RebelMouse

DECEMBER 26, 2018

But this time, 2018 took the cake. January: Rising Above Facebook's Doomsday Algorithm Change Facebook's so-called "friends and family" algorithm update at the start of 2018 charted the course for the rest of the year. April: Powering the Best and Brightest in New Media 2018 brought no April showers for RebelMouse.

CMS Development 64

CMS Development Custom Publishing Lead Ranking Paper 64

ClearVoice

JANUARY 16, 2019

Your Facebook engagement probably stunk in 2018. Everybody knows that 2018 was a tumultuous year for Facebook, as well as for the publishers and content developers who rely on the platform to share messages. But 2018 is over, so what should you expect this year? percent of the top posts on the platform in 2018.

Facebook 66

Facebook SMS Viral Marketing Paid Search Agency 66

Outbrain

JANUARY 1, 2019

We’d like to share them with you, so hold on for the ride through native advertising in 2018: #1 Taking the Dragon Challenge. Every year has at least one viral meme, and 2018 was no different. This campaign shows the best of two worlds – viral meme and native ad – coming together to drive results. #3

Paid Search Agency 55

Paid Search Agency Marketing AI Examples Ads 55

Schubert B2B

JANUARY 2, 2018

And in 2018, B2B social media use is undoubtedly going to see similar exponential growth as new technologies and marketing tactics come into play. Stay ahead of the curve in the new year with these B2B social media trends for 2018. It is a must as we transition into 2018. Augmented Reality. This content lets you leverage that.

Social Media 67

Social Media Trends Media B2B 67

RebelMouse

DECEMBER 26, 2018

But this time, 2018 took the cake. Facebook's so-called "friends and family" algorithm update at the start of 2018 charted the course for the rest of the year. 2018 brought no April showers for RebelMouse. It was 365 days of twists, turns, and far more shining moments than ever before. The net result?

CMS Development 40

CMS Development Custom Publishing Lead Ranking Paper 40

Hubspot

MARCH 26, 2019

In 2018, the HubSpot Academy team didn't take advantage of YouTube, either. However, if you don't use YouTube for your current marketing strategy, you're not alone. In fact, only nine percent of U.S. small businesses use YouTube to reach their audience.

Youtube 101

Youtube Template Viral Marketing Video Marketing 101

Hubspot

NOVEMBER 26, 2019

Since launching in early 2018 , TikTok's been covered by seemingly every major news publication and racked up millions of downloads globally. In TikTok's first year, all we really knew was that an odd-ball video app was going viral, topping global app store charts, and gaining a huge fanbase from Gen-Z. Alexandra Daniels ?? The Verge).

Stats 101

Stats Viral Marketing Startups Transparency 101

SendX

NOVEMBER 20, 2018

Fast forward to 2018, Cyber Monday is expected to generate $7.8 Everything (well almost) has been compiled and the top SaaS Cyber Monday Deals of 2018 have been chosen! Deal - 50% off for the first 6 months on all plans (Valid till Nov 26, 2018) ? The offer is valid through 30 Nov 2018. ? 1) SendX ?—?SendX

Enterprise Management 261

Enterprise Management Marketing Automation Services Work Management Marketing Management 261

Tony Zambito

DECEMBER 12, 2020

There is a growing mental health crisis emerging from the viral fires of the COVID-19 pandemic. in 2017-2018 experienced mental health issues. Finding the means for their employees to sustain productivity while working from home is often discussed. The recent CDC report indicates this statistic has nearly doubled.

Business 252

Business Thought Leadership Statistics Budget Programs 252

Contently

SEPTEMBER 20, 2022

A 2018 report by Jeff Allen, Facebook’s senior data scientist, noted that: “About 40 percent of the traffic to Facebook pages…went to pages that stole or repurposed most of their content.” For example, Kylie Cosmetics went viral for all the wrong reasons for plagiarizing smaller cosmetic companies.

Ethics 121

Ethics Social Media Trends Copyright 121

Sprout Social

FEBRUARY 5, 2020

However, this changed in February 2018 , so marketers who are familiar with the old way of measuring reach should be readjusted to the updated method by now. Organic, paid and viral reach. Although these measures of reach are less common than organic, paid and viral reach, they can still be incredibly useful.

Facebook 145

Facebook Viral Marketing Eye-Tracking Impressions 145

Sprout Social

OCTOBER 17, 2022

. — TABASCO® Brand (@TABASCO) March 17, 2018. — Normani (@Normani) April 25, 2018. Tabasco also leveraged social media after creator Bridget McFadden went viral on the app. Tabasco saw the viral video as an opportunity to funnel that attention to the launch of their TikTok page. so romantic ??

Branding 99

Branding Brand Identity Viral Marketing Ideal Customer Profiles 99

Sprout Social

APRIL 14, 2021

in summer 2018, TikTok has generated six billion lifetime downloads in app stores and hit 689 million users worldwide, with no plateau in sight. Between viral dances, memes, recipes, hacks and other TikTok trends, it’s hard to avoid the platform’s influence, leaving many brands to wonder—should we be on TikTok?

