PureB2B

MAY 18, 2016

Opting out of the blogging phenomenon makes a business seem like they don’t want to build a relationship with their customer, and in this day and age, that’s just shortsighted. Why You Should Blog for Your Business. Blogging can help you generate leads. Business Blogging Tips. Be Consistent.

Business Blogging 67

Business Blogging B2B Sales Top of Funnel Lead Scoring 67

Webbiquity

MAY 6, 2020

The term “customer engagement” has become quite a buzzword over time. Customer engagement reflects the amount of a brand’s interaction with its audiences across various touchpoints. And as Michael Brenner has reported , only 20% of bloggers publish at least two posts per week. Guest post by Kiran Bajpai.

Enterprise Management 204

Enterprise Management Work Management Marketing Management Multi-Channel 204

PureB2B

MAY 18, 2016

Opting out of the blogging phenomenon makes a business seem like they don’t want to build a relationship with their customer, and in this day and age, that’s just shortsighted. Why You Should Blog for Your Business. Blogging can help you generate leads. Business Blogging Tips. Be Consistent.

Business Blogging 48

Business Blogging B2B Sales Top of Funnel Lead Scoring 48

Webbiquity

APRIL 4, 2019

Publisher by Nick Youngson CC BY-SA 3.0 B2B marketers need to shift from an advertising mindset to a publisher’s mindset. Advertisers have historically spent resources renting audiences from publishers who build and cultivate them. There needs to be a reason why you are publishing. Publish regularly and prolifically.

Paid Content 262

Paid Content Advertising Agencies B2B Marketing Marketing AI 262

NuSpark Consulting

OCTOBER 28, 2011

Give me some reasons how a blog on my site can contribute to lead generation and business growth”. Because Google and other search engines place so much emphasis on frequency and quality content, committing to the creation and regular delivery of a blog is one of the best ways to raise your position in organic search.

Business Blogging 100

Business Blogging Business Work Management B2B Thought Leadership 100

Industrial Marketing Today

SEPTEMBER 20, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website B2B Lead Generation Using a Business Blog by Achinta Mitra on September 20, 2010 in B2B Lead Generation , Industrial Marketing Blog In B2B lead generation, quantity versus quality is probably the biggest challenge faced by industrial marketers.

Lead Generation 60

Lead Generation Business Blogging Lead Scoring Lead Ranking 60

Marketing Insider Group

FEBRUARY 23, 2021

Case studies help you build a story around your customers, products, and services. In 2020, 87% of consumers read local business reviews online. And 90% trust what other customers say about a company over what the company says about itself. They’ll also gain valuable and memorable insights into your business strategies.

Case Studies 282

Case Studies Case Study Studies Top of Funnel 282

ClearVoice

JUNE 13, 2022

For B2C marketing, a blog is a cost-effective and long-term lead generator for your business. With a B2C business blog , you can: Educate your customers. Improve your search engine optimization (SEO) results. But how exactly do you write a great (or even good) B2C blog post?

Buyer Personas 52

Buyer Personas Top of Funnel Work Management Keywords 52

Webbiquity

OCTOBER 25, 2023

Affiliate sales support independent publishing. With Reddit climbing in organic search so quickly, being on Reddit is also important for organic visibility. It is a good idea to create your own Subreddit to use for customer support and create a user-generated content source which can also rank. Platforms like Beacons.ai

Business Blogging 307

Business Blogging Creativity Business Marketing & Strategy 307

Hubspot

MAY 28, 2014

That''s because we never want to assume everyone understands inbound marketing just because we live and breathe it every day, and this class is meant to equip everyone with the ability to explain a core tenet of inbound -- business blogging -- to anyone that asks. why does blogging work to grow your business?

Business Blogging 28

Business Blogging Business Inbound Marketing Class 28

Hubspot

AUGUST 13, 2013

We recently published a blog post answering a common but nuanced question -- " What Is a Landing Page? ". For instance, business blogging. What''s the difference between regular blogging and business blogging? What''s the difference between regular blogging and business blogging?

Business Blogging 28

Business Blogging FAQ Business Lead Scoring 28

Valasys

DECEMBER 21, 2022

So naturally, the search engine optimization process is becoming more complex and requires more and more new solutions. You decided to find out how much does a website cost and entered the following search query in Google. So, the higher a website is in the list, the more authoritative it is considered by the search engine.

Link Building 40

Link Building Tactics Ad Building Brand Identity 40

Hubspot

MAY 23, 2013

And because business blogging is one of the most effective ways for marketers to consistently deliver content to their audiences -- and because it''s right in my wheelhouse as HubSpot''s blog manager -- I thought I''d share with you what I think the future of business blogging holds. The Content Marketing Deluge.

