Launch Marketing

SEPTEMBER 18, 2019

Content marketing—everyone’s doing it. Content marketing has been all the buzz over the past few years but for what it’s worth, the components that make up content marketing have been around forever. Understanding the importance of content marketing and how it can impact your business is only the beginning.

B2B Marketing 90

B2B Marketing Content Marketing Planning B2B 90

Convince & Convert

AUGUST 2, 2010

Now with more than 500 million global members, Facebook is changing the way we interact, communicate, share, and shop. Despite Facebook’s apparent addiction to public relations missteps and half-baked schemes, they still keep chugging along, taking over the world one “like&# button at a time.

Facebook 121

Facebook Paid Search Agency Webinar Metrics Advertising Agencies 121

Digital B2B Marketing

MAY 25, 2011

The Changes to Email Marketing will Not End with Facebook. Jay Baer proposed in a blog post on Monday that Facebook for Business is Email Marketing 2.0 , and that email can then be used to value marketing efforts on Facebook. Facebook is (part of) Email Marketing 2.0. But email marketing is a one-way blast channel.

Facebook 100

Facebook Email Marketing Marketing Proposals Paid Search Agency 100

Litmus

MARCH 5, 2021

Want more ways to improve your newsletters? See how your emails stack up—in our Live Optimization Workbook (newsletter edition!). Explore all the ways email marketing experts would make real-life newsletters more effective. Then, apply those takeaways to your own email newsletters. A newsletter? Compare notes ?.

Examples 104

Examples VALS Newsletter Communities 104

Optinmonster

DECEMBER 21, 2023

It can generate a buzz around your product and get people to notice it. Publish Relevant Content to Generate Buzz If the product or feature that you are launching is the hero of your business, publishing supporting content is the hype man it needs. You don’t have to make your content all about the launch.

Campaigns 87

Campaigns Ad Building Planning Paid Search Agency 87

SmartBrief - Marketing

OCTOBER 9, 2023

While Threads launched with buzz, generating over 100 million downloads (outpacing even ChatGPT usage), it quickly faltered. Threads’ “For You” feed includes a mix of posts from profiles you follow and recommended content, while the “Following” feed that only shows posts from people you follow.

Twitter 52

Twitter Phishing Domain Privacy 52

Vision6

JANUARY 15, 2024

If it’s not tight and compelling visuals on Instagram, it’s excellent copy on Facebook, a blog or SMS campaign. Email marketing remains a powerful tool for getting personalised content into your user’s inbox, and SMS marketing is an immediate way to engage with consumers on their mobile devices.

SMS 52

SMS Planning Marketing & Strategy Landing Pages 52

Optinmonster

DECEMBER 28, 2023

Have you ever noticed how some brands magically appear alongside others, creating a buzz that’s hard to miss? OptinMonster collaborates with partner brands to co-create a series of posts, and our combined audiences doubled our usual reach, bringing fresh eyes to both our content. Post articles and in-depth content on Facebook.

Promotion 73

Promotion Cross-Selling Bundling Advertising Agencies 73

ClearVoice

NOVEMBER 7, 2019

But while freelance articles are consistently assigned to you, snagging a long-term content marketing contract feels like an ongoing uphill battle. content marketers and writers who have snagged stellar contracts. You can turn any SEO keyword into content gold. Below you’ll find a guide from talented — and successful!

Content Marketing 76

Content Marketing Marketing Proposals Work Management Lead Scoring 76

Content Standard

JULY 2, 2019

Each channel brings its own strengths to a content marketing strategy. These channels share a space in the brand awareness and loyalty phases of the marketing funnel, which means a content marketer can mix a social media strategy with email efforts if they know the ways in which the channels can seamlessly overlap. Social versus email.

Social Media 97

Social Media Email Marketing Social Marketing Paid Search Agency 97

Sprout Social

NOVEMBER 21, 2023

What kind of content are they publishing on their blog? Competitive monitoring helps you stay updated with all the buzz. Maybe you need to share more engaging content. Your goal could be to outrank them by creating quality content around those specific topics. What are they posting on social media?

SWOT 96

SWOT Budget Programs Eye-Tracking Advertising Benchmark 96

KoMarketing Associates

APRIL 7, 2021

Demand generation programs can help your organization reach new markets, promote new product features, build consumer buzz, generate PR, and re-engage existing customers.”. Or, as the Content Marketing Institute recommends , “Be customer-centric.”. Are they sharing those videos and your other content? Use more storytelling.

