Outgrow

SEPTEMBER 30, 2019

Copywriting Strategies You Need to Engage Consumers With Content. These five copywriting strategies will help you. Quizzes, surveys, polls, calculators , e-books, interactive graphs and videos -- all these can help your content stand out. Consider neuro copywriting and phonosemantics tricks. They sell ideas.

Copywriting 61

Copywriting Marketing & Strategy Content Outgrow 61

Buffer

MARCH 18, 2019

While we don’t typically associate the art of copywriting with social media captions , the two are deeply intertwined. From specific writing techniques to the psychology behind bringing your stories and captions to life , you’ll leave today’s episode with several new copywriting tactics and strategies to try. – Pete Docter.

Copywriting 77

Copywriting Urgency Marketing Social Media Storytelling 77

Delivra

OCTOBER 10, 2018

We compiled this list of 10 books that help you gain more from email marketing, Some of them are entirely about email strategies, while others can help you address certain components of your email plan, including producing engaging content, building your brand, and measuring results. White should be an essential addition.

Email Marketing 74

Email Marketing Planning Top of Funnel Best Practices 74

Martech Advisor

JANUARY 24, 2020

Content marketing is a vast discipline under digital marketing that consists of strategizing, writing, storytelling, distributing content, analyzing results, and a little bit of search engine optimization (SEO) and design. The course curriculum covers the basics of blogging and storytelling. Modern Copywriting - Udemy.

Course 87

Course Top of Funnel Copywriting Content Marketing 87

Marketing Insider Group

NOVEMBER 6, 2019

Use the power of storytelling, employee advocacy, and events to market your culture to the outside world. Harness the power of storytelling. Storytelling can be an incredibly effective marketing technique, as it helps your customers to believe in your mission and to actually become invested in the story of your business.

Product 206

Product Paid Search Agency Planning Storytelling 206

nDash

FEBRUARY 9, 2022

To kick off February, we have a healthcare & higher ed copywriter, an Australian arts writer & journalist, a content strategist, and an expert content writer with a PhD in education. He is excited to partner with new businesses, and bring his passion for storytelling to nDash. Meghan Gallagher. My background includes a B.S.

Copywriting 52

Copywriting Work Management Marketing & Strategy Ideal Customer Profiles 52

ClearVoice

OCTOBER 4, 2020

So, whether you’re in a rut or simply trying to perfect your copywriting skills, learn from the pros… Here are four writing exercises from famous authors. Source: Copywriting Secrets on Medium.com). But they pile up, and eventually, they slow your storytelling. Source: Copywriting Secrets on Medium.com).

Copywriting 116

Copywriting Paper Class Storytelling 116

nDash

JUNE 22, 2022

A storyteller at heart, Tricia is a marketing veteran and former journalist who has written more than 2,000 testimonials. And I am an experienced math teacher-researcher turning writer, author, copywriter and storyteller. As a writer, I have published three books on Amazon, with a 4th semi-fiction novel in the works.

Education 52

Education Ideal Customer Profiles Storytelling Copywriting 52

nDash

JUNE 22, 2022

A storyteller at heart, Tricia is a marketing veteran and former journalist who has written more than 2,000 testimonials. And I am an experienced math teacher-researcher turning writer, author, copywriter and storyteller. As a writer, I have published three books on Amazon, with a 4th semi-fiction novel in the works.

Education 52

Education Ideal Customer Profiles Storytelling Copywriting 52

SocialPilot

FEBRUARY 9, 2024

Author of 3 books on white paper writing and growth hacks for businesses Why should you follow him? Ann Handley Ann is the author of 6 books based on content marketing and business writing, one of them is recognized as a Wall Street bestseller. He has written and co-authored multiple books on content marketing and digital marketing.

Paid Content 93

Paid Content Paid Search Agency Social Media Social Marketing 93

Convince & Convert

OCTOBER 21, 2015

Keith Quesenberry has over twenty years of experience as an award-winning Associate Creative Director and copywriter. Keith’s new book, Social Media Strategy: Marketing and Advertising in the Consumer Revolution will be released later in October. How can we go further and apply storytelling to the board room? In This Episode.

Storytelling 120

Storytelling Advertising Agencies Paid Search Agency Copywriting 120

nDash

JULY 13, 2022

For this Wednesday Writer Roundup, meet an automotive industry expert, a sustainability and education copywriter, a wellness journalist, and a technical writer. I blog and create e-books and white papers on marketing. My passion is storytelling. Dave Hiebeler : Business Niche Content Writing for Marketing.

