Unbounce

DECEMBER 10, 2018

To paint a picture of why load time is so essential , we’ve collected seven stats about page speed. We’re currently doing some original research of our own on this, but for now, read on to learn why slow and steady doesn’t win the digital marketing race and use these fast facts to make the case for speeding up your landing pages.

Stats 111

Stats Landing Pages Mobile Marketing Conversion Rate 111

Martech Advisor

FEBRUARY 18, 2020

Executives-as-a-Service" firm, Chief Outsiders , released its 2020 Market Trends , a CMO survey about what to expect this year in marketing and company growth. Let's look at the survey findings and insights. More marketers are investing in quality digital content, which includes videos, blog posts, and case studies.

CMO 89

CMO Customer Surveys Marketing AI Paid Search Agency 89

SnapApp

OCTOBER 31, 2017

To get inside the mind of the Millennial buyer, as well as other generations of B2B buyers, we teamed up with our friends at Heinz Marketing to conduct a survey into generational buying preferences. . We put together a comprehensive survey digging into the behaviors of B2B buyers across generations. . Interactive white paper.

Case Study 54

Case Study Case Studies Interactive Marketing Sales Management 54

Hubspot

APRIL 1, 2020

In fact, diversity is so important to innovation that HubSpot's CTO Dharmesh Shah took the main stage at INBOUND 2019 to make the case for it. 25 Stats About Diversity in the Workplace. General Stats. In a 2018 global study, 75% of companies said their workplaces were aiming to improve diversity at their companies.

Stats 93

Stats Gartner Thought Leadership Click Rate 93

Marketing Insider Group

SEPTEMBER 16, 2019

SurveyMonkey was so confident that people preferred consuming content with data that it conducted a survey (go figure) to prove it. If you make a case without supporting it with data, sadly it will just be a case of unsupported marketing claims.”. about how data changes their perceptions of what they read. “If

Relevance 191

Relevance Research Opinions Content 191

Rollworks

DECEMBER 14, 2021

Even as far back as 2014, ITSMA developed a survey where they found almost 85% of marketers that measured their ROI said their ABM initiatives outperformed some of their other marketing investments, with 50% of those saying the difference was significant. ABM and ROI. ABM outperforms your other marketing channels. Close more deals.

Account Based Marketing 52

Account Based Marketing ABM Stats Allocation 52

KoMarketing Associates

APRIL 7, 2021

This is another aspect of the “increase engagement” theme, but storytelling specifically pops up in two of the major recent studies about demand generation. Is packed with shareable stats and quick-hitting insights (40%). This was another common theme for all three of the demand generation surveys cited here.

Demand Generation Agencies 236

Demand Generation Agencies Demand Generation Demand Marketing Budget 236

Hubspot

DECEMBER 3, 2019

Here, we'll cover some of the most essential web design stats for 2020 from Sitejet's new State of Web Design survey for 2020 and beyond. That’s the case with great websites, too. The Sitejet study didn’t just quiz web designers about their daily work. Biggest Challenges & Pain Points. Image Source. Image Source.

Stats 101

Stats Design Research Word of Mouth 101

Zoominfo

MAY 20, 2021

A surprising stat: Email is 40 times more effective at acquiring new customers than Facebook or Twitter. Email can also be used to familiarize customers with your product and services by sharing content such as blogs or case studies. A study by MailChimp found that the average email open rate across industries is 21.33%.

Email Marketing 130

Email Marketing Enterprise Management CTR Webinar Metrics 130

Porch Group Media

OCTOBER 29, 2019

Email Marketing Stats and Trends. Studies have shown emails with personalized subject lines are 26% more likely to be opened than those without, and revenue is 5.7 Studies show that triggered emails received 70.5% In 70% of cases, if the message doesn’t display correctly, it’s likely to be deleted within 3 seconds ( Adestra ).

Stats 45

Stats Email Marketing Trends Trigger Marketing 45

ClearVoice

MARCH 3, 2023

Testimonials and case studies can help influence potential leads and customers. Also, how to use customer testimonials and case studies to increase trust in your business. A case study goes a step further. Case studies offer a more comprehensive look at how your product or service solved a problem.

Case Studies 97

Case Studies Case Study Studies Touchpoints 97

ClearVoice

JANUARY 26, 2024

So whether you’re here because you’re a content person looking to enhance your business case for more content dollars or because a content person wants you to understand their perspective on why content is (still) queen, you’ve come to the right place. At ClearVoice, we understand that not all people are content people.

Paid Content 92

Paid Content Top of Funnel Work Management Marketing Management 92

KoMarketing Associates

NOVEMBER 7, 2019

To learn why this is the case and gain further insight into results in the report, we spoke to Lisa Murton Beets of the Content Marketing Institute. ” Why do you think this is the case? Our survey definitions for ‘sophisticated’ and ‘mature’ set a high bar. Why do you think this is the case?