Demand Generation Agencies 236

Demand Generation Agencies Demand Generation Demand Marketing Budget 236

Zoominfo

MAY 3, 2020

Example: A prospect sees a paid Facebook advertisement for a recent blog post about essential tools for modern sales reps. Once they’ve finished reading your post, the reader subscribes to your sales newsletter. A first-touch attribution model would assign all credit to the paid Facebook ad that began this prospect’s journey.

Marketing Attribution 130

Marketing Attribution Multi-Touch Attribution Paid Content Sales Management 130

Writing on the Web

JULY 5, 2011

Have you ever read an e-newsletter or blog post and got a feeling of disappointment? If so, then you may be like me, a thought-processing person who wants facts and data when reading content online, an e-newsletter or blog post. Several years ago, my friend John Agno published this review of personality types in his newsletter.

Digg 100

Digg Content Newsletter Buzz 100

Scoop.it

SEPTEMBER 7, 2021

The key is using it in combination with social media marketing channels, such as Facebook and Twitter. It also results in building more social exposure since you’re now curating content on multiple platforms simultaneously. . If you look at the statistics, Facebook alone had approximately 2.85

Social Media 75

Social Media Email Marketing Social Marketing Marketing Strategy 75

Writing on the Web

APRIL 11, 2011

Marketing nowadays requires writing and publishing great content in multiple ways. That’s why there’s a tsunami of information online about content marketing. Now please go sign up for my newsletter. And the biggest challenge we have is publishing enough engaging content. Share this on Facebook.

Rules 100

Rules Content Digg Custom Publishing 100

Sprout Social

JANUARY 16, 2020

Because brands rightfully want to get their names and content in front of as many people as possible. The same rules apply to viral marketing in which followers and customers share a brand’s content because their message or ad is buzz-worthy. Content spreads organically. They’re organic. That’s how viral marketing works.

Viral Marketing 107

Viral Marketing Work Management Planning Paid Search Agency 107

Biznology

JANUARY 28, 2013

Content marketing is a valuable part of any business strategy and it comes in many forms. What’s more – only 50 percent in industries like financial services, software, banking and insurance said their companies had no content marketing calendar. This signals disconnection between content marketing ideals and content marketing reality.

Campaigns 80

Campaigns Planning Content Marketing Wikipedia 80

Writing on the Web

APRIL 16, 2011

Time Saving Tips Webinar" alt=" Content Marketing for Professionals: Time Saving Tips Webinar" />. Are you getting results from your content marketing? What about your e-newsletters? I’ve been working with some really great clients who understand good content marketing. Does your website do it’s job?

Webinar Metrics 100

Webinar Metrics Tips Content Marketing Digg 100

Writing on the Web

APRIL 18, 2011

How do you master the art of writing content for the Web so that you provide quality information on your web pages, blog, and newsletters that works to convert readers to clients? And then publish a lot of content in many different forms. Outsourcing your content needs will save you a lot of time, but only if you do it right.

Content Marketing 100

Content Marketing Work Management Digg Content 100

Writing on the Web

DECEMBER 13, 2010

Which is why they are my clients … they need content and they need to publish on the web – blogs, e-newsletters, ebooks, etc.). Other people tend to focus their online marketing on content; they write books and they publish blogs and newsletters… and they hate speaking. Share this on Facebook.

Practices 100

Practices Content Marketing Digg Content 100

Ontraport

DECEMBER 9, 2019

Tease upcoming content in new and unique ways. To build anticipation around your soon-to-be-released content, give members a glimpse of what’s coming by incrementally leaking sneak peeks, also known as cliffhanger content. . The functionality provided by Facebook’s group feature is very powerful.

Peer-to-peer 98

Peer-to-peer Cross-Selling Amazon Lock-In 98

Writing on the Web

APRIL 13, 2011

Content marketing works: you can publish online content – blog posts, videos, webinars and web pages – that attracts clients to you. Using content marketing , you don’t have to chase after them, spend money on advertising, direct mail, or printed newsletters. More than ever before, content is king!

Rules 100

Rules Content Digg Press 100

Writing on the Web

JULY 12, 2010

You can’t get results from all the content you’re creating and publishing on your blog, e-newsletter, social media sites, unless eventually you send people to a landing page and ask them to take action. Otherwise, you may be creating a great brand, great thought leadership, great content… and so what?

Landing Pages 100

Landing Pages Rules Content Marketing Ning 100

Ambal's Amusings

DECEMBER 2, 2009

As the end of the year approaches, it's a good idea to shift focus from content to analysis. While people move into vacation mode, there's no harm in producing a little less content in order to focus on maximizing results in the coming year. Are you delivering content the way your audience likes to get it? Not effort.

