Writing on the Web

JUNE 8, 2010

alt=" Why Use Twitter, Facebook & LinkedIn for Content Marketing?" />. But still, I am using Twitter , Facebook and LinkedIn and I think you should too. LinkedIn went from 2 to 40 million in May 2009 and 60 million by February 2010. An interesting user statistic for LinkedIn is this: “Senior Executives” (est.

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Twitter Linkedin Facebook Content Marketing 100

Industrial Marketing Today

SEPTEMBER 20, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website B2B Lead Generation Using a Business Blog by Achinta Mitra on September 20, 2010 in B2B Lead Generation , Industrial Marketing Blog In B2B lead generation, quantity versus quality is probably the biggest challenge faced by industrial marketers.

Lead Generation 60

Lead Generation Business Blogging Lead Scoring Lead Ranking 60

Webbiquity

MARCH 13, 2019

They’ve adapted to using online social networks (namely LinkedIn) to identify passive candidates in the last few years and it’s serving them well. Social Media Marketing Supports Blogging by Driving Traffic to the Blog. Our blog has about 4,000 RSS and email subscribers. This one takes awhile to take effect.

Social Media 204

Social Media Search Marketing Social Marketing Optimization 204

Industrial Marketing Today

MAY 3, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website How to Make Your Business Blog Be All It Can Be by Achinta Mitra on May 3, 2010 in Industrial Marketing & Web 2.0 , Industrial Marketing Blog Remember the U.S. How about your business blog, is it all it can be for your industrial company?

Business Blogging 60

Business Blogging Web 2.0 Long Tail Marketing Business 60

The Point

JULY 30, 2020

Every blog post should have a prominent link to subscribe via email and/or social media channels (ex: LinkedIn). This is one of the most effective ways to convert organic blog traffic to sales leads that you can then nurture over time. 5 Easy Ways to Have Your Corporate Blog Drive Measurable Demand Click To Tweet.

Demand 221

Demand Lead Ranking Lead Scoring Marketing Budget 221

B2B Digital Marketer

AUGUST 3, 2023

Get ready to unlock the secrets of effective messaging and transform your marketing strategy! Craft compelling stories that resonate with your audience for effective messaging. Primal story telling can transform small businesses and drive direct bookings. Don’t miss out on this opportunity to transform your business.

Storytelling 52

Storytelling Small Business Marketing Marketing Prospects B2B Marketing 52

Optinmonster

OCTOBER 29, 2023

72% of online marketers describe content creation as their most effective SEO tactic. Blogging Traffic Stats Businesses that blog experience twice as much email traffic as businesses who don’t. Social Media Blogging Statistics 66% of marketers reported using blogs in their social media content in 2017.

Statistics 93

Statistics Paid Content Stats Blogger 93

Webbiquity

AUGUST 22, 2017

One of the most effective ways to build your B2B brand is to humanize it. People love doing business with other people, not companies or logos. Create your own online platform such as a blog or customer community , and use it to consistently produce high-quality content that is interesting and useful for your target audience.

Ad Building 273

Ad Building Brand Identity Branding Enterprise Management 273

Webbiquity

APRIL 10, 2018

But how can B2B marketers most effectively achieve those results? And communicate the business benefits? LinkedIn Pulse ). ” And keep them short: while the most engaging headlines for consumer posts run between 12 and 18 words, the most effective length for B2B headlines is in the five to ten word range. HubSpot ).

Marketing AI 246

Marketing AI Enterprise Management Stats Marketing Management 246

Marketing Insider Group

FEBRUARY 23, 2021

Repurposing case studies to appeal to audiences across different channels is a smart and cost-effective way to make your content go further. Sending more personalized and relevant content can be a highly effective way to nurture leads through email. Add to Your Blog. LinkedIn is a great channel to utilize.

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Case Studies Case Study Studies Top of Funnel 282

Writing on the Web

MAY 12, 2016

How do I start a blog ? . I hear it all the time: smart professionals, who are great at what they do, don’t know how to start a business blog , and probably wouldn’t have time to blog even if they did start one. They ask me “Can’t I just use Facebook, LinkedIn or Twitter?”. I’d been doing them all backwards.

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Business Blogging Linkedin Twitter Facebook 100

Hubspot

NOVEMBER 23, 2011

You're (probably) not business blogging just for fun. Make sure your blog includes a call-to-action so readers don't get to the end of your post and leave your website. They also get automatically pulled into social networks as the description when someone shares your content on sites like Facebook, LinkedIn, or Google+.

