Sharpspring

APRIL 29, 2020

Hashtags are like your keywords. Think of it like SEO; keyword stuffing causes posts to look spammy and unprofessional. Remember: Avoid keyword stuffing. For example, BankBound is part of a company called PrintMail Solutions. The post LinkedIn Best Practices for Distributing B2B Content appeared first on SharpSpring.

Linkedin 86

Linkedin Distribution Practices Webcast 86

Marketing Insider Group

NOVEMBER 24, 2020

First, you want to continue to boost visibility in distribution channels for those pages that are ranking well. For example, you might have a pillar page on a general topic with questions as subheaders followed by answers. You can paste in the URL of the page and then find the top organic keywords for that page. Image: SEMRush.

Marketing Analytics Tools 363

Marketing Analytics Tools Analytics Google Content Marketing 363

Content Marketing Institute

OCTOBER 24, 2018

Today’s content distribution tactics call for experimenting with many emerging channels, so let’s look at the latest technology trends that you should embrace to diversify and empower your content marketing. HANDPICKED RELATED CONTENT: Road Map to Success: Content Distribution Essentials That Win Eyeballs. Click To Tweet.

Distribution 93

Distribution Trends Budget Programs Tools 93

Vidyard

JULY 29, 2022

In this article, we’re sharing five foundational best practices for crafting striking subject lines, six specific writing tips you can use, and an inspiring list of 40+ examples that get emails opened and lead to closed deals. Video Distribution Trends 2.2.1 Distribution Channels Where Video Content is Used 2.3

Practices 96

Practices Examples Best Practices Outreach 96

Unbounce

JUNE 1, 2021

For example, data shows that retargeting ads can yield a 10x increase in click-through rates (CTR) since users are already familiar with the brand or product. For example, OakBeamUK reached out to Digital Gearbox when they realized over 90% of their traffic was visiting their website without converting. What stands out to you?

Cost per Acquisition 138

Cost per Acquisition Paid Search Agency Ads Examples 138

Marketing Insider Group

FEBRUARY 27, 2023

For example, we show how our average client sees a 7x ROI and 138% increase in measurable website visits. By using topic modeling, identify a master list of keywords relevant to topics and objectives within your industry. Identify the target mix of the best 50-100 keywords. That means setting aggressive goals.

Lead Ranking 238

Lead Ranking Planning B2B Thought Leadership Lead Scoring 238

Sharpspring

JANUARY 26, 2021

The most effective, proven inbound marketing examples create a helpful brand experience for potential clients instead of making them feel they’re being sold to, and that’s the ultimate goal of good inbound marketing. This is why you’ll see these on most lists of inbound marketing examples to try this year. Crafting Case Studies.

Inbound Marketing 98

Inbound Marketing Examples Planning Advertising Agencies 98

Marketing Insider Group

MAY 4, 2021

Now, you have to distribute it and expand its reach for maximum exposure. For example, for MIG, we compete against other content marketing services and organizations like the Content Marketing Institute (CMI). You can post on your social media profiles organically as the first means of distribution. Image: Broca.

Paid Content 269

Paid Content Tools Paid Search Agency Content 269

Marketing Insider Group

JUNE 13, 2023

The thing to remember is not to miss any related expenses, such as tools for creating and distributing your content. Refine your keywords: You should regularly check whether your keywords are working well and drop poor performers. Targeting more long-tail keywords can lead you to a more motivated audience.

Cost per Lead 226

Cost per Lead Paid Content Lead Ranking Cost Per Thousand 226

Marketing Insider Group

NOVEMBER 23, 2023

Some early classic examples of content in action are Benjamin Franklin’s Poor Richard’s Almanac, first published in 1732, and the American Bee Journal, launched by Samuel Wagner in 1861. Take Apple’s Carpool Karaoke as an example. I start at the same place every time: Keyword research. How will you distribute content?

Content Marketing 210

Content Marketing Work Management Paid Search Agency Marketing Management 210

Marketing Insider Group

MARCH 13, 2023

10 Small Businesses With The Best Content Marketing Without further ado, here’s 10 examples of small businesses that deserve content marketing awards. 10 Small Businesses With The Best Content Marketing Without further ado, here’s 10 examples of small businesses that deserve content marketing awards. 3…2…1…Action!

Marketing Budget 214

Marketing Budget Work Management Marketing Management Marketing Budget Creation 214

Digital B2B Marketing

OCTOBER 15, 2013

Forrester recently released a report pointing out the failure of most content marketers to plan for adequate content distribution. Optimizing your content for search and distributing it through your own social and email channels is just the starting place. Content Distribution Options. And they’re right.

