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Business Blogging: 4 Tips PLUS 1 Great Video on Creativity

Writing on the Web

Business blogging can be frustrating for professionals. I talk to professionals all the time who are ‘blog publishing shy’ Perhaps the most crucial stage of business blogging is implementation: PUBLISH THE POST! Business blogging is creative but it also follows steps.

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6 Common Reasons Why Business Blogs Fail

Circle Studio

Many B2B companies have a blog but are not seeing the results they had hoped for or expected. And while there are many reasons why business blogs fail, there are a handful that seem to be the most prominent. Here’s a list of 6 common reasons your business blog could be failing and some steps you can take to remedy the issues.

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5 Steps to Quality Business Blog Writing

Writing on the Web

One of the most frequent question small business owners and coaches ask me is “What should I write about on my business blog ?” These five steps will help you master business blog writing with quality content that attracts readers every time. Finally, keep your blog posts short and to the point.

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Business Blogging: Boosting Your Financial Institution's Organic Traffic

SmartBug Media

Is business blogging a part of your financial institution’s marketing strategy? If the answer is no, keep reading to learn how blogging can help drive traffic to your website. The History of Blogging. The concept of blogging was introduced in 1994, when a college student wanted to publish his writing online.

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When Should You Start a New Business Blog?

Writing on the Web

When should you start a new business blog ? Let’s face it, publishing frequently on a business blog is time consuming. While a business may have many products and service offerings, and maybe several different buyer personas, it generally provides unique solutions to customers’ problems.

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Business Blog Writing: Must You Write It Yourself?

Writing on the Web

If you’re a lawyer, financial adviser, doctor or consultant, should you write your own blog ? One of the main reasons to have a blog and publish frequently is because it helps you get found, get known, and get clients. Visitors to your blog want to know more about you, your expertise, your talents and focus.

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10 Ways to Generate More Leads from Your Business Blog

The Point

Promote gated content offers on the blog. There’s no law that says that every blog post has to be standalone editorial content. If you just recorded a Webinar with a well-known speaker, or if you’ve published a new ebook, write a blog post about that same content and provide a link to the full version. BONUS TIP: 11.