B2B Marketing 121

B2B Marketing Marketing & Strategy Marketing Strategy Work Management 121

Marketing Insider Group

FEBRUARY 24, 2021

Let’s look at some stats: WordPress, the most popular content management system (CMS), reports that users produce 70 million new posts a month. You have to present new information, which could include: Examples and case studies specific to your company that support your angle. See my 199 digital marketing stats as an example.).

Lead Ranking 279

Lead Ranking Lead Scoring CMS Development Content Marketing 279

Webbiquity

OCTOBER 1, 2019

According to a Content Marketing Institute survey , 93% of B2B marketers use email to deliver content. Tools – Suitable for case studies and how-to articles. For the second post, one of the trends can be examined in detail, with the findings of the study released as a report. Guest post by Rahul Varshneya.

Email Marketing 213

Email Marketing Sales Qualified Leads Lead Scoring Lead Ranking 213

Scoop.it

OCTOBER 27, 2022

To educate your audience with curated content, send out a survey questionnaire asking them what kinds of topics they’re eager to get into. Collect and publish hot of the press case studies on your blog. You can also survey your audience to see which content formats they consume most. See how we can help. Image Source ).

Curation 87

Curation Work Management Marketing Management Service 87

chiefmartech

APRIL 12, 2021

The good team at Airtable, whom I featured in my MarTech keynote, Marketing Superpowers: How AI & No Code Transform Every Marketer into a Maker , recently published the Airtable Marketing Trends Report based on a survey of 300 marketing leaders. There were a couple of stats in their published report that stood out to me.

Tools 121

Tools Stats Case Studies Custom Publishing 121

Outgrow

FEBRUARY 25, 2024

In 2009 , a team of scientists at Northwestern University made sports journalism history with Stats Monkey , a program that could write news stories without human help. It was used to analyze critical data like blood samples and vital signs from 115,000 hospital emergency cases. Top AI Statistics 2024 1. From a $207.9 trillion by 2030.

Statistics 52

Statistics Outgrow Resource Management Stats 52

EveryoneSocial

SEPTEMBER 28, 2021

Now, let’s get into the word-of-mouth stats you need to know. Let’s start with some general word-of-mouth marketing stats that’ll set the foundation for the value of this channel. Let’s start with some general word-of-mouth marketing stats that’ll set the foundation for the value of this channel. on the 5 point scale.

Word of Mouth 98

Word of Mouth Statistics WOM Paid Search Agency 98

Seismic

SEPTEMBER 7, 2023

A 2023 study we commissioned revealed this: 97% of people who said that sales enablement software gives them quick access to content also said that such quick access lets them communicate with their clients from a more informed standpoint. Case in point: Companies that prioritize personalization experience a 57% increase in buyer engagement.

Enterprise Management 59

Enterprise Management Work Management Marketing Management Ideal Customer Profiles 59

sagefrog

NOVEMBER 14, 2023

Enhanced Content Relevance: By understanding the specific information each decision-maker seeks, you can create highly relevant content, like whitepapers, case studies, or product demos. Case Studies: Real-world examples of how your product or service has helped others can offer compelling evidence of your value proposition.

Ideal Customer Profiles 52

Ideal Customer Profiles Paid Content Webinar Metrics Marketing Strategy 52

Content Marketing Institute

JUNE 18, 2018

To make that pitch to your brand’s executives, read on and grab some stats to support your case. Companies incorporating video content in their marketing strategy see 41% more search traffic than businesses without video, according to an Aberdeen study shared by HubSpot. You need to create videos for your website.

Video Marketing 110

Video Marketing Marketing Websites Paid Search Agency Marketing Automation Services 110

Hubspot

MAY 21, 2020

When Larry Drebes, CEO of Janrain, set out to study online consumer experiences earlier this summer, he knew that relevant content would be at the forefront of consumer minds. Here are 24 stats to prove why you need to embrace personalized marketing in 2020. 42% of surveyed marketers claim they personalize using anonymous data.

Personalization 101

Personalization Paid Search Agency Ad Exchange Marketing & Strategy 101

Martech

NOVEMBER 1, 2022

While 61% of CMOs report they lack the in-house capabilities to deliver their strategy, spending on in-house labor remained static, per Gartner’s 2022 CMO Spend survey. . If what’s past is prologue, marketing budgets will likely contract further in the coming year, despite a new survey saying 70% of U.S.

Work Management 108

Work Management Marketing Management Marketing Budget Budget Programs 108

Outgrow

FEBRUARY 28, 2024

In 2009 , a team of scientists at Northwestern University made sports journalism history with Stats Monkey , a program that could write news stories without human help. It analyzed critical data such as blood samples and vital signs from 115,000 hospital emergency cases. Top AI Statistics 2024 Financial AI Statistics 2024 1.

