Biznology

FEBRUARY 2, 2016

I recently ended my stint as Content and Social Media Chair of MIT Enterprise Forum here in DC and I got to play with the levers and strings of personally promoting online via social media and also trying to get everyone else on the Board to Tweet, Tumbl, and Facebook as well. But I really don’t mean to gum up the works.

Promotion 64

Promotion Business Buzz Social Media 64

Sprout Social

JANUARY 16, 2020

To kick things off, here’s a quick definition of viral marketing: Viral marketing is a style of promotion that relies on an audience to generate the message of a product or service. Memes get shared and promoted like crazy because they resonate with people, all the while outsiders involve themselves with meme trends via “likes” and shares.

Viral Marketing 108

Viral Marketing Work Management Planning Paid Search Agency 108

Marketing Insider Group

AUGUST 27, 2019

Online content marketing has made event promotion easier and there are so many more opportunities for marketing your event online. Use various content formats and promote on the platforms your audience is using to get the most out of content marketing. Quick Takeaways. Building anticipation is key to event planning success.

Planning 100

Planning Content Marketing Generation Content 100

Optinmonster

FEBRUARY 28, 2022

Are you looking for the best WordPress contest plugins to explode your website traffic and email list? If you do it right, you’ll see your website traffic metrics explode. To do that, you need a powerhouse duo of plugins to both run and promote your next viral giveaway. How to Promote Your WordPress Giveaway.

Viral Marketing 83

Viral Marketing Work Management Pricing Price 83

Sprout Social

JULY 15, 2020

Hashtag challenge – This type of ad shows up in the “Discovery” section of the app and can encourage user participation. This will give you the option to choose your campaign objective – whether you want to drive traffic, conversions or app installs. Then give your campaign a name and set a campaign-level minimum budget.

Advertising Agencies 140

Advertising Agencies Paid Search Agency Advertisements Advertising 140

Marketing Insider Group

SEPTEMBER 16, 2019

You need a great event marketing plan to get the word out, build buzz, and get people excited about attending. Choose a few hashtags for your event and use them whenever you post about it. Encourage confirmed attendees to use them too – turning your attendees into promoters can be a very effective way to boost your ticket sales.

Planning 224

Planning Marketing Plans Work Management Marketing Management 224

SocialPilot

FEBRUARY 11, 2024

Seek out influencers utilizing specific hashtags related to [specific campaign or product], indicating campaign relevance. What’s the buzz? What kind of challenges or campaigns can we start that’ll get everyone buzzing? Track how our [specify] collabs are moving the needle on audience growth and brand buzz.

Sales Management 90

Sales Management ROI Planning Work Management 90

CoSchedule

JANUARY 27, 2023

Definition & Overview Social Media Marketing Using social media platforms to build an audience for your business, promote your brand, engage with customers, and grow your business. The live event became a viral buzz, bringing in 100 million playbacks — proving that well-thought-out social media campaigns deliver long-term results.

Social Media 126

Social Media Social Marketing Examples Planning 126

Sprout Social

APRIL 4, 2023

You can add links, hashtags, tag other accounts and add location tags. Many brands often announce their latest product launches and promotional discounts via stories. Nike Nike uses Instagram Stories to build a buzz around their new product launches with short videos.

Marketing Strategy 117

Marketing Strategy Marketing & Strategy Planning Work Management 117

Sprout Social

FEBRUARY 28, 2017

Whether you’re trying to promote a blog post, upcoming event or your products, Twitter is a great option. Despite increased competition on the platform and the move to an algorithm based feed, Twitter promotions can still be effective if well executed. The Recipe for a Successful Twitter Promotion.

Twitter 58

Twitter Promotion Tips Television marketing 58

Sprout Social

JUNE 14, 2022

These messages can be anything from promotional offers and discounts, to appointment reminders and shipping notifications. For example, if you’re running a weekend sale or promotion, you can let your customers know via text. Here are two of the most effective forms: Promotional campaigns. Types of SMS marketing campaigns.

SMS 108

SMS Marketing & Strategy Marketing Strategy Planning 108

SmartBug Media

JUNE 30, 2020

Whether your goal is to increase organic traffic, generate more leads for your business, or grow your presence as a trusted thought leader in your industry, it is important to start mapping where you want to end up before you start building the road to get there. Promote the Virtual Event. Create Phase One Assets.

Conference 110

Conference Paid Search Agency Webinar Metrics Peer-to-peer 110

Martech

JULY 12, 2023

The buzz around Threads is huge news for marketers as many have been taking a step back from Twitter following Elon Musk’s takeover last year, resulting in a 59% drop in ad spend in the US. That’s mostly organic demand and we haven’t even turned on many promotions yet.” Can’t believe it’s only been five days!” Hopefully we will.”

