KoMarketing Associates

JANUARY 16, 2014

Blogging is an effective way for B2B brands to interact with peers, colleagues, or prospects on a daily, weekly, or monthly basis, driving leads and generating brand awareness. . According to WordPress statistics , bloggers produce an average of 33.7 91% of B2B marketers use content marketing ( source ). Where will they see this post?

Promotion 120

Promotion Practices B2B Best Practices 120

Hubspot

MARCH 25, 2015

Bloggers are trusted voices who can bring in customers and help you build your community. Reaching out to potential blogger is a more intricate process nowadays than it was even five years ago. Want to achieve worthwhile results from your blogger outreach efforts? 3 Tips for Effectively Reaching Out to Bloggers.

Blogger 28

Blogger Tools Peer-to-peer Outreach 28

Vidyard

AUGUST 10, 2018

We here at Vidyard enjoy a good conference as much as the next marketer—we love hearing from leaders in our field, connecting with peers and prospects, and of course, coming home with lots of free swag. But the conferences we get most excited about are the ones that include a focus on our favourite medium— video.

Peer-to-peer 51

Peer-to-peer Video Marketing Conference Storytelling 51

TrustRadius Marketing

APRIL 15, 2021

Today’s Community Contributor post comes from Gabrielle Sadeh , a consultant, social media specialist, and blogger based in Tel Aviv. . COVID-19 has turned the world of work upside-down for everyone, but the impact it’s had on women is well out of proportion to the effect it’s had on men. COVID-19 only added to the pressure.

Work Management 59

Work Management Burn Rate Demand Generation Peer-to-peer 59

ConvertKit

AUGUST 7, 2020

Organic growth—building a community of followers on Instagram without paying for adverts or sponsorships—is far more sustainable in the long run. Why is organic Instagram growth so difficult? 5 simple tips to organically grow your Instagram following. Plant the seeds of organic Instagram growth. So how do you get started?

Organization 69

Organization Peer-to-peer Ideal Customer Profiles Organic Leads 69

Hubspot

OCTOBER 29, 2018

On the Blog Team, five of the seven total members were liberal arts graduates with majors spanning from theatre, communications, psychology, government, and international relations. Most of the bloggers didn’t begin their careers in marketing either. In other words, she was what most corporate folks would call, a “jack of all trades”.

Peer-to-peer 72

Peer-to-peer Work Management Hubspot Paid Search Agency 72

B2B Memes

NOVEMBER 23, 2011

Before the Internet, journalism was largely a one-way form of communication. Before the Internet, journalism was largely a one-way form of communication. Journalists can no longer rely on the idea of professionalism as separating them in a meaningful way from “amateur” bloggers and other kinds of citizen journalists.

Peer-to-peer 100

Peer-to-peer Media Public Relations Social Media 100

Chris Koch

JUNE 25, 2010

First, Paul Dunay (did I mention that Paul is my favorite B2B blogger yet today?) Research has shown that even in lively online communities, only 10% actively contribute, and about 1-2% actively become leaders of topics and post new threads. Two interesting posts this week on how our personalities affect our online behavior.

Social Media 100

Social Media Peer-to-peer Media Wikipedia 100

BuzzSumo

MAY 9, 2019

According to a BuzzSumo + Mantis Research report , the marketing-focused benefits B2Bs regularly see from research they undertook and published themselves include: Traffic Social shares High-profile mentions from bloggers, influencers, media, etc. Blog engagement is a fickle metric. Guesswork will NOT work. Original Research.

Thought Leadership 111

Thought Leadership Case Studies Case Study Top of Funnel 111

Writing on the Web

JANUARY 3, 2011

Get to Know Your Circle: No man is an island, and that saying still remains true in the blogging community. Get to know them as peers. This is a guest post from Sam Briones, a freelance writer, who explains how to get targeted traffic to read your online content. However, you don’t seem to be getting responses.

Tips 100

Tips Peer-to-peer Digg Domain 100

Convince & Convert

MARCH 18, 2013

Then, he or she can schedule these updates to go out on your social channels once your content has been published, or work directly with your Community Manager to get the posts published. But if you have a large content program, you know that creating amazing content is only half the battle. Who is this magical content miracle, you ask?

Work Management 142

Work Management Peer-to-peer Content Paid Search Agency 142

Chris Koch

MARCH 19, 2010

Take an active role in facilitating and managing conversations, such as creating a blog or community. For example, the number of RSS subscribers bloggers have, the number of comments to the blog post, the number of page views, etc. Image by HubSpot via Flickr. I want to do something ambitious and I’m hoping you’ll help.

Social Media 100

Social Media B2B Thought Leadership Peer-to-peer Media 100

Onalytica B2B

MAY 26, 2016

We have conducted some analysis on edtech and elearning on our blog before , and it’s interesting to see how new influencers and brands have joined the community. In order to do this we must provide our teachers with the most up to date resources they need to succeed and make our schools more competitive.

