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Lead Optimization: 10 audience questions answered

markempa

What does it mean to “enrich data” and “merge/de-dupe”? It also makes it easy to identify duplicates and merge information – that is literally what is meant by the term “merge/de-dupe.”. Here’s your opportunity to read and learn, without having to put yourself out there.

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Email Lists: Should You Rent or Buy?

The Point

One vendor that we work frequently at our agency has compiled and de-duped many of the more well-known databases, will allow us to de-dupe their list against a client’s existing database, and guarantees their broadcasts against hard bounces. Cost is around 65-70 cents per name.

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Data Strategy in an AI-First World: Here’s Where to Start

Salesforce Marketing Cloud

de-duped, error-free, and labeled appropriately)? A robust data strategy defines the purpose for collecting the data, the type of data required, and the most effective methods for collecting, unifying, and activating it. Data strategy answers critical questions such as: Are you working with quality data (i.e. Where is the data sent to?

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Should Cleaning Up Database Duplicates Really Be Your Focus?

LeanData

percent of the respondents answered: de-dupe incoming leads and existing database. But there’s another — and perhaps more provocative way — of looking at that result: people who say they want de-dupe functionality are missing the point. De-dupe is not the solution. Should they care? Should they fix it?

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The B2B Marketer’s Quick Start Guide: ABM Orchestration

Heinz Marketing

Integrate data silos while de-duping and normalizing records so your sales and marketing teams have a single source of rich, accurate account data. Predict future outcomes – like ideal customers, account buying stage, and key buying center contacts – with historical and real-time behavioral data.

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Your Cheat Sheet for B2B Revenue Waterfall Transformation

LeanData

At the same time, though, a team member from Marketing approached and informed Liz they had received many leads from the same Caterpillar division and asked if it was okay to de-dupe and delete the new leads. . Had Liz and her team gotten lucky this time around, with this lead and this account?

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Sales Intelligence: What to Expect When You’re Prospecting

Zoominfo

Look for tools that automatically sync, append, enrich, and de-dupe your data as new information becomes available and your database grows. Automating these functions ensures a clean, quality baseline and saves a lot of time. A Data-Based Ideal Customer Profile.