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Are Branded Podcasts Worth the Investment in 2024?

Convince & Convert

In such a crowded space, many marketing leaders grapple with a critical question: Are podcasts truly worth the investment in 2024? Magellan AI’s quarterly benchmark report found that podcast ad spending in 2024 so far has increased 39% year-over-year. The post Are Branded Podcasts Worth the Investment in 2024?

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Building an SEO Strategy in 2024

Top Rank Marketing

Our guide to building an SEO strategy in 2024 will help you tie modern best practices into the enduring fundamentals of the craft. Learn more on our blog: How to Measure the Value of SEO How should SEO trends affect my strategy in 2024? Stay tuned to our blog for future search algorithm developments.

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Marketing Leaders Predictions for 2024

Marketri

The field of marketing is ever evolving. To start out 2024, we decided to tap into the collective wisdom of a diverse group marketing leaders. If you haven’t yet had the opportunity to read the guide, this blog will highlight one key response to each question. What do you think will be the “next big thing” in marketing in 2024?

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HubSpot Product Update Roundup for March 2024

SmartBug Media

Welcome to our blog series, where we highlight some of the latest updates from HubSpot! This blog post will explore the latest product updates and how they can benefit your business. HubSpot has been our trusted partner and continues to innovate with new and improved products that drive results for our clients.

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Guide for CEOs: What Marketing Leaders Foresee for 2024

Marketri

The field of marketing is ever evolving. To start out 2024, we decided to tap into the collective wisdom of a diverse group marketing leaders. If you haven’t yet had the opportunity to read the guide, this blog will highlight one key response to each question. What do you think will be the “next big thing” in marketing in 2024?

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Eight Tips for Integrating Cold Emails in B2B Marketing in 2024

Webbiquity

For sources, offer relevant whitepapers, industry reports, or reputable blogs and publications. You can’t have misleading subject lines or headers (“From” and “To” fields must accurately identify the person or business). The message must include your valid physical postal address.

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How to Find the Right B2B Influencer Mix to Succeed in 2024

Top Rank Marketing

Expert influencers are the industry leaders and thought leaders who shape opinions and trends within your field. Practitioner influencers , on the other hand, are professionals with hands-on experience in their respective fields. Different influencers excel on different platforms and with various content types.