Optinmonster

MAY 30, 2024

After all, you’ve already done the work of attracting those customers and getting them interested in your products. AOV is a crucial metric for any ecommerce business owner or marketer. If most of your customers come to you for low-price individual items, such as socks or shorts, then your AOV will be low.

Order 80

Order Lead Scoring Lead Ranking Bundling 80

SendX

AUGUST 31, 2021

As marketers, we need a daily dose of inspiration to deliver delight to our customers and get the ROI on email marketing efforts for our business. But it's hard to find emails when you are looking for them! That's why we have compiled a list of 20 email campaigns of different types and from a variety of industries.

Email Marketing 259

Email Marketing Campaigns Examples Enterprise Management 259

Optinmonster

JANUARY 18, 2024

Does your SaaS business have a free trial marketing strategy? If you offer free trials to get people to buy your product, it’s important to make sure your free-to-paid conversion strategy is working. Lincoln Murphy of Sixteen Ventures warns that anything less than a 25% free-to-paid conversion rate means your marketing isn’t working.

Conversion Rate 52

Conversion Rate Conversion Examples Marketing Analytics Tools 52

SmartBug Media

FEBRUARY 18, 2022

There are a number of reasons why a customer will abandon their online shopping cart—anything from shipping times and finding better prices elsewhere to simply being distracted by a phone call. As a marketer, it’s your job to wrangle the customer back in before they completely abandon the sale. Quality of the product.

Email Marketing 95

Email Marketing Marketing Strategy Marketing & Strategy Automation 95

Litmus

MARCH 16, 2022

Email personalization starts with data. Before embarking on any personalization journey, the first step is to be clear on what your goals are and what information you hope to obtain with your email campaign. Dynamic content for email personalization. Leveraging your CRM and data feed. The power of personalization.

Ideal Customer Profiles 91

Ideal Customer Profiles Personalization Conversion Ad Exchange 91

SendX

NOVEMBER 20, 2018

SendX is an intuitive, Feature-Rich, Affordable email marketing software that help's businesses run email marketing campaigns at scale. With its Opti-Send technology, SendX can drive up to 2X more open rates for your email marketing campaigns. But, SendX is still offering a deal. 1) SendX ?—?SendX

Enterprise Management 253

Enterprise Management Marketing Automation Services Work Management Marketing Management 253

Optinmonster

MARCH 19, 2020

That’s the same anticipation that we, as marketers, hope to capture with email countdown timers. Visually showing your audience that an offer is only available for a limited time or that a new product is close to launching is an excellent way to engage them. It builds a sense of urgency and scarcity.

Urgency Marketing 78

Urgency Marketing Budget Programs Email Campaigns Email Marketing 78

Litmus

JULY 20, 2022

What separates the most effective companies from their competition is how marketing teams focus their efforts and put the data to work to deliver exceptional brand experiences. What elevates one product over another? Want to shine a light on your most purchased products? Then, showcase them in your emails.

Personalization 83

Personalization Generation Content Loyalty 83

SendX

NOVEMBER 20, 2018

SendX is an Email marketing platform that help's businesses run email marketing campaigns at scale. With its Opti-Send technology, SendX can drive up to 2X more open rates for your email marketing campaigns. It's also integrated with wide range of popular products. Deal - Buy cux.io

Enterprise Management 150

Enterprise Management Marketing Automation Services Work Management Marketing Management 150

Optinmonster

FEBRUARY 5, 2021

In this article, we’re sharing the best flash sale apps to create urgency and excitement for your promotion. Automatically discount all or selected Shopify products. It lets you create stunning sitewide marketing campaigns that boost conversions. Promote related discounts on products with a slide-in scroll box.

Best Practices 64

Best Practices Urgency Marketing eCommerce SMS 64

Litmus

JULY 12, 2021

Opposites give each other meaning and provide email marketers with opportunities to experiment and have fun. While Black Friday tends to dominate the end-of-year email sales spotlight in some countries, there’s another holiday to try on for size—Singles’ Day. 8 Singles’ Day email examples. See the full email.

Email Marketing 109

Email Marketing Examples Marketing & Strategy Marketing Strategy 109

Salesforce Marketing Cloud

OCTOBER 7, 2021

When you created your goals, did you factor in pressure on the global supply chain and its ripple effects on shipping times, logistics, and price hikes? Contingency planning doesn’t just help in the preparation phase of holiday campaigns. Pay attention to whether it’s organic, direct, paid, or from a specific campaign.

eCommerce 96

eCommerce Contingency Planning Conversion Rate Multi-Channel 96

Litmus

MARCH 31, 2022

Personalization gives marketers an opportunity to position a brand or company differently from competitors (even when the product or service is a commodity). Businesses that personalize their marketing see more customer recommendations, referrals, and more repeat purchases—and it pays off. What is personalized marketing?

