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Email Sender Name Best Practices for Marketing

Act-On

Southwest Airlines sends their offers from “Southwest Click ‘N Save” instead of “Southwest Airlines.” DO: Use your main website domain or a subdomain in the “From” address. Absolutely need to use a separate domain? This can ding your response rates and your deliverability.

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Mastering CEO Outreach: 3 Strategies for Scaling Your Approach

DealSignal

1 Use the right tools AI technology Email senders LinkedIn automation Power dialer #2 Tune the infrastructure Domains Warmup of domains LinkedIn Outreach #3 Copy and Content The importance of the data In Conclusion CEO Outreach: How to scale it?

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Email marketing 101: The five basics

Martech

Click here to take the survey Configure the mailbox The technical setup is extremely important to get your emails to your client’s inboxes. If you want to improve your email deliverability rate , you need to gain the trust of email service providers. This builds up your sender reputation and helps you avoid spam filters.

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What to do if customers aren’t receiving your confirmation emails

Martech

In addition to ruining your open rate statistics, these systems can prevent crucial messages from reaching your customers. Authenticate your domain. It might only be certain domains or a Mac vs. PC issue. You should also make it a habit to monitor the deliverability and click-through rates on your confirmation emails.

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How B2B Data Quality Impacts Email Deliverability

DealSignal

The lack of high-quality contact data can not only reduce the effectiveness of your email marketing campaigns – it can get your domain blacklisted. This audience will be much more interested in your messages, and with a bit of good content, reply to them or click links in them.

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Integrating HubSpot with Rybbon for Sending Instant Rewards

SmartBug Media

Is Rybbon your platform of choice for using incentives to reward webinar attendees, boost survey response rates, improve account-based marketing initiatives, and more? Promote your brand: Rybbon sends rewards from your authorized domain and enables you to customize the style and messaging of your emails and reward pages.

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2 Truths and a Lie: High Email Bounce Rates and Sender Reputation

Zoominfo

Segmentation, personalization, automation…And perhaps most important of all, email deliverability and email bounce rate. In today’s post, we’re going to offer two truths and one lie about email bounce rates — and you shouldn’t have much trouble spotting the lie. Basically, a high bounce rate says, “Hey!