Paid Content 98

Paid Content Paid Search Agency Planning Privacy Policies 98

Outbrain

SEPTEMBER 6, 2021

Using the #Unwrapthedeals hashtag, TikTokers posted their challenges for all to see, and if they liked their win? billion hashtag views, and an 18.4% engagement rate, breaking all TikTok Hashtag Challenge benchmarks. The company wrote and promoted a ‘reversible’ poem to raise awareness about the urgent need to save the planet.

Campaigns 52

Campaigns Best Practices Ad Exchange Paid Search Agency 52

Sprout Social

FEBRUARY 23, 2022

In this guide, we’ll break down how to set up Instagram shopping and best practices for promoting your products. If you’ve already done the legwork of putting your product catalog online, double-dipping your promotions and sales on Instagram shopping is a no-brainer. 7 Instagram shopping strategies to promote your store.

Ideal Customer Profiles 130

Ideal Customer Profiles eCommerce Top of Funnel Tagging 130

Scoop.it

JANUARY 20, 2022

What business wouldn’t want to humanize its brand image, raise visibility, and increase website traffic? They are the company’s partners who use word-of-mouth marketing to promote a product or service. Below you can see how Levi’s encourages clients to share photos in its clothes and tag them with a hashtag.

eCommerce 84

eCommerce Brand Identity Branding Word of Mouth 84

Sprout Social

JANUARY 21, 2021

Rolling out the same campaigns and promotions with identical marketing messages is lazy at best. Social listening can help you identify keywords and hashtags associated with marketing as they appeared through your campaigns. Which accounts (think: influencers, collaborators, press mentions) resulted in the most buzz for your business?

Social Marketing 135

Social Marketing Paid Search Agency Social Media Work Management 135

Sprout Social

OCTOBER 23, 2018

Tracking what’s trending: Keep an eye on customer and influencer profiles in your space and find out what #hashtags they’re using, or trends they’re following. This will give you an insight into the kind of content that generates the most buzz among your audience. Hack your hashtag strategy.

Buy 111

Buy Tagging Peer-to-peer Eye-Tracking 111

Scoop.it

SEPTEMBER 7, 2021

Even though email has been around for decades, people still underestimate its power to promote a brand. Taboola probably discerned which subscribers are looking to generate more traffic and conversions before targeting them with these visual ads on social media. . It will increase the chances of your campaigns getting cross-promoted.

Social Media 75

Social Media Email Marketing Social Marketing Marketing Strategy 75

Sprout Social

APRIL 19, 2017

Below are just a few examples: Get more traffic. Here’s a more in-depth look at how to determine social media ROI based on your goals: Get More Traffic. With over 31% of all traffic now coming from social media, brands need to start making it a priority. Just three years ago, social only drove 22% of all traffic.

Social Media 105

Social Media Paid Content Lead Scoring Lead Ranking 105

Optinmonster

DECEMBER 4, 2019

By 2022, video consumption will take up 82% of internet traffic. The goal is to use publication and promotion of content to increase lead generation and drive more organic traffic. By building out barkpost.com, they’re essentially getting free traffic and free advertising to their main product, barkbox.com.

Paid Content 88

Paid Content Practices Top of Funnel Work Management 88

Go Beyond SEO

AUGUST 19, 2015

Is it: Website traffic. We created a social media campaign to promote us turning 5 years old by giving one lucky winner 5 months free SEO or social media services. We sent out social media updates, promoted posts and emails to get people to sign up to win! Build on the buzz around that for your social media.

Planning 74

Planning Social Media Marketing Plans Social Marketing 74

Biznology

FEBRUARY 3, 2017

Meanwhile, the company continues to push out short, inspiring messages via the hashtag #LikeAGirl. The push was promoted by a funny online film and a Paid Search campaign. The digital marketing campaign grew traffic to its website by 98% and increased adoptions year-on-year by 200%.

Paid Content 80

Paid Content Paid Search Agency Planning Advertising Agencies 80

Outgrow

NOVEMBER 24, 2019

Many of these groups are buzzing with discussions, debates, and conversations. 5) Google Keyword Planner + Right Hashtag = Virality! Selecting the right hashtag can be hard but equally rewarding. For starters, it will allow you to see how many posts there are under your particular hashtag.

Practices 52

Practices Best Practices Peer-to-peer Long Tail Marketing 52

ClearVoice

NOVEMBER 5, 2018

Like many other companies, I am a fan of utilizing #MotivationalMonday, #ThrowbackThursday, and many of the other hashtags that drive viewership. Especially with holidays just around the corner, you want to set high benchmarks for selling your brands products and getting as much traffic as you can to your website and social media platforms.

