Salesforce Marketing Cloud

DECEMBER 13, 2021

Employees can access our free, on-demand, and expert-led training anytime, from anywhere. Their study, The Impact of Salesforce Training and Certification , revealed that companies with skilled and certified employees were not only more agile and efficient but also benefited from increased employee impact. The Trailblazer Blog.

Studies 98

Studies Peer-to-peer Product Validation 98

B2B Marketing Directions

NOVEMBER 28, 2021

Earlier this month, Michael Brenner published a great post at the Marketing Insider Group blog describing how to create compelling customer case studies. However, recent research suggests that the value potential buyers ascribe to case studies has declined. A good case study will lead readers to identify with the customer.

Case Studies 98

Case Studies Case Study Studies B2B Sales 98

Marketing Insider Group

SEPTEMBER 10, 2019

Here are some employee activation case studies from those who have. These case studies have taught me one thing: we need to transform the power dynamic inside our companies. The post 5 Employee Activation Case Studies We Can All Learn From appeared first on MIG. Some of the world’s most iconic brands have done the same.

Case Study 144

Case Study Case Studies Activities Studies 144

ClearVoice

NOVEMBER 4, 2022

We are fortunate to live in a world where so much knowledge is available through marketing blogs, newsletters, and other resources. By following top marketing blogs, you can ensure you are not contributing to that noise but rather creating engaging, quality content that adds value. Best marketing blogs when you want to do a deep-dive.

Newsletter 134

Newsletter Planning Paid Search Agency Work Management 134

Vision Edge Marketing

MARCH 26, 2024

An IBM study found that chatbots can help businesses reduce their customer service costs by as much as 30%. Various studies, including the oft-cited McKinsey study , purport that companies embracing data-driven insights are multiple times more likely to acquire customers than data-driven insights laggards.

B2B 242

B2B Customer Satisfaction Interactive Marketing Loyalty 242

Webbiquity

MAY 17, 2022

Filling Training Gaps. Most salespeople were trained for in-person sales, making some of their training obsolete in their new work environments. It’s critical to digitize your training to maximize employee engagement. You can’t expect your old training structure to perfectly translate to a remote setting.

Organization 308

Organization B2B B2B Sales Training 308

Vision Edge Marketing

FEBRUARY 27, 2024

We recommend that anyone using AI to support competitive analysis, and customer and market research initiatives be aware of these five in particular: Biased Training Data : AI models learn from historical data, and if this data is biased, the AI model will inherit and potentially amplify those biases.

Marketing AI 227

Marketing AI Practices Lead Ranking Tips 227

Adobe Experience Cloud Blog

AUGUST 2, 2018

In this blog, we will be exploring using video games as training simulators to increase productivity, efficiency, and efficacy of your employees. History shows that many of the first video game simulators were created for training American soldiers in tactics, reflexes, and team building activities. More than Fun.

Training 91

Training Video Marketing Case Studies Case Study 91

ClearVoice

MARCH 18, 2022

All of this must mean one thing — it’s time to check out March’s top marketing and research studies, of course. Digital content marketing studies and research: More than 80 percent of U.S. B2B content marketing studies and research: MarketingProfs releases surprising results with State of B2B Marketing Training report.

Studies 52

Studies Research Paid Search Agency Transparency 52

ClearVoice

JUNE 7, 2021

Writing for a blog isn’t the same as other types of writing. Whether you’re writing for your first blog or are an experienced blogger, you also need to focus on the quality and style of your blog writing. Good blog posts should be persuasive, well-written, properly formatted, and adequately sourced.

Tips 105

Tips Blogger Thought Leadership Guidelines 105

Vidyard

JANUARY 8, 2021

Your next sales kickoff or training event is going virtual for 2021. If you’re thinking about adding virtual selling to your training program this year, we’ve rounded up our favorite sales training resources and speaker suggestions to help educate and inspire your team.

Training 74

Training Top of Funnel Resources Work Management 74

markempa

MAY 30, 2017

I’m not sure if you’re familiar with one of my favorite marketing books, Clue Train Manifesto, which Doc is a coauthor of with a bunch of other brilliant minds. The post New B2B Persona Research From Salesforce and LinkedIn Study appeared first on B2B Lead Blog. They [consumers] had no other recourse.

Linkedin 297

Linkedin Research Studies B2B 297

Vision Edge Marketing

APRIL 16, 2024

A study by Accenture found companies that employ data-driven decisions experience a 30% growth rate. According to a case study published by McKinsey & Company , Dow Chemical’s adoption of data-driven decision-making resulted in a significant growth rate.

