Contify

OCTOBER 19, 2020

In our experience, effective competitive intelligence integrates information from both primary research and secondary monitoring. Result-oriented competitive intelligence teams discover these signals from secondary monitoring and then validate their credibility using primary research. Information from Primary Research.

Work Management 52

Work Management Marketing AI Marketing Management Research 52

Zoominfo

JULY 25, 2022

They’re aggregated inside our platform from various sources including customer surveys, our in-house researchers, and web crawlers. With easy filters and constant updates, you can sort through thousands of companies to find those that are ready for your outreach.

Aggregators 100

Aggregators Newsletter Outreach Custom Publishing 100

Ambal's Amusings

OCTOBER 22, 2009

The pace at which content is being added to the web has increased dramatically and so has the value of aggregating the best. How will the content aggregation landscape change in the next few years? What will the impact on content aggregation be as the semantic web starts to really take off? How does it get filtered?

Aggregators 100

Aggregators B2B Marketing Work Management Marketing Management 100

DealSignal

APRIL 10, 2024

B2B buyer behavior has shifted dramatically to independent, online research. Due to the volume of content and online resources in nearly every industry, most people on your buying committees can perform their own research on their own time and are likely to make a decision before ever talking to your sales team.

Intent Data 52

Intent Data Ideal Customer Profiles Intent Marketing Automation Services 52

SalesIntel

OCTOBER 20, 2021

While advertisements and cold outreach are common strategies for generating leads, buyer intent data is the future of lead and revenue generation. They go online, research, seek answers, and learn about tips, tricks, and products. Get hung up on one part of the process, and you lose momentum elsewhere.

Buyer Intent 93

Buyer Intent Intent Data Intent Ideal Customer Profiles 93

Zoominfo

FEBRUARY 28, 2018

Selling used to require much more manual work—planning presentations, scheduling calls, sending emails, and researching prospects. Outreach: Automatically establish timely follow-up sequences, create personalized email templates, log call data, distribute relevant content, and streamline your outreach process.

Work Management 225

Work Management B2B Marketing Management B2B Sales 225

KoMarketing Associates

MARCH 13, 2018

According to research from Ascend2, link building overwhelming was considered the most difficult SEO tactic to implement (52 percent) despite being considered the third most effective tactic to execute (see graphics below). Research opportunities to get your blog posts submitted or syndicated on third-party sites.

Marketing Management 182

Marketing Management Link Building Software B2B Marketing 182

Outreach

APRIL 20, 2020

Everyone was reacting to all the uncertainty, and of course the last thing on their mind was to research products and services. Aggregated Outreach activity data tells a similar story, though the swings aren’t as prolonged or dramatic, likely because sales teams can’t ever truly let off the gas. The Integration & Offer.

Intent 102

Intent B2B Sales Activities Bombora 102

Binary Demand

JUNE 29, 2023

B2B Intent data empowers sales and marketing teams to implement successful go-to-market strategies, precise segmentation, and personalized outreach to the most relevant individuals. By tailoring their initial outreach to match the requirements and preferences of these accounts, teams can deliver a more personalized and relevant experience.

Intent Data 52

Intent Data Intent ROI B2B 52

Binary Demand

JUNE 29, 2023

B2B Intent data empowers sales and marketing teams to implement successful go-to-market strategies, precise segmentation, and personalized outreach to the most relevant individuals. By tailoring their initial outreach to match the requirements and preferences of these accounts, teams can deliver a more personalized and relevant experience.

Intent Data 52

Intent Data Intent ROI B2B 52

Hubspot

APRIL 8, 2020

We looked at aggregated data from our global customer base of 70,000+ companies to understand how business metrics are shifting as the world grapples with the global pandemic. These insights are based on aggregated data from over 70,000 HubSpot customers globally. Sales outreach has increased, but responses are declining.

Advertising Benchmark 101

Advertising Benchmark Planning Budget Programs Forecasting 101

DealSignal

MARCH 2, 2024

A powerful marketing asset, intent data represents information on users’ activities such as online searches, researching vendors on third-party review websites, email opening and click-through rates, ad clicks, and downloads of resources such as e-books, whitepapers, and case studies. However, email campaigns can be challenging to get right.

Intent Data 52

Intent Data Intent Intent Leads Ideal Customer Profiles 52

NetLine

JUNE 12, 2023

Key topics and themes that buyers meeting your Ideal Customer Profile are researching — these can be either on your own properties or on other sites across the web. Furthermore, by monitoring the behavior of prospects within accounts that are already expressing intent, you can time any marketing and sales outreach at exactly the right moment.

