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102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. The first step to improving digital marketing results is to understand the emerging trends and best practices.

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Smart Business Blog Linking: Top 25 Content Marketing Blogs

Writing on the Web

Top 25 Content Marketing Blogs" src="[link] width="300" height="300" title="Smart Business Blog Linking: Top 25 Content Marketing Blogs" /> If your business blog needs to get inbound links , here’s a prime example of how to do it.

Trending Sources

Epic Business Blog Content: 2 Questions Every Blog Owner Must Ask

Writing on the Web

If you’re in business and have a business blog, you’re frequently challenged by what to write. As anyone who runs a blog knows, that’s a tall order, and if you score high in one or two of these qualities, you can feel pretty good.

Business Blog Writing: Come on, light my fire!

Writing on the Web

Why is content marketing and persuasion so difficult, and what can you do to set people on fire? When it comes to writing content for a business blog , most professionals start from their point of view. Blog this on Blogger. Blog Writing: What Can We Learn From Reality TV?

Top 4 SEO Tips for Small Business Blogs on a Shoestring Budget

Writing on the Web

Consequently, a lot of small businesses and professionals today are struggling to achieve their SEO goals on a restricted budget. Having said that, there are still a lot of smart yet pocket-friendly SEO tips that businesses can implement on a shoestring budget.

104 Fascinating Social Media and Marketing Statistics for 2014 (and 2015)

Webbiquity

Looking at marketing surveys and studies from the past year, a few trends are clear, among them that buyers are firmly (and increasingly) in control of the purchase cycle. What do marketers rate as the single most valuable SEO tactic? 9 General Marketing Stats. 7 Blogging Stats.

Tried and True Techniques for Fusing Offline and Online Marketing

Hubspot

The quest to become completely reliant on inbound marketing is easier said than done. The truth is, not everything can always be perfected online alone -- but you should still make an effort to fuse your online and offline marketing to get the most out of all your marketing campaigns.

Tips on Blog Post Optimization

Writing on the Web

What are the steps you need to follow to ensure each blog post is optimized for search engines as well as well-written for your readers’ interests ? CMI offers frequent information on Content Marketing from some of the finest experts both online and off.

Key Content Marketing Strategy: Answer Readers’ Questions

Writing on the Web

This is a key element of a smart content marketing strategy. You must devote a few key content pages to answering readers’ questions about your business products and services. ” Of course, this applies to your business blog as well.

Online Content Marketing: Let’s Put the “We” Back Into Weblog

Writing on the Web

I get calls from small business professionals who want to start a blog or an e-newsletter. It doesn’t take a genius (and I’m no genius), but my guess is they have a “me-site,” a “me-blog,” and “me pages” on social media sites.

Content Marketing: Connect the Dots and Drive Results

Writing on the Web

How do you master the art of writing content for the Web so that you provide quality information on your web pages, blog, and newsletters that works to convert readers to clients? You have to find what works for you in your business, with your target audience.

Content Curation: How to Become a Thought Leader

Writing on the Web

Here’s an important post from Joe Pulizzi’s Junta42 blog, Content Curation Grows Up, Original Content Still Key. I share these key points with anyone who struggles with writing online for their business and needs ideas for what to write. Blog this on Blogger.

6 Writing Tips for SEO Friendly Content Marketing

Writing on the Web

This week’s guest post by Christian Arno of Lingo24 shares 6 writing tips for writing online content that works for both readers and search engines. Do you litter your blog writing and web pages with keywords so the search engine spiders can find you? Make sure you’re aware of your essential keywords before you start writing on your blog, as trying to slot them neatly into finished copy could prove to be a tricky task. Blog this on Blogger.

Guest Blogging: How to Write a Compelling Email Offer

Writing on the Web

Too busy to keep up with posting on your business blog? A very smart tactic for small business professionals is to invite guest bloggers. Guest blogging is wise but only if done appropriately. Specifically I enjoyed your post for the busy business blogger.

How to Make Money Blogging:Yes – You Can Still Make Money Blogging!

Writing on the Web

Can you still make money blogging ? As I shared in my last post , the blogging has rapidly changed, but it’s not too late to start a blog, or turn your existing blog in to a source of income. How to Make Money Directly from a Business Blog.