Business Blogging 28

Business Blogging PageRank Business Tagging 28

Hubspot

NOVEMBER 18, 2011

Up until recently, the value of a LinkedIn Company Page was minimal. But ever since LinkedIn enabled company updates for pages , they've become monumentally more valuable for marketers. Upon investigation of various LinkedIn Company Pages, though, it turns out that very few companies are actually leveraging this awesome new feature.

Linkedin 28

Linkedin Paid Search Agency Companies RSS 28

Hubspot

DECEMBER 7, 2011

With more than 120 million business professionals registered, LinkedIn is an online marketing must for B2B marketers. While personal and business profiles get most of the attention on LinkedIn, the social network has several other valuable features that can shine for inbound marketers. Stop guessing now.

Linkedin 28

Linkedin Inbound Marketing Marketing & Strategy Blogger 28

Hubspot

APRIL 6, 2014

While we of course found little ways to enjoy the sunlight and the April Fools'' Day pranks, we also got down to business -- blogging business, at least. This week’s content is practical, and focuses on things that you can do to be more efficient in your tasks and more effective at driving results. Read This.

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Cost Linkedin Hubspot Landing Pages 28

Atomic Reach

JANUARY 3, 2019

Find him on Twitter & LinkedIn. Currently, among other initiatives, Pulizzi fundraises for the Orange Effect Foundation. Find him on Twitter & LinkedIn. Find him on Twitter & LinkedIn. She is a speaker, author, and current member of the LinkedIn Influencer program. Find her on Twitter & LinkedIn.

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Paid Content Paid Search Agency Advertising Agencies Content Marketing 112

Writing on the Web

NOVEMBER 25, 2015

Are you writing stories with feeling on your business blog? If your blog post doesn’t resonate emotionally, you can’t do a good job of building relationships, inspiring trust, and moving people into taking action. As I mentioned in my last post , great blog content appeals to people who are both thinkers and feelers.

Content 100

Content Blogger Positioning Business Blogging 100

Hubspot

JUNE 5, 2012

There is no shortage of different types of content you can create to feed your business blog. It's a business blogging classic. So put on your teacher hat , and read on to learn how to write a how-to post like a blogging pro. the options are numerous. But one type stands out from the rest. the how-to post.

Business Blogging 28

Business Blogging Business B2B Thought Leadership Stats 28

Webbiquity

JANUARY 2, 2013

Today’s most effective marketers are optimizing content across channels, coordinating search and social marketing activities with traditional PR, and measuring their web presence and performance with sophistication. Just 4% of marketers said their companies were “very effective” at measuring social marketing in 2012.

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Paid Content Stats Social Media Paid Search Agency 100

Webbiquity

DECEMBER 28, 2010

To keep up with changes on the SEO landscape and make sure I’m consistently utilizing the most effective techniques on behalf of clients, I read a lot of articles and blog posts about SEO. Blogs are a source of fresh content, which search engines love. Share this on LinkedIn. Links (external and internal).

SEO 100

SEO Enterprise Management Digg Press 100

Webbiquity

FEBRUARY 2, 2015

Research shows that marketers generally focus on three social networks: LinkedIn (91%), Twitter (85%), and Facebook (81%). LinkedIn, 187 million active users. If you offer professional advice, services or products, LinkedIn and Twitter will yield the best results. to identify hashtags that are related to your business.

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Social Media Social Marketing Media Business 100

Writing on the Web

MARCH 13, 2013

For small businesses, it’s often the owner or an employee who takes charge of producing and updating the website and blog content. If your content is written by someone who’s not a professional freelance writer and isn’t trained to effectively write for the web, it’s usually fairly obvious. And that can often be a poor decision.

Small Business Marketing 100

Small Business Marketing Content Marketing Business Content 100

Webbiquity

FEBRUARY 8, 2011

Research from HubSpot shows that small businesses with blogs have twice as many Twitter followers as those who don’t. Increased search engine visibility, targeted traffic and enhanced brand image are just a few of the benefits of business blogging. So what’s next for B2B blogging? Share this on Bebo.

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Aggregage Trends B2B B2B Thought Leadership 100

Writing on the Web

NOVEMBER 22, 2010

Here’s a little review of steps involved in writing and publishing a blog post: Once you have written the body of the post, it’s time to check for effectiveness: Before you publish, here are a few smart things to check for: And now you are ready for important final steps… What is missing here? Share this on LinkedIn.

Top of Funnel 100

Top of Funnel Content Marketing Digg Content 100

Webbiquity

JULY 6, 2010

The inaugural post on Webbiquity explains the concept of web presence optimization—how websites, blogs, SEM, SEO, interactive PR, content marketing, social networking, reputation management and social media can work together to make a company or individual omnipresent online for their targeted description or value statement. Tweet This!