Paid Content 100

Paid Content Distribution Advertising Agencies B2B Marketing 100

Launch Marketing

OCTOBER 18, 2023

Keywords: Each page of your website should focus on a certain keyword. Include your keyword in the H1, H2s and throughout, but be careful not to overoptimize. Title Tag: This should include your keyword and a shortened title of your page. For example, “B2B Marketing Strategy | Launch Marketing”.

Lead Generation 125

Lead Generation Traffic Marketing Websites Lead Scoring 125

Contently

NOVEMBER 10, 2022

.” Advancing to this level is difficult—like climbing the Mount Everest of marketing analytics difficult—but it gets a lot easier when you start using a platform to keep track of everything in one place: strategy, ideation, planning, creation, distribution, and analytics. ” Evaluate new ideas by potential revenue.

Lead Ranking 187

Lead Ranking Enterprise Management Lead Scoring Work Management 187

Marketing Insider Group

AUGUST 15, 2023

Fresh content improves search rankings, increases engagement, establishes trust, optimizes keywords, and earns backlinks. Opportunities for Keyword Integration Each new piece of content presents an opportunity to incorporate relevant keywords, which can improve your visibility for specific search queries. Keyword optimization.

SEO 225

SEO Marketing Agencies 2 Lead Scoring Lead Ranking 225

Tiecas

FEBRUARY 14, 2024

How Does AI Impact Industrial Content Creation and Distribution? Marketing Automation (MA) technology is a good example of how Marketing Qualified Leads (MQLs)are qualified and nurtured into Sales Qualified Leads (SQLs) through a quantitative, data-driven approach. How Does AI Impact Industrial Content Creation and Distribution?

Marketing AI 98

Marketing AI Lead Ranking Paid Search Agency B2B Marketing 98

Marketing Insider Group

JUNE 8, 2021

For example, if your goal is to increase website traffic, you’ll need to: Publish high-quality content that’s relevant to your audience consistently. Distribute this content where your ideal buyers can consume it (i.e., We’ve touched on this with examples, but here’s an expanded look at the process. Image: CMI. Image: CMI.

Content Marketing 281

Content Marketing Lead Scoring Lead Ranking Planning 281

Marketing Insider Group

MARCH 16, 2021

If you’re in a highly competitive field, average bids for keywords can escalate fast. If you compare these to first-page organic rankings for the keyword, it’s the organic search results that garner clicks much more of the time! You own the messaging, distribution, and context of the content you create.

Advertising Agencies 321

Advertising Agencies Advertisements Advertising Paid Search Agency 321

ClearVoice

APRIL 13, 2024

For example, you can: Create new content clusters or simply build upon your existing ones. For example, other companies might think their users need more instructional content when, in reality, they are looking for case-study-type pieces. That bit is crucial since there’s a myriad of directions you can take when updating your content.

Effectiveness 52

Effectiveness Marketing & Strategy Content Microsite 52

Sprout Social

APRIL 16, 2024

These queries can include keywords, hashtags, cashtags, mentions, phrases and even emojis, depending on your tool of choice. Social listening queries and Boolean search Boolean search is a way of refining query results by combining keywords with search operators. For example, if a marketer at Sprout Coffee Co.

Keywords 94

Keywords Template Analysis Barriers 94

BenchmarkONE

NOVEMBER 26, 2018

If you’ve used Google AdWords, you’re probably familiar with the Google Keyword Planner. From there, click the Tools icon, then click Keyword Planner in the menu that flies out. So, now that you’ve got access to Google Keyword Planner, what can you do with it? First, two obvious ways to use the tool: Discover New Keyword Ideas.

Keywords 77

Keywords CPC Cost Per Click Adwords 77

Moz

NOVEMBER 20, 2019

Posted by FeliciaCrawford Have you ever wished there were an easy way to see all the top keywords your site is ranking for? What about those times when you're stumped trying to come up with keywords related to your core topic, or want to know the questions people are asking around your keywords? Find relevant keywords.

Keywords 52

Keywords Research Eye-Tracking Domain 52

Martech

FEBRUARY 8, 2024

Too often, companies focus SEO efforts on driving traffic with top-of-the-funnel content and keywords. For instance, we got eight clicks on a page about the SDR approach, which ranked for the “SDR team outsource” keyword, and two opportunities came from it. A person who looks it up is in the market to spend money. Get more leads.

Top of Funnel 119

Top of Funnel SEO B2B Paid Search Agency 119

QuanticMind

JANUARY 24, 2019

It might be surprising but your keyword list is one of the most important tools behind an effective PPC advertising campaign — for a lot of reasons. Among other things you need to have an arsenal of relevant, high search volume keywords to hone in on and directly target your key sectors of your audience. Use Google Autocomplete.