Personalization 87

Personalization Work Management Marketing Management Paid Search Agency 87

SendX

NOVEMBER 20, 2018

SendX is an intuitive, Feature-Rich, Affordable email marketing software that help's businesses run email marketing campaigns at scale. With its Opti-Send technology, SendX can drive up to 2X more open rates for your email marketing campaigns. But, SendX is still offering a deal.

Enterprise Management 150

Enterprise Management Marketing Automation Services Work Management Marketing Management 150

ConvertKit

OCTOBER 29, 2021

Today, I’m giving you a step-by-step Cyber Monday 2021 marketing plan to promote your products, reach a wider audience, and increase sales. ConvertKit Commerce is ready-made to help you sell digital products. Last year, she discounted her (now retired) marketing course for coaches from $497 to $397. during Cyber Monday.

Creativity 98

Creativity Landing Pages Cross-Selling Template 98

Smarte

JUNE 28, 2022

A Marketing Qualified Lead sits at the top of the funnel. These leads are exploring various solutions to solve their pain points by reading/ accessing your company’s content or responding to a cold email. Every sales and marketing team will agree that handing off an MQL as an SQL is the toughest part. SQL: Has intent to buy.

Lead Ranking 52

Lead Ranking Marketing Qualified Leads MQL Sales Qualified Leads 52

The Point

JUNE 9, 2014

Effective email copy is not like a letter to your grandma; unless, that is, you’re asking Grandma to sponsor you for the 5K Fun Run at the park. A good email campaign isn’t designed to make people feel warm and fuzzy about you, your company or your product, or generate awareness, or promote your brand.

Copywriting 100

Copywriting Urgency Marketing Paid Search Agency Act-On 100

KoMarketing Associates

DECEMBER 7, 2017

Some marketers think there is a big difference between B2C (business to consumer) and B2B (business to business) marketing, but the fact is, there are facets of both that have similar qualities. Because of this, B2B marketers can employ many “traditional” B2C strategies of marketing into their own campaigns.

Paid Content 198

Paid Content B2B Marketing Allocation Marketing & Strategy 198

ClearVoice

JULY 22, 2022

Every piece of content should have a call to action (“CTA” in marketing speak). This is Digital Marketing 101 stuff. People don’t like being marketed to, especially when they’re being marketed to. What makes a good call to action in marketing? Product pages. Now, what do you want readers to do next?

Top of Funnel 95

Top of Funnel Examples Funnel Advertising Content 95

Mailmunch

FEBRUARY 25, 2021

Optimizing marketing efforts is, therefore, a no-brainer to help convert more leads and sales this year. Segment your email campaigns. Prospects expect targeted and relevant marketing. It’s not acceptable anymore to send mass emails that are generic and non-personalized. World domination…. Think mobile-first .

Tactics 66

Tactics Conversion Landing Pages Click Rate 66

SalesIntel

MARCH 20, 2024

Email remains a cornerstone of successful marketing and lead-generation strategies for businesses of all sizes. Recent statistics by HubSpot show that 77% of marketers have seen an increase in email engagement over the last 12 months. 5 Things You Must Avoid In a Sales Email Sequence 1.

Top of Funnel 52

Top of Funnel Cost Intent Signal Response Rate 52

Hubspot

FEBRUARY 1, 2021

Rather, use an email marketing service to send a personalized email to your contacts and prospects. Aside from using options like MailChimp, Emma, or ConstantContact, you can also use Marketing Hub to reach out to previous attendees. Offer early bird pricing and sell tickets on a scarcity model.

Inbound Marketing 99

Inbound Marketing Tips Planning Paid Search Agency 99

KoMarketing Associates

APRIL 14, 2016

Starting a content marketing program from scratch is right up there on the list. It’s common for these fledgling companies to skip or minimize proven growth marketing activities in favor of first “perfecting” the product. Data shows content marketing is a long game requiring consistent, strategic investment.

Startups 120

Startups Work Management Marketing Management Content Marketing 120

Hubspot

APRIL 27, 2012

If you have a great product, customers will probably want to buy from you again. Which is why email remarketing campaigns are great ideas for those who have purchased (or almost purchased) from you in the past! What's an email remarketing campaign, you ask? But that doesn't mean they'll always remember to.

Email Campaigns 28

Email Campaigns Buy Campaigns eCommerce 28

Hubspot

NOVEMBER 3, 2017

Start with a strong email marketing strategy. The fastest way to modernize your outreach is by implementing short, direct, and personalized email campaigns. To help you get started, here are 10 real estate email templates that will usher your communication into the digital age. 10 Real Estate Email Templates.

