Hubspot

NOVEMBER 11, 2020

Well, just as your website homepage is like the front door to your business, your blog's design -- much like a welcome mat -- is the front door to your business blog. That's why we've compiled some examples of blog homepages to get you on the right track to designing the perfect blog for your readers. Design Milk. Design Milk.

Design 101

Design Examples Best Practices Microsite 101

Tomorrow People

MAY 26, 2021

Learn how Tomorrow People designed and developed a powerful microsite for Silverfin’s annual event. We designed and developed Fast Forward Studio – a dedicated online hub where visitors could learn more about the event and speaker sessions, sign up, and access exclusive live and on-demand video content and resources.

Microsite 156

Microsite Digital Transformation Advertising Agencies Planning 156

xiQ

MAY 19, 2020

May 19, 2020 - xiQ, the pioneer of Personality-Driven Engagement (PDE), and Carbon Design, the leading Personality-Driven Marketing agency, are pleased to announce the commencement of a strategic partnership to launch PDE. About Carbon Design. Carbon Design is an agile marketing services firm. REDWOOD CITY, Calif.,

Design 62

Design Account Based Marketing Personalization Planning 62

The Point

AUGUST 16, 2016

Throughout the games in Rio, Origami Logic tracks marketing activities by both Olympic sponsors and non-sponsors, and highlights results on a campaign microsite developed by Spear. We wanted the microsite to be as dynamic and engaging as possible,” commented Steve Reinhardt, Spear’s Web Development Manager. “We

Microsite 100

Microsite Campaigns Demand Generation Agencies Branding 100

Walker Sands

DECEMBER 5, 2022

Marketers spend a lot of time and money helping target audiences find their site, microsite or landing page. These tools boost the appeal of a microsite or landing page — and when you add a robust web content strategy to the equation, you gain the ability to forge deeper connections with visitors, leading to more conversions.

Landing Pages 52

Landing Pages CMS Development Microsite User-Generated Content 52

The Point

MAY 19, 2020

Consistent, rigorous A/B testing of subject line, “from” field, call to action (CTA), design elements and other key success factors in order to optimize email performance over time.

Lead Nurturing 299

Lead Nurturing Class Budget Programs Lead Scoring 299

SmartBug Media

MAY 9, 2024

Planning ahead enables you to refine the most impactful messaging for designs and assets, ensuring they effectively drive conversations and booth visits, ultimately maximizing ROI. This includes coordinating booth designs, flyers, and merchandise. Launch your pre-show marketing campaign 1-3 months prior to the event.

Trade Show 59

Trade Show Planning ROI Sales Qualified Leads 59

Webbiquity

APRIL 14, 2010

Discover beautiful site designs inspired by nature, mind-blowing microsites, and beautiful icon sets. Learn which attributes to double-check before launching a new site, mortal web design sins to avoid, and how to create a custom 404 error page. 149 Mortal Sins That Will Send Your Site to Web Design Hell by Web Pages That Suck.

Landing Pages 100

Landing Pages Design Microsite Tips 100

Martech

FEBRUARY 7, 2024

A: I started off more in the creative realm, more on the design end. I didn’t know about marketing then, it was purely about design. I originally approached it more from a design standpoint, but very quickly learned that nobody wants to buy a website that doesn’t sell and convert and all those kinds of things.

Advertising Agencies 98

Advertising Agencies Paid Search Agency Multi-Channel Enterprise Management 98

Kevin Indig

JULY 31, 2023

Footers share the same fait: SEOs think footer links don’t matter, and designers think users don’t scroll as far down the page. Atlassian has a contextual footer for its Agile microsite that’s different than the footer for the main site. Try to enjoy music without bass! Both are… not exactly true.

PageRank 98

PageRank Microsite Comparison SEO 98

xiQ

JANUARY 12, 2022

xiQ, the first personality-driven sales and marketing intelligence platform designed for B2B sales, achieved 11 awards in G2’s Winter 2022 report. Instasites (microsites designed for individualized experiences). xiQ recognized in 11 categories in G2’s Winter 2022 report for B2B Sales.

Microsite 118

Microsite Ideal Customer Profiles B2B Sales Trigger Marketing 118

Webbiquity

AUGUST 18, 2020

Best known as the premier provider of enterprise-class live event production and management platforms, G2Planet also provides a virtual event platform designed for larger organizations with sophisticated needs. Pricing: contact vendor. Pricing: contact vendor. Bleeding Edge Virtual Event Platforms. Pricing: contact vendor. vConferenceOnline.

