DAGMAR Marketing

NOVEMBER 29, 2019

This is a bit of a side tangent, but one interesting statistic in the report was on zero click searches: 61% of mobile and 34% of desktop searches do not result in clicks because users find what they need right away. This kind of search result satisfies the user’s intent without having to actually click on any search result links.”.

Paid Content 85

Paid Content Small Business Marketing Social Media Social Marketing 85

Vidyard

OCTOBER 27, 2019

These video marketing statistics highlight precisely why so many companies, in industries across the B2B and B2C spectrum, are taking advantage of this medium—and why video marketing should be part of your business, too. Rank Higher in Search Video can help improve your website’s ranking on search engine results pages (SERPs).

Video Marketing 65

Video Marketing Dwell Work Management Lead Scoring 65

EMagine B2B Blog

DECEMBER 10, 2018

PPC refers to ads that live at the top of each Search Engine Results Page (SERP), while organic SEO listings appear below the ads. The goal of SEO is to ensure that the content of a landing page is of high quality, which means that search engines like Google and Bing are more likely to show it high up on the SERP (search engine results page).

Paid Content 67

Paid Content PPC Organization SEO 67

EMagine B2B Blog

DECEMBER 10, 2018

PPC refers to ads that live at the top of each Search Engine Results Page (SERP), while organic SEO listings appear below the ads. The goal of SEO is to ensure that the content of a landing page is of high quality, which means that search engines like Google and Bing are more likely to show it high up on the SERP (search engine results page).

Paid Content 66

Paid Content PPC Organization SEO 66

ClearVoice

OCTOBER 24, 2022

This changed in 2018 when OpenAI released the Generative Pre-trained Transformer (GPT). The algorithm determines what ranking factors will put content at the top of the search engine results pages (SERPs) and gauges what is published with a level of intelligence approaching that of a human. Obtaining data.

Marketing AI 75

Marketing AI Content Marketing Content Paid Search Agency 75

Brightedge

MAY 8, 2020

Outdated images, invalid or old statistics that are no longer true, and references to 1997 would all contribute to your article no longer being relevant. For example, if you’re referencing Google Adwords in your case, your content is outdated as Adwords became Ads in 2018. How do I keep my content evergreen?

Traffic 69

Traffic Case Studies Case Study Content 69

RebelMouse

MAY 30, 2018

Since the early days of social, the relationship between publishers and readers has blurred and warped into what's now the state of digital publishing in 2018. SEO Best Practices: Next, the creator optimizes their post for the search phrase they want to win in the SERPs. Content creation has never been static. At RebelMouse, we.

CMS Development 40

CMS Development Tools Enterprise Management Work Management 40

Content Standard

AUGUST 12, 2020

Because voice search has fewer results, often only one, getting called out by voice assistants is statistically much more difficult than ranking on Google’s first page. It can also help you rank in the SERP snippets voice assistants typically target for their results, ultimately making your content more discoverable.

Long Tail Marketing 95

Long Tail Marketing Marketing & Strategy Lead Ranking Amazon 95

Optinmonster

APRIL 23, 2020

In SEO, ranking refers to your content’s position on the search engine results pages (SERPs). Once your page lands on the SERP, though, you have to rely on your page titles and meta descriptions to get searchers to click your link and visit your site. But let’s be honest: at this point, that really just means Google.

Lead Scoring 136

Lead Scoring Lead Ranking SEO Keywords 136

seo.co

MARCH 2, 2021

According to 2018 statistics , 8% of over 6200 marketing professionals considered marketing leads to be of low-quality. Search Engine Results Pages (SERPs) show on top websites that offer high-quality content with strong backlinks. Conversions.

Planning 52

Planning Lead Scoring Lead Ranking Keywords 52

Directive Agency

SEPTEMBER 3, 2019

This helps your site find residency on more search engine results pages ( SERPs ). One example of a piece that has ranked substantially well in the SERP is an article we recommended a client of ours compose around construction-bidding websites. November 2018 from SEMRush. Perhaps it needs more statistics and less fluff.

Top of Funnel 40

Top of Funnel Traffic Work Management Marketing Management 40

Optinmonster

APRIL 12, 2024

Domain Authority (DA) : A score, typically on a 100-point scale, that predicts how well a website will rank on search engine result pages (SERPs). Organic Search : The process of obtaining natural placements on search engine results pages (SERPs) without paying for ad placement. They’re generally referred to as SERP features.

Paid Content 87

Paid Content Lead Ranking SEO Lead Scoring 87

QuanticMind

MAY 23, 2019

Marketers are focusing on the wrong marketing metrics”, writes senior analyst and author at Forrester, Tina Moffett, in their January 2018 report: “Marketers: Stop Using Vanity Metrics To Value Your Marketing”. It can, as such, be viewed as an empty metric.