Intent Data 59

Intent Data Intent Marketing Budget Ideal Customer Profiles 59

Martech

DECEMBER 19, 2022

With B2B buyers and buying teams spending more time doing their research online and through peer networks, sales has less access to buyers. Kerry Cunningham, director of research at revenue technology leader 6Sense, shares: “Most buyers are researching your solution and don’t know your company or solution exists.

Intent Data 119

Intent Data Intent Marketing Analytics Tools Intent Signal 119

Walker Sands

FEBRUARY 14, 2024

HR tech companies that incorporate data-driven PR campaigns in their outreach efforts tend to garner more media placements, secure more interviews and claim the lion’s share of voice. From proprietary data to third-party research, the right mix of data can transform your PR program. On average, journalists only respond to 3.3%

Paid Search Agency 40

Paid Search Agency PR Media Marketing Management 40

NetLine

OCTOBER 19, 2023

While we, collectively, know that it’s not, (rather, it’s simply an aggregation of data that helps sellers engage the most invested that accelerates sales outcomes) it’s still a major issue for some. Research from Epsilon shared that the appeal for personalization is high. “I made this just for you!” Very high.

Buyer Intent 52

Buyer Intent Intent Data Intent Ethics 52

PureB2B

MAY 30, 2022

97% of consumers research products and services before making a purchasing decision. In its simplest form, intent data tells you when a lead is actively researching online before making a purchase decision. Meaning, you can segment your outreach lists based on the intent of their behaviours. ‍ Enhanced ad campaigns.

Buyer Intent 118

Buyer Intent Intent Data Intent Work Management 118

Only B2B

SEPTEMBER 21, 2021

According to research, a typical B2B prospect is typically halfway through the buying process before speaking with a salesman. Businesses may identify “ready to buy” prospects and fine-tune their ads using a variety of aggregated intent signals. Your prospects are seeking for a solution to an issue that you might be able to solve.

Intent Data 114

Intent Data Intent Paid Search Agency Top of Funnel 114

seo.co

FEBRUARY 15, 2022

Enabling RSS aggregator for your blog helps readers follow it conveniently. This provides an easy way for you come up with a list of subtopics that you can feature in the coming days without the trouble of having to do much research on them. Submit to Content Aggregators. Submitting to content aggregators is a similar process.

Paid Content 117

Paid Content Traffic RSS Blogger 117

DealSignal

AUGUST 3, 2023

According to research from ActiveCampaign , the ROI of email marketing is a whopping 4200% (or $42 for every $1 spent). Many marketers fear, delay or altogether avoid running large-scale email outreach. However, not all email marketing campaigns are created equal. The data used in them can vary greatly.

Deliverability 94

Deliverability B2B Lead Scoring Lead Ranking 94

DealSignal

MAY 15, 2022

Although similar, web tracking data should not be confused with intent data – intent data is aggregated across tens of thousands of websites. For businesses, this means understanding when buyers are actively researching products and services, bringing them closer to a decision that will lead to a sale or conversion.

Intent Data 52

Intent Data Intent Marketing Automation Services Ideal Customer Profiles 52

Zoominfo

MARCH 4, 2018

Automation Becomes Standard Selling used to require much more manual work — planning presentations, scheduling calls, sending emails, and researching prospects. Sentiment analysis — Analyze aggregated lists of social conversations and their general sentiment. Reporting: Reporting is crucial to ongoing success and improvement.

Process 130

Process Enterprise Management Work Management Marketing Management 130

Hubspot

APRIL 30, 2020

These insights are based on aggregated data from over 70,000 HubSpot customers globally. NOTE: Because the data is aggregated from HubSpot customers' businesses, please keep in mind that individual businesses, including HubSpot's, may differ based on their own markets, customer base, industry, geography, stage, and/or other factors.

Advertising Benchmark 101

Advertising Benchmark Burn Rate Outreach Open Rate 101

Sprout Social

OCTOBER 19, 2023

Monitoring your digital reputation involves a wide variety of channels, including: News and earned media Forums (especially Reddit and Quora) Social comments and discussions Videos (think: YouTube) Third-party review sites and review aggregators How is online reputation monitoring done? The reality?

Marketing AI 90

Marketing AI Work Management Marketing Management Business 90

PureB2B

MARCH 31, 2022

Research, gather, and apply custom data points that will allow you to personalize your marketing. Have the sales team echo your intent data marketing in their prospecting outreach. Intent data marketing, especially in a competitive space like cyber security, needs to be leveraged in a proactive way with a variety of outreach tactics.