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RFP Paid Search Agency Advertising Agencies Digg 100

Webbiquity

JUNE 16, 2015

And trying to use content too blatantly to drive sales often backfires. • Blog. Blogs are one of the most effective tools for increasing organic search traffic, and are highly influential with buyers. Yet just 31% of Fortune 500 enterprises now maintain an official blog. • Make email a key component. Want to know more?

Stats 100

Stats Content Marketing Enterprise Management Paid Search Agency 100

Writing on the Web

AUGUST 29, 2012

What are your online reading habits, blogs, websites, articles, videos, podcasts? Do you use social media like Facebook , Twitter or LinkedIn ? Which e-newsletter and blogs do you subscribe to? What makes for effective content marketing? Harvard Business Review blogs. They won’t stay.

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Ning Content Marketing Wikipedia Work Management 100

KoMarketing Associates

DECEMBER 27, 2012

21 Business Blogging Tips from the Pros - Cindy King, Social Media Examiner. You can see more of the posts, articles, and information Casie likes on Twitter , LinkedIn , and Google+ and read her blog posts here. Make better decisions in AdWords with your Google Analytics data - Dan Friedman, The Google AdWords Blog.

Internet Marketing 120

Internet Marketing Adwords Marketing Analytics Tools Search Engine Marketing 120

Webbiquity

MARCH 27, 2018

But like detectives Gamble and Hoitz , the “other guys” of social networks may be more effective even if less flashy. LinkedIn now boasts 500 million users , with half active daily. Half of all Instagram users follow at least one business account. Instagram Business Blog ). DrumUp Blog ).

Stats 242

Stats Twitter Linkedin Planning 242

Writing on the Web

SEPTEMBER 26, 2012

It can be as simple as creating an email newsletter or making your blog accessible to RSS feeds. Readers are great, but getting a good core of loyal followers can exponentially increase the effectiveness of your marketing efforts. There are so many easy-to-use blogging analytics tools out there.

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Traffic Blogger RSS Opinions 100

Writing on the Web

SEPTEMBER 1, 2010

My background in psychology has been essential in learning how to write effective content for a business blog. The most difficult thing in learning to write effective content for any business is making the leap from purely intellectual writing to emotional writing. Share this on LinkedIn.

Content Marketing 100

Content Marketing Trigger Marketing Digg Content 100

Webbiquity

MARCH 15, 2016

This final installment covers some fascinating though sometimes contradictory and confusing stats about business blogging and the value of marketing. For example, what percentage of businesses maintain company blogs? 9 Business Blogging Stats and Facts. 19% of startups use blogs for marketing. (

Stats 100

Stats Business Blogging Enterprise Management Paid Search Agency 100

PureB2B

NOVEMBER 13, 2017

Virtually every professional your B2B business is targeting has a work email that they check daily, if not several times a day. Most importantly, it’s cost-effective. This makes email an effective channel for pretty much any business operating in a B2B context. #2 3 Social Media. 5 Word of Mouth / Referral Marketing.

Lead Generation 86

Lead Generation Sales Qualified Leads Advertising Channels Word of Mouth 86

Writing on the Web

JUNE 15, 2010

And if you want a FREE step-by-step report on how to set up an effective Twitter profile, get my report “Twitter, Facebook and Your Website: A Beginning Blueprint for Harnessing the Power of 3 for Your Business” here. Her main blog is at [link]. Share this on LinkedIn. Add this to 100 bookmarks. Share this on Bebo.

Twitter 100

Twitter Ning Digg Ideal Customer Profiles 100

Webbiquity

JUNE 21, 2010

Even more importantly, if your product or service is difficult to differentiate, a blog gives you a way to create differentiation via your knowledge. Expertise is a powerful differentiator; in commoditized markets, it may even be your only effective one. Share this on LinkedIn. Become a resource. Share this on Facebook.

B2B Thought Leadership 100

B2B Thought Leadership Thought Leadership Business Digg 100

Albacross

MARCH 19, 2019

The internet has created the most effective commerce model in history. With the knowledge of how to get traffic to a website and market effectively online, you can be within reach of people who are actually searching for your products or business model. Wordpress is one of the best platforms for your business blog.

Lead Generation 58

Lead Generation Lead Ranking Sales Qualified Leads Lead Scoring 58

PureB2B

AUGUST 28, 2018

Business Blog. Check out the topics they talk about on their blog. Maybe your offer is an unnecessary expense with that they’re currently going through, or it could help them achieve their current goals faster and more effectively. Find your sales lead on LinkedIn to get to know them on a professional level.

Research 96

Research Sales Qualified Leads Marketing Automation Services Work Management 96