Copywriting 52

Copywriting Paid Search Agency Ideal Customer Profiles Deliverability 52

ClearVoice

DECEMBER 2, 2021

After learning that one of the main reasons parents choose not to move is to spare their own children the hardship of leaving familiar surroundings, Zillow developed a creative solution to help with the process — a children’s book. The book is downloadable on Amazon Kindle as well as Apple Books. Geico Living.

Examples 115

Examples Content Marketing Paid Search Agency Content 115

nDash

JANUARY 26, 2022

An informational piece breaking down complex finance topics for customers, or a health & wellness e-book that rejuvenates its readers. But, even outside of that remit, as a creative and a marketer, I love bringing the art of storytelling and selling to make each project a unique success. Carson Winter. I have a B.S.

SEO 52

SEO Copywriting Storytelling Domain 52

Metadata

MAY 19, 2021

Messaging isn’t copywriting. And copywriting is HOW you communicate that message across different mediums and channels. Here are examples of pains turned into benefits: Automate soul-sucking tasks Know what clients do with your proposals Have confidence in your spending decisions Book 4x more meetings.

Positioning 96

Positioning Campaigns Copywriting Paid Search Agency 96

Content Marketing Institute

JANUARY 8, 2019

Take a look at our joint project with HubSpot’s landing page for an e-book : This landing page offers an image of the content product displayed in a tablet, allowing visitors to visualize what they’re going to receive. They create an opportunity for creative storytelling. Look at how WordStream used an icon for its e-book landing page.

Landing Pages 106

Landing Pages Tactics Conversion Storytelling 106

ClearVoice

NOVEMBER 2, 2018

Brand journalists can be a solid match for content marketing pieces because they’re naturally geared more for storytelling than for hard sells and product details. SEO copywriter/generalist. Generalist copywriters are jacks-of-all trades. Another level of generalists are SEO copywriters. Advertising copywriter.

Copywriting 111

Copywriting Content Click Rate Social Media 111

Hubspot

MARCH 27, 2018

For reviews of the newest SEO tools to analysis of search engine changes, check out SEO Book. The Content Marketing Institute (CMI) is a hub for content marketers to learn and share insight on SEO, storytelling, social media, and more. SEO Copywriting. Tubular Insights. Copy is a critical part of SEO success.

SEO 78

SEO Marketing Websites Search Engine Marketing Copywriting 78

Convince & Convert

JANUARY 15, 2014

Chris is the publisher of Owner Magazine , CEO of Human Business Works, a publishing and media company, a keynote speaker, marketing consultant to major brands, and the bestselling author of six books. Website copywriter? Barry Feldman is a freelance copywriter, creative director, and content marketing creator and consultant.

Copywriting 167

Copywriting Skype Conference Social Media 167

nDash

FEBRUARY 23, 2022

I’m a digital content producer for a local news station with a passion for storytelling; whether it be through articles or content presented in other formats. More than 10 years later, I’m a full-time content writer and copywriter. Dianté Gibbs. My name is Dianté Gibbs. Laura DeCesare.

Blogspot 52

Blogspot Personalization Paid Search Agency Copywriting 52

Hubspot

MARCH 12, 2019

In copywriting, there’s an old adage that states the purpose of your first line of copy is to compel people to read your second line of copy. In web design, the same principle applies. But instead of crafting a compelling first line of copy, you need to design gripping website content that sits above the fold. VeryGoodCopy.

Examples 101

Examples Advertising Agencies Work Management Paid Search Agency 101

Hubspot

DECEMBER 18, 2015

And sometimes, like all great students, that means you need to hit the books. There is a wealth of business and marketing books out there for new or even seasoned marketers to indulge in, but with so many options, it can be difficult to know which ones deserve the time of day. I have to admit; I’m a bit of F-Ann Girl.

Inbound Marketing 28

Inbound Marketing PR Advertising Agencies Paid Search Agency 28

Integrated B2B

JULY 19, 2019

Pick up a book and read. Our job is to elevate the storytelling to a level that helps our readers engage and understand otherwise non-digestible, technical subject matter. To flex our storytelling muscles, we must practice. It is when we identify one compelling idea that transcends products or industries. Go broad or go home.

Storytelling 40

Storytelling Content Copywriting Communities 40

Litmus

SEPTEMBER 15, 2020

Litmus Live Week Day 2 was another one for the books. She used both historical and personal storytelling to help us understand why audiences might be resistant to or regretful about our ideas—and how we as marketers should change our narrative. Loving this virtual conference!

Ideal Customer Profiles 92

Ideal Customer Profiles Multi-Channel Outreach Touchpoints 92

Valasys

JULY 15, 2020

” Your content strategy framework transcends to more than just creating conventional forms of content to the use of white papers, e-books, and newsletters, for branding and advertising purposes. Read more on Why Visual Storytelling is Imperative for B2B Content Marketing. Focus on User Intent. Work Out an Apt Frequency.