PPC 40

PPC Advertisements Advertising SEM 40

Single Grain

DECEMBER 19, 2023

Keyword Research – Access Ahrefs’ enormous keyword database to find thousands of keyword ideas with data-driven metrics like search volume, keyword difficulty, SERP overview and CPC. SERP Analysis – Find forms and other user-generated content that you can easily rank for.

Lead Ranking 98

Lead Ranking Lead Scoring Budget Programs SEO 98

Optinmonster

DECEMBER 2, 2019

Are you looking for the latest SEO statistics ? SEO is constantly changing and it can be hard to figure out what areas of SEO your business needs to focus on, which can sometimes make SEO statistics seem like just a bunch of numbers. Luckily, these SEO statistics are not only powerful, but they’re also easy to understand.

Statistics 79

Statistics Paid Content Traffic SEO 79

DAGMAR Marketing

SEPTEMBER 4, 2018

Get the indexed pages appearing highly enough in the search engine results pages (SERPs) that prospective clients find your pages in Google. Statistics that share the dangers of driving under the influence. If you add more, it may not show up in the SERPs, which is counterproductive. Below is an example of a three-pack.

Lead Scoring 74

Lead Scoring Lead Ranking SEO Optimization 74

Marketing Insider Group

SEPTEMBER 14, 2020

A great way to increase your chances of success as a business and a brand is to understand the latest digital marketing statistics. We’ve also tried to use statistics that are no more than two years old unless otherwise noted. Half of the clicks on SERPs go to the top 3 results. Google utilizes 810 rare SERP features.

Stats 267

Stats Webinar Metrics Marketing Strategy Marketing & Strategy 267

Single Grain

SEPTEMBER 13, 2019

Let’s take a look at some video marketing statistics that will make you rethink your marketing strategy. Wyzowl recently released their 2019 Video Marketing Statistics Report , which incorporated feedback from over 600 marketing respondents. Video traffic statistics : Websites with videos attract 2-3x as many visitors.

Paid Content 112

Paid Content Stats Video Marketing Paid Search Agency 112

Hubspot

SEPTEMBER 11, 2018

This is a process that search engines use to determine where to place a particular web page in SERPs. With high visibility, your domain is prominent in SERPs. For example, this article in Entrepreneur.com mentions our marketing statistics page. Visibility.

SEO 101

SEO Lead Scoring Lead Ranking Work Management 101

Single Grain

DECEMBER 30, 2019

In other words, it increases a website’s visibility in the SERPs which leads to more organic traffic to your website. Well, for starters, the share of organic search results will continue to gradually decline as more ads rule the SERPs. The search engine results pages (SERPs) are not the same as they used to be even a few years ago.

Trends 139

Trends SEO Lead Ranking Lead Scoring 139

Webbiquity

APRIL 2, 2019

The good news is SEO analysts from across the web regularly gather some pretty revealing statistical data about which key factors help or hinder the performance of an article, page, or post. In fact, Google rewards mobile-friendly sites with a higher search engine results page (SERP) position and penalizes the sites that aren’t.

Lead Scoring 265

Lead Scoring Lead Ranking Long Tail Marketing SEO 265

Single Grain

MARCH 9, 2021

B2B SEO refers to getting your business site ranked higher in the SERPs in order to drive more traffic and sales to you. Lastly, look at the “Searches related to” section at the bottom of the SERPs. Back the claims you make in your content with linked-to statistics and data. In 2018, Google made 3,234 updates to its algorithm.

Lead Scoring 137

Lead Scoring Lead Ranking Marketing Automation Services SEO 137

Moz

DECEMBER 11, 2018

Via Moz State of Local SEO Industry Report.but please don’t come away with the wrong storyline from this statistic. Statistical proofs of why local businesses need websites now more than ever. In 2018, when we rustle through the wrapping paper, the presents we find from Google look cheaper, smaller, and less magnificent.

Marketing Websites 91

Marketing Websites SERP Lead Scoring Lead Ranking 91

ClearVoice

JUNE 13, 2022

Search Engine Optimization (SEO) refers to the practices that help improve a website’s organic rankings in the search engine results pages (SERPs). It gained a ton of popularity in 2018 when a core algorithm update heavily favored E-A-T guidelines. Authoritative content creators love to cite statistics to back up their claims.

Marketing Budget 116

Marketing Budget Tactics SEO Lead Ranking 116

ClearVoice

MARCH 26, 2021

Here are the six key steps we’ll delve into to achieve the content gap analysis of our dreams: Competitive / SERP Analysis. Once you have a clear understanding of what’s out there, of the topics and keywords covered, begin to analyze the SERPs or Search Engine Results Pages that correspond to top search queries for your industry.

