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BlueVenn Bundles Omnichannel Journey Management, Personalization, and Single Customer View

Customer Experience Matrix

The company offers what it calls an omnichannel marketing platform that builds a unified customer database, manages marketing campaigns, and generates personalized Web and email messages. The messages can include different forms of dynamic content including recommendations, coupons, and banners.

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Innovative Affiliate Marketing Tactics for E-commerce Businesses

Valasys

Affiliate marketing generates over 25% of total online retail sales , and nearly 80% of brands now have an affiliate program. Don’t just partner with generic “lifestyle” bloggers. Create special offers, coupon codes or bundled discounts exclusively for customers referred by your affiliates.

Tactics 40
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B2B Lead Generation vs B2B Advertising: What You Need to Know

Digital B2B Marketing

Among paid media and advertising tactics, lead generation programs like content syndication are a key source of leads for B2B marketers, especially in the enterprise technology space. Tell a B2B publisher that you are interested in lead generation and the majority will point to some form of white paper syndication program they offer.

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8 Best WordPress Scroll Popups Plugins to Boost Conversions

Optinmonster

OptinMonster goes way beyond scroll popups and into powerful marketing features to generate leads, recover abandoning visitors, and increase sales/conversions. One thing to keep in mind with this plugin is that you’ll need to subscribe to a bundle deal from Elegant Themes. You can create popups, slide-ins, banners, and more.

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34 Clever Scarcity Examples to Skyrocket Your Conversions

Optinmonster

Second, it’s also a lead generation technique. Product bundling like this gets buyers to convert faster because they get a 2x return on investment (ROI) on their purchase. Jeffree Star uses a website alert banner to let customers know that orders after 12/19 will be delivered after Christmas. Nice way to evoke scarcity!

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How To Upsell: 15 Upselling Tips & Examples To Boost Revenue

Optinmonster

The goal of upselling is to increase the overall value of the sale and generate more revenue for the business while also providing additional benefits or features to the customer. Dropbox uses an in-app banner to encourage the upgrade to the Business version. And you can also offer better deals for early renewals.

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The Ideal Trade Show Checklist & Timeline

Navigate the Channel

Is the trade show your annual opportunity to generate leads and prospects? Remember to calculate your cost per lead , which is a calculation of your display costs over how many leads are generated in the booth. What signage will you use, such as banners and illuminated visuals? Create a document bundle with duplicates.