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How AI is Changing the Sales Process

InsightSquared

In 2019, artificial intelligence (AI) is prevalent in our everyday lives. For sales professionals, AI is not only impacting your personal life, but it will soon influence your professional work too if it hasn’t already done so. Many of today’s forward-thinking companies have already begun using AI in their sales strategies.

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The Marketing Book Podcast: “The Sale Is In The Tale” by John Livesay

The Forward Observer

The Sale Is In The Tale by John Livesay About the Book John Livesay, a keynote speaker and author of the business book Better Selling Through Storytelling , presents us with a business fable set in Austin, Texas. It is about a sales representative whose old ways of selling are not working anymore.

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A Sales Management System

InsightSquared

“There’s no stronger time than now, where a sales executive needs a really strong partnership with business ops or sales ops or revenue ops,” said Todd Abbott, as he opened his presentation at Ramp 2019, the revenue ops event of the year hosted by InsightSquared.

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8 Simple Steps to Prep Your Webinar Funnel for Sales

Zoominfo

Are you thinking about increasing sales with a webinar? Start with your webinar funnel. What Is a Webinar Funnel? A webinar funnel works a lot like a sales funnel or marketing funnel. Consider this: In 2019, ON24 surveyed its webcasting platform users. How Do I Create a Sales Webinar?

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7 Marketing and Sales Strategies to Grow Your Revenue Fast

Speaker: Christopher Ryan, Founder and CEO of Fusion Marketing Partners

Many companies have the core marketing and sales elements to take their revenue to the next level, but are still missing out on some key opportunities. This could be due to a variety of factors, from a revenue plan that needs refreshing to broken processes. How a few small marketing and sales changes can make a big revenue difference.

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Lucidchart Returns to Ramp 2019

InsightSquared

Last year, VP of Sales Peter Chun led an interactive discussion with ops pros on the business, sales, and marketing sides of the house. We also spoke to many sales, ops, revenue, and marketing leaders who are looking for ways to see a more holistic picture of the accounts that reps are actively working. Register here!

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2019 Technographics in Sales [Infographic]

Zoominfo

The 2019 State of Technographics Report for B2B Sales Organizations [Infographic]. What started as a look into the popularity of technographic data eventually turned into a full-blown deep dive into when, how often, why, and how B2B sales reps use technographic data. The end result? Let’s get into it!

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Building Your Demand Gen Team for ABM

Speaker: Jessica Cross, Manager of Demand Generation, Rollworks

The benefits of using account-based marketing in your Demand Generation team are considerable: by getting as many engaged, qualified accounts as possible, your conversion rate will be higher and you'll find that Marketing and Sales are (gasp!) April 24, 2019 9:30 AM PST, 12:30 PM EST, 5:30 PM BST. more aligned.

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Marketing and Sales Alignment for A Supercharged LinkedIn Strategy

Speaker: Candyce Edelen, CEO, PropelGrowth

Used properly, LinkedIn is the ultimate prospecting tool for B2B sales. It feeds a customer-centric sales process and enables a human-to-human interaction with very low cost compared to other prospecting methods. 35% of engaged leads book initial sales calls. February 27, 2019 11:00 AM PST, 2:00 PM EST, 6:00 PM GMT

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Forrester Research Report: How Sales and Marketing Intelligence Drive Improved Business Outcomes

Fact: Only 8% of sales and marketing professionals say their data is between 91% - 100% accurate. In 2019, DiscoverOrg commissioned Forrester Consulting to evaluate sales and marketing intelligence practices in the B2B space. of companies achieved a score indicating maturity in data management practices in the space.".

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How to Use Video Throughout the Buyer's Journey

Speaker: Zach Basner, Director of Video Training and Strategy, IMPACT

Forrester Research Group reports that on average 70% of a buyer’s purchasing decision is made before engaging with a sales team. Why top-of-funnel "explainer-style" videos aren't enough. April 25th, 2019 12:30PM PST, 3:30PM EST, 8:30PM GMT That’s staggering, but what does that mean for us as organizations?