Cutting Through the AI Noise: The Power of Earned Media for B2B Tech Companies
Champion Communications
JUNE 11, 2024
On the other hand, the noise and clutter created by the tech giants’ marketing blitzes can make it challenging for smaller players to capture the attention of key decision-makers. In this crowded landscape, earned media emerges as a powerful tool for companies to rise above the noise and build trust with their target audience.
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