Enterprise Management 363

Enterprise Management Work Management Marketing Management Webinar Metrics 363

Customer Experience Matrix

MAY 12, 2015

MDC Dot does this by tagging each customer with the original salesperson’s ID and then ensuring that customer is sent back to the salesperson’s own microsite when they return. The redirection works best when the corporate Web site and the salespeople’s microsites are all on a subdomain hosted by MDC Dot.

Marketing Automation Services 120

Marketing Automation Services Marketing Automation Microsite Automation 120

xiQ

DECEMBER 15, 2021

Instasites (microsites designed for individualized experiences). Comprehensive all-in-one company profiles compiled in seconds. Sales triggers and real-time alerts direct to your inbox. SmartSourced Content TM curation. First-party intent data and advanced analytics. Outlook, Salesforce, MS Teams, and social media integration.

Advertising Agencies 116

Advertising Agencies Enterprise Management Account Based Marketing Thought Leadership 116

Convince & Convert

JANUARY 8, 2015

The campaign is hosted on a dedicated microsite , where consumers are invited to write, draw, or insert different holiday themed designs and messages on a festive red BMW X4 SUV with a snow-covered windshield. Once finished, designs can be shared across Facebook, Twitter, and email.

Microsite 139

Microsite Campaigns Case Study Case Studies 139

The Point

DECEMBER 16, 2013

Because when we design demand gen campaigns, we drive prospects to custom landing pages and campaign microsites that 1) are hosted separate from the main Website, and 2) are optimized for demand generation (that is, designed specifically to maximize conversion rates and form submissions.). Virtually none.

Demand Generation Agencies 100

Demand Generation Agencies B2B Sales Sales Leads Microsite 100

Convince & Convert

OCTOBER 23, 2015

Hosted on a dedicated microsite, creating a clever out of office is five easy steps away. Design Campaigns Around the End User. Although not all professions could get away with this type of OOO, the spirit of the campaign speaks to travelers and is designed to amp up their excitement leading into a trip.

Microsite 125

Microsite User-Generated Content Custom Publishing Planning 125

Content4Demand

JANUARY 12, 2021

User experience (UX) design is at the center, helping content experts look at their storytelling through a new , customer-focused lens. Make no mistak e, the written word will alway s be important. I certainly don’t expect all the content strategists and writers to drop everything and start studying the fundamentals of web design.

Microsite 70

Microsite Content Interactive Marketing Design 70

Biznology

JULY 10, 2017

But changing the design without changing the underlying content strategy is a pointless exercise. These meetings are run by designers who see content as so much lorem ipsum. The traffic and engagement on the above microsite hit its plateau fairly quickly. Both your users and your friendly search bots know where everything is.

SEO 104

SEO Microsite Keywords Traffic 104

Kevin Indig

JULY 17, 2023

Microsites were originally invented for short-lived campaigns. For example, Spotify had a microsite for the Listening Together campaign, which aimed to bring people together by listening to the same music when the Covid pandemic spread in April 2020. Ikea’s Life At Home microsite covers how different people live in their homes.

Microsite 52

Microsite CMS Development Lead Scoring Lead Ranking 52

Marketing Insider Group

JUNE 19, 2014

Today, we announced an interactive microsite called The Power of Visual Storytelling along with an accompanying white paper and Slideshare deck that we created in partnership with Getty Images. When I first saw the microsite, I was blown away. Our designer was included in the very first meetings. Please Share Your Thoughts?

Storytelling 100

Storytelling Microsite Viral Marketing Course 100

Contently

OCTOBER 4, 2016

You can have an amazing story, but if it lives on a poorly designed site, it’ll never get the results you’re looking for. Contently Live’s unique design is built around using existing and new content to capture and convert leads. Optimized for lead gen.

CMS Development 159

CMS Development Top of Funnel Marketing Automation Services Microsite 159

Salesforce Marketing Cloud

DECEMBER 7, 2022

Personas are crucial to just about any role—sales, marketing, product, design, and more. Since Q Branch usually crafts audience-specific messaging, we designate one persona as the hero (often the customer’s customer or a key buyer). presentations, demos, videos, mockups, microsites, etc.). Sign up now. A sample persona.

Ideal Customer Profiles 98

Ideal Customer Profiles Work Management Microsite Cross-Selling 98

SendX

MAY 30, 2019

Image credit: The Tim Ferriss Show Step #2: Put Your Network to Work Harry’s created a two-page microsite. This page is also designed to generate a unique URL per email address automatically. Image credit: CrazyEgg.com If you’re tech-savvy or can get someone to help you, Harry’s avails their microsite’s codes on GitHub for free.