Thought Leadership 100

Thought Leadership Content Buzz Newsletter 100

Writing on the Web

APRIL 25, 2011

Storytelling and personalization is the biggest missing piece in content marketing as I see it. If you’re not writing real stories, your content – on your blog, in your newsletter, on your web pages – runs the risk of being boring. Share this on Facebook. Post on Google Buzz. Share this on Plaxo.

Content Marketing 100

Content Marketing Digg Storytelling Content 100

Writing on the Web

APRIL 28, 2011

Content marketing is easier when you can outsource some of the writing and researching to qualified writers. A great way to short-cut the time needed to research, write and publish quality online content is to find a good writer to supply articles. Content marketing can’t work well without unique and personalized copy.

Content Marketing 100

Content Marketing Digg Tips Content 100

Content Standard

FEBRUARY 17, 2017

Whatever the strategy du jour, narrowband hit-and-run tactics aren’t definitive enough for C-level execs who often need to map out blue-sky content strategies—ones with staying power. Joe Pulizzi of the Content Marketing Institute cited an email renaissance swelling subscription numbers at places like BuzzFeed and the Washington Post.

Trends 64

Trends Top of Funnel Planning Content Marketing 64

Writing on the Web

FEBRUARY 26, 2011

There’s been an important update to the way Google runs their search algorithms , designed to weed out the number of junk content farms. For professionals who use online content to market their services, you need to keep an eye on your analytics , and continue to follow good advice for content marketing.

High Quality Lead 100

High Quality Lead Google Digg Content 100

Writing on the Web

JANUARY 11, 2011

So if you’re a professional with a blog, or writing content for your web pages or e-newsletter, what kinds of stories should you be writing? Your online content should be no different. Share this on Facebook. Post on Google Buzz. Related posts: Content Marketing Favorites: Telling Stories. Tweet This!

Content Marketing 100

Content Marketing Digg Storytelling Content 100

Hinge Marketing

MAY 23, 2016

Search Engine Optimization (SEO) gives you the tools to match qualified clients with your online content. While the style of interaction may vary greatly from Twitter to LinkedIn to Facebook, it is still about making the right connections with the right people. 9) E-newsletter. 2) Pay Per Click Advertising. 10) Blogging.

Online Lead Generation 118

Online Lead Generation Lead Generation Lead Ranking Sales Qualified Leads 118

Buffer

DECEMBER 14, 2022

With the buzz around TikTok’s value as a source of knowledge for its audience, businesses and creators need to pay attention to TikTok SEO which helps you get your videos to the top of TikTok’s search results. Here’s how to get started with optimizing your TikTok content for search. What is TikTok SEO?

SEO 109

SEO Keywords Long Tail Marketing Guidelines 109

Content Standard

OCTOBER 22, 2014

Brands that can incorporate this brief window of time into a content distribution strategy can utilize it to fuel audience engagement and amplify content. Chatter about an event also tends to last longer on Facebook. Register for the Content Standard Newsletter for more content marketing news and insights.

Distribution 40

Distribution Tips Marketing & Strategy Content 40

ClickDimensions

SEPTEMBER 10, 2019

But they’re also ones that should set the stage for your audiences as they consume your content. That idea is the inspiration behind this year’s Content Marketing World theme – Amaze Your Audiences. I had the pleasure of attending the annual world’s largest gathering of content marketers last week in Cleveland, Ohio.

Top of Funnel 53

Top of Funnel Content Marketing Content Viral Marketing 53

Writing on the Web

JULY 2, 2010

Do you stay on track with your blog content and business goals, or do you share personal stories and events that are peripheral? The post was about staying on target with your business goals when you create content for your blog. Share this on Facebook. Post on Google Buzz. My blog niche is arts and crafts.

Personalization 100

Personalization Ning Business Content 100

NuSpark Consulting

MARCH 3, 2016

Newsletter. Along with company news, industry news, recent posts and other content, promote your white paper in your newsletter. This is an ideal method for generating backlinks and creating buzz about your paper. Make sure the release includes links to your website and other appropriate content. Social Media.

Paper 100

Paper Lead Generation Promotion Paid Search Agency 100

PureB2B

JUNE 12, 2016

Now that people are aware of your industry, brand, or product, you need to gather these leads through offline and online forms, webinars, website trackers, and newsletters so your sales people can follow-up on them. These can also be the landing pages on websites or forms for newsletter subscription. Lead Generation. Final Note.

Demand Generation Agencies 62

Demand Generation Agencies Demand Generation Lead Generation Demand 62