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Marketing AI blueprint unveiled at The MarTech Conference

Martech

Goodin unveiled the marketing AI blueprint in a keynote that kicked off Day 2 of The MarTech Conference. This can then be plugged into your organization across marketing, sales, commerce and customer service.” “The Align opportunities: Develop business use cases for the technology. This becomes a rinse-and-repeat,” Goodin said.

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Leveraging generative AI to improve customer experience and increase revenue: The MarTech Conference keynote

Martech

” asked Talisha Padgett, Microsoft’s general manager, martech platforms and AI, in her keynote kicking off Day 1 of The MarTech Conference. Furthermore, Sales and Marketing, combined, was flagged as one of four functional groups likely to deliver 75% of that value. trillion in annual global productivity. In your inbox.

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Tired of Virtual Conferences? Check Out These 5 Professional Development Resources for Marketers

Marketing Insider Group

Many development opportunities assumed participants could travel (or at least that they would not be forced to work from home indefinitely). Some of the most popular conferences in marketing, like HubSpot’s Inbound 2020, went fully virtual this year. HubSpot Academy has tons of great resources for sales teams and marketers.

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5 Reasons to Invest in B2B Conferences and Events

Zoominfo

There’s no way around it—industry conferences and networking events are expensive. But, live events provide a unique opportunity for your team to network, develop important skills, and ultimately improve your business. Keep reading for our top five reasons to send your employees to a B2B conference or tradeshow this year!

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Guide to what you missed at the fall 2022 MarTech Conference

Martech

As the upcoming spring edition of MarTech approaches , we thought it would be a good opportunity to look at all of the great insights and intelligence shared the last time we put on this show. For the fall 2022 edition of the MarTech Conference, our theme was “Data. Grab your free pass for the Martech Conference.

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Inside The Global ABM Conference 2023

B2BMarketing.net

On 1 November, 500+ marketing leaders gathered to attend The Global ABM Conference from B2B Marketing. Over 50 speakers lined up to share their expertise on various ABM-related topics from customer insight and innovation in Ai to sales enablement and content creation. If you’d like to read the full report, just click here.

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3 insights from intelligent content conference

Biznology

I had the great fortune to speak twice at the Intelligent Content Conference in Las Vegas on March 30. I said to a colleague there that the conference agenda fit into the bull’s-eye of my skills and interests. Indeed, everywhere I went, I was able to connect conference talks with my work. But there were three “Aha!”