Word of Mouth 156

Word of Mouth Email Campaigns Campaigns Generation 156

Contently

OCTOBER 11, 2019

This is a great example of building a microsite around a cause. Through incredible storytelling and design, athenahealth’s publication Insight has been able to differentiate itself from other healthcare blogs. The audience can find an abundance of videos from day-in-the-life vignettes to lectures from current nurses.

Creativity 167

Creativity Examples Content Marketing Planning 167

Kevin Indig

AUGUST 7, 2023

Brand style lives in any design component, from logo, web aesthetics , and product experience to marketing collateral. Atlassian, for example, is a SaaS brand that faced heavy critique of the looks of Jira and now is a best-in-class example of strong design that seamlessly stretches from website to product.

Paid Content 94

Paid Content Advertisements Advertising Branding 94

Convince & Convert

DECEMBER 18, 2014

To send a not-so-subtle Christmas gift hint to a friend or family member, just visit the Harvey Nichols website , or dedicated campaign microsite. Once you’ve found the item, it’s hard to miss the big red button which reads, “Design Your Card.”

Microsite 137

Microsite Case Study Case Studies Social Media 137

Salesforce Marketing Cloud

JUNE 7, 2023

Translating that content into a Salesforce Experience Cloud microsite can build on your strategy and create deeper connections between your team and customers. A few strategic design tips can help you optimize your microsite as a single source of truth and drive engagement. Keep your objective concise and simple.

Microsite 52

Microsite Design Tips Banners 52

xiQ

MARCH 26, 2020

Design touchpoints around content that your audience is interested in. Build portals or microsites to connect with your clients. Establish thought leadership through email campaigns. Leverage email, social media, and online communities to share your content.

B2B Sales 77

B2B Sales B2B Marketing B2B Thought Leadership B2B 77

Convince & Convert

JULY 31, 2015

Every component was custom designed, engineered, and manufactured from scratch. The videos are all hosted on a dedicated Thread Screen YouTube channel and the dedicated campaign microsite , where they are also available to download and save.

Campaigns 156

Campaigns Microsite Display Social Networks 156

Bluetext

SEPTEMBER 1, 2020

With only six short weeks to build a fully custom microsite complete with new, event-specific branding, Bluetext hit the ground running. Bluetext designed a pair of pre- and post-event thumbnails to display before and after the live video play to transform the event microsite into an exciting and lively virtual space for all registrants.

Microsite 38

Microsite Advertising Mediums Display Marketing Agencies 1 38

Oktopost

MAY 12, 2021

One approach is to figure out where the community can help your company and then design it around that purpose. A Microsite on Your Website. In some cases, it’s a great idea to create a microsite that serves as a platform for your branded community.

Communities 122

Communities Ad Building Branding Brand Identity 122

Content Marketing Institute

MAY 22, 2018

Since financial firm The Capital Group is built on long-term investing, its Capital Ideas branded microsite goes beyond reporting or analyzing the latest financial headlines. Capital One microsite fuels its paid, earned, and owned media initiatives, says @joderama. Content hubs: Capital Ideas. Read more>> Click To Tweet.

Content Marketing 100

Content Marketing Microsite Planning Paid Search Agency 100

Sprout Social

JANUARY 12, 2023

We created a microsite dedicated to sharing our brand identity and beliefs. Marriott International CEO Anthony Capuano was a guest speaker for the course, designed to train hospitality professionals in using sustainable practices. Congrats to Dousan for joining the team as an Interaction Designer at Android! Sprout Social.

Lead Scoring 127

Lead Scoring Lead Ranking Effectiveness Branding 127

xiQ

DECEMBER 15, 2021

Instasites (microsites designed for individualized experiences). Comprehensive all-in-one company profiles compiled in seconds. Sales triggers and real-time alerts direct to your inbox. SmartSourced Content TM curation. First-party intent data and advanced analytics. Outlook, Salesforce, MS Teams, and social media integration.

Advertising Agencies 62

Advertising Agencies B2B Thought Leadership Enterprise Management Account Based Marketing 62

SmartBug Media

DECEMBER 27, 2021

Whether it’s just a new website or microsite designed for people who want to learn first, that can be a really low lift, and experiments can be smaller than you might think they need to be. In the marketing world, data and metrics are easy to find—they’re everywhere.

Demand Generation Agencies 98

Demand Generation Agencies API Inbound Marketing Transparency 98

Martech

JULY 9, 2021

Marketing agency 3P built the microsite for the experience that ran within the Pinterest platform. Pinterest is certainly known as a creative hub for people to exchange ideas about interior design or cooking, but they also show a lot of interest in the automotive category.

Advertising Agencies 85

Advertising Agencies Microsite Ad Exchange Digital Marketing Funnels 85