Trends 145

Trends Effectiveness Marketing & Strategy Viral Marketing 145

Sprout Social

AUGUST 10, 2022

Starbucks suffered a substantial backlash in 2018 when two Black men sitting in a store were arrested without probable cause. In 2018, Nike teamed up with Colin Kaepernick for an ad with the tagline “Believe in something, even if it means sacrificing everything.” — Casey Neistat (@Casey) September 3, 2018.

PR 132

PR Work Management Paid Search Agency Planning 132

Hubspot

AUGUST 2, 2018

Online Advertising: Everything You Need to Know in 2018. Brands will pay these publishers to craft posts and videos that follow the publishers’ formula for virality. Let’s read on to dive deeper into modern online advertising and learn the capabilities of the most effective advertising channels on the internet today. With over 3.5

Paid Content 101

Paid Content Advertisements Advertising Lead Ranking 101

Contently

OCTOBER 12, 2018

It’s not every day a branded tweet goes viral. Even rarer is the viral tweet coming from a frozen meat company. R arer still is the viral tweet blossoming into a tweet-thread of social commentary, but that’s exactly what Steak-Umm posted just a few weeks ago. — Steak-umm (@steak_umm) September 26, 2018.

Social Media 133

Social Media Work Management Marketing Management Media 133

SendX

NOVEMBER 20, 2018

Fast forward to 2018, Cyber Monday is expected to generate $7.8 Everything (well almost) has been compiled and the top SaaS Cyber Monday Deals of 2018 have been chosen! Deal - 50% off for the first 6 months on all plans (Valid till Nov 26, 2018) ? The offer is valid through 30 Nov 2018. ?

Enterprise Management 150

Enterprise Management Marketing Automation Services Work Management Marketing Management 150

KoMarketing Associates

NOVEMBER 30, 2017

As the last days of the year fast approach, here are six steps to putting together a link building plan that supports your SEO strategy for 2018 and beyond. While not every organization will have “viral” link building content , it is unlikely the business archive is completely devoid of material. Know Your Objectives.

Link Building 169

Link Building Planning SEO Ad Building 169

Buffer

FEBRUARY 8, 2022

The first mention of TikTok was by Ash Read , our former Head of Content, in August of 2018. The next mention was in November 2018, when another former teammate of mine, Alfred Lua , was working on a blog post about the 21 Top Social Media Sites to Consider for Your Brand. TikTok had just acquired Musical.ly

Planning 76

Planning Viral Marketing Mobile Marketing Custom Publishing 76

SendX

NOVEMBER 20, 2018

Fast forward to 2018, Cyber Monday is expected to generate $7.8 Everything (well almost) has been compiled and the top SaaS Cyber Monday Deals of 2018 have been chosen! Deal - 50% off for the first 6 months on all plans (Valid till Nov 26, 2018) ? The offer is valid through 30 Nov 2018. ?

Enterprise Management 150

Enterprise Management Marketing Automation Services Work Management Marketing Management 150

Liveintent

DECEMBER 18, 2019

They’ve launched robust influencer partnerships, user-generated campaigns, and viral videos that grabbed the attention of online consumers – and they’re not slowing down any time soon. Advertising spend from D2C brands has increased by 50% from 2018 to 2019 , according to AdWeek. Email plays a big part in this growth.

Ads 103

Ads Mobile Advertising Branding Brand Identity 103

Content Standard

SEPTEMBER 5, 2019

” These LinkedIn algorithm updates are mainly in response to the platform’s 2018 research findings , which showed that its “power users”—those with massive followings, connections, and engagement—accrued the most gains from viral actions, such as likes, comments, and shares. ” Image attribution: Pexels.

Linkedin 95

Linkedin Viral Marketing Work Management Custom Publishing 95

Outbrain

OCTOBER 17, 2018

Will Critchlow (@willcritchlow) October 15, 2018. Learn from Ryan about how to potentially facilitate huge, viral moments, how to best manage them when you land one, and how to add to the story without being a “Newsjackass”. distilled (@distilled) October 16, 2018. can_mentes) October 16, 2018. Get the slides.

SERP 24

SERP eCommerce Conference SEO 24

SnapApp

APRIL 4, 2018

The Top 10 B2B Marketing Metrics to Measure in 2018. . We are very active on Social Media, thus, it is important to us that we create a buzz and a certain level of virality with every big campaign, product or non-product related. We have included each of their responses below. Net new users (By Source). . There you have it.

Lead Ranking 107

Lead Ranking Paid Content Cost per Lead Marketing Qualified Leads 107

Parse.ly

MARCH 7, 2019

Which categories of content did the 2018 algorithm change affect the most? From 2017-2018, the overall change in traffic from Facebook to our network decreased by 28%. It also makes up the largest volume of referrals from Facebook, a stat that didn’t change from 2017 to 2018. mid-term elections.