Intent Data 62

Intent Data Demand Generation Agencies Demand Generation Intent 62

DealSignal

NOVEMBER 1, 2022

B2B buyer behavior has shifted dramatically to independent, online research. Due to the volume of content and online resources in nearly every industry, most people on your buying committees can perform their own research on their own time, and are likely to make a decision before ever talking to your sales team. Social media ads.

Intent Data 52

Intent Data Intent Marketing Automation Services Ideal Customer Profiles 52

Valasys

NOVEMBER 4, 2022

Marketers are using AI technologies like machine learning and AI-powered algorithms that help in sales funnel, outreach and other marketing dynamics. Augmented data aggregates multiple data types that can be easily understood, which can be further used by marketing and sales organizations. Role Of AI In Transforming B2B Marketing.

Marketing AI 80

Marketing AI B2B Marketing Ideal Customer Profiles Top of Funnel 80

Zoominfo

MARCH 8, 2022

More notably, the research firm found that 60% of businesses don’t know how much bad data actually costs them because they don’t measure the impact. Many aspects of the sales and marketing process can be automated to optimize demand generation outreach. What does bad data actually cost businesses?

Cost 130

Cost High Quality Lead CAN-SPAM Buyer Personas 130

TrustRadius Marketing

OCTOBER 3, 2022

The intent signals are topical or driven by keyword searches and often aggregated and probabilistic, which is great for scaling top-of-funnel activity. Offering a personalized, efficient approach to outreach. In the past, third-party intent data was used mostly.

Intent Data 52

Intent Data Account Based Marketing Intent ABM 52

Hubspot

MAY 28, 2020

Because the data is aggregated from our customer base, please keep in mind that individual businesses, including HubSpot's, may differ based on their own markets, customer base, industry, geography, stage, and/or other factors. Sales process metrics reveal misalignment in outreach and qualification. Resources to Help.

Advertising Benchmark 96

Advertising Benchmark Response Rate Advertising Agencies Outreach 96

Hubspot

MAY 7, 2020

These insights are based on aggregated data from over 70,000 HubSpot customers globally. NOTE: Because the data is aggregated from HubSpot customers' businesses, please keep in mind that individual businesses, including HubSpot's, may differ based on their own markets, customer base, industry, geography, stage, and/or other factors.

Advertising Benchmark 94

Advertising Benchmark Optimization Work Management Burn Rate 94

Porch Group Media

OCTOBER 8, 2020

Then there’s this third way that I’ve seen get a lot of steam which is creating an aggregate digital identity, if you will. For example, if you think of zip plus four in the physical world, it would be doing something similar, in aggregate, in the digital world. I think that may be a bit of a leap.

Purchase Intent 59

Purchase Intent Planning Privacy Aggregators 59

Vidyard

JANUARY 6, 2022

is a Chrome extension prospect list-building tool for finding contact information, facilitating email verification, and conducting bulk domain research. is a data aggregator add-on that integrates with your Salesforce CRM. However, the Hunter.io Tableau integrates with your Salesforce CRM to put the data exactly where you need it.

Enterprise Management 101

Enterprise Management Top of Funnel Work Management Tools 101

PureB2B

MAY 30, 2022

97% of consumers research products and services before making a purchasing decision. In its simplest form, intent data tells you when a lead is actively researching online before making a purchase decision. Meaning, you can segment your outreach lists based on the intent of their behaviours. Enhanced ad campaigns.

Buyer Intent 62

Buyer Intent Intent Data Intent Work Management 62

Porch Group Media

AUGUST 31, 2022

There’s no way to really aggregate all that needs to be done during a move. Luci: One thing that I find really interesting based on V12’s research , is that marketers engage movers in their loyalty and rewards programs. But it was such a great outreach, and sure enough, we have plan to go to the Container Store.

First-Mover Advantage 52

First-Mover Advantage Paid Search Agency Planning Budget Programs 52

DealSignal

DECEMBER 9, 2022

A powerful marketing asset, intent data represents information on users’ activities such as online searches, researching vendors on third-party review websites, email opening and click-through rates, ad clicks and downloads of resources such as e-Books, whitepapers and case studies. Email campaigns. and address them swiftly.

Intent Data 52

Intent Data Intent Intent Leads Intent Signal 52

NetLine

JULY 27, 2023

I had a lot of rejection at first because of my strong background focused on media, but then social media happened, and I dove in head first by creating a popular aggregate site for women in comedy, and grew my SEO and promotion chops. I was surprised to learn the advanced level of lead filtering available, and with scoring to boot!

B2B Marketing 52

B2B Marketing Enterprise Management Marketing Analytics Tools Work Management 52