How Content Marketing Works on Pinterest

Writing on the Web

So how does your content marketing strategy work for this site? Marketers are trying to find the best ways to leverage their companies and clients on this photo-driven site. So, how do these online marketing professionals incorporate content marketing while on Pinterest?

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5 Ways to Crank Up Your Internet Marketing Blog’s Potential

KoMarketing Associates

When it comes to capturing your blog audience’s attention, the statistics are pretty abysmal. The average blog reader spends just 15 seconds on any given post, and – even more shocking – most readers spend 2.6 Use Visuals to Communicate Important Information.

30 Awesome Blogging Guides, Tips and Resources

Webbiquity

Despite the occasional “death of blogging” pronouncements (often made, ironically, in blog posts), blogs remain the core of a robust social media strategy. more here in 30 of the best business blogging guides and resources of the past year. Why Blog.

My Business Website: Content for Customers… or SEO?

Writing on the Web

Should my business website focus on keywords and getting search engine results ? Perhaps a more important question is “How do I make the most of each of my web pages so that my business and I get found, get known, and get clients ?” 8 Blog SEO Tips for Top Search Results.

Bloggers: Brush Up on Your Writing Skills

Writing on the Web

Business bloggers: just how good are your writing skills? Most bloggers and those who run small businesses that publish blogs are not natural-born writers, or even trained writers. Most businesspeople studied things such as marketing, communication, or business.

Are Infographics Becoming Too Complex?

Writing on the Web

There’s no doubt that infographics are an extremely useful internet marketing tool, and as such, they’re becoming ever more commonplace when trying to gain new blog readers. There is also a temptation when creating an infographic to present all the information that you’ve got.

Tips for Better Blog Outreach and Blog Marketing

Writing on the Web

How can you make the most of your blog marketing and outreach ? Here are some helpful tips so that your business blog attracts more readers, and you get found, get known, and get clients. The pro for blog owners is quality content written by someone else.

Business Blogging: Blast Past the Blunders

Writing on the Web

Here’s how to bust out of blog oblivion: Blogging 101: 6 weeks to Confident Blogging with the Queen of WordPress, Suzanne Bird-Harris. Here’s what the survey reveals: 72% struggle with enough time to blog. Because she does more than just “present information.”

SEO Basics for Small Business Professionals: 2 Steps Anyone Can Do

Writing on the Web

2 Steps Anyone Can Do" alt=" SEO Basics for Small Business Professionals: 2 Steps Anyone Can Do" />. 2 Steps Anyone Can Do" width="228" height="166" /> If you’re a small business professional, you may end up doing a lot of your website updating yourself.

Content Marketing: What Are Your Target Audience’s Interests, Needs, and Wants?

Writing on the Web

alt=" Content Marketing: What Are Your Target Audience’s Interests, Needs, and Wants?" />. width="210" height="139" /> Content marketing is all about quality content that grabs the attention of your ideal prospects and clients. Which e-newsletter and blogs do you subscribe to?

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How NOT to pitch a blog | Online Marketing Blog

delicious b2bmarketing

Online Marketing Blog TopRank’s internet marketing blog on the intersection of digital PR, social and search engine marketing. Here are a few “what you should not do&# tips based on the 3-5 pitches per day we get at Online Marketing Blog: It should go without saying not to pitch irrelevant stories, but all those PR interns out there hacking away make it so. How NOT to pitch a blog. [.]

6 Content Marketing Rules for Professionals on the Web

Writing on the Web

Professionals on the Web" src="[link] width="292" height="284" title="6 Content Marketing Rules for Professionals on the Web" /> For busy professionals who want to get found on the Web, writing quality content that not only informs but generates business leads is a challenge.

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Face The Facts: Your B2B Needs A Blog

EMagine B2B Blog

In today’s digital age, having a blog for your company website is no longer an option, it’s a necessity. Any B2B marketing maven should know a business blog is an absolute must have for a successful content strategy. But isn’t that the same for any marketing tactic?