Social Media 86

Social Media Campaigns Media Demographics 86

Hubspot

NOVEMBER 8, 2019

When I read the status update, I realized she was doing the Ice Bucket Challenge in an effort to promote awareness for amyotrophic lateral sclerosis (ALS) disease. To build social proof, you might start a hashtag for users to submit testimonials. This helps build social proof that their product works without seeming promotional.

Social Media 52

Social Media Campaigns Media Viral Marketing 52

Sprout Social

OCTOBER 19, 2016

Social media contests have been used by brands of all sizes to get more followers, increase engagement and generate buzz. In this post, we’re going to detail everything you need to know about running a social media contest like setting goals, choosing the right platform, how to promote it and everything in between.

Social Media 96

Social Media Paid Content Media Viral Marketing 96

Valasys

SEPTEMBER 21, 2021

Utilizing social media to promote your products and services is a great investment, regardless of your business’ scale or resources – it simply pays off. Using social media platforms such as Facebook, Twitter, Instagram, and TikTok to promote your brand simply makes sense in 2021.

Social Media 52

Social Media Examples Campaigns Media 52

Convince & Convert

DECEMBER 4, 2015

With all the buzz surrounding word-of-mouth marketing and social selling, it’s easy to forget about the more traditional method of consumer outreach: paid advertising. Find Your Paid Promotion of Choice. To answer this question, let’s first take a look at the different types of paid promotion that Twitter offers.

Twitter 98

Twitter Paid Search Agency Ads Word of Mouth 98

Hubspot

FEBRUARY 25, 2019

One of Pinterest's most popular categories in 2019 can likely be attributed, at least in part, to the new buzz around self care, the success of boutique fitness studios like SoulCycle, and the rising popularity on Instagram of hashtags like #healthyliving. She found her traffic quickly doubled , and she now has 5.9

Blogger 71

Blogger Social Networks Buzz Paid Search Agency 71

Buffer

DECEMBER 4, 2019

But if you look to today’s trends and the latest buzz, you’ll start to see the signs. This is different than social media marketing, where you might try to drive referral traffic from social media to a website or online store. What’s coming to social media in 2020? What is social commerce? Thanks for listening!

Social Media 98

Social Media Rules Media Click Rate 98

Adobe Experience Cloud Blog

FEBRUARY 21, 2013

But it is tough to know what to do on each social channel, and you need to make sure that you have your entire social marketing strategy really well hammered out well before you start promoting the event. Use Twitter to live tweet, interact with partners and influencers, and drive traffic to your event page. Set-Up Promoted Tweets.

Twitter 48

Twitter Marketo Webinar Metrics Sample 48

Marketing Insider Group

APRIL 4, 2024

Any merchant can promote their store without an expensive agency. Too much self-promotion makes your social media account less valuable and helpful to buyers. PPC advertising enables you to measure whether campaigns are cost-effective by comparing the ad costs to the amount of traffic and sales generated by the ad.

Paid Content 144

Paid Content eCommerce Marketing & Strategy Marketing Strategy 144

Hubspot

JUNE 11, 2018

Memes most commonly manifest themselves in a visual such as a picture or a video, but it can also take the form of a link, hashtag, a simple word or phrase (e.g. They Attract Traffic, Likes, and Links. Because memes are so share-worthy, they're fantastic for generating traffic and visibility to your social media accounts.

Social Networks 74

Social Networks Viral Marketing Buzz Classified Ads 74

Sharpspring

FEBRUARY 21, 2020

Social media marketing will also increase traffic to your site, boost sales, and enable you to connect on a more personal level with your target audience. One of the most alluring ways to get the internet buzzing about your brand is holding a contest or giveaway. There is no limit when it comes to social media marketing.

Social Marketing 61

Social Marketing Work Management Social Media Marketing Automation Services 61

Single Grain

FEBRUARY 24, 2020

We’re always putting our top effort into the content we create, but what about our content promotion strategies? That’s where content promotion gives you a boost. Content promotion is all over the place for most brands. But there are three content promotion methods that you may have missed. Bring in more traffic.

Top of Funnel 124

Top of Funnel Blast Campaigns Promotion Marketing & Strategy 124

Sprout Social

JANUARY 2, 2019

For example, a flurry of likes or comments on a specific post means that you’re capable of creating buzz with that type of content. Drive website traffic. Web traffic metrics. This can directly influence your social strategy as you spend more time driving traffic from the sources that make sense.

Paid Content 111

Paid Content Social Media Planning Campaigns 111