Digital Transformation 273

Digital Transformation Work Management Terms and Conditions Marketing Management 273

Vidyard

JANUARY 8, 2021

Your next sales kickoff or training event is going virtual for 2021. If you’re thinking about adding virtual selling to your training program this year, we’ve rounded up our favorite sales training resources and speaker suggestions to help educate and inspire your team.

Training 65

Training Top of Funnel Resources Work Management 65

Marketing Insider Group

JANUARY 31, 2023

Case Studies, Success Stories & Client References A marketing agency’s history can tell you a lot about their ability to implement an effective marketing strategy. Although many marketing agencies opt out of publishing client case studies on their website, they’re typically glad to share these upon request.

Advertising Agencies 279

Advertising Agencies Marketing Agencies 2 Paid Search Agency Marketing Agencies 1 279

Kabbage

NOVEMBER 9, 2016

For marketers, it probably doesn’t come as a surprise that blogs are the second most used tactic for content marketing (behind social media content). But if you’re like me, then chances are you’re pretty selective with your blog subscriptions and visits. That’s exactly why we share a list of the top marketing blogs each year.

Advertising Agencies 226

Advertising Agencies Demand Generation Agencies Account Based Marketing Paid Search Agency 226

nDash

OCTOBER 21, 2021

Case studies are an excellent way to deliver that proof. What is a Case Study? Case studies are written, recorded, or video content businesses publish showcasing how they successfully solve a client or customer’s pain points. Companies can add further to the case study’s credibility by adding several direct quotes.

Case Study 52

Case Study Case Studies Studies Work Management 52

Online Marketing Institute

JULY 20, 2018

based digital training academy—for $412.5 million this April in the first major bid to merge and re-shape job recruiting and training around the acquisition of digital skills. The short answer: Education, recruiting, and training have traditionally been regarded as distinct, distantly related parts of the job placement pipeline.

Work Management 52

Work Management Training Marketing Management Class 52

Webbiquity

NOVEMBER 29, 2022

Train your employees. Thus, developing an employee training program focused on delivering exceptional customer service is an excellent strategy for keeping your clients loyal and happy. Invest in training your new employees and reskilling them. Invest in training your new employees and reskilling them.

Loyalty 314

Loyalty Lead Ranking Lead Scoring Budget Programs 314

Hinge Marketing

MAY 14, 2019

In the B2B marketplace, we experience brands through a series of interactions like reading a blog post, attending a webinar, exchanging emails with sales reps, and ultimately receiving some kind of product, service or other deliverable. In my years doing research at Hinge, I’ve studied hundreds of professional services brands.

Studies 94

Studies Research B2B Marketing Brand Identity 94

Kabbage

NOVEMBER 9, 2016

For marketers, it probably doesn’t come as a surprise that blogs are the second most used tactic for content marketing (behind social media content). But if you’re like me, then chances are you’re pretty selective with your blog subscriptions and visits. That’s exactly why we share a list of the top marketing blogs each year.

Demand Generation Agencies 188

Demand Generation Agencies Advertising Agencies Paid Search Agency Account Based Marketing 188

ClearVoice

OCTOBER 12, 2018

Either way, these courses offer some of the best instructors and training in content marketing and are sure to help you become a better writer and marketer, no matter your industry or the campaign you are creating. Courses and training to up your content strategy, marketing and media skills. The Ultimate List of Marketing Conferences.

Course 86

Course Training Content Marketing Budget Programs 86

Televerde

JUNE 7, 2022

“It can be hard to get into education opportunities, work programs or training. The post A Case Study In Second Chance Hiring appeared first on Televerde. With a longer sentence, they see higher risk of recidivism,” he continued, adding “I don’t blame the system, but the access to job and education opportunities needs to change.”.

Case Study 52

Case Study Case Studies Studies Education 52

Webbiquity

APRIL 5, 2023

Read reviews and case studies from similar businesses to see how the system has worked for them. In addition, consider the level of support and training the vendor offers to ensure a successful implementation of the new system. This includes providing ongoing product updates, training, and technical support.

Digital Asset Management 252

Digital Asset Management Work Management Marketing Management Software 252

Contently

AUGUST 13, 2018

Her article describes how an editorial background can infuse useful values into a content marketing strategy, pointing out that most writers who’ve worked at independent publications are trained to produce content that’s free of clichés, narratively engaging, and universally readable. When to write a blog post.