Business Blogging 28

Business Blogging Top of Funnel Paid Content Business 28

Hubspot

JANUARY 16, 2012

Creating remarkable content is one of the core components of inbound marketing, and one of the best ways to generate a steady flow of fresh content is by publishing a business blog. Mistake (And Why It Hurts): Your blog is published on its own domain, separate from your company’s main website.

Business Blogging 28

Business Blogging Business Lead Scoring Lead Ranking 28

Hubspot

MAY 12, 2010

Great business blogs have to walk a fine line: they have to create value for current and prospective customers while at the same time supporting a strategy that provides business growth. Business blogs are often measured by very different metrics than blogs that function as media outlets.

Business Blogging 28

Business Blogging Practices Best Practices Business 28

Buffer

MAY 4, 2022

All the material on the site will be within your control, ensuring the tone and style of your blog are consistent with your brand values. Building a blog from scratch takes some work, but this article will help you get set up with the basics, while also providing insight into the various ways other businesses blog.

Small Business Marketing 88

Small Business Marketing Business Blogger Transparency 88

Hubspot

NOVEMBER 17, 2020

Company blogs are well-established inbound marketing channels, while business podcasts are the up-and-comers garnering a lot of excitement in the industry. A few stats in the blog corner: 59% of marketers find business blogging valuable. Blog Pros and Cons. The Benefits of Blogging. Blogs draw leads.

CMS Development 101

CMS Development Business Best Practices Lead Scoring 101

PureB2B

NOVEMBER 13, 2017

It’s crucial for marketers nowadays to adopt multichannel strategies and be where their customers are. However, not all lead generation channels are created equally, and businesses need to focus on what works specifically for them to increase efficiency and maximize returns. 3 Social Media. 5 Word of Mouth / Referral Marketing.

Lead Generation 86

Lead Generation Sales Qualified Leads Advertising Channels Word of Mouth 86

Writing on the Web

DECEMBER 26, 2012

Gates uttered this one-liner way back in 1996, but the flurry of updates to Google search algorithms during 2012 has ensured that his words still resonate. Outsourcing your content requirements can free up both your time and that of your staff to concentrate on aspects of your business which bring customer satisfaction and results.

Content Marketing 100

Content Marketing Business Customer Satisfaction Content 100

Hubspot

JANUARY 3, 2011

So you've made the decision to start a business blog. A blog is a powerful tool to help your business get found online, increase organic traffic, and generate leads and customers. But before you dive head-first into the blogosphere, it's important to take precaution when evaluating blogging software options.

Business Blogging 28

Business Blogging Marketing Management Software Features 28

Biznology

APRIL 7, 2016

Having a place for people to comment, send you information, and follow or sign up for content can reduce the amount of effort it takes to connect with online customers. It’s hard to get someone to comment on your blog when the act of leaving a comment is so difficult! There are plugins and website features that make your life easier.

Marketing Websites 80

Marketing Websites Top of Funnel Business Digital Marketing Funnels 80

PureB2B

MAY 18, 2016

Opting out of the blogging phenomenon makes a business seem like they don’t want to build a relationship with their customer, and in this day and age, that’s just shortsighted. Why You Should Blog for Your Business. Blogging can help you generate leads. Business Blogging Tips. Know Your Goal.

Top of Funnel 62

Top of Funnel Lead Scoring Lead Ranking Generation 62

Writing on the Web

OCTOBER 31, 2012

Why should you be writing and publishing blog posts and Web content for your business? No, it’s not because of search engines in order to get indexed and found. The only reason “you should be blogging” is to get your message across to the people who need it. Time, Money, Energy?

Sample 100

Sample Comparison Custom Publishing Business Blogging 100

Webbiquity

OCTOBER 18, 2016

I’m not sure I craft “perfect” blog posts even after writing 1,000 of them—but I’ve certainly learned a few things. For the record: I wrote 440 posts on the Blogger-based WebMarketCentral blog between 2005 and 2010, and have now published 560 posts here on Webbiquity. Hence, 1,000. Traffic sources.

Lead Gen 100

Lead Gen Lead Scoring Lead Ranking Blogger 100

PureB2B

NOVEMBER 13, 2017

It’s crucial for marketers nowadays to adopt multichannel strategies and be where their customers are. However, not all lead generation channels are created equally, and businesses need to focus on what works specifically for them to increase efficiency and maximize returns. 3 Social Media. 5 Word of Mouth / Referral Marketing.