PPC 53

PPC Keywords Top of Funnel Research 53

ClearVoice

MARCH 14, 2019

We’ll also take a look at five written boilerplate examples that are used in a variety of different channels to create a memorable, consistent brand identity. Also use specific keywords that you want this brand to own. Weave keywords cleverly into the rest of the text, so the boilerplate doesn’t read like a list or a keyword cluster.

Examples 100

Examples Press SMB Blast Campaigns 100

Content Standard

APRIL 16, 2024

While AI SEO tools have existed for some time, most platforms focus on optimizing one aspect of SEO content creation, such as keyword research or performance analytics, rather than the end-to-end creation process. It’s also common for keyword research to be misaligned with business objectives. The result?

Marketing AI 99

Marketing AI SEO Lead Scoring Lead Ranking 99

ClearVoice

MARCH 14, 2024

Take, for example, the movie John Carter. The same is true for content creation — you can spend several hours creating great content, but if your distribution strategy falls short, your content’s reach and impact will also fall short. Content distribution is a core component but often an underutilized aspect of content marketing.

Advertising Agencies 52

Advertising Agencies Planning Distribution Peer-to-peer 52

Trade Press Services

MAY 20, 2024

By combining this information with page views, marketers can improve SEO strategy, enhance keyword usage, and better understand traffic patterns. Consider the following metrics: Circulation refers to the number of copies, either digital or print, that a publication distributes over a certain period.

Business 97

Business Click Rate Conversion Rate Budget Programs 97

ClearVoice

DECEMBER 18, 2023

Account-based marketing (ABM) and strategic content creation and distribution mesh perfectly. However, strategic content creation and distribution are great solutions to these challenges. For example, “hungry,” can be considered a generic pain point. ” Providing relatable, real-world examples.

Account Based Marketing 95

Account Based Marketing ABM Tactics Top of Funnel 95

Animalz blog

MARCH 21, 2024

The key characteristics are: Comprehensive coverage of a defined topic space Evergreen, SEO-optimized content that ranks for relevant keywords A clear, intuitive site structure that makes navigation easy Prioritization of depth and quality over publishing frequency When executed well, a library approach is incredibly effective.

Lead Ranking 81

Lead Ranking Lead Scoring Thought Leadership Allocation 81

Sharpspring

JULY 22, 2022

Automating the distribution of your own content on your social channels just ensures that you won’t miss a chance to promote your content, and you’ll have one less thing to do each day so you can focus on more personalized engagements. Another form of useful monitoring is link building monitoring, with Link Checker being a great example.

Automation 130

Automation Marketing & Strategy Marketing Strategy Marketing Automation Services 130

ClearVoice

MAY 14, 2024

Their bring their vision to life through content frameworks that outline how they’ll create, publish, manage, and distribute content. They use various distribution platforms and tools, including social media and digital advertising, to maximize content engagement and visibility. But, only 40% of them have it well documented.

Effectiveness 52

Effectiveness Content Paid Social Agency Work Management 52

RebelMouse

OCTOBER 19, 2023

They emphasized that specific searches are on the rise , up 400%, (for example: best camera for underwater, best headphones for the subway) so the ways people are searching is evolving. Determining the right keywords is essential to online success, and we have solutions for that, too.

Google 105

Google Keywords FAQ Custom Publishing 105

Contently

AUGUST 2, 2021

So you’re consistently pumping out engaging content and have a solid distribution strategy in motion. For example, the tool can tell you whether a visitor is sharing the content on social media or clicking on an ad. For example, Bitly reports how many clicks each link generated and when people clicked, down to the hour.

Paid Content 144

Paid Content Budget Programs Analytics Tools 144

Contently

DECEMBER 13, 2022

For example, B2B content marketing may require more touch points throughout the buying journey, in part because the sales process can take months (or even years), and multiple leaders are usually involved in the decision. Choose keywords, write headlines, and craft meta descriptions that specifically address your audience’s needs.

Storytelling 190

Storytelling Top of Funnel Sales Qualified Leads Conversion 190

Navigate the Channel

DECEMBER 15, 2023

The Importance of Content Marketing Content marketing is the strategic creation and distribution of valuable, relevant, and consistent content to attract and engage a clearly defined target audience. You can experiment with different content formats, distribution channels, or messaging to better align with your goals.

Allocation 65

Allocation Marketing & Strategy Marketing Strategy Content Marketing 65

Martech

DECEMBER 13, 2023

For example, Wix has applied AI widely across our systems for almost a decade, introducing our proprietary Artificial Design Intelligence in 2016. The AI Meta Tag Generator works in tandem with the Semrush keyword research integration and helps to ensure that blogs and other pages have well-structured keyword-optimized meta tags.

CMS Development 113

CMS Development SEO Trends API 113