Template 100

Template Click Rate Pricing Price 100

eDataSource

JUNE 19, 2018

If commercial emails marking the occasion are any indication, our collective Dads spent a very happy Father’s Day, played and ate well, and received cool stuff to wear. We analyzed related emails sent by marketers in nine key business categories during the thirty days prior to Father’s Day, for both this year and last year.

Deliverability 44

Deliverability Amazon Urgency Marketing Pricing 44

Outgrow

AUGUST 11, 2020

Everyone is praising emails and their marketing potential. But most overlook the fact that it is the way you construct your email copy that does all the magic! Hence, this blog will detail 7 email writing techniques that are bound to boost your CTR and conversions. . Get Ideas from the Direct Response Marketing Playbook.

CTR 105

CTR Conversion Rate Conversion Click Rate 105

Optinmonster

SEPTEMBER 2, 2020

Your call to action (CTA) is the most essential part of your marketing campaign. By the end of this post, you’ll be able to write better CTAs and achieve measurable success from your own marketing campaigns. The most important call to action, though, is when you ask users to signup for or buy your product.

Examples 121

Examples Click Rate Social Media Copywriting 121

Optinmonster

MARCH 13, 2024

Want to learn how to use digital marketing hacks to generate more leads? Marketing has become extremely competitive in recent years. In every niche, you’ll find brands that sell similar products and lookalike features within a similar price range. If yes, you can use them as a marketing hack to generate qualified leads.

Paid Content 131

Paid Content Marketing Analytics Tools Lead Ranking Sales Qualified Leads 131

Optinmonster

FEBRUARY 27, 2024

The standard business marketing funnel starts with brand awareness and ends at customer referrals. If you have worked in marketing for a while, you know that growing a business organically is tough. It’s hard to create a marketing funnel that flows smoothly from start to finish. Pricing Semrush offers a 7-day free trial.

Marketing Automation Services 85

Marketing Automation Services Budget Programs Tools Work Management 85

Marketing Insider Group

MARCH 28, 2024

If you’re a fan of marketing blogs, it’s likely that you’ve come across the term “ growth hacking ” – the idea that centering your marketing strategy around growth is the most direct route to success. By focusing on growth, the development of testing, campaigns and marketing material holds more value.

eCommerce 200

eCommerce Tactics Budget Programs Work Management 200

Optinmonster

APRIL 5, 2023

47% of email recipients open an email based on the subject line alone. At the same time, 69% of email recipients report emails as spammy based solely on the subject line. In other words: your subject lines can make or break your email marketing campaigns.

Open Rate 145

Open Rate Best Practices CAN-SPAM Urgency Marketing 145

Hubspot

AUGUST 14, 2012

It's not that your email marketing content isn't spectacular. We dug deep into the recesses of our brains (and our inboxes) to come up with a list of creative deals you can use in upcoming email campaigns that will perk your subscribers right up. 10 Creative Deals to Send in Your Email Marketing Campaigns.

Urgency Marketing 28

Urgency Marketing Click Rate High Quality Lead Pricing 28

Hubspot

JANUARY 23, 2012

Let's explore how you can leverage abandoned shopping cart lead intelligence with marketing automation to boost your ecommerce remarketing activities. The buyer found a better price. Product availability changed. Create Your Ecommerce Marketing Automation Action Plan. Step 1: Set a Series of Automated Reminder Emails.

Activities 28

Activities Urgency Marketing eCommerce Comparison 28

Litmus

MAY 16, 2024

Personalization is no longer a buzzword; it’s the cornerstone of modern email marketing strategy. But here’s the kicker: many marketers still struggle to unlock its full potential. Personalized email isn’t just about increasing open rates or boosting sales (though it certainly does that).

Webinar Metrics 87

Webinar Metrics Personalization Urgency Marketing Work Management 87

Optinmonster

APRIL 5, 2024

Capturing email addresses makes it easier to nurture those leads through email marketing in the future. Coupons are popular, and they are a great way to get people back to your site or to follow up with abandonment emails. Use Urgency and FOMO Urgency and the fear of missing out (FOMO) are 2 effective marketing tactics.

Optimization 75

Optimization eCommerce Best Practices Urgency Marketing 75

Martech

JANUARY 13, 2022

Marketo is perhaps one of the best-known marketing automation platforms for marketers. Since then it has been integrated into San Jose, California-based Abobe’s suite of marketing software. Product overview. Marketing analytics to prove and improve business impact. Click here to download!

Marketo 114

Marketo Marketing Automation Services Enterprise Management Marketing Management 114