Lead Generation 62

Lead Generation Sales Qualified Leads Webinar Metrics Word of Mouth 62

Hubspot

OCTOBER 23, 2012

Most inbound marketers understand that business blogging is a critical part of a comprehensive inbound marketing strategy. But how frequently does a blogger need to publish content in order to make a true dent in their marketing results? Wouldn't it be great to have some blogging benchmarks to go by?

Advertising Benchmark 28

Advertising Benchmark Business Blogging Business Landing Pages 28

Hubspot

OCTOBER 12, 2010

Most business bloggers understand that it is important to create interesting content on a frequent and consistent basis. Bloggers understand that their reward for this content is increased traffic and leads from search engines, social media, and other sources. What suggestions do you have for more blog marketing?

Business Blogging 28

Business Blogging Business Blogger Paid Search Agency 28

Marketing Insider Group

JUNE 1, 2015

In that time, Liz has totally upped her game on her personal blog , Twitter , Linkedin and Instagram (pretty amazing photos there Liz). She not only creates amazing content for our sales team, and our content marketing strategy customers, but now she also creates great stuff for our business blog.

Work Management 100

Work Management Planning Content Marketing Marketing Management 100

Webbiquity

JANUARY 2, 2013

Today’s most effective marketers are optimizing content across channels, coordinating search and social marketing activities with traditional PR, and measuring their web presence and performance with sophistication. Despite growing interest in the concept of social business , less than 20% of U.S. e-Strategy Trends ).

Paid Content 100

Paid Content Stats Social Media Paid Search Agency 100

Valasys

MAY 7, 2020

Using Guest blogging for high-quality link-building makes it a powerful tool for improving brand awareness, boosting your SEO endeavors, discovering new and useful contacts, and for streamlining the sales cycles. According to the Business Blogging Secrets Revealed report by Curata , 56% of externally sourced blog posts are from guest authors.

High Quality Lead 72

High Quality Lead Link Building Ad Building Lead Scoring 72

Brandpoint

DECEMBER 27, 2018

If this person is a good candidate to become a customer (which can be done through a lead scoring process), a salesperson might pursue the lead by sending an introductory email or dialing a cold call. Case studies showcase stories and results of your work with customers. Related content: Is Business Blogging Still Worth It? ].

Lead Generation 131

Lead Generation Lead Ranking Lead Scoring Sales Qualified Leads 131

The Lead Agency

NOVEMBER 11, 2019

In addition, 62.96% of people perceive blogs that have a number of contributors to be more credible. When you’re already working to maintain your own business blog, the thought of spending time writing articles for another one can seem overwhelming. At the Lead Agency, we’re experts in B2B Digital Marketing.

SEO 48

SEO High Quality Lead Marketing Budget Advertising Agencies 48

Hubspot

JUNE 16, 2020

If you're writing for the professional who is part of a large organization, how does your blog cater to their needs? Though an enterprise audience is a smaller number of people to reach, blogging for those customers can be a huge driver for ROI and acquisition. Blogging does way more than populate your website with content.

Enterprise Management 91

Enterprise Management CMS Development Marketing Automation Services Marketing Management 91

Hubspot

JANUARY 20, 2021

Imagine creating these high-quality videos for YouTube, but your ideal customer lives on Facebook and prefers short-form videos. To get your answer, head to YouTube, put your keywords in the search bar and go through the videos on the results page. Whatever you choose, be sure to use that intro in every video you publish.

Budget Programs 101

Budget Programs Youtube High Quality Lead User-Generated Content 101

Webbiquity

JANUARY 22, 2014

Because of that, I’d recommend skepticism (or at least caution) when someone reaches out and offers you a guest blog article.” Spammy guest posters, on the other hand, are often miraculously able to write a post on any topic from household cleaning tips to space travel—or a custom topic if you prefer! And good riddance.

PageRank 100

PageRank Link Building Lead Scoring Lead Ranking 100

Hubspot

NOVEMBER 2, 2018

Well, I have good news for you — there’s a software out there that’s so easy to use, virtually anyone can successfully create a unique and professional-looking website for their business, blog, portfolio, and more. Wordpress.org is ideal if you want full power over customizing and controlling your website. It’s called WordPress.

CMS Development 101

CMS Development Marketing Websites Godaddy Domain 101

Hubspot

JUNE 1, 2010

Are you sick of business blogging ? Do you feel like you brain is empty and out of ideas for blog posts? The reality is that the web is full of too many great ideas and different types of content, that you should never run out of things to blog about, regardless of your industry. This is a common feeling. (I

Business Blogging 28

Business Blogging Webinar Metrics Business Marketing & Strategy 28