Brand Identity 101

Brand Identity Branding Lead Scoring Lead Ranking 101

Convince & Convert

AUGUST 25, 2011

The social media events season is again upon us. It’s going to be an exciting Fall for me, as I hit the road to talk about The NOW Revolution and other aspects of social media and content marketing. I’m often asked what social media events I recommend. Your expectations and attitude. The people you meet. Highlights from my Fall Schedule.

Social Media 127

Social Media Media Blogger Co-Registration 127

Biznology

JANUARY 21, 2013

At first, it looked like a great way for bloggers and sites to promote their content and hopefully get noticed in the otherwise bland search engine results pages. Google Authorship is making big waves in the SEO and digital marketing worlds. Eventually, possibly within the year, Authorship will contribute to Google’s Author Rank.

SEO 80

SEO Google SERP CTR 80

The Effective Marketer

AUGUST 14, 2009

Get yours [link] 8 hours ago Good tips for corporate bloggers - "13 Tips for Creating a Top-Ranked Blog" - from @ MarketingProfs [link] 1 day ago Why #MarketingAutomation Projects Fail? The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking Are You Paid Enough?

Customer Surveys 100

Customer Surveys Work Management Marketing Budget Creation Marketing Automation Services 100

Convince & Convert

JANUARY 18, 2016

For all my industry peers who face the daily challenge of keeping in mind all aspects of content creation, this list breaks down a content marketing process step-by-step. The first thing everyone finds out about me is that I love lists and checklists. Shopping lists, to-do lists, reading lists—I am always thrilled to make them.

Content 78

Content Peer-to-peer User-Generated Content Copyright 78

Leadspace

JANUARY 4, 2017

This has included a lot of forward-looking trends and thought leadership specific to Earned Media and Communications going through this data, technology, and measurement transformation specifically. Hello, all, and here’s to a promising 2017! As most of you know, I had a big change in 2016. Real-time content/offer management.

Enterprise Management 116

Enterprise Management Paid Content Marketing Management Marketing Automation Services 116

Online Marketing Institute

APRIL 4, 2011

I am going to set up PPC for three senior living communities, all. Pop-out the activity stream to keep a real-time feed of what the SEW community is saying, reading and sharing. More importantly, this type of strategy provides an opportunity to connect and share with social media friendly peers.

B2B Thought Leadership 40

B2B Thought Leadership SEM Peer-to-peer Enterprise Management 40

accelerate agency

JUNE 3, 2020

Effective LinkedIn communication and relationship building. Firstly, it is a large community of professionals. Many people join LinkedIn because they like the idea of a social network for professionals. Others do so because they’ve been asked or told to somewhere along the way. That’s great news when you consider how much SEO can cost.

Linkedin 52

Linkedin SEO Paid Search Agency Peer-to-peer 52

Hubspot

JANUARY 19, 2014

Check it out, fellow bloggers. 30-Day Blog Challenge Tip #15: Join the Blogging Community. We recently had 15 marketing mavens peer into their crystal balls and tell us what they think the future of the industry will hold. But, alas, I do. So, why even bother to write? So, fingers at the ready, everyone -- it''s time to write.

Hubspot 28

Hubspot Peer-to-peer Blogger Generation 28

Buzz Marketing for Technology

OCTOBER 4, 2008

OK as far as it goes, but so NOT getting to the real opportunities.Blogs are a conversation between the blogger and him/herself (a form of reflection) and between the blogger and his/her readers. The Power of Blogging ISNT Just in Reading Them. RANT ALERT! ) In a few weeks were going to be looking at blogs in the Work Literacy course.

Web 2.0 100

Web 2.0 Ning Wiki Blogger 100

Buzz Marketing for Technology

JULY 22, 2008

Our professional value really is a function of the extent of, and our ability to integrate, our knowledge, our thinking competencies, and our communication competencies. Reportage is the application of our communication skills to what we know. Dave Pollards environmental philosophy, creative works, business papers and essays.

Lead Ranking 100

Lead Ranking Peer-to-peer Enterprise Management Guerilla Marketing 100

Adobe Experience Cloud Blog

MAY 2, 2013

by Dayna Rothman Today we would like to welcome Pierce Ujjainwalla as today’s guest blogger. Leverage your marketing peers. Many marketing automation platforms offer access to other users through their community. Pierce leads Demand Generation at 360pi and runs a blog called Epic Marketing Fails. So, how do you do that?

Work Management 48

Work Management Marketing Automation Services Marketing Management Peer-to-peer 48

The Effective Marketer

MARCH 12, 2009

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking Better Time Management with Smart Calendars Use your calendar to your advantage Using calendar the smart way I’ve noticed throughout the years that if something is not on my task list it won’t get done.