Twitter: the little bird that grew up strong

Writing on the Web

Another few days later I got my business partner Yael K. It is about sharing worthwhile information with others and learning from the worthwhile information they share. And if you want a FREE step-by-step report on how to set up an effective Twitter profile, get my report “Twitter, Facebook and Your Website: A Beginning Blueprint for Harnessing the Power of 3 for Your Business” here. Her main blog is at [link]. Blog this on Blogger.

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Why Your Sales Funnel May Run Dry Without a Business Blog

Industrial Marketing Today

Industrial marketers who don’t use a business blog are missing a key component of feeding the top of their sales funnels. You can find lots of online articles about the advantages of using a business blog for building thought leadership, communities and humanizing your company.

Content Rules: Insight and Originality Attracts Clients

Writing on the Web

Content marketing works: you can publish online content – blog posts, videos, webinars and web pages – that attracts clients to you. Using content marketing , you don’t have to chase after them, spend money on advertising, direct mail, or printed newsletters. Chapman, Content Rules: How to Create Killer Blogs, Podcasts, Videos, Ebooks, Webinars and More that Engage Customers and Ignite Your business (John Wiley & Sons, Inc.

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The Blogger’s Guide to Online Marketing

The Effective Marketer

The Blogger’s Guide to Online Marketing is one of ProBlogger ’s newest ebooks, written by the Web Marketing Ninja. ProbBlogger was started by Darren Rowse, who wrote the most popular of the ProBlogger products, 31 Days to Build a Better Blog. Written specifically for bloggers, this online marketing guide features yet another set of 31 steps intended to help bloggers start making money with their blogs. Blogging well is a feat all on its own.

5 Reasons to Hire a Content Marketing Writer for Your Business

Writing on the Web

Most businesses (be they blog owners, start-ups, or established brands) now know that if they want a competitive advantage, they have to keep information-hungry customers in a ready supply of fresh, relevant, and interesting content. 5 Reasons Content Marketing is Getting Harder.

Content Promotion Strategy: 23 Proven Ways to Explode Website Traffic

Writtent

While that’s certainly an idyllic thought of a world in which marketers can just focus on creating outstanding content, it’s just not accurate anymore. Over 2 million blog posts are published to the web each day. but took the time to share his thoughts on the Writtent blog: 7.

5 Blog Writing Lessons from the U.S. Open Tennis Championships

Writing on the Web

Every time I watch top tennis players compete, I learn something about blog writing. Seriously, I think about tennis when I’m blogging.) Here are five blog writing tips. Never forget why people read your blog and why you started your blog in the first place.

Checklist: How to Start a Business Blog

Hubspot

People like to get something from blogs they read. You don’t have to be Shakespeare to have a good blog. The fact is that web sites with a blog received 55% more visitors , 97% more inbound links and 434% more indexed pages than those that didn’t have a blog.

Executive Summary: A CEO's Guide to Online Marketing

Hubspot

Online marketing, or inbound marketing as well call it at HubSpot , has many moving pieces. But as a CEO, you don’t need to get caught up in the details of your company’s online marketing efforts. As a busy CEO, you likely don’t have much time.

3 Easy Tips to Target Readers with Your Content

Writing on the Web

This is a guest post from Sam Briones, a freelance writer, who explains how to get targeted traffic to read your online content. You check your blog, and the only comments are from your mother. While there are many writers out there who can really deliver, content-wise, the truth is, most of these writers aren’t marketers, or lack the marketing skills to get their work noticed by the people who may actually find the information they provide useful.

Content Marketing: Think Like a Publisher, Act Like an Investor

Industrial Marketing Today

Thriving in today’s content-driven online marketing world, demands that you think like a publisher. That’s the battle cry among content marketers. Just as publishers start by learning everything about their target audience and what information they want, content marketers must realize it is not about them but about their customers. That mindset is even more important today if you don’t want to drown in the deluge of online content.

The Brain Science of Online Persuasion

Writing on the Web

What has brain science taught us about how people are persuaded to take action online ? And, how can we use that wisdom when writing content that serves to market ourselves and our businesses? As a journalist-turned-psychologist, turned-online-content-marketer, you might imagine that these issues keep me up at night … or not! I believe this is important stuff for any professional who wants an effective online presence.