5 ways to capture the voice of the customer (VoC) for category-leading positioning
Tomorrow People
JUNE 3, 2024
Brands must position and reposition themselves to evolve with changing customer preferences and stay ahead of market trends – but without validated audience insights, their strategies risk falling flat. Why is VoC data important for B2B companies? However, B2B companies shouldn’t neglect what customers say about their brand, either.
Let's personalize your content