Case Studies 157

Case Studies Analysis Thought Leadership Custom Publishing 157

Act-On

NOVEMBER 15, 2023

Blog posts, eBooks, and other resources about solving this challenge might be consumed. The customer has decided to leverage marketing automation, but with so many potential solutions, they read case studies, white papers, and other resources to narrow down potential solutions. Consideration.

Sales Cycle 228

Sales Cycle Practices Marketing Automation Services Buyer Personas 228

Webbiquity

APRIL 30, 2024

Content Authenticity Statement About 70% of this blog post was human generated. These answers can then be combined with keyword research to build out helpful web page, blog post, and thought leadership content. But also optimize case studies and, if your company has offices in multiple cities, your individual city pages.

Marketing AI 175

Marketing AI Marketing Websites Privacy Policies B2B Thought Leadership 175

SnapApp

JULY 10, 2018

So we set out to compile a list of the top training resources that we guarantee will up your demand gen game, so you don’t have to sort through the thousands of emails cluttering your gmail promotions tab to find the best training. Demand Gen Blogs to Study. Evolution of demand gen over the past decade.

Training 59

Training Demand Demand Generation Agencies Demand Generation 59

Hinge Marketing

FEBRUARY 26, 2018

The results from the 2018 High Growth Study are out, and there’s a great deal for professional services firms to learn. Now in its third year, the study involved over 1,000 firms with a combined annual revenue of more than $176 billion and marketing budgets totalling more than $20 billion. Slowing Growth, With Bright Spots .

Studies 75

Studies Peer-to-peer Marketing Budget Budget Programs 75

Vision Edge Marketing

MARCH 12, 2024

Bias Training : Provide training on recognizing and mitigating bias in hypothesis formation. Advanced Analytics Training : Equip teams with advanced analytics training to enhance their ability to derive insights from complex data sets. Agile Integration : Integrate agile methodologies seamlessly into the test phase. .”

Training 242

Training Work Management Paid Search Agency Analytics 242

DiscoverOrg

MAY 12, 2016

So, we recently published a blog entitled, “ What You Won’t Learn from Books About Sales ,” and now here we are sharing our favorite books and blogs that can make your better at inside sales. With that said, here are 5 of the books and blogs we love. In addition to her book, you can also find her insights online on her blog.

Ideal Customer Profiles 120

Ideal Customer Profiles Lead Ranking Ethics Tips 120

Adobe Experience Cloud Blog

DECEMBER 10, 2019

She trains others on how to complete and execute our program brief submissions. The post Marketing Change Catalysis | These Mini Case Studies Address Common Challenges appeared first on Marketo Marketing Blog - Best Practices and Thought Leadership. Converting “tribal” knowledge to “institutional” knowledge.

Case Studies 90

Case Studies Case Study Studies Planning 90

Outgrow

OCTOBER 9, 2019

Outgrow Interactive Case Study: How Inventrom Generated 30000+ Leads . This is an interactive quiz case study that details how Inventrom, an IoT platform generated 30000+ by using Outgrow interactive content. They decided to offer their IoT and ML training at a highly discounted price to engineering students. Lead Generation .

Case Study 45

Case Study Case Studies Outgrow Studies 45

KoMarketing Associates

DECEMBER 27, 2016

One of the primary challenges with being a content marketer is constantly coming up with new and different blog post topics to write about. And there’s nothing worse than slaving away on a blog post you’re SURE will drive tons and tons of traffic and then…*crickets.*. An Essential Training Task List for Junior SEOs.

Adwords 152

Adwords SERP Work Management Paid Search Agency 152

Hubspot

OCTOBER 21, 2020

No, that concept is also relevant to niche blog topics. Everyone has something that's meaningful and interesting to them in its own right, and in a lot of cases, those kinds of passions and pursuits can be channeled into a well-crafted, consistently maintained blog property. How to Choose Your Niche Blog Topic. Study Hacks.

Ethics 101

Ethics Opinions Case Studies Tips 101

Valasys

DECEMBER 18, 2019

B2B marketers need to look forward to nothing but the best B2B marketing blogs for entrepreneurs to accentuate their levels of creativity, industry benchmarking & Martech insights. Content Marketing Institute : Next-up on the list of the best digital marketing blogs is the Content Marketing Institute.

B2B Marketing 59

B2B Marketing Paid Search Agency B2B Best Practices 59

Webbiquity

NOVEMBER 10, 2020

The 63-page study provides a wealth of insights for B2B marketers and product managers. Case studies become relatively more important in high-value (six-figure and definitely seven-figure) purchases of complex enterprise applications and suites. Mismatched Content Type Priorities. .” as opposed to products.

Enterprise Management 302

Enterprise Management Sales Management Work Management Marketing Management 302