Analysis 111

Analysis Paid Content Top of Funnel Content 111

Content Marketing Institute

JANUARY 4, 2018

HANDPICKED RELATED CONTENT: Are You Ready for Content Marketing in 2018? Statistics on usage are difficult to come by, but in mid-2016, voice search represented 20% of queries on Google’s mobile app, according to Google CEO Sundar Pichai. Snippets, SERP, and other voice search-related terms. 60+ Predictions. SEO Click To Tweet.

Top of Funnel 110

Top of Funnel FAQ SERP Content 110

Unbounce

AUGUST 6, 2021

Search Engine Results Pages ( SERP ) can help you segment main commercial keywords with either transactional or informational content which serves as a helpful guide to determining your audiences’ search intent. A 2018 Google survey showed that less than 40% of marketers were using consumer research to drive their decisions.

Landing Pages 144

Landing Pages Research Top of Funnel Marketing Analytics Tools 144

Single Grain

NOVEMBER 4, 2019

Today, Google updates its algorithm frequently: In 2018, it made 3,234 changes – which is an average of 8.9 Hence, if you are able to quickly increase the number of unique visitors to your site, then Google might promote it by ranking it at the top of the SERPs: Dive Deeper: 7 Mistakes in UI and UX That Are Costing You Engagement.

Lead Scoring 82

Lead Scoring Lead Ranking Google Domain 82

Moz

MAY 13, 2020

With the caveat that recent temperatures have been well above historical averages, the May 2020 Core Update was our second-hottest Core Update so far, coming in just below the August 2018 “Medic” update. The problem here is that we don’t know from these numbers what MarketWatch’s normal SERP flux looks like.

Google 75

Google Comparison Lead Scoring Lead Ranking 75

Moz

JULY 17, 2019

I'll also outline how Fraggles impact the Search Results Pages (SERPs), and why it fits with Google’s promotion of Progressive Web Apps. The SERP has changed in many ways. The most notable thing about Fraggles is the automatic scrolling behavior from the SERP. Let's dive in. Fraggles & Fraggle-based indexing.

SERP 50

SERP API Mobile Advertising Verticals 50

Hubspot

JANUARY 7, 2020

In November 2018, LinkedIn launched LinkedIn Pages. LinkedIn Company Pages rank on search engine results pages (SERPs) like any other website or social network. Your LinkedIn Company Page contributes to this statistic, and, in turn, helps bolster your brand awareness, trust, and social activity. A lot happens on LinkedIn.

Linkedin 101

Linkedin Paid Search Agency Companies Social Networks 101

Single Grain

MAY 24, 2021

Back in 2018, Google’s Podcast Product Manager, Zack Reneu-Wedeen , said: “Our team’s mission is to help double the amount of podcast listening in the world over the next couple of years.”. Here is what a podcast carousel looks like in the SERPs: Types of Podcast Carousel. These are: 1) First Page Podcast Carousel.

Lead Scoring 98

Lead Scoring Lead Ranking Paid Content SEO 98

Moz

DECEMBER 3, 2018

A quick refresher from last time: I pulled data from 50 keyword-targeted articles written on Brafton ’s blog between January and June of 2018. But before getting carried away, we shouldn’t solely trust one statistical method and call it a day. Back it on up. By nature, this type of comprehensive content is quite lengthy.

Lead Scoring 56

Lead Scoring Lead Ranking Studies Correlation 56

Hubspot

NOVEMBER 21, 2018

The black and white statistics for startups and new businesses can be a bit frightening at first glance: About two-thirds of businesses never see their tenth anniversary. In 2018 and beyond, inbound and content marketing are fantastic strategies that get results. Approximately 80% of startups don't survive past a year. Source: HubSpot.

Startups 94

Startups Organization First-Mover Advantage Webinar Metrics 94

Outbrain

JANUARY 1, 2020

For example, when you write meta descriptions properly, it provides useful search results for readers, and helps you gain user click-through from the search engine results page (SERP). A survey carried out by HubSpot in 2018 reported that 54% of consumers would prefer to see more video content from brands.

SEO 58

SEO Marketing & Strategy Marketing Strategy Webinar Metrics 58

Single Grain

JUNE 24, 2021

Brand SERP Optimization. If you're a content marketer who wants your business or your clients' business to stay at the top of the SERPs while offering content that's of value to your readers, you'll need to know these twelve key SEO trends. Make long-form content data-driven by citing the latest studies and statistics.

SEO 138

SEO Trends Content Marketing SERP 138

Hubspot

DECEMBER 4, 2018

Now, as 2018 is coming to a close, we're looking back on the news we've covered this year, and which stories were the most popular. These are our top 10 news stories of 2018 -- and what they say about the tech landscape this year, as well as what to look out for in the next. Our Top 10 Tech News Stories of 2018.

Trends 69

Trends Peer-to-peer Privacy Facebook 69