Marketing Budget 100

Marketing Budget Work Management Marketing Management Allocation 100

Hubspot

JUNE 29, 2012

Source: Track Social ) Be mindful of your publishing frequency on Facebook, and start testing with your own page to see what frequency is right for your community. Stand out from your competition by caring and engaging with your social media community. Sick of hearing the same "the internet is changing marketing" speeches?

Internet Marketing 28

Internet Marketing Stats Peer-to-peer Planning 28

Buzz Marketing for Technology

JUNE 27, 2008

< £ Salon Bloggers & > November 23, 2005. -->. MADE IN CANADA. trust your instincts. < Personal Knowledge Management (PKM) -- an Update. A t last weeks conference, one of my presentations was on PKM. We did about 100 interviews, and tried to get at the root causes of the problems and concerns they cited.

Enterprise Management 100

Enterprise Management Work Management Personalization Peer-to-peer 100

Buzz Marketing for Technology

JUNE 27, 2008

< £ Salon Bloggers & > November 23, 2005. -->. MADE IN CANADA. trust your instincts. < Personal Knowledge Management (PKM) -- an Update. A t last weeks conference, one of my presentations was on PKM. We did about 100 interviews, and tried to get at the root causes of the problems and concerns they cited.

Peer-to-peer 100

Peer-to-peer Enterprise Management Lead Ranking Work Management 100

Paul Gillin

JANUARY 6, 2011

Stories of social media failures will become more frequent as practitioners realize that customer conversations are time-consuming to maintain and that peer conversations present as many problems as they do opportunities.”. Anyone who’s watched technology for a while is familiar with the lifecycle of innovation. Blaming the Tools.

Social Marketing 50

Social Marketing Marketing Analytics Tools Peer-to-peer Paid Search Agency 50

Convince & Convert

SEPTEMBER 7, 2010

That’s like finding a better way to punch people in the face&# is one of the more memorable examples of his outlook. UNderstandable One of the most commendable aspects of this book is Stratten’s gift for boiling down a marketing principle to its simplest form. UNsettling Stratten has a knack for gaps. A tall order, to be certain.

Social Media 115

Social Media Media Paid Search Agency Peer-to-peer 115

Hubspot

NOVEMBER 3, 2010

People use LinkedIn to connect with coworkers and industry peers, get business advice, and even find new jobs. If you were in a bind and reached out to a community of peers for help, would you want the only response to be “Give me your money”? Don’t Answer Questions. Of course not.

Linkedin 28

Linkedin Peer-to-peer Business Ideal Customer Profiles 28

Sprout Social

MARCH 13, 2017

It’s a Saturday afternoon and you’re walking down the street looking for a place to try for lunch. Eight out of ten of the restaurants have people inside eating. The other two are completely empty. Are you more likely to go to one of the restaurants with people inside, or one of the two empty ones? What is Social Proof?

Paid Content 110

Paid Content Conversion Work Management Paid Search Agency 110

Hubspot

DECEMBER 2, 2010

HubSpot has partnered with Jeff Ente of Who’s Blogging What to create a a new 24 page ebook that provides business blogging expertise from some of the best bloggers on the web. Meet other Bloggers. According to HubSpot research companies that have a business blog attract 55% more website visitors than non-blogging companies.

Peer-to-peer 28

Peer-to-peer Advertising Agencies Blogger Thought Leadership 28

Convince & Convert

MAY 13, 2010

Not sure who came up with it originally) Social media changes the relationship between companies and customers from master and servant, to peer to peer. While my social media speaking engagements vary enough that I alter my material quite a bit from event to event, there is definitely a batch of one liners that I tend to incorporate.

Social Media 151

Social Media Media Webinar Metrics Marketing & Strategy 151

Hubspot

OCTOBER 24, 2016

This is an excellent strategy to quickly establish yourself or your company within the blogging community for your niche. Want to drive traffic to your blog and boost your social activity? Well, I've got a simple solution to help you achieve just that: An expert roundup. Sounds easy, right? It is, well, as long as you have the right process.

Peer-to-peer 28

Peer-to-peer Work Management Marketing Management Startups 28

Buzz Marketing for Technology

JUNE 27, 2008

I offered a model of an environment with six channels for: authoring, syndicating information, communication, collaboration and networking, researching, and evaluation. skip to main | skip to sidebar. eLearning 2.0 Technologies and Concepts. Microcontent, Social Software. Thursday, June 5, 2008. Labels: start page eLearning 2.0

Web 2.0 100

Web 2.0 Organization Long Tail Marketing Webcast 100

B2B Marketing Savvy

AUGUST 20, 2009

Read time = 3-4 minutes) Breaking new ground, today, as we invite our first guest, leadership blogger Kevin Liebl to add his fingerprint to our B2B marketing conversation… discussing here his thoughts and ideas around the “new” corporate landscape as social media and new technology tools are transforming the space.

Social Media 40

Social Media B2B Thought Leadership Media B2B 40