership. If you could do a Skype call with any living person, who would it be? Seth Godin.

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Convince & Convert

MAY 16, 2014

Some people are just “Facebook people,” and they’re going to keep using Facebook exclusively, but a lot of people are willing to branch out if you show them how. Google+ needs a longer post than Facebook, and both need a good image, for example. Now, Peg and Guy are ramping up Canva’s online presence.

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Convince & Convert

JANUARY 16, 2015

With 25 people dedicated to social, JetBlue keeps 24/7 coverage on their Facebook and Twitter channels. On JetBlue’s Facebook page, they shoot to respond within two to four hours. If you could do a Skype call with any person, who would it be? The second tip is know your audience and know your place.” See you next week!

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Convince & Convert

NOVEMBER 1, 2013

Jeffrey Rohrs , Vice President of Marketing at ExactTarget , joins the Social Pros Podcast this week to discuss his new book Audience: Marketing in the Age of Subscribers, Fans and Followers ; the best ways to measure your audience; and the fact that even though it may feel like it, you don’t own your audience. in the offline world.

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Convince & Convert

MAY 3, 2016

Local content pros Randy and Chris cross over the Convince and Convert podcast bridge to share their take on how content plays into the world of social media. Content Pros Podcast. Flip the Switch Podcast. Business of Story Podcast. If you could do a Skype call with any living person, who would it be?

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Convince & Convert

APRIL 6, 2015

Karlijn1903 Tweet This Social Service on Social Media Karlijn Vogel-Meijer joins the Social Pros Podcast this week, live from Social Media Marketing World in San Diego. KLM had a social media presence as most companies did at the time, but they were getting flooded with questions on Twitter and Facebook about travel plans.

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Convince & Convert

MAY 30, 2014

via Navy Federal’s Facebook Over the past few years, NFCU has been establishing its social presence. via Navy Federal’s Facebook With the support of the PR team, Michael strives to keep content primary in his social media strategy. If you could do a Skype call with any living person, who would it be?

Social Media 132

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Convince & Convert

APRIL 20, 2015

Facebook has been the best platform to share content via social media because it makes it so easy for people to ask questions and share information. There are about a million people tuning in across the three Facebook channels (Pet360, PetMD, and PetFoodDirect) where Jon and his team see 95 to 98 percent of their social media traffic.

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Convince & Convert

MARCH 15, 2016

Hyatt Hotels Corporation on Twitter , Facebook , YouTube , Instagram. Dan’s podcast, “Focus on Customer Service” “Hug You Haters,” by Jay Baer. If you could do a Skype call with any living person, who would it be? An avid soccer fan, Dan would choose Lionel Messi for his Social Pros Skype lifeline.

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Convince & Convert

JANUARY 10, 2014

Elias Roman , Co-founder of Songza , joins the Social Pros Podcast this week (on the 99th episode!) Read on for some of the highlights and tweetable moments, or listen to the full podcast. You’ll have to listen to the podcast to find out. ” If you could do a Skype call with any living person, who would it be?

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Convince & Convert

MARCH 30, 2015

Planning to use the software internally, it was developed as a content manager to run contests and promotions on Facebook. Jim and his team realized they could get kicked out at any moment if Facebook changed a process or started to deny apps. Their reach to their audience on Facebook was 40–50% and then overnight, it went down to 3%.

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Convince & Convert

JULY 12, 2013

Frank Eliason , author of the new book At Your Service and Director of Global Social Media for Citi , joins the Social Pros Podcast this week to discuss crafting a cohesive social strategy for a global corporation, relying on the instincts of his team, and listening smarter. used Facebook. Please Support Our Sponsors. Holy Social!

Social Media 150

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Convince & Convert

OCTOBER 11, 2013

Jennifer Beechen , Digital and Integrated Marketing Director at WhiteWave Foods , joins the Social Pros Podcast this week to discuss managing several brands as an umbrella company, integrating customer service proactively, and making sure the customer always knows the context. Please Support Our Sponsors. via TechCrunch. billion MAU.

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Convince & Convert

NOVEMBER 22, 2013

Jason Miller , Social Content Manager at Beam Global , joins the Social Pros Podcast this week to discuss the complex legal issues of running an alcohol-related brand’s social media operations, the off-limits social channels, and how important storytelling is in the face of the visual takeover of social. via Jim Beam Facebook.

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Skype Social Media Work Management Storytelling 130

Convince & Convert

NOVEMBER 21, 2014

Facebook, originally a level playing field, has been going the opposite direction recently: choking organic page reach and the recent announcement that they’ll be minimizing organic reach for strictly promotional posts. ” If you could do a Skype call with any person, who would it be? Peg: John Green.

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Convince & Convert

MARCH 31, 2015

And the Convince & Convert Media division provides digital advice to marketers and business owners via this blog (10 posts per week), our daily email ( The One Thing ), our 4 podcasts, ebooks, books, speaking and beyond. It’s like an easier-to-use Skype with an office metaphor. Here’s how our “office” looks today. (i’m

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Convince & Convert

APRIL 11, 2014

He created a Facebook page and shared it with his friends, hoping more eyes would see it that way. People in Germany, France, and Spain created their own Facebook pages in their respective countries to get the word out. ” If you could do a Skype call with any living person, who would it be? ” See you next week!

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Skype Viral Marketing Social Media Facebook 141

Convince & Convert

AUGUST 9, 2013

Matt Ridings , CEO of SideraWorks , joins the Social Pros Podcast this week to discuss the differences between social media and social business, why internal social culture is important, and how he went from a technologist to a social business consultant. Read on for some of the highlights and tweetable moments, or listen to the full podcast.

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Organization Effectiveness Business Skype 136

Biznology

MARCH 18, 2020

Starting this week, we have begun hosting virtual happy hours with friends and family using Zoom Video, Google Hangouts or Skype. This article continues a special series titled “Creating Resiliency During the COVID-19 Crisis.” . Some online sessions have lasted more than two hours.

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Convince & Convert

OCTOBER 24, 2014

to reach 1,000 people with a Facebook post. ” If you could do a Skype call with any person, who would it be? Social Pros Podcast content creation content marketing digital marketing integrated marketing social listening social media Social Media Marketing Social Pros' For example, it costs less than $0.40

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Convince & Convert

MAY 31, 2013

Dave Morse , Online Marketing Strategist for Delta Faucet , joins the Social Pros Podcast this week to discuss the lessons he’s learned at Delta surrounding keeping his team nimble, knowing your audience, and how important it is to balance traditional marketing with social. Please Support Our Sponsors. via Pew Research.

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Convince & Convert

NOVEMBER 15, 2013

Read on for some of the highlights and tweetable moments, or listen to the full podcast. via NissanUSA Facebook. What has over 1 billion users and is about to overtake Facebook ? At the same time that Facebook has been losing teen users , messaging apps like WeChat and WhatsApp have been growing. Holy Social!

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Convince & Convert

FEBRUARY 9, 2015

They chose Facebook to house individual club pages because it had the most robust offering in terms of being able to host video and photo and show nested comments. Each individual club has its own Facebook page. These “club Facebook pages” increased conversion exponentially when they were introduced. (For

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