Top of Funnel 89

Top of Funnel Tips Marketing & Strategy B2B Thought Leadership 89

Convince & Convert

NOVEMBER 10, 2014

To me, the car was a thing of beauty, even though I did have to sit on an old phone book just to drive it. Aside from learning how to be a great storyteller in your articles , the next step is to understand how to create compelling content. Even though we hadn’t wrecked, the car looked like a wreck to someone on the outside looking in.

Creativity 168

Creativity Content Blogger Copywriting 168

Outgrow

JULY 8, 2020

From content creation, social content mapping, result-driven storytelling to content analysis, they cover it all. And their in-house services include content marketing, videos, copywriting, social media, and more. From copywriting to videos, they cover it all. MOI is a global B2B online marketing agency for technology brands.

Demand Generation Agencies 52

Demand Generation Agencies Paid Search Agency Advertising Agencies Ad Agencies 52

ClearVoice

NOVEMBER 30, 2021

Let’s explore some of those advantages, as well as some book recommendations from leading content marketing experts. Here’s why you should -- and some book recommendations that will help you on your way. The 10 best books for improving your content marketing. Always be improving your #ContentMarketing. Click To Tweet.

Top of Funnel 122

Top of Funnel Content Marketing Planning Work Management 122

Biznology

NOVEMBER 5, 2013

No matter how well-lit, well-appointed, well heated, and inviting your library is, it’s really not a library unless there are books to read, content to consume and comprehend, be it multimedia, textual, spoken word, visual, etc. Google Still Believes that Books Make the Library.

Spending 80

Spending Paid Search Agency Google SEO 80

Content Standard

MARCH 3, 2016

But within this big bang of digital content, people are beginning to look for guidance, demanding an original point of view and depth in storytelling. Seuss), nine of his books land in the top fifty sold in 2015. The first bite of pie always tastes the best, and they’re ready and willing to serve it up.

Content 41

Content Storytelling Custom Publishing Opinions 41

Marketing Insider Group

JANUARY 24, 2013

@ Ardath421 – Ardath Albee – B2B Marketer, Content Strategist, Writer, Storyteller and Author of eMarketing Strategies for the Complex Sale. Storytelling through content marketing, blogs, social media & more. I tweet on content marketing, B2B copywriting, social media, tech marketing… London – [link].

Twitter 100

Twitter Demand Generation Agencies Paid Search Agency B2B Marketing 100

Atomic Reach

MARCH 18, 2019

She wrote “Web Marketing for Dummies” and a series of other e-books on PPC. He is an advocate of digital storytelling and an expert in seasoned growth marketing. Cynthia Johnson uses digital storytelling, personal branding techniques online, and digital marketing to help brands grow. Chris Haleua is a data storyteller.

Paid Content 102

Paid Content PPC Paid Search Agency SEM 102

Content Standard

MARCH 3, 2016

But within this big bang of digital content, people are beginning to look for guidance, demanding an original point of view and depth in storytelling. Seuss), nine of his books land in the top fifty sold in 2015. The first bite of pie always tastes the best, and they’re ready and willing to serve it up.

Content 40

Content Storytelling Custom Publishing Opinions 40

SmartBug Media

JANUARY 16, 2019

For perspective, Shane Snow ran tons of books and content through the Flesch-Kincaid index to see how some of the greatest writers throughout history measured up. If you’ve ever heard the line about writing at an eighth-grade level , there’s a science behind it. Think of your writing as a barrier.

Barriers 70

Barriers Storytelling Buyer Personas Opinions 70

ClearVoice

SEPTEMBER 7, 2021

You could be thinking about a favorite book, a compelling magazine article, a creative blog post, or even a clever memo. TikTok is all about short-form storytelling. The post Social Media Copywriting: How To Make It Effective appeared first on Better Content Center. Do you remember how this writing affected you?

Social Media 98

Social Media Copywriting Effectiveness Media 98

Outgrow

MAY 8, 2023

Should be writing books at an older age if I’d like to. So as we started, you know, over the last few years integrating AI technology into our platform, AI copywriting, AI traffic automation, AI insights all to, you know, insight a better ROI on your spend as a marketer. Internal storytelling is also incredibly important.

Marketing AI 52

Marketing AI Product Lead Ranking Marketing Analytics Tools 52

SmartBug Media

NOVEMBER 1, 2019

Once upon a time, a copywriter was the go-to when it came to any and all marketing copy—but that was before the dawn of the blog. But how are copywriting and content writing different? What is Copywriting? Copywriting is focused primarily on a direct, short-term goal with big returns: generating sales.

Copywriting 84

Copywriting Best Practices Content PPC 84