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15 Indispensable Company Research Tools for B2B Sales Reps

Zoominfo

In the world of B2B sales, company research is a critical aspect of any successful rep’s daily duties. In fact, access to the right research tools and information can make or break your ability to identify target accounts, personalize a sales pitch, and ultimately, close deals. Let’s get into it! DiscoverOrg. Google Alerts.

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10 Most-Read Sales Articles of 2018

Zoominfo

The conclusion of 2018 not only allows us to look back and fine-tune our business strategies, but it also affords us the opportunity to reflect on a few things we got right this year. This year, the ZoomInfo team published nearly 250 blog posts related to sales, marketing, recruiting, and business growth. So, allow us to indulge.

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Help your sales team succeed in 2018: Hire sales ops

InsightSquared

SaaStr founder Jason Lemkin recently discussed the reality a sales team faces on January 1: the closed/won deals start at $0. The commitment of new goals can be daunting, even for the most seasoned of sales teams. Hire dedicated sales ops. Lemkin argues, “ Many of you will have little to no dedicated help in sales operations.

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Flip the Funnel: How To Use Micro-Influencers in 2018

Webbiquity

Flipping The Funnel: Micro-Influencers As The Next Gen Influencer. The long answer has a lot to do with how consumers are becoming increasingly savvy to traditional marketing tactics. Generally, it would make sense that the more leads you generate, the more sales you will gain. With micro-influencers, this funnel is flipped.

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How to Successfully Coach Your Sales Team to Drive Efficiency

Speaker: Steve Benson, Founder and CEO, Badger Maps

A great sales team starts with a manager who’s a great coach. You can manage activities and processes but people need to be guided to reach their full potential. Every sales rep has their own unique strengths and you need to be able to identify them to leverage their skills accordingly and empower your entire team.

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Sales Strategy 101: The Ultimate Guide

Zoominfo

When developing a sales strategy, many leaders aren’t sure where to begin. Whether you’re starting from scratch or looking to revamp an existing sales strategy, creating campaigns based solely on instincts or assumptions is no longer acceptable. To craft an effective modern sales playbook , data and analytics must reign supreme.

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10 Best Sales Tools to Boost Your B2B Sales

SalesIntel

To skyrocket the numbers, sales reps make use of various sales tools available in the market. Some of them are free while others are paid – but all bring in enormous value to the sales process. Investing in a random sales tool is a waste of time, money and effort. What are Sales Tools?

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Using Connected Device Data to Improve Sales

Speaker: Charlie Isaacs, CTO for Customer Connection at Salesforce

There is an incredible opportunity for companies to take data from connected devices and use it to improve your sales pipeline, make your reps more effective, and even (with the help of AI) handle entire portions of the sales process for you! Come away with actionable insights for your entire sales cycle.

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Togetherness: Achieving Sales and Marketing Alignment

Speaker: Jeff Davis, Founder, jd2 Consulting Group

Studies show failure to align sales and marketing teams around the right processes and technologies costs B2B companies 10% or more of revenue per year. In today’s B2B business environment sales and marketing can no longer operate in silos. September 13th 2018, 11 AM PST, 2 PM EST, 7 PM GMT.

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Build a Successful and Results-Driven Sales Culture

Speaker: Gary Galvin, CEO, Galvin Technologies

As a sales manager, you’re tasked with not only answering this question, but directing your sales team to achieve goals and deliver results. This often means motivating your team through everything from revenue targets, to sales funnel and forecasting, to activity management and collaboration.

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GDPR & Demand Generation: What Your Team Needs To Know

Speaker: David Crane, Head of Content & Thought Leadership, Integrate

The coming month will test the boundaries of change management for marketing organizations (and their colleagues in sales, finance, IT and legal) as they ready their teams for the EU’s General Data Protection Regulation (GDPR), which will go into effect May 2018. May 2 2018 9:30 AM PDT 12:30 PM ET 5:30 PM GMT.

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Staying Relevant in Sales as AI and Technology Continue to Take Over

Speaker: John Barrows, CEO, JBarrows Sales Training

Technology and Artificial Intelligence are evolving faster than ever and disrupting every industry and role, specifically Sales. As companies and reps continue to look for technical solutions to create efficiencies throughout the sales process the human element of sales is being lost.

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Your Recipe for Inbound Success

Speaker: Jen Spencer, VP Sales and Marketing, SmartBug Media

And the best part is, it can apply to content for all stages of your funnel! Your marketing team may build perfect personas and have excellent research, but if the sales and operations team aren’t aligned, you're missing out on opportunities to move potential buyers to the next stage of the funnel.