Statistics 52

Statistics Outgrow Resource Management Work Management 52

EveryoneSocial

FEBRUARY 18, 2019

Below are 17 social media recruiting statistics and stats on how employees outside your HR and recruiting teams can amplify results. When it comes to social recruiting stats, there actually is not an overabundance of specific data like other areas of social media. This leaves a huge opportunity for your organization to find talent.

Statistics 102

Statistics Paid Search Agency Word of Mouth Stats 102

Porch Group Media

NOVEMBER 10, 2022

If you’ve stumbled on this blog, you probably are just as keen to read up on the latest stats – in this case, about email marketing. Our team curated the latest stats we could find to help you stay current and informed for 2023. Take a look at these stats on how it has grown and who is using email. Table of Contents.

Statistics 52

Statistics Marketing Budget Marketing & Strategy Stats 52

Inbox Insight

AUGUST 30, 2020

Combining survey data and marketing technology readership stats, we can deep dive into the mind of your buyers and teach you how to reach, engage and convert Marketing technology buyers. Survey sample. All survey participants play a part in technology purchasing decisions for their company. Reading time: 10 minutes.

Work Management 98

Work Management Marketing Management Research Allocation 98

KoMarketing Associates

JANUARY 4, 2018

To learn more about why this is the case and gain additional insight into the report, we spoke to Lisa Murton Beets of the Content Marketing Institute. At that time, 55 percent of those surveyed reported that they did. When I look at the stat that says 80 percent of those in the sophisticated/mature phase of content marketing (i.e.,

Content Marketing 120

Content Marketing Planning Lead Scoring Lead Ranking 120

EveryoneSocial

JANUARY 15, 2019

Below, you’ll find the very best stats that not only apply to HR and recruiters but your company as a whole. Below is a collection of some interesting, important, and maybe even somewhat surprising employer branding stats. Social Media Stats Related to Employer Brand. Get your case study. Grab your case study.

Statistics 89

Statistics Paid Search Agency Companies Brand Identity 89

SmartBug Media

JUNE 17, 2022

Let’s break down how inbound marketing actually works, the stats on exactly how well it works (hint: extremely well), and how you can take the first step into creating your inbound marketing strategy today. Engage: Email newsletters, case studies. Delight: Surveys, knowledge bases, loyalty programs.

Inbound Marketing 52

Inbound Marketing Paid Search Agency Marketing & Strategy Case Study 52

EveryoneSocial

DECEMBER 10, 2019

Don’t be too discouraged if that is the case! Deloitte ) Only 54% of respondents in a VMA group study strongly agree/agree that progress towards communications objectives are researched, measured, and evaluated with metrics and KPIs. ( Download the case study. Salesforce ) Only 5.9% of companies communicate goals daily.

Statistics 83

Statistics Organization Peer-to-peer Work Management 83

Buffer

JULY 23, 2019

They say bigger is better … but in the case of influencer strategy , we think the opposite could be true. In fact, studies show that 70% of millennial consumers are influenced by the recommendations of their peers in buying decisions. We’ve had a lot of new stats to pore over in recent weeks. But it’s well worth your attention.

Marketing Strategy 75

Marketing Strategy Marketing & Strategy Effectiveness Peer-to-peer 75

NetLine

APRIL 11, 2023

This case study featuring our client Mercer US Health is a perfect example of this.) What we’ve found, however, is that buyers are ready, so long as you’re studying the right signals. As we explain both in the report and in today’s social posts, we provide a few theories as to why this may be the case.

Demand 52

Demand B2B Webinar Metrics Intent 52

chiefmartech

AUGUST 1, 2016

The good folks at DataXu , in collaboration with market research firm MORAR and Withpr , have produced a fantastic quantative research study on the current state of marketing technology management: Modernizing the Mix: Transforming Marketing Through Technology and Analytics. But according to the data from this new study, change has come.

Stats 40

Stats Planning Marketing Management Case Studies 40

The Mx Group

SEPTEMBER 11, 2018

According to a survey conducted by the Content Marketing Institute and MarketingProfs, 89% of B2B marketers are using content marketing, and of the 11% nonusers, 52% plan to implement content marketing efforts within the following year. ( The B2B space is embracing content marketing — so B2B buyers expect it. CMI and MarketingProfs ).

B2B Marketing 83

B2B Marketing Content Marketing Planning Marketing Budget Creation 83

Porch Group Media

NOVEMBER 10, 2021

In fact, according to a study by Acend2, almost three-quarters (74%) of survey respondents said they plan to increase the volume of emails they send significantly (36%) or moderately (38%) in the year ahead. Check out some of these great stats on the power of email. The email marketing stats for the UK see an open rate of 16.4%

Email Marketing 59

Email Marketing Peer-to-peer Planning Marketing & Strategy 59