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Email Design Tips to Increase Click-Through Rates

SmartBug Media

These seven tips will help you design low-friction, high-impact emails to increase your click-throughs. Personalized emails tend to have higher open and click-through rates than generic emails. Let’s look at seven ways to make your emails more clickable and engaging with some user-focused best practices in design.

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90 Game-Changing Headline Examples to Boost Your Click-Through Rate!

Optinmonster

They are the first impression, the hook that captures attention, and the deciding factor for many readers on whether to click or scroll past. Boosts Engagement: A compelling headline can significantly increase click-through rates , shares, and overall engagement. Misleading headlines can lead to high bounce rates.

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5 Tips to Optimize Conversion Rate for Your Email Campaigns

SendX

Conversion rate optimization (CRO) is essential to turn people from just looking at your emails into actually doing something, like buying your product or clicking on your link. It's more than writing compelling emails and understanding your audience.

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Social Media Marketing Goals and How To Achieve Them — Five Tips

Webbiquity

These tips will help you identify tactics for achieving your social media marketing efforts, while the tools will help you gain valuable insights into your audience and measure the effectiveness of your campaigns. To track your engagement with your audience, monitor metrics like clicks, “likes,” shares, comments, and mentions.

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9 Ways to Increase Email Open and Click-Through Rates

SmartBug Media

To do that, let’s talk through how you can increase email open and click-through rates. Increase Email Open Rates. To increase email open rates, you should be focusing on a couple of key factors: responsive design and subject lines. Pro tip: Avoid these email spam trigger words in your subject lines.

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Click-Through Rate vs. Click-to-Open Rate: What’s the Difference?

Delivra

Two of the most important metrics are the click-through rate and the click-to-open rate. Click-through rate vs. click-to-open rate. The click-through rate (CTR) simply measures how many emails resulted in a recipient clicking your call-to-action link.

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Eight Tips for Integrating Cold Emails in B2B Marketing in 2024

Webbiquity

Image credit: Torsten Dettlaff on Pexels With this in mind, here are eight helpful tips to guide your strategy toward not only delivering your messages to the right people, but also resonating with them. If you misfire, recipients are likely to tag your messages as spam, reducing your overall email deliverability rate.