Product 107

Product Traffic Facebook Content 107

Biznology

DECEMBER 13, 2018

A 2018 study by Promo found that 58 percent of consumers report that they react to the videos they view online, and 60 percent visit the publisher’s social media after watching the video. Viral sweepstakes or something similar will help drive engagement on your holiday videos and encourage readers to share. Run a Giveaway or Contest.

Trends 106

Trends Curation Viral Marketing Marketing & Strategy 106

Hubspot

MAY 29, 2020

Grassroots marketing is similar to viral marketing because the goal is to create content that your audience wants to share. It might seem like grassroots marketing is about creating viral content, however, no grassroots campaign started that way. In 2014, the ALS ice bucket challenge went viral. Start hyperlocal.

Examples 101

Examples Campaigns Word of Mouth Paid Search Agency 101

Martech Advisor

MARCH 22, 2020

According to Hubspot's 2018 State of Marketing report, 74% of global organizations say that inbound is their ‘primary’ approach to marketing. Web content with virality factor. For example, let’s say one of your videos or articles became very popular among a certain set of readers and went viral.

Paid Content 98

Paid Content Advertising Channels Top of Funnel Advertising Agencies 98

Martech Advisor

SEPTEMBER 26, 2019

TikTok with one billion app downloads (across Android and iOS) in 2018, surpassed Instagram and Facebook to become the most downloaded app in 2019 – CBS News. Twitter attributed half of its 2018 Q1, ad revenue to the video format – The Drum. — Sephora (@Sephora) December 14, 2018. Our family is growing.

Twitter 91

Twitter Trends Video Marketing Advertising Agencies 91

KoMarketing Associates

DECEMBER 21, 2017

The study is really fantastic and while they note “there is no magic formula for creating a viral or popular headline,” there is still a ton of great info and it’s worth the read. From Derek Edmond : The Marketing Statistics You Need To Know To Be Successful In 2018. This SEMrush study analyzed 1.6

Paid Search Agency 204

Paid Search Agency Paid Social Agency Lead Ranking Lead Scoring 204

Sprout Social

JULY 12, 2019

Posted by Warby Parker on Thursday, January 18, 2018. Posted by F1 on Thursday, October 11, 2018. When it comes to a viral tearjerker video, nothing strikes more of a chord than the uplifting reunion. Well, we documented the entire process, from the initial design to the cutting of the lenses. This is key to excellent marketing.

Social Media 104

Social Media Video Marketing Media Viral Marketing 104

Martech Advisor

JANUARY 30, 2020

Last year, its market valuation witnessed a significant uptick , signifying a comeback from 2018’s losses. In 2018, Facebook explicitly said that it would cut down on promotional content, clickbait, and misinformation, to reinforce personal relationships between its users. Turn your focus on private connections.

Facebook 126

Facebook Paid Search Agency Marketing Management Marketing & Strategy 126

Sprout Social

APRIL 16, 2020

i remember thinking “no way i’ll ever top this viral thread” 1.5 Requesting social marketers create something that goes “viral,” for example, can place unnecessary stress on an individual and quickly lead to idea fatigue. — Jenny Lawson (@TheBloggess) June 11, 2018. years ago but somehow the steak stars aligned again.

Work Management 145

Work Management Social Media Marketing Management Peer-to-peer 145

FunnelEnvy

DECEMBER 11, 2023

After its 2005 launch, YouTube was the dominant video platform until TikTok’s meteoric rise in US popularity from 2018 to the present. During the 2000s, video production costs plummeted, bandwidth increased, and B2B videos quickly became a staple for online marketing.

B2B Marketing 62

B2B Marketing Video Marketing Effectiveness Buyer Personas 62

Brightedge

MAY 16, 2021

This Is Marketing: You Can't Be Seen Until You Learn to See By Seth Godin, 2018. Data-Driven Marketing with Artificial Intelligence : Harness the Power of Predictive Marketing and Machine Learning by Magnus Unemyr, 2018. Non-Obvious : How to Predict Trends and Win the Future By Rohit Bhargava, 2018.

Marketing AI 142

Marketing AI Planning Paid Search Agency Enterprise Management 142

Zoominfo

MARCH 14, 2018

You’re competing against your customers’ friends and family and viral videos and cute puppies. To hear Jay discuss talk triggers and how to use them to clone your customers, join us at the 2018 Growth Acceleration Summit , ZoomInfo’s annual conference for sales and marketing professionals looking to take their businesses to new heights.

Word of Mouth 164

Word of Mouth Planning Zoominfo Trigger Marketing 164

Vidyard

OCTOBER 27, 2019

They took a bold step, wading into an area considered controversial by many, for an ad they broadcast during the 2018 NFL season opener. Narrated by Colin Kaepernick—the headline-making NFL player who protested police brutality by taking a knee during the national anthem the previous season—the ad became a viral sensation.

Storytelling 110

Storytelling Video Marketing Top of Funnel Work Management 110