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Lead Scoring Model: Building a Framework to Drive Conversion

Act-On

Marketing Automation Migration: Switching Platforms Made Easy Migrating your marketing automation platform doesn’t have to be difficult. This means having well-documented and up-to-date ideal customer profiles (ICP) and buyer personas, which will be essential in step five.

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B2B Marketing Tools for Working Remotely

SendX

Businesses have switched to work from home mode and are expected to maintain the same level of productivity and efficiency. Productivity Tools Google Drive A free cloud storage service containing Google sheets, documents and slides is offered in Google Drive. HubSpot HubSpot is the market player when it comes to CRM.

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Top Ten Productivity Hacks For B2B Sales Teams

Lead Forensics

Optimize your CRM use A CRM is something you’re likely to be using on a daily basis, so the more streamlined your processes can be the more you’ll benefit. Also make sure your emails are automatically passed into your CRM, if that doesn’t already happen. Don’t make a big switch instantly and jump over to your follow-up calls.

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HubSpot’s January 2024 releases include email compliance, inbound lead routing and more

Martech

Step up your LinkedIn strategy with documents and polls. How it helps you The increase in calculated property limits for Professional-tier customers allows managers to derive more nuanced insights and reporting from the CRM, facilitating complex calculations directly within record properties.

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Why You Should Send Your CRM Your Product’s Usage Data

InsightSquared

Switching between systems is a productivity killer, not to mention that your reps’ sales pipelines become inaccurate because they don’t always know which of their leads have signed up for free trials, used various parts of your product, or if you have a self-service option, transacted. That’s far, far different than website activity.

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Marketo’s August releases: A manager’s guide

Martech

Users can now enable (and disable) all dialogues at once with the global on/off switch. Documentation of these new activities is also now available in the MSI panel in Salesforce CRM. Your chatbot avatar can be customized to meet branding guidelines with the new Custom Chatbot Avatar feature. Ever want to shut chat off?

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How To Evaluate an Online Video Platform

Vidyard

How to Write a Requirements Document 3.1 Requirements Document Template 3.2 What to Include in a Requirements Document 4. The best part of using an online video platform for sales is having a direct correlation to revenue by integrating view data with